Gluten-Free Products Market Size is anticipated to reach USD 13.8 Billion by 2030, registering a CAGR of 9.6% during 2022-2030.
Gluten-Free Products Market size is estimated to reach a valuation of USD 13.8 Billion by the end of the 2030 at a CAGR rate of 9.6%. Gluten-free food is created specifically for persons who suffer from gluten intolerance. Celiac disease is another name for this ailment. Gluten-intolerant people's bodies are unable to digest gluten, and they have an immunological reaction as a result of eating gluten-rich foods. Gluten causes inflammation in the small intestine, which can lead to a variety of medical issues. It also results in the body's inability to absorb a variety of other nutrients. There has been an increase in the number of gluten-intolerant people in various locations throughout the years, which is likely to drive growth in gluten-free goods.
In developed nations, there is a rise in consumer knowledge of celiac illness and gluten-free food items, which is expected to propel the gluten-free food market forward. Gluten-free foods have a number of health benefits, including lowering cholesterol, aiding weight loss, and preventing fat absorption.
With the aim of offering a worldwide platform for a range of millet products, APEDA (the Agricultural & Processed Food Products Export Development Authority) has introduced a line of gluten-free millet products for every age group at reasonable prices.
All the products introduced by the APEDA are not only gluten-free but are completely natural as well as patented. The products include salt biscuits, cream biscuits, ragi peanut butter, milk biscuits, jowar upma, jowar peanut butter, khichadi, millet malts (jowar, ragi, bajra), and Pongal.
Happy Belly Food Group Inc., a Quick Serve Restaurant and Consumer Packaged Goods wellness company bringing delicious foods and retail brands to customers, is pleased to announce that it has closed on its immediately accretive and non-dilutive acquisition of Lettuce Love Café, a Quick Serve Restaurant (QSR).
Lettuce Love is a well-known and established QSR whose primary business is serving delicious and healthy meals comprising mainly gluten-free bowls, soups, sandwiches, wraps, salads, and much more at competitive consumer price points.
Target market for gluten-free products:
In 2021, bakery emerged as the largest and fastest-growing product segment in the gluten-free market, followed by dairy products. The growing awareness of healthy eating, including natural, organic and gluten-free foods, awaits the growth of the segment. In addition, factors such as the presence of a diversified product portfolio with continuous innovations should have a positive impact on growth in the coming years. Demand is expected to consider a large increase with the growing number of celiac and gluten intolerant consumers. In addition, health concerns caused by unhealthy lifestyles are essential to stimulate demand.
The availability of a wide range of products at affordable prices, together with the convenience of ready-to-eat foods, is expected to have a positive impact on the growth of the bakery segment. In addition, growing awareness of the health benefits of bakeries, coupled with rapid urbanization, is likely to lead to growth. The exponential growth of the population along with the reduction of time for home-cooked meals helps demand in the near future.
The increase in consumer awareness of healthy and natural products for health contributes to the development of new products in the segment of spices, seasonings and spreads. The growing ethnic diversity of the population and the consumer's taste for ethnic and spicy flavors opened new avenues for culturally authentic products, resulting in segmented growth.
Distribution channel insights
Supermarkets were the largest distributors of gluten-free products, followed by independent natural or healthy foods, in 2021. It is the dominant distribution channel, as it facilitates access to a variety of products under one roof. The least preferred distributors are pharmacies and club stores. An independent segment of natural or healthy foods expects faster growth during the forecast due to changing consumer lifestyles, with increasing preferences for healthy diets and lifestyle choices.
The gluten-free sections in supermarkets have attracted more and more customers, resulting in the growth of the segment. In addition, it is also likely to be driven by the global presence of these stores. The growing number of seasonal displays include gluten-free products, resulting in the promotion of new products, expanding the segment. The growing demand for non-allergenic meals, reduced meal time and growing consumer awareness of health and well-being has stimulated consumption of other gluten-free products. They are adapted to relieve digestive diseases and reduce cholesterol, which in turn should increase demand.
Global gluten-free products market, COVID Impact Analysis:
This is a comprehensive survey with in-depth data and current analyzes of the gluten-free beer market at a global, regional and national level, shared by different sub-segments of the industry.
The gluten-free beer market is rapidly reaching pre-COVID levels and a healthy growth rate is expected during the forecast, driven by the V-shaped recovery in most developing countries.
The main strategies of companies operating in the gluten-free beer industry are identified as the showcase of their manufacturing methods and contactless delivery, highlighting USP’s statements, the focus on product packaging and the increased presence of products on online platforms.
The food industry is expected to experience some changes in 2021 due to increased consumer awareness in food choice. This propensity for sustainable, regenerative and plant-based foods and the demand for foods and beverages with ingredients that enhance immunity cause demand for these products and their components. The Do It Yourself (DIY) trend has had a big boost during the Corona times and is expected to continue until 2030.
Given the rapidly changing market scenario, companies are shifting their prospects for expansion beyond traditional markets. In addition to a focus on expanding applications, introducing new product portfolios, most food and beverage companies plan to conquer the domestic and international markets.
The rapid recovery of developing economies, leading to an increase in disposable income, will support demand in the gluten-free beer market between 2022-2030.
Blockades around the world in 2020 and continued restrictions in 2021 have disrupted the supply chain, posing challenges for manufacturers in the gluten-free beer market. Intense competition, price problems and changes in consumer preferences will continue to push suppliers ’profits.
Consumers spent more time at home during the pandemic, which increased customer interest in personal health and fitness management and boosted the sales of gluten-free bakery items, such as bread, cookies, and biscuits. The significant number of cases of celiac diseases across the globe further contributes to the product demand. This encouraged brands and companies to focus more on adopting strategies like mergers, acquisitions, new launches and more.
To illustrate, in June 2022, Katjes Greenfood, an investment arm of Katjes Group based in Germany, acquired Genius Foods, an Edinburgh-based gluten-free bakery. The brand had a notable market presence in the United Kingdom, Australia, Germany, and the U.S. Katjes, through this acquisition, is expected to grow its sales of gluten-free products.
The demand of gluten-free products - regional understandings:
Asia-Pacific is likely to experience faster growth due to the growing consumption of healthy diet foods and the unique marketing strategies adopted by major manufacturers to capture a large share of the market. Regional market conditions are highly promising due to factors such as increasing internet penetration, the growing e-commerce market and favorable demographic data. Australia is the largest market for gluten-free products in the region, with a share of 22.5% in 2021. Consumers in the country include not only individuals suffering from celiac disease or gluten intolerance/sensitivity, but also those who are health conscious and requires these products for weight control.
North America dominated the market in 2021, with revenue of nearly 40.61%. The favorable regulatory frameworks and initiatives to promote a gluten-free diet by the Food and Drug Administration and subsidy allocations are expected to increase the market. Gluten-free foods are viewed as facilitators of digestive diseases, lower cholesterol and weigh less. These factors are expected to increase demand during the forecast. In addition, its easy availability in almost all supermarkets is designed to aid consumption, especially in the United States. The growth of the U.S. market is likely to be in line with the growing public awareness of celiac disease.
Vegolution, a Bengaluru-based food startup, has launched – Hello Tempayy, a super bean-based, easy to cook, gluten-free food that can be adapted across cuisines, meal occasions and cooking styles, in New Delhi and Gurgaon.
Information on whole foods market gluten-free products:
The market is very competitive, with the presence of several transnational companies in the main economies. The companies operate in many locations, with manufacturing and distribution facilities located at various sales locations throughout the area of operation, along with third-party distribution agencies, is designed to increase the sales network. Companies place great emphasis on increasing the operating area to increase market share and boost revenue.
Most companies are vertically integrated to produce gluten-free foods. This provides them with a much better product portfolio, increasing their sales. Several family businesses supply gluten-free products to local or selected areas. Most of these companies are headquartered in Australia.
Some of the major players in the market include The Hain Celestial Group Inc., Boulder Brands, Inc., General Mills Inc., The Kraft Heinz Company, Kellogg’s Company, Glutamate and Hero Group AG.
Fresh market gluten-free products:
The favorable regulatory frameworks and initiatives to promote a gluten-free diet by the U.S. Food and Drug Administration and subsidy grants are expected to increase the gluten-free market in North America. The bakery products segment, which includes gluten-free breads, cookies, cakes and pastries, expects the fastest 10.4% growth rate, followed by dairy products, during the forecast. An increasing number of individuals suffering from gluten intolerance and celiac disease and other benefits of the gluten-free diet are likely to have a positive effect on demand.
According to this latest study, the growth of gluten-free products in 2021 will change significantly from the previous year. According to the most conservative estimates of the size of the global market for gluten-free products (most likely a result), there will be annual revenue growth of 20% in 2022, from US $ 6,366.8 million in 2020. Over the next five years, gluten - The free product market will record a growth rate of 9.96% in revenue, the size of the global market will reach 11.67 billion US dollars in 2030.
This report presents a comprehensive overview, market shares and market growth opportunities for gluten-free products by product type, application, major manufacturers and major regions and countries.Recent Development
March 2022: Alden's Organic, Eugene, Ore., announces five new ways to sweeten up consumer snacking routines to start the year. Consumers can feel good about the portion-controlled dairy-free and gluten-free frozen delights because they are created with certified organic ingredients.
March 2022: Base Culture, the fast-growing gluten-free, grain-free, and paleo breads and baked goods company, is excited to present their newest addition to their portfolio, Keto Certified Baked Breakfast Squares, at this year's Natural Products Expo West. Other freshly announced items as well as overall brand favorites will be on display. Base Culture has enlarged its employees, extended its product offerings, and more than doubled in size, demonstrating that even a global epidemic cannot stop them. Base Culture was Whole Foods' fastest-growing and second-largest gluten-free bread brand in 2021.
Segmentation by Type: Detailed Data
Application Targeting: Detailed Data
This report also divides the market by region:
Base Culture, the fast-growing gluten-free, grain-free, and paleo breads and baked goods company, is excited to present their newest addition to their portfolio, Keto Certified Baked Breakfast Squares, at this year's Natural Products Expo West. Other freshly announced items as well as overall brand favorites will be on display. Base Culture has enlarged its employees, extended its product offerings, and more than doubled in size, demonstrating that even a global epidemic cannot stop them. Base Culture was Whole Foods' fastest-growing and second-largest gluten-free bread brand in 2021.
|Market Size||USD 13.8 Billion|
|Forecast Units||Value (USD Billion)|
|Report Coverage||Revenue Forecast, Competitive Landscape, Growth Factors, and Trends|
|Segments Covered||By Type, Distribution Channel, and Region|
|Geographies Covered||North America, Europe, Asia-Pacific, and Rest of the World (RoW)|
|Key Vendors||The Hain Celestial Group Inc., Boulder Brands, Inc ., General Mills Inc., The Kraft Heinz Company, Kellogg’s Company, Glutamate and Hero Group AG|
|Key Market Opportunities||Rise in consumer knowledge of celiac illness and gluten-free food items|
|Key Market Drivers||Increasing preferences for healthy diets and lifestyle choices|
Gluten-free products market is projected to grow at a 9.6% between 2022-2030.
North America is expected to dominate the gluten-free products market.
Key competitors in the gluten-free products market include The Hain Celestial Group Inc., Boulder Brands, Inc ., General Mills Inc., The Kraft Heinz Company, Kellogg’s Company, Glutamate and Hero Group AG.
Increasing preferences for healthy diets and lifestyle choices is the key factors driving the gluten-free products market.
Contamination of raw materials and ingredients may limit the gluten-free products market growth.
Bakery and confectionery will lead the gluten-free products market.