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Display Packaging Market

ID: MRFR/PCM/3452-HCR
110 Pages
Snehal Singh
October 2025

Display Packaging Market Research Report By Material Type (Plastic, Paperboard, Metal, Glass), By Packaging Type (Boxes, Bags, Displays, Containers), By End Use Industry (Food and Beverage, Cosmetics, Electronics, Pharmaceuticals), By Printing Technology (Digital Printing, Flexographic Printing, Offset Printing) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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Display Packaging Market Summary

As per MRFR analysis, the Display Packaging Market was estimated at 14.25 USD Billion in 2024. The Display Packaging industry is projected to grow from 14.86 USD Billion in 2025 to 22.64 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 4.3 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Display Packaging Market is currently experiencing a transformative shift towards sustainability and technological integration.

  • The market is witnessing a pronounced focus on sustainability, driven by consumer demand for eco-friendly packaging solutions.
  • E-commerce growth continues to propel the demand for display packaging, particularly in North America, the largest market.
  • Technological integration is enhancing packaging aesthetics and functionality, appealing to modern consumer preferences.
  • The rise of retail experiences and regulatory compliance are key drivers, particularly influencing the plastic and paperboard segments.

Market Size & Forecast

2024 Market Size 14.25 (USD Billion)
2035 Market Size 22.64 (USD Billion)
CAGR (2025 - 2035) 4.3%

Major Players

Smurfit Kappa (IE), Mondi Group (GB), WestRock (US), Amcor (AU), Sealed Air (US), DS Smith (GB), International Paper (US), Graphic Packaging Holding Company (US), Packaging Corporation of America (US)

Display Packaging Market Trends

The Display Packaging Market is currently experiencing a dynamic evolution, driven by various factors that influence consumer preferences and industry practices. As sustainability becomes a focal point for many businesses, there is a noticeable shift towards eco-friendly materials and practices. This trend not only aligns with consumer demand for environmentally responsible products but also encourages companies to innovate in their packaging solutions. Furthermore, the rise of e-commerce has necessitated the development of packaging that ensures product safety during transit while also enhancing the unboxing experience for customers. This dual focus on protection and presentation is reshaping how products are packaged and marketed. In addition to sustainability and e-commerce, technological advancements are playing a crucial role in the Display Packaging Market. Innovations such as smart packaging, which incorporates digital elements to engage consumers, are gaining traction. These technologies not only provide information but also create interactive experiences that can enhance brand loyalty. As the market continues to evolve, it appears that companies that adapt to these trends will likely find themselves at a competitive advantage, positioning themselves favorably in a landscape that is increasingly influenced by consumer expectations and technological capabilities.

Sustainability Focus

The emphasis on sustainable packaging solutions is becoming increasingly pronounced. Companies are exploring biodegradable materials and recyclable options to meet consumer demand for environmentally friendly products.

E-commerce Growth

The expansion of online shopping is driving the need for packaging that protects products during shipping while also providing an appealing presentation. This trend is reshaping packaging design to enhance customer experience.

Technological Integration

The incorporation of technology into packaging, such as smart labels and QR codes, is on the rise. These innovations allow brands to engage consumers directly and provide additional product information.

Display Packaging Market Drivers

Rise of Retail Experiences

The Display Packaging Market is experiencing a notable shift towards enhancing retail experiences. Retailers are increasingly recognizing that packaging plays a vital role in creating memorable shopping experiences. Innovative display packaging solutions, such as interactive and multi-sensory designs, are being adopted to engage consumers more effectively. This trend is supported by data suggesting that immersive retail experiences can boost sales by up to 30%. As a result, brands are investing in creative packaging strategies that not only showcase products but also create an emotional connection with consumers. The Display Packaging Market is thus evolving to meet these new consumer expectations.

Consumer Preference for Aesthetics

The Display Packaging Market is increasingly influenced by consumer preferences that prioritize aesthetics. As brands strive to differentiate themselves, visually appealing packaging becomes a crucial factor in attracting customers. Research indicates that approximately 70% of purchasing decisions are made at the point of sale, underscoring the importance of packaging design. This trend is particularly evident in sectors such as cosmetics and food, where packaging not only serves a functional purpose but also acts as a marketing tool. The Display Packaging Market is thus witnessing a surge in innovative designs that enhance product visibility and appeal, potentially leading to increased sales and brand loyalty.

E-commerce and Online Retail Growth

The Display Packaging Market is significantly impacted by the growth of e-commerce and online retail. As more consumers turn to online shopping, the demand for packaging that ensures product safety during transit has surged. Research indicates that the e-commerce packaging segment is projected to grow at a CAGR of around 20% over the next few years. This trend necessitates the development of packaging solutions that are not only visually appealing but also functional and protective. Companies are thus focusing on creating packaging that enhances the unboxing experience while ensuring that products arrive in pristine condition. The Display Packaging Market is adapting to these evolving consumer behaviors.

Technological Advancements in Packaging

The Display Packaging Market is being transformed by rapid technological advancements. Innovations such as smart packaging, which incorporates QR codes and NFC technology, are becoming increasingly prevalent. These technologies allow brands to provide consumers with additional product information and enhance the overall shopping experience. Data suggests that the smart packaging segment is expected to grow at a CAGR of over 15% in the coming years. As a result, companies are investing in research and development to integrate these technologies into their packaging solutions. This trend not only improves consumer engagement but also positions brands competitively within the Display Packaging Market.

Regulatory Compliance and Safety Standards

The Display Packaging Market is significantly shaped by the need for regulatory compliance and safety standards. Governments and regulatory bodies are increasingly implementing stringent guidelines regarding packaging materials and safety. For instance, regulations concerning food safety and environmental impact are compelling manufacturers to adopt safer and more sustainable packaging solutions. This shift is reflected in the growing demand for recyclable and biodegradable materials, which are projected to account for a substantial share of the market by 2026. Consequently, companies within the Display Packaging Market are prioritizing compliance to not only meet legal requirements but also to enhance their brand reputation.

Market Segment Insights

Display Packaging Market Material Type Insights

The Display Packaging Market, a vibrant sector within the packaging industry, showcases significant growth driven by evolving consumer preferences and brand visibility needs. The market is segmented by Material Type, encompassing Plastic, Paperboard, Metal, and Glass, each contributing uniquely to industry dynamics and revenue generation. In 2023, the overall market was valued at 29.02 USD Billion and is expected to undergo a transformation with increasing innovations in packaging materials and designs. Among the material types, Plastic commands a substantial portion of the market, valued at 12.0 USD Billion in 2023, and is projected to reach 16.0 USD Billion by 2032.

The dominance of Plastic is attributed to its versatility, lightweight nature, and cost-effectiveness, making it a preferred choice for various display packaging applications across industries such as food, consumer goods, and electronics. Paperboard followed with a valuation of 9.0 USD Billion in 2023, expected to grow to 11.5 USD Billion by 2032, emphasizing its role in sustainable packaging solutions. Increasing consumer awareness regarding environmentally friendly options is driving the demand for Paperboard, which is often recyclable and biodegradable.

The trend towards sustainability has led brands to opt for Paperboard packaging, thus boosting its significance and positioning in the market as an attractive alternative. Metal, while holding a smaller share compared to Plastic and Paperboard, is nonetheless significant, valued at 5.0 USD Billion in 2023 and forecasted to reach 7.0 USD Billion by 2032. The durability and premium perception of metal packaging makes it favored, particularly in sectors like cosmetics and luxury goods.

Glass, valued at 3.02 USD Billion in 2023 and projected to rise to 4.7 USD Billion by 2032, occupies a niche yet important role within the display packaging landscape. Its inherent qualities like recyclability, aesthetic appeal, and inertness for food and beverage make it a high-value option for premium products. The comparatively lower market share for Glass indicates its specialized use in certain sectors, yet it is often the material of choice when brand image and product quality are paramount.

The insights from the Display Packaging Market data reveal a diverse landscape where each material type plays a distinct role and balances the need for functionality, sustainability, and brand representation, thereby shaping overall market trends and growth trajectories. Understanding these dynamics and the statistics surrounding each material's market performance signals potential opportunities and challenges that stakeholders in the Display Packaging Market industry may navigate in the coming years.

Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

Display Packaging Market Packaging Type Insights

The Display Packaging Market is poised for steady growth, with a market valuation reaching 29.02 billion USD in 2023. The Packaging Type segment plays a crucial role in this market, encompassing various forms such as Boxes, Bags, Displays, and Containers. Each type addresses distinct consumer needs and preferences, with Boxes often dominating due to their versatility and ability to protect products during transit.

Bags exhibit significant appeal for retailers focusing on convenience and branding, making them a popular choice for packaging.Displays serve as essential marketing tools, drawing consumer attention to retail shelves, while Containers are vital for food and beverage products, emphasizing food safety and brand visibility. This diverse range of packaging types allows for effective market segmentation, enhancing the overall Display Packaging Market revenue by catering to various industries.

Additionally, market growth is driven by trends toward sustainable packaging solutions, ease of use, and the rising demand for visually appealing display packaging that enhances brand communication.However, challenges in the form of raw material costs and regulatory standards pose potential hurdles for the industry. Overall, the Display Packaging Market statistics reflect a dynamic landscape with promising opportunities for innovation and expansion.

Display Packaging Market End Use Industry Insights

The Display Packaging Market is projected to reach a valuation of 29.02 Billion USD in 2023, driven by the growing demand across various end-use industries. Among these, the Food and Beverage sector plays a vital role, as effective packaging enhances product appeal and preserves freshness, which is critical for maintaining quality during transportation and retail.

The Cosmetics industry is also significant, with increasing consumer preferences for effective branding and environmentally friendly materials, leading to unique packaging designs that attract buyers.The Electronics sector benefits from display packaging that not only protects fragile items but also enhances shelf visibility, making informed purchasing decisions easier for consumers. Pharmaceuticals remain a key area, as stringent regulations necessitate reliable packaging solutions that ensure product integrity and safety.

Overall, the Display Packaging Market segmentation reflects diverse needs and growth drivers, contributing to the market's expansion, with solid contributions from each of these sectors, addressing their specific packaging requirements and preferences effectively, showcasing substantial growth potential in the coming years.

Display Packaging Market Printing Technology Insights

The Printing Technology segment within the Display Packaging Market has shown consistent growth, contributing significantly to the overall market valuation, which was 29.02 USD Billion in 2023. This segment encompasses various methods, with Digital Printing, Flexographic Printing, and Offset Printing being the primary techniques utilized. Digital Printing has gained traction for its flexibility and efficiency, catering well to short-run productions and quick turnarounds.

Flexographic Printing is known for its high-speed capabilities, making it ideal for large volumes and diverse substrates, dominating the sector due to lower operational costs and quick drying times.Offset Printing remains a staple in the market, providing excellent quality for larger print runs and intricate designs, which is essential for packaging that demands visual appeal. As the market continues to evolve, advancements in printing technologies are expected to enhance capabilities, driving innovation and growth opportunities. The Display Packaging Market revenue is poised to grow, reflecting the increasing demand for effective and visually attractive packaging solutions across multiple industries.

Get more detailed insights about Display Packaging Market

Regional Insights

North America : Market Leader in Innovation

North America is the largest market for display packaging, holding approximately 40% of the global share. The region's growth is driven by increasing consumer demand for sustainable packaging solutions and the rise of e-commerce. Regulatory support for eco-friendly materials further catalyzes market expansion. The U.S. is the primary contributor, followed by Canada, which is rapidly adopting innovative packaging technologies. The competitive landscape in North America is robust, featuring key players like WestRock, Amcor, and International Paper. These companies are investing heavily in R&D to enhance product offerings and meet evolving consumer preferences. The presence of advanced manufacturing facilities and a strong distribution network also bolster the market. As sustainability becomes a priority, companies are focusing on recyclable and biodegradable materials to capture market share.

Europe : Sustainability and Innovation Focus

Europe is the second-largest market for display packaging, accounting for around 30% of the global market share. The region is characterized by stringent regulations promoting sustainable packaging practices, which are driving innovation. Countries like Germany and France are leading the charge, with increasing investments in eco-friendly materials and technologies. The European Union's Green Deal is a significant regulatory catalyst, pushing for a circular economy in packaging. Leading countries in Europe include Germany, France, and the UK, where major players like Mondi Group and DS Smith are headquartered. The competitive landscape is marked by a strong emphasis on sustainability, with companies innovating to meet consumer demands for environmentally friendly packaging. The presence of advanced research institutions also supports the development of new materials and technologies, enhancing the region's market position.

Asia-Pacific : Rapid Growth and Expansion

Asia-Pacific is witnessing rapid growth in the display packaging market, holding approximately 25% of the global share. The region's expansion is fueled by increasing urbanization, rising disposable incomes, and a growing retail sector. Countries like China and India are at the forefront, with significant investments in packaging technologies and materials. Regulatory frameworks are also evolving to support sustainable practices, further driving market growth. China is the largest market in the region, followed by India and Japan. The competitive landscape is becoming increasingly dynamic, with local and international players vying for market share. Key companies such as Amcor and Graphic Packaging Holding Company are expanding their operations in the region to capitalize on the growing demand. The focus on innovation and sustainability is shaping the future of display packaging in Asia-Pacific, making it a key area for investment.

Middle East and Africa : Emerging Market Potential

The Middle East and Africa (MEA) region is emerging as a potential market for display packaging, currently holding about 5% of the global share. The growth is driven by increasing consumer awareness and demand for packaged goods, particularly in the retail and food sectors. Countries like South Africa and the UAE are leading the way, with regulatory frameworks gradually evolving to support sustainable packaging initiatives. In the MEA region, South Africa is the largest market, followed by the UAE. The competitive landscape is characterized by a mix of local and international players, with companies like Sealed Air and Smurfit Kappa establishing a presence. The focus on innovation and sustainability is gaining traction, as businesses seek to meet the growing demand for eco-friendly packaging solutions. As the market matures, opportunities for growth and investment are expected to increase significantly.

Display Packaging Market Regional Image

Key Players and Competitive Insights

The Display Packaging Market is characterized by intense competition and rapid innovation, driven by consumer demand for attractive, functional, and sustainable packaging solutions. This market has seen a growing emphasis on aesthetics, as brands understand the importance of eye-catching displays in enhancing product visibility and attracting consumers in retail environments. The competitive landscape is shaped by various factors, including technological advancements, material innovations, shifts in consumer preferences towards eco-friendly options, and the increasing importance of branding in packaging design.

As companies strive to differentiate their offerings, understanding market trends, customer preferences, and the strategies employed by key players is essential for success.Sappi holds a notable position in the Display Packaging Market, leveraging its strengths in superior quality and sustainable sourcing of materials. This company has established itself as a leader in providing innovative solutions that meet the evolving needs of its customers. Sappi's commitment to sustainability resonates well with consumers who are increasingly leaning towards environmentally responsible products.

By investing in research and development, Sappi enhances its product offerings with unique designs and functionalities, making it a preferred choice among consumers and retailers alike. The company's robust supply chain and strategic partnerships further bolster its market presence, allowing it to efficiently deliver high-quality display packaging solutions on a global scale.Clondalkin Group, with its diverse portfolio of display packaging solutions, is also a significant player in the Display Packaging Market. The company emphasizes versatility and customization, catering to various sectors with tailored packaging solutions that fit specific client needs.

Clondalkin Group's operational efficiencies and robust manufacturing capabilities enable it to deliver high-quality products at competitive prices, making it an attractive option for businesses seeking reliable packaging partners. Their focus on innovation drives continuous improvement in product design and functionality, positioning the company favorably against its competitors. By prioritizing customer satisfaction and investment in advanced technologies, Clondalkin Group has established a solid foothold in the display packaging sector, fostering long-lasting relationships with clients and further solidifying its market position.

Key Companies in the Display Packaging Market market include

Industry Developments

The Display Packaging Market has seen significant activity recently, with several companies undergoing strategic developments. Sappi has been focusing on enhancing its sustainable product offerings, while International Paper and Graphic Packaging International have announced joint initiatives to increase recycling capabilities within their supply chains. Sealed Air and Pregis are investing in advanced technologies to improve packaging efficiency and reduce costs. In the space of mergers and acquisitions, Berry Global announced the acquisition of a smaller competitor, strengthening its position in the market. Amcor and WestRock are also noted for their strategic partnerships aimed at expanding product lines and geographic reach.

Companies such as Glenroy and Sonoco Products are experiencing growth in profitability due to rising demand for eco-friendly packaging solutions, directly impacting overall market valuation. Smurfit Kappa and Mondi continue to innovate in product design and sustainability practices, enhancing their competitive edge. The market's evolution reflects broader trends toward sustainability, driven by consumer demand and regulatory pressures, with major players adapting proactively to these changes.

Future Outlook

Display Packaging Market Future Outlook

The Display Packaging Market is projected to grow at a 4.3% CAGR from 2024 to 2035, driven by sustainability trends, e-commerce expansion, and innovative design technologies.

New opportunities lie in:

  • Integration of smart packaging technologies for enhanced consumer engagement.
  • Development of eco-friendly materials to meet regulatory demands.
  • Expansion into emerging markets with tailored packaging solutions.

By 2035, the Display Packaging Market is expected to achieve robust growth, reflecting evolving consumer preferences and technological advancements.

Market Segmentation

Display Packaging Market Material Type Outlook

  • Plastic
  • Paperboard
  • Metal
  • Glass

Display Packaging Market Packaging Type Outlook

  • Boxes
  • Bags
  • Displays
  • Containers

Display Packaging Market End Use Industry Outlook

  • Food and Beverage
  • Cosmetics
  • Electronics
  • Pharmaceuticals

Display Packaging Market Printing Technology Outlook

  • Digital Printing
  • Flexographic Printing
  • Offset Printing

Report Scope

MARKET SIZE 202414.25(USD Billion)
MARKET SIZE 202514.86(USD Billion)
MARKET SIZE 203522.64(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)4.3% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of sustainable materials and smart technology in the Display Packaging Market presents significant growth opportunities.
Key Market DynamicsRising consumer preference for sustainable materials drives innovation and competition in the display packaging market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

Market Highlights

Author
Snehal Singh
Assistant Manager - Research

High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

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FAQs

What is the projected market valuation of the Display Packaging Market by 2035?

The Display Packaging Market is projected to reach a valuation of 22.64 USD Billion by 2035.

What was the market valuation of the Display Packaging Market in 2024?

In 2024, the Display Packaging Market was valued at 14.25 USD Billion.

What is the expected CAGR for the Display Packaging Market during the forecast period 2025 - 2035?

The expected CAGR for the Display Packaging Market during the forecast period 2025 - 2035 is 4.3%.

Which material type is projected to have the highest market value in the Display Packaging Market?

Plastic is projected to have the highest market value, with estimates ranging from 5.0 to 8.0 USD Billion.

What are the key packaging types in the Display Packaging Market?

The key packaging types include Boxes, Bags, Displays, and Containers, with Displays projected to reach 4.0 to 6.5 USD Billion.

Which end-use industry is expected to dominate the Display Packaging Market?

The Food and Beverage industry is expected to dominate, with a projected market value of 5.5 to 9.0 USD Billion.

What printing technologies are utilized in the Display Packaging Market?

The Display Packaging Market utilizes Digital Printing, Flexographic Printing, and Offset Printing, with Digital Printing projected to reach 5.0 to 8.0 USD Billion.

Who are the leading companies in the Display Packaging Market?

Key players in the Display Packaging Market include Smurfit Kappa, Mondi Group, WestRock, and Amcor.

What is the projected market value range for Paperboard in the Display Packaging Market?

The projected market value range for Paperboard is between 4.0 and 6.5 USD Billion.

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