Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Hygiene and cleanliness maintenance through advanced bathroom systems to boost market growth
Customers need sanitary and spotless restrooms in malls, hospitals, offices, and public spaces. Smart toilets include high-pressure nozzles that spray water immediately after use to automatically clean and disinfect the bowl. They are fully equipped with auto flush and UV-ray antibacterial seats. In the event of a hazard or other safety concerns, sliding doors and motion sensors identify users and send alert systems to on-ground workers. Additionally, it aids in controlling the degree of odor, giving customers a pleasant experience. These advantages will encourage widespread integration in smart cities, which will fuel the expansion of the market for smart toilets during the review period. These products are available in a ceramic toilet arrangement, along with in-built facilities including air dryer and warming water. It has been observed that intelligent bathroom products have become a style statement in developed nations including the U.S., U.K., Germany, and France. Furthermore, the industry participants are offering innovative hygiene technologies including UV lighting, auto flush, Bluetooth connectivity, and auto open seat covers to provide better bathroom experience to the consumers.
IoT and AI have led to the development of creative bathroom solutions. With some incredible advancements, the toilet of the future has arrived. There are now low-cost medical IoT devices that might analyze urine in great detail. It analyzes each time a person urinates using spectroscopy and sensor technology, producing a very accurate and individualized individual health status. It offers real-time data for prompt disease detection and is non-invasive. In the upcoming decades, these innovations will completely transform the market for smart toilets.
Smart toilets can use minimum water with intelligent toilet seats, making them a hygienic and convenient option from the buyers’ end. These products can optimize the water and electrical energy usage in toilets, along with providing an aesthetic appeal. Therefore, such factors has enhanced the Smart Toilet market CAGR across the globe in the recent years.
However, increased energy efficiency and water savings is another factor driving the growth of the Smart Toilet market revenue.
The Smart Toilet Market segmentation, based on type, wall hung toilet, close-coupled, single floor standing toilet, one-piece toilet, and others. The wall hung toilet segment held the majority share in 2021 contribution to around ~65-67% in respect to the Smart Toilet Market revenue. This is primarily owing to the rising need in malls.
The Smart Toilet Market segmentation, based on Connectivity, includes Wi-Fi and bluetooth. The Bluetooth segment dominated the market in 2021 and is projected to be the faster-growing segment during the forecast period, 2022-2030. Increased demand for smart toilets from the present trend of smart homes, increasing technological advancements, and expanding acceptance of smart technologies in corporate, residential, and commercial buildings are all propelling the Smart Toilet Market. Additionally, increased consumer demand for convenient sanitary hygiene products and the growing popularity of voice-activated equipment and internet of things technology is likely to boost demand for smart toilets on the global scale. Hence, rising applications of for Smart Toilet positively impacts the market growth.
The Smart Toilet Market data has been bifurcated by Usage into residential and commercial. The commercial segment dominated the market in 2021 and is projected to be the faster-growing segment during the forecast period, 2022-2030. A large number of high-end restaurants, bars, hotels, and shopping malls are installing smart toilers to provide hygienic services to their customers. Moreover, the smart toilet is considered to be a luxury product, which can be installed in premium commercial places.
Figure 2: Smart Toilet Market, by Usage 2021 & 2030 (USD Million)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Residential was the fastest growing segment. The rising importance of the smart home as a result of growing requirements about energy preservation, push-button control, and shifting demographic preferences is expected to have a favorable impact on industry growth. These smart homes are featured with in-built components including smart LED and smart toilets. Such type of advanced toilets is considered to be an important part of home decor. Housing builders are providing pre-installed smart toilets to their buyers to provide more valuable offers to them.
Based on Distribution Channel, the global Smart Toilet industry has been segmented into Online and Offline. Offline held the largest segment share in 2021, A large number of consumers prefer to purchase this kind of smart products from these channels as they provide a choice of physical verification, before making any purchasing decision. Furthermore, different residential and commercial real estate companies are establishing partnerships with these stores to ensure the continuous supply of the products at discounted prices.
The fastest growing segment in the Smart Toilet industry is Online. These channels provide various attractive offerings including free cashback and membership, doorstep delivery services, and easy return options, which is preferred by the consumers, particularly millennials. It is easy to understand the product features and compare their prices through this channel. Different e-commerce portals analyze consumers’ requirements and provide offers based on their purchase trends.
By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. Europe Smart Toilet market accounted for USD 3.1608 billion in 2021 and is expected to exhibit a significant CAGR growth during the study period.  Increasing consumer spending on maintaining bathroom hygiene is propelling the smart toilet market growth. A recent study shows that a large number of population in Germany and the U.K. prefers to install intelligent toilet seat so that they don’t need to pull it by hand, which is unhygienic. Further, the Germany Smart Toilet market held the largest market share, and the UK Smart Toilet market was the fastest growing market in the European region
Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 3: GLOBAL CERVICAL FUSION MARKET SHARE BY REGION 2021 (%)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
North America Smart Toilet market accounts for the second-largest market share The growing trend of automation and modernization of housing has captured a significant consumer base, uplifting sanitaryware regional expansion. Also, a high-income population has triggered the market demand for innovative home accessories across the region. Further, the US Smart Toilet market held the largest market share, and the Canada Smart Toilet market was the fastest growing market in the North America region
The Asia-Pacific Smart Toilet Market is expected to grow at the fastest CAGR from 2022 to 2030. Â It has been observed that the total population of metro cities in the aforementioned countries has increased in the last few years. Growing disposable income, coupled with an increase in the population of key cities of countries including China, India, Bangladesh, and South Korea, is expected to increase spending on bathroom equipment and accessories, such as smart toilets. Moreover, China Smart Toilet market held the largest market share, and the India Smart Toilet market was the fastest growing market in the Asia-Pacific region
Major industry players are investing a lot of money in R&D to expand their product offerings, which will spur further market expansion for smart toilets. With significant key developmnts like new product releases, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations, market participants are also undertaking a variety of strategic activities to expand their global presence. In order to grow and survive in a market environment that is becoming more competitive and growing, competitors in the smart toilet industry must offer affordable products.
Manufacturing locally to cut operational costs is one of the main business methods used by manufacturers in the worldwide Smart Toilet industry to benefit customers and develop the market sector. The smart toilet industry has recently offered some of the most important advantages. The Smart Toilet market major player such as Kohler Co, Toto, and others are working to expand the market demand by investing in research and development activities.
Kohler Co., founded in 1873 by John Michael Kohler, is an American manufacturing company based in Kohler, Wisconsin. Kohler is best known for its plumbing products, but the company also manufactures furniture, cabinetry, tile, engines, and generators. In June 2019, Kohler Co. has launched a smart toilet with features including ambient lighting, built-in speakers, and Amazon Alexa and Google Assistant support.
Also, Toto Ltd., stylized as TOTO, previously known as Toyo Toki, is a Japanese multinational toilet manufacturer which is known for manufacturing the Washlet. TOTO was founded in 1917. The company is based in Kitakyushu, Japan, and owns production facilities in nine countries. In January 2021, Toto, a Japanese manufacturer of ultra-high-end bathroom products and smart toilet company, displayed its high-tech smart toilet commode at CES. This year, its tech trickles down to more affordable models. Toto's new smart toilets are less likely to invoke sticker shock.
Toto Ltd
Kohler Co.
Roca Sanitario S.A
GWA Group Limited
Duravit AG
Villeroy & Boch
Dongpeng Ceramic
Huida Sanitary Ware Co. Ltd., among others
January 2021: Kohler Co., an American manufacturing company of faucets, bathroom furniture, bathroom sinks, showering, toilets, and accessories, introduced four new products during virtual CES. The company announced several new additions to its smart home portfolio, focusing on personal well beings, such as stillness bath, innate intelligent toilet, touchless bathroom faucet collection, Kohler whole home water monitor, and Pro version. Two new products have emerged from collaborations with Phyn – Kohler Whole Home Water Monitor Powered by Phyn, a DIY unit and a Pro version with automatic shut off.
December 2020: Bemis Manufacturing Company, the world's largest toilet seat manufacturer, announced its acquisition of Bio Bidet, an established and successful bidet company that includes a bidet and smart toilet seats and bidet attachments.
Wall Hung Toilet
Close-Coupled
Single Floor Standing Toilet
One-Piece Toilet
Others
Wi-Fi
Bluetooth
Residential
Commercial
Online
Offline
North America
US
Canada
Europe
Germany
France
UK
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Rest of the World
Middle East
Africa
Latin America
| Report Attribute/Metric | Details |
| Market Size 2021 | USD 7.2 billion |
| Market Size 2022 | USD 8.2 billion |
| Market Size 2030 | USD 22.20 billion |
| Compound Annual Growth Rate (CAGR) | 15.12% (2022-2030) |
| Base Year | 2021 |
| Market Forecast Period | 2022-2030 |
| Historical Data | 2018 & 2020 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Connectivity, Usage, Distribution Channel and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and Rest of the World |
| Countries Covered | The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Toto Ltd, Kohler Co., Roca Sanitario S.A, LIXIL Group Corporation, GWA Group Limited, Duravit AG, Jomoo Group, Villeroy & Boch, Dongpeng Ceramic, and Huida Sanitary Ware Co. Ltd. |
| Key Market Opportunities | The introduction of new products and the increasing awareness among consumers |
| Key Market Dynamics | Rising concerns regarding hygiene and contagious diseases. |
Frequently Asked Questions (FAQ) :
The Smart Toilet Market size was valued at USD 7.2 Billion in 2021.
The global market is projected to grow at a CAGR of 4.7% during the forecast period, 2022-2030.
Europe had the largest share in the global market
The key players in the market are Medtronic Inc (Ireland), Abbott Laboratories (US), Stryker Corporation (US), DePuy Synthes (US), and B. Braun Melsungen AG (Germany).
The commercial category dominated the market in 2021.
The offline had the largest share in the global market.
Research Analyst Level II With a technical background in information technology & semiconductors, shubham has 4.5+ years of experience in market research and analytics with the tasks of data mining, analysis, and project execution. he is the poc for our clients, for their consulting projects running under the ict/semiconductor domain. shubham holds a bachelor’s in information and technology and a master of business administration (mba). shubham has executed over 150 research projects for our clients under the brand name market research future in the last 2 years. his core skill is building the research respondent relation for gathering the primary information from industry and market estimation for niche markets. he is having expertise in conducting secondary & primary research, market estimations, market projections, competitive analysis, analysing current market trends and market dynamics, deep-dive analysis on market scenarios, consumer behaviour, technological impact analysis, consulting, analytics, etc. he has worked on fortune 500 companies' syndicate and consulting projects along with several government projects. he has worked on the projects of top tech brands such as ibm, google, microsoft, aws, meta, oracle, cisco systems, samsung, accenture, vmware, schneider electric, dell, hp, ericsson, and so many others. he has worked on metaverse, web 3.0, zero-trust security, cyber-security, blockchain, quantum computing, robotics, 5g technology, high-performance computing, data centers, ai, automation, it equipment, sensors, semiconductors, consumer electronics and so many tech domain projects.
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