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System of Insight Market Research Report: Information By Component (Solution, and Services {Managed Services, and Professional Services}), By Deployment Mode (On-Cloud, and On-Premises), By Application (Customer Analytics, Operations Management, Workforce Management, Sales & Marketing Management, and Risk & Compliance Management), By Vertical (BFSI, Telecom & IT, Retail & E-Commerce, Government, Manufacturing, Healthcare, and Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) โ€“Market Forecast Till 2032.


ID: MRFR/ICT/8617-HCR | 100 Pages | Author: Ankit Gupta| July 2024

System of Insight Market Overview


The System of Insight Market size is projected to grow from USD 2.19 Billion in 2024 to USD 8.59 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 18.58% during the forecast period (2024 - 2032). Additionally, the market size for System of Insight was valued at USD 1.81 Billion in 2023.


The growing attention to real-time insights to gain a competitive edge in the industry, the rise in the acceptance of cloud solutions, and the rise in the volume of big data are the key market drivers enhancing market growth.


Figure1: System of Insight Market, 2018 - 2032 (USD Billion)


System of Insight Market Overview1


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


System of Insight Market Trends


The growing trend of edge computing is driving the market growth


Market CAGR for a system of insight is being driven by the increase in connected IoT devices volume owing to the surging adoption of Machine Learning (ML) algorithms, the Internet of Things (IoT), and Artificial Intelligence (AI). As per the International Data Corporation (IDC) data, 152,200 IoT devices will connect per minute by 2025. The increasing requirement for connected devices accelerates the execution of edge computing. Edge computing solutions are defined as a structure where the processors are placed closer to the destination or source for data instead of clouds.


Additionally, data near the source or destination saves time for uploading data on the cloud or on-premise platforms and sinks the server and network load. For instance, In May 2021, Telefonica Tech collaborated with Microsoft on Azure Edge Zone. Telefonica united its 5G connectivity with Microsoft Edge computing competencies, allowing industry procedures to strengthen digital transformation.


System insights have witnessed a tremendous rise in their adoption across various industries worldwide. Additionally, predictive and prescriptive analytics is growing business analytics trends among BI professional owing to Big Data becoming the focus of analytics processes that big enterprises and small and medium-sized businesses are leveraging. These solutions are becoming prevalent as enterprises continue to create new data rapidly. For instance, the amount of data generated worldwide is increasing hugely.


In recent years, the demand for business intelligence has increased, with enterprises and organizations looking to enhance productivity and enhance sales by adopting automated solutions. The rising usage of the cloud has supported the data generated across various verticals. By 2020, the accumulated volume of Big Data is expected to increase from 4.4 zettabytes to roughly 44 zettabytes or 44 trillion GB. Moreover, the number of IoT-connected devices is expected to increase to over 50 billion by 2020, creating terabytes of data that must be managed, stored, and analyzed.


System of Insight Market Segment Insights


System of Insight Component Insights


The system of insight market segmentation, based on component solutions and services {managed services, and professional services}. The solutions segment dominated the market, accounting for 35% of market revenue (0.64 Billion). In developing economies, category growth is driven as organizations shifting to digital platforms adopt business intelligence solutions, customer relationship management, and workforce analytics. However, services are the fastest-growing category as unstructured data management, implementation, and consultation support building better solutions.


System of Insight Deployment Mode Insights


The system of insight market segmentation, based on deployment mode, includes on-cloud and on-premises. The on-premises category generated the most income (70.4%) as it enhanced data security and consistent services without an internet connection. On-premise software allows several users to access the system flexibly without slowing down data transmission. However, on-cloud is the fastest-growing category due to its low subscription and maintenance costs.


Figure 2: System of Insight Market, by Distribution Channel, 2022 & 2032 (USD Billion)


System of Insight Market, by Distribution Channel, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


System of Insight Application Insights


The system of insight market segmentation, based on application, includes customer analytics, operations management, workforce management, sales & marketing management, and risk & compliance management. The customer analytics category generated the most income owing to the increasing need for real-time behavioral insights. Artificial intelligence allows operators to organize and analyze the customer's data from a subscriber's intelligencer perspective. However, workforce management is the fastest-growing category due to the growing need for connected and unified enterprises.


System of Insight Vertical Insights


The system of insight market segmentation, based on vertical, includes BFSI, telecom & IT, retail & e-commerce, government, manufacturing, healthcare, and others. The BFSI category generated the most income due to the extensively growing customer base. The implementation of such solutions is helping the BFSI industry to acquire, develop, and retain customers efficiently. However, on-cloud is the fastest-growing category owing to the growing demand for customer goods and growth in e-commerce.


System of Insight Regional Insights


By region, the study delivers market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American system of insight market will dominate owing to the growing government initiatives and investments in digitization, and an increasing number of automation projects that aim to expand organizations' productivity will expand the market growth in this region. Further, the US system of insight market held the largest market share, and the Canadian system of insight market was the fastest growing market in the North American region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: SYSTEM OF INSIGHT MARKET SHARE BY REGION 2022 (USD Billion)


SYSTEM OF INSIGHT MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe's system of insight market accounts for the second-largest market share due to technological advancements in this region. Further, the German system of insight market held the largest market share, and the UK system of insight market was the fastest growing market in the European region.


The Asia-Pacific system of insight Market is expected to grow at the fastest CAGR from 2023 to 2032 as the administrative and government sectors increasingly emphasize improving operational efficiency with increasing big data usage. Moreover, China’s system of insight market held the largest market share, and the Indian system of insight market was the fastest growing market in the Asia-Pacific region.


System of Insight Key Market Players & Competitive Insights


Leading market players invest heavily in research and development to expand their product lines, which will help the System of Insight market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the system of insight industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the system of insight industry to benefit clients and increase the market sector. Major players in the system of insight market, including IBM Corporation (US), SAP SE (Germany), Radicalbit (Italy), Correlata (Israel), Plutora, Inc. (US), NGDATA (Belgium), CoolaData (US), Signals Analytics (US), and others, are attempting to increase market demand by investing in research and development operations.


International Business Machines Corp provides information technology (IT) products and services. The company produces and sells system hardware and software and offers infrastructure, hosting, and consulting services. IBM's product portfolio includes analytics, artificial intelligence (AI), automation, blockchain, cloud computing, IT infrastructure, IT management, cybersecurity, and software development products. The company also offers cloud, networking, security, technology consulting, application services, business resilience services, and technology support services. 


It serves the automotive, banking and financial markets, electronics, energy and utilities, healthcare, insurance, life sciences, manufacturing, metals and mining, retail and consumer products, and telecommunication industries. In February 2020, IBM Corporation announced to partner with US-based BUCKiTDREAM. This partnership aims to provide its products with IBM Watson's marketing for improved personalization brand engagement experienced by its customers. As part of this agreement, IBM will analyze customer data patterns to get actionable insights to drive commerce conversions.


Medallia Inc is a provider of Software-as-a-Service based customer experience management solutions. It enables companies to capture customer feedback from mobile, social, web and contact center channels. The Medallia Experience Cloud platform enables companies to engage customers, drive collaboration and accountability, and optimize every experience through analytics. It provides a contact center CX program, CX management services, CX insight suit, account management, location-based operations, surveys, text analytics and other professional services. The company offers services to the automotive industries, healthcare, hotel, retail, travel and hospitality, insurance, retail banking and public sectors. In April 2020, Medallia Inc. launched the Medallia insights suite, a powerful blend of trendy tools for insight leaders across agencies. The insight suite supports growing video communication and crowdsourcing adoption to drive growth and revenue at pace.


Key Companies in the System of Insight market include




  • IBM Corporation (US)




  • SAP SE (Germany)




  • Radicalbit (Italy)




  • Oracle Corporation (US)




  • Correlata (Israel)




  • INETCO Systems Ltd (Canada)




  • SAS Institute (US)




  • TIBCO Software (US)




  • Splunk (US)




  • GoodData Corporation (US)




  • Striim (US)




  • Plutora, Inc. (US)




  • NGDATA (Belgium)




  • CoolaData (US)




  • Signals Analytics (US)




  • Medallia Inc. (US).




System of Insight Industry Developments


December 2020: PT. ALTO Network collaborated with INETCO Systems Limited to secure Indonesia's national payment gateway. PT. ALTO Network has chosen the INETCO insight software to deliver high-quality performance and security monitoring. The ALTO fraud risk team relies on INETCO insight to identify and analyze transaction-level payment fraud attacks in milliseconds to avoid major financial loss.


System of Insight Market Segmentation


System of Insight Component Outlook




  • Solution




  • Services







    • Managed Services



    • Professional Services




System of Insight Deployment Mode Outlook




  • On-Cloud




  • On-Premises




System of Insight Application Outlook




  • Customer Analytics




  • Operations Management




  • Workforce Management




  • Sales & Marketing Management




  • Risk & Compliance Management




System of Insight Vertical Outlook




  • BFSI




  • Telecom & IT




  • Retail & E-Commerce




  • Government




  • Manufacturing




  • Healthcare




  • Others




System of Insight Regional Outlook




  • North America



    • US




    • Canada






  • Europe



    • Germany




    • France




    • UK




    • Italy




    • Spain




    • Rest of Europe






  • Asia-Pacific



    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World



    • Middle East




    • Africa




    • Latin America





Report Attribute/Metric Details
Market Size 2023 USD 1.81 Billion
Market Size 2024 USD 2.19 Billion
Market Size 2032 USD 8.59 Billion
Compound Annual Growth Rate (CAGR) 18.58% (2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Component, Deployment Mode, Application, Vertical and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled IBM Corporation (US), SAP SE (Germany), Radicalbit (Italy), Oracle Corporation (US), Correlata (Israel), INETCO Systems Ltd (Canada), SAS Institute (US), TIBCO Software (US), Splunk (US), GoodData Corporation (US), Striim (US), Plutora, Inc. (US), NGDATA (Belgium), CoolaData (US), Signals Analytics (US), and Medallia Inc. (US).
Key Market Opportunities The growing attention on real-time insights to gain a competitive edge in the industry.
Key Market Dynamics The rise in the volume of big data and the increase in the demand for analytics.


Frequently Asked Questions (FAQ) :

The system of insight market size was valued at USD 1.81 Billion in 2023.

The market is projected to grow at a CAGR of 18.58% during the forecast period, 2024-2032.

North America had the largest share of the market

The key players in the market are General Mills Inc., Amway, Conagra Brands Inc., Cargill Incorporated, Abbott Laboratories, Kraft Foods Group Inc., and The Coca-Cola Company.

The solution category dominated the market in 2022.

The on-premises had the largest share in the market.

The customer analytics category dominated the market in 2022.

The BFSI had the largest share of the market.

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