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    Online Food Delivery Market

    ID: MRFR/ICT/10142-HCR
    200 Pages
    Aarti Dhapte
    October 2025

    Online Food Delivery Market Research Report By Service Type (Restaurant Delivery, Grocery Delivery, Meal Kit Delivery, Catering Services), By Order Type (Single Order, Bulk Order, Subscription Order), By Payment Mode (Credit Card, Debit Card, Digital Wallet, Cash on Delivery), By Customer Segment (Individual Customers, Families, Corporate Clients) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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    Online Food Delivery Market Infographic
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    Online Food Delivery Market Summary

    As per MRFR analysis, the Online Food Delivery Market Size was estimated at 273.46 USD Billion in 2024. The Online Food Delivery industry is projected to grow from 303.0 USD Billion in 2025 to 845.12 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 10.8 during the forecast period 2025 - 2035.

    Key Market Trends & Highlights

    The Online Food Delivery Market is experiencing dynamic growth driven by evolving consumer preferences and technological advancements.

    • Health-conscious offerings are increasingly becoming a staple in the Online Food Delivery Market, particularly in North America.
    • Technological integration, including AI and mobile apps, is enhancing user experience and operational efficiency across the sector.
    • Sustainability initiatives are gaining traction, especially in the Asia-Pacific region, as consumers demand eco-friendly practices.
    • Increased urbanization and changing consumer preferences are major drivers propelling the growth of restaurant delivery and subscription order segments.

    Market Size & Forecast

    2024 Market Size 273.46 (USD Billion)
    2035 Market Size 845.12 (USD Billion)
    CAGR (2025 - 2035) 10.8%

    Major Players

    Uber Eats (US), DoorDash (US), Grubhub (US), Just Eat Takeaway (NL), Deliveroo (GB), Zomato (IN), Swiggy (IN), Foodpanda (SG), Postmates (US)

    Online Food Delivery Market Trends

    The Online Food Delivery Market is currently experiencing a dynamic evolution, driven by changing consumer preferences and technological advancements. As individuals increasingly seek convenience and variety in their dining options, the demand for food delivery services continues to rise. This market encompasses a wide range of platforms, from established players to emerging startups, all vying for consumer attention. The integration of mobile applications and user-friendly interfaces has further facilitated this growth, allowing customers to order meals with just a few taps on their devices. Additionally, the emphasis on contactless delivery options appears to resonate well with consumers, enhancing their overall experience. Moreover, the Online Food Delivery Market is witnessing a shift towards healthier and more diverse food choices. Consumers are becoming more health-conscious, prompting delivery services to expand their menus to include organic, vegetarian, and vegan options. This trend indicates a broader societal movement towards wellness and sustainability, influencing how food is sourced and delivered. As the market continues to adapt to these evolving preferences, it seems poised for further expansion, with potential innovations on the horizon that could redefine the landscape of food delivery services.

    Health-Conscious Offerings

    The Online Food Delivery Market is increasingly catering to health-conscious consumers. This trend reflects a growing demand for nutritious meal options, including organic, vegetarian, and vegan dishes. As individuals prioritize their well-being, delivery services are adapting their menus to include healthier choices, thereby appealing to a broader audience.

    Technological Integration

    Advancements in technology are playing a crucial role in shaping the Online Food Delivery Market. The rise of mobile applications and artificial intelligence is enhancing user experiences, streamlining ordering processes, and improving delivery efficiency. This integration not only simplifies transactions but also fosters customer loyalty.

    Sustainability Initiatives

    Sustainability is becoming a focal point within the Online Food Delivery Market. Many companies are adopting eco-friendly practices, such as using biodegradable packaging and sourcing ingredients locally. This shift towards environmentally responsible operations resonates with consumers who are increasingly concerned about their ecological footprint.

    Online Food Delivery Market Drivers

    Increased Urbanization

    The trend of urbanization appears to be a pivotal driver for the Online Food Delivery Market. As more individuals migrate to urban areas, the demand for convenient food options escalates. Urban centers often feature a fast-paced lifestyle, where time constraints make traditional dining less appealing. According to recent data, urban populations are projected to reach 68 percent by 2050, which could significantly bolster the Online Food Delivery Market. This demographic shift not only increases the customer base but also encourages restaurants to partner with delivery platforms to cater to the growing demand. Consequently, the Online Food Delivery Market is likely to experience substantial growth as urban dwellers seek efficient meal solutions.

    Health and Wellness Trends

    Health and wellness trends are increasingly influencing the Online Food Delivery Market. Consumers are becoming more health-conscious, seeking nutritious meal options that align with their dietary preferences. This shift has prompted many food delivery services to expand their menus to include organic, vegan, and gluten-free options. Recent data indicates that the demand for healthy food choices has surged, with a notable increase in orders for plant-based meals. As awareness of health issues rises, the Online Food Delivery Market is likely to adapt by offering more health-oriented selections, thereby attracting a broader customer base and fostering market growth.

    Technological Advancements

    Technological advancements are reshaping the Online Food Delivery Market in profound ways. The integration of mobile applications, artificial intelligence, and data analytics has streamlined the ordering process, enhancing user experience. For instance, the use of AI algorithms allows platforms to offer personalized recommendations, which can increase order frequency. Moreover, the rise of contactless payment options has made transactions more secure and efficient, appealing to a broader audience. As technology continues to evolve, it is likely that the Online Food Delivery Market will see further innovations, such as drone deliveries and automated kitchens, which could revolutionize the way food is delivered.

    Changing Consumer Preferences

    Consumer preferences are evolving, and this shift is a crucial driver for the Online Food Delivery Market. A growing number of consumers are prioritizing convenience and variety in their dining choices. Recent surveys indicate that approximately 60 percent of consumers prefer ordering food online rather than dining out, reflecting a significant change in behavior. This trend is particularly pronounced among younger demographics, who are more inclined to utilize mobile applications for food delivery. As tastes diversify and the demand for international cuisines rises, the Online Food Delivery Market is positioned to expand. Restaurants are increasingly adapting their menus to meet these preferences, further fueling the market's growth.

    Expansion of Delivery Platforms

    The expansion of delivery platforms is a significant driver for the Online Food Delivery Market. Numerous companies are entering the market, creating a competitive landscape that benefits consumers through better services and pricing. This proliferation of platforms has led to increased partnerships with local restaurants, allowing them to reach a wider audience. Recent statistics suggest that the number of food delivery services has increased by over 30 percent in the last few years, indicating a robust market environment. As these platforms continue to grow, they are likely to enhance their offerings, including subscription models and loyalty programs, which could further stimulate the Online Food Delivery Market.

    Market Segment Insights

    By Service Type: Restaurant Delivery (Largest) vs. Meal Kit Delivery (Fastest-Growing)

    In the Online Food Delivery Market, the service type segment is comprised of various offerings, including Restaurant Delivery, Grocery Delivery, Meal Kit Delivery, and Catering Services. Among these, Restaurant Delivery accounts for the largest share, reflecting the ongoing consumer preference for convenience and the growing demand for food from local eateries. Grocery Delivery has also captured a significant portion of the market, leveraging partnerships with grocery chains and providing consumers with easy access to fresh produce and pantry staples.

    Restaurant Delivery (Dominant) vs. Meal Kit Delivery (Emerging)

    Restaurant Delivery remains the dominant service type in the Online Food Delivery Market. It features a broad range of cuisines and quick service establishments, catering to diverse consumer preferences. The convenience of ordering food from favorite local restaurants enhances its appeal. On the other hand, Meal Kit Delivery is gaining traction as the fastest-growing segment, appealing to consumers looking for balanced meals and cooking at home. The growth in this category is driven by rising health consciousness, the desire for home-cooked meals, and the increased interest in culinary experiences, making it a promising segment in the food delivery landscape.

    By Order Type: Single Order (Largest) vs. Subscription Order (Fastest-Growing)

    In the Online Food Delivery Market, the distribution of order types showcases a diverse range of consumer preferences. The Single Order segment currently leads the market, as it attracts a larger share of customers looking for convenience and quick meal solutions. Contrastingly, the Bulk Order segment serves a niche market, catering primarily to catering services and group orders, while the Subscription Order segment is gaining traction, appealing to consumers seeking regular meal plans and discounts.

    Single Order: Dominant vs. Subscription Order: Emerging

    The Single Order segment remains the dominant force in the Online Food Delivery Market, characterized by its convenience and widespread appeal. It primarily serves individuals or small groups looking for quick meal options, which contributes to its strong market position. In contrast, Subscription Orders represent an emerging trend, focused on providing ongoing meal solutions that appeal to busy consumers desiring consistency and cost savings. These orders allow customers to pre-plan their meals, appealing to health-conscious consumers and families who prefer hassle-free dining options. As the market evolves, both segments are likely to innovate further, catering to changing consumer behaviors.

    By Payment Mode: Credit Card (Largest) vs. Digital Wallet (Fastest-Growing)

    The Online Food Delivery Market exhibits a dynamic payment mode landscape, with Credit Cards holding a significant market share due to their widespread acceptance and convenience. Following closely are Debit Cards, which account for a considerable portion of transactions, providing a direct link to consumers' bank accounts. Digital Wallets are on the rise, capturing consumer interest with their ease of use and integration with mobile applications, while Cash on Delivery remains popular among certain demographics, particularly in regions with less penetration of digital payment systems.

    Credit Card (Dominant) vs. Digital Wallet (Emerging)

    Credit Cards are the dominant payment mode in the Online Food Delivery Market, favored for their security features and established trust among consumers. They cater to a broad user base, including those who prefer rewards and cashback options associated with card usage. On the other hand, Digital Wallets represent an emerging segment, rapidly gaining traction due to their convenience and speedy transactions. As smartphone usage increases, digital wallets are transforming consumer behavior, especially among younger demographics who prioritize technology and ease of payment. This shift indicates a potential paradigm change in payment preferences as digital wallets are anticipated to capture market share at an accelerated rate.

    By Customer Segment: Individual Customers (Largest) vs. Families (Fastest-Growing)

    In the Online Food Delivery Market, individual customers comprise the largest segment, representing a significant portion of the total market share. This category includes solo diners seeking convenience and variety in meal choices, often utilizing mobile applications for quick ordering. Families, on the other hand, represent an emerging segment with increasing demand for meal kits and family-sized portions, making them the fastest-growing category in this sector. Their preference for bundled deals and diverse menu options is reshaping the landscape of online food delivery.

    Individual Customers: (Dominant) vs. Families (Emerging)

    Individual customers are at the forefront of the Online Food Delivery Market, driven by their preference for convenience and flexibility. They tend to order meals frequently, favoring quick delivery times and a wide range of choices. Conversely, families, categorized as an emerging segment, are rapidly gaining market traction due to the rise of shared meals and family-oriented promotions. Their buying behavior is influenced by the need for value, often opting for larger meal sizes or deals that cater to multiple members. As they seek to balance busy lifestyles with healthy dining, the offerings specifically designed for families are becoming increasingly popular, indicating a shift in market dynamics.

    Get more detailed insights about Online Food Delivery Market

    Regional Insights

    North America : Dominant Market Leader

    The North American online food delivery market is driven by a high demand for convenience and a growing trend towards digital ordering. The U.S. holds the largest market share at approximately 70%, followed by Canada at around 15%. Regulatory support for food delivery services, including safety and health regulations, has further catalyzed growth in this sector. The increasing adoption of mobile technology and the rise of contactless delivery options are also significant growth drivers. In this region, the competitive landscape is dominated by key players such as Uber Eats, DoorDash, and Grubhub. These companies have established strong brand recognition and extensive delivery networks. The presence of innovative startups and local players also adds to the competitive dynamics. The market is characterized by aggressive marketing strategies and partnerships with restaurants, enhancing customer reach and service offerings.

    Europe : Emerging Market Dynamics

    Europe's online food delivery market is experiencing rapid growth, driven by urbanization and changing consumer lifestyles. The largest market is the United Kingdom, holding approximately 30% of the market share, followed closely by Germany at around 25%. Regulatory frameworks across the EU are evolving to support food delivery services, focusing on consumer protection and food safety, which are crucial for market expansion. Leading countries in this region include the UK, Germany, and France, with major players like Just Eat Takeaway and Deliveroo leading the charge. The competitive landscape is marked by a mix of established companies and emerging startups, fostering innovation and diverse service offerings. The presence of local cuisines and preferences also shapes the market, encouraging tailored delivery solutions to meet consumer demands.

    Asia-Pacific : Rapidly Expanding Market

    The Asia-Pacific online food delivery market is witnessing explosive growth, fueled by increasing smartphone penetration and urbanization. China is the largest market, accounting for approximately 50% of the total market share, with India following at around 20%. The region's regulatory environment is becoming more favorable, with governments promoting digital economy initiatives that support food delivery services and enhance consumer safety. Key players in this region include Zomato, Swiggy, and Foodpanda, which are rapidly expanding their services to meet the growing demand. The competitive landscape is characterized by aggressive pricing strategies and partnerships with local restaurants. The diverse culinary preferences across countries in this region also drive innovation in service offerings, catering to a wide range of consumer tastes and preferences.

    Middle East and Africa : Emerging Market Potential

    The Middle East and Africa online food delivery market is on the rise, driven by increasing internet penetration and a young, tech-savvy population. The largest market is the UAE, holding approximately 25% of the market share, with South Africa close behind at around 20%. Regulatory frameworks are gradually evolving to support the growth of food delivery services, focusing on consumer rights and food safety standards, which are essential for market development. Leading players in this region include Talabat and Jumia Food, which are expanding their reach through strategic partnerships and localized offerings. The competitive landscape is marked by a mix of international and local players, fostering innovation and diverse service options. The growing trend of online ordering is reshaping consumer behavior, making food delivery a preferred choice for many.

    Online Food Delivery Market Regional Image

    Key Players and Competitive Insights

    The Online Food Delivery Market has witnessed significant growth and evolution, driven by changing consumer behavior, technological advancements, and a robust demand for convenience in dining options. Competitive insights reveal a dynamic landscape characterized by various players striving to capture market share through innovative strategies, partnerships, and improved service offerings. The market is marked by the proliferation of mobile applications, enhanced digital platforms, and integrated delivery solutions that cater to diverse consumer preferences.

    As competition intensifies, factors such as delivery speed, customer experience, and pricing strategies have become crucial differentiators that competitors leverage to attract and retain customers.Foodpanda has established a solid presence in the Online Food Delivery Market, enabling it to become a formidable competitor in various regions. The brand's strengths lie in its extensive network of restaurant partners, offering a wide array of cuisines to cater to diverse customer preferences. Additionally, Foodpanda excels in user-friendly technology that enhances the customer ordering experience. The company focuses on swift delivery times, which is pivotal in attracting time-conscious consumers.

    Foodpanda's effective marketing strategies, coupled with its loyalty programs, further strengthen its brand equity in the market, helping it maintain a strong foothold among its competitors.Grubhub is another prominent player within the Online Food Delivery Market, known for its comprehensive product offerings and established market presence. The company provides an online ordering platform that connects customers with local restaurants, ensuring a seamless delivery experience. Grubhub’s strengths include a robust selection of restaurants, ranging from local gems to national chains, which enables it to appeal to a broad audience.

    The company has engaged in numerous mergers and acquisitions to strengthen its market position and expand its reach. These strategic moves have allowed Grubhub to enhance its service capabilities, improve operational efficiencies, and offer diverse promotional deals, thereby attracting a larger customer base. With its focus on innovation and commitment to customer satisfaction, Grubhub continues to play a significant role in shaping the dynamics of the Online Food Delivery Market.

    Key Companies in the Online Food Delivery Market market include

    Industry Developments

    Recent changes in the Online Food Delivery Market show strong growth and strategic change. DoorDash, which has about 67% of the U.S. market, kept growing its grocery and non-restaurant delivery services into 2024. In April 2022, Uber Eats teamed up with Tesco, and in May 2024, it added Instacart to its list of services. This made it possible for Uber Eats to deliver groceries. Just Eat Takeaway officially bought Grubhub in June 2021, which greatly increased its presence in the U.S.
    Delivery Hero hasn't bought any new companies lately, but it has kept making strategic investments in Latin America.

    For example, by January 2022, it had cut its stake in Rappi to about 8%. Platforms like Zomato and Swiggy keep pushing for eco-friendly practices and sustainability, which is in line with changing consumer values. The competitive landscape is still changing, with the top providers changing their models to offer faster deliveries, more grocery options, and new convenience services. In general, the sector is still able to quickly adjust to changes in consumer behavior and market expectations.

    Future Outlook

    Online Food Delivery Market Future Outlook

    The Online Food Delivery Market is projected to grow at a 10.8% CAGR from 2024 to 2035, driven by technological advancements, changing consumer preferences, and increased urbanization.

    New opportunities lie in:

    • Integration of AI-driven personalized meal recommendations
    • Expansion of ghost kitchens in urban areas
    • Development of subscription-based meal plans for loyal customers

    By 2035, the market is expected to be robust, reflecting substantial growth and innovation.

    Market Segmentation

    Online Food Delivery Market Order Type Outlook

    • Single Order
    • Bulk Order
    • Subscription Order

    Online Food Delivery Market Payment Mode Outlook

    • Credit Card
    • Debit Card
    • Digital Wallet
    • Cash on Delivery

    Online Food Delivery Market Service Type Outlook

    • Restaurant Delivery
    • Grocery Delivery
    • Meal Kit Delivery
    • Catering Services

    Online Food Delivery Market Customer Segment Outlook

    • Individual Customers
    • Families
    • Corporate Clients

    Report Scope

    MARKET SIZE 2024273.46(USD Billion)
    MARKET SIZE 2025303.0(USD Billion)
    MARKET SIZE 2035845.12(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR)10.8% (2024 - 2035)
    REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR2024
    Market Forecast Period2025 - 2035
    Historical Data2019 - 2024
    Market Forecast UnitsUSD Billion
    Key Companies ProfiledMarket analysis in progress
    Segments CoveredMarket segmentation analysis in progress
    Key Market OpportunitiesIntegration of artificial intelligence for personalized customer experiences in the Online Food Delivery Market.
    Key Market DynamicsRising consumer demand for convenience drives innovation and competition in the Online Food Delivery Market.
    Countries CoveredNorth America, Europe, APAC, South America, MEA

    Market Highlights

    Author
    Aarti Dhapte
    Team Lead - Research

    She holds an experience of about 6+ years in Market Research and Business Consulting, working under the spectrum of Information Communication Technology, Telecommunications and Semiconductor domains. Aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. Her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

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    FAQs

    What is the current valuation of the Online Food Delivery Market in 2024?

    The Online Food Delivery Market was valued at 273.46 USD Billion in 2024.

    What is the projected market valuation for the Online Food Delivery Market by 2035?

    The market is projected to reach 845.12 USD Billion by 2035.

    What is the expected CAGR for the Online Food Delivery Market during the forecast period 2025 - 2035?

    The expected CAGR for the Online Food Delivery Market during 2025 - 2035 is 10.8%.

    Which companies are considered key players in the Online Food Delivery Market?

    Key players include Uber Eats, DoorDash, Grubhub, Just Eat Takeaway, Deliveroo, Zomato, Swiggy, Foodpanda, and Postmates.

    What are the main service types in the Online Food Delivery Market and their valuations?

    Service types include Restaurant Delivery at 335.0 USD Billion, Grocery Delivery at 164.0 USD Billion, Meal Kit Delivery at 82.0 USD Billion, and Catering Services at 264.12 USD Billion.

    How do order types in the Online Food Delivery Market compare in terms of valuation?

    Order types include Single Order at 348.0 USD Billion, Bulk Order at 256.0 USD Billion, and Subscription Order at 241.12 USD Billion.

    What payment modes are prevalent in the Online Food Delivery Market?

    Payment modes include Credit Card at 250.0 USD Billion, Debit Card at 170.0 USD Billion, Digital Wallet at 220.0 USD Billion, and Cash on Delivery at 205.12 USD Billion.

    What customer segments are targeted in the Online Food Delivery Market?

    Customer segments include Individual Customers at 335.0 USD Billion, Families at 246.0 USD Billion, and Corporate Clients at 264.12 USD Billion.

    How has the Online Food Delivery Market evolved in terms of service type valuations?

    The market has seen Restaurant Delivery grow to 335.0 USD Billion, while Grocery Delivery reached 164.0 USD Billion.

    What trends are expected to shape the Online Food Delivery Market in the coming years?

    Trends may include increased adoption of digital payment methods and a growing preference for subscription-based orders.

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