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Off-Road Motorcycle Market Research Report Information By Type (Dirt Bikes, Adventure Bikes, Trial Bikes, Enduro Bikes, Kids Motorbikes, Others), By Application (Recreational, Defence And Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) – Global Industry Size, Share, Growth, Trends and Forecast To 2030

ID: MRFR/AM/4132-HCR | 128 Pages | Author: Sejal Akre| April 2024

Off-Road Motorcycle Market Overview:

The off-road motorcycle market size is projected to grow from USD 159.6 Billion in 2022 to USD 223.1 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 4.9% during the forecast period (2022 - 2030). Off Road Motorcycle Market share was valued at USD 152.2 billion in 2021. Rising demand from the defense industry and increased bike sales are the key market drivers enhancing the off roading motorbike market growth.

Off-Road Motorcycle Market
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Off-Road Motorcycle Market Trends

  • Advent of off-road motorcycle training centers all over the world

Off-road motorcycle training facilities have sprung up all over the world, which has greatly fueled the rise of off road motorcycles. There are now numerous training facilities, like the Black Swan Moto Off-Road Training Program in California and the BMW Performance Center Off-Road Motorcycle Training in South Carolina, among others. Growing consumer power will be made possible by the expansion of off-road motorbike training facilities. Off-road bike sales will increase as a result of training centers offering pertinent skills and tactics. This will boost sports bike sales, which will change people' purchasing habits.

Additionally, over the projection period, growth possibilities are anticipated due to the increased demand from the defense industry. The off-road motorcycle market CAGR has undergone a significant transformation due to technological advancements and the introduction of electric and hybrid motorcycles, particularly in the defense sector. The road motorcycle industry is anticipated to benefit from the significant growth in defense spending in key nations across the globe. The off-road motorcycle market is anticipated to expand significantly over the forecast period, driven in large part by factors other than defense use, including general popularity, growing awareness of off-road motorcycling sports & events, and a committed core customer base of off road motorcycles enthusiasts.

Off-road motorbike technical advancements, rising disposable income, and the popularity and evolution of motocross events all contribute to the market's expansion. Off-road motorcycles' high cost of acquisition and maintenance as well as their unpleasant seating arrangements are, however, projected to restrain market expansion. Additionally, the adoption of electric on/off road motorcycles and manufacturers' increased focus on greater performance and comfort open up new market potential for the major players in the on road/off road motorcycle sector.

For instance, In June 2021, Torrot Electric Europa S.A. announced the introduction of a new generation of motorcycles off road in the Motocross, Trial, Enduro, and Supermotard models. The motorcycles had a quick and easy battery changeover system that didn't require any connections or connectors, allowing the vehicle to be back in operation in under 15 seconds. As a result, the demand for off-road motorcycles rises as manufacturers place more emphasis on comfort and performance, which generates lucrative chances for the off-road motorcycle market revenue during the forecast period.

Off-Road Motorcycle Market Segment Insights:

Off-Road Motorcycles Type Insights

The Off-Road Motorcycle Market segmentation, based on type, includes dirt bikes, adventure sports bikes, trial bikes, enduro bikes, kids motorbikes, others. Enduro bikes dominated the market with a revenue share of more than 36.00 % in 2021 and are expected to rise at a CAGR of 6.7% from 2022 to 2028. According to the Federal Chamber of Automotive Industries (FCAI), the enduro motorbike segment produced the most income in 2020. Enduro motorcycles are high-performance motorcycles developed primarily for off-road endurance racing. Every year, a large number of AMA-sanctioned enduros are staged around the world. This covers national competitions as well as regional and local competitions. Consequently, there is a significant demand for enduro motorcycles, which increased off-road motorcycle market revenue.

Off-Road Motorcycles Application Insights

The Off-Road Motorcycle Market segmentation, based on application, (Recreational and Defence) The recreational category will account for the biggest market share in the Off-Road Motorcycles market. off road bikes for recreational use are a low-cost choice for users who want to use their motorcycles for off-road pleasure on country roads and in locations where construction regulations are minimal. Off-road recreational bikes are subject to a variety of criteria, including general construction, exhaust noise requirements, general safety requirements, and others. The recreational category for off-road bikes accounts for a significant market share throughout the projection period, owing to the growing popularity of the same among individuals.

Figure 2: Off-Road Motorcycle Market, by Application, 2021& 2030 (USD Billion)

Off-Road Motorcycle Market, by Application, 2021& 2030

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Off Road Bikes Market Regional Insights

By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. Asia Pacific Off-Road Motorcycle market accounted for USD 105.1 billion in 2021 due to the high priority for vehicle features and appearances over mileage. Additionally, this region's strong manufacturing sector expansion, quick modernization, and expanding population provide it greater growth potential during the predicted period. Due to rising investment in the developing automotive industry, the leading manufacturers in the region predict that the Asia-Pacific region will experience strong market growth over the research period. In addition, the region's demand for automotive motorcycle off road is flourishing due to technological advancements, rising motorcycle sales, rising awareness of on road off road motorcycle sport & events, and the global off-road motorcycle brands, manufacturers and major players shifting their focus to motorcycle for on and off road.

Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 3: Off-Road Motorcycle Industry Share By Region 2021 (%)

Off-Road Motorcycle Industry Share By Region

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe off-road motorcycle market accounts for the second-largest market share. Additionally the biggest off road motorcycle markets in Europe in 2020 were German, Italy, and France, according to data from the European Association of Motorcycle Manufacturers (ACEM). Further, the Germany off-road motorcycle market held the largest market share, and the UK off-road motorcycle market was the fastest growing market

The North America Off-Road Motorcycle Market is expected to grow at the fastest CAGR from 2022 to 2030. This region is likely to experience high demand due to the rising popularity of off-road motorcycle competitions and events. Moreover, China off-road motorcycle market held the largest market share, and the India off road motorcycle market was the fastest growing market in the Asia-Pacific region. In addition to these nations, Vietnam and Indonesia also held sizeable market shares. Due to their big populations and increased consumer spending on off-road motorcycles, all of these nations are expected to maintain their market positions.

Off-Road Motorcycle Key Market Players & Competitive Insights

Major market players are investing heavily in R&D to expand their product lines, which will aid in the growth of the off-road motorcycle market. Key market developments include new product releases, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other companies. To expand and thrive in an increasingly competitive and rising market climate, competitors in the off-road motorbike industry must offer cost-effective merchandise.

Manufacturing locally to minimize operating costs is one of the key business methods used by manufacturers in the worldwide off-road motorcycle industry to serve customers and develop the custom motorcycle market sector. In recent years, the off-road motorbike industry has offered some of the most significant benefits to medical. The off-road motorcycle market major player such as ROKON (U.S.), Torrot (Spain), Husqvarna Motorcycles GmbH (Sweden), Kawasaki Heavy Industries Ltd, Alta Motors (California), Sherco (Spain), TRS Motorcycles (U.S.) Honda (Japan), Chritini Technologies (U.S.), cKTM (Austria) and others are working to expand the market demand by investing in research and development activities.

Kawasaki Heavy is a Japanese public multinational firm with headquarters in Ch, Kobe and Minato, Tokyo, and produces bikes, engines, heavy equipment, aerospace and defense equipment, railway stock, and ships. Additionally, it is engaged in the production of gas turbines, pumps, boilers, industrial robots, and other items. In September 2021, Kawasaki Heavy Industries, Ltd. introduced the KX250 and KX450 dirt bikes in India. The KX250 and KX450 dirt bikes were introduced by Kawasaki Heavy Industries, Ltd. in India.

Yamaha Motor Co. is a Japanese multinational company that produces motorized items including boats, outboard motors, and motorbikes. The firm was founded in 1955 after splitting from Yamaha Corporation, yet as of 2019 Yamaha Corporation still holds the greatest stake in private companies with 9.92%. Its headquarters are in Iwata, Shizuoka, Japan. Moreover, The Company’s development, production, and marketing activities are carried out by 109 subsidiaries that were consolidated in 2012. In December 2019, Yamaha introduced the WR 155R, a new 150cc off-road motorbike, in Indonesia.

Key Companies in the off-road motorcycle market includes

  • ROKON (U.S.)

  • Torrot (Spain)

  • Husqvarna Motorcycles GmbH (Sweden)

  • Alta Motors (California)

  • Betamotor (Italy)

  • Sherco (Spain)

  • TRS Motorcycles (U.S.)

  • Kuberg (Czech Republic)

  • Honda (Japan)

  • Chritini Technologies (U.S.)

  • KTM (Austria)

  • Kawasaki Motorcorp (U.S.)

  • Suzuki motors (Japan).

Off-Road Motorcycle Industry Developments

December 2021: LiveWire, an electrical motorcycle brand owned by Harley-Davidson, was split off and made public through a merger with the acquisition company AEA-Bridges Impact Corp.

December 2021: India An off roading motorcycle with a 4 stroke engine and more low-end torque, the M Y22L KLX450R, was introduced by Kawasaki Motors.

March 2022: A Chinese company called Chongqing Qiulong Technology Co., Ltd. unveiled the SUR-RON electric on-road and off-road motorcycle.

October 2021: Off road electric motorcycle manufacturer Volcon had an IPO and listed on the Nasdaq under the symbol "VLON."

June 2022: Triumph Acquires Electric Manufacturer OSET Bikes, The acquisition of OSET sits within Triumph’s strategy of entering the off-road segment, announced in 2020, and provides both companies with the opportunity to share and benefit from each other’s knowledge and experience in their respective segments, enabling both brands to grow internationally in parallel.

Aug 2022: Yamaha Motor Corporation, USA, is excited to introduce the new 2023 lineup of advanced, industry-leading YZ off roading motorcycles. Conceived for competition and extensively developed through knowledge gained at the highest levels of professional motorsports, the 2023 lineup of Yamaha YZ Motocross and Cross Country machines offer cutting-edge performance along with a level of refinement and rideability that instills confidence in every rider. Highlights for 2023 include an all-new flagship YZ450F Motocross model, along with an all-new YZ125X and extensively updated YZ250X two-stroke Cross Country models.

February 2023: Electric Vehicle (EV) startup, Graft, has begun taking orders of EO.12, its first high-performance electric motorbike designed for off-road trail riding, competitive enduro and motocross.The EO.12 is the first off-road motorbike across both gasoline and electric markets to feature carbon fibre wheels, delivering 25% weight saving against the average motorbike wheel and comprising a total vehicle weight of 50 kg / 110 lbs. (battery inclusive). The ultra-light construction ensures excellent maneuverability and easy recovery on challenging, technical trails, and with a maximum output of 25 kW (34 hp) the bike has the highest known power-to-weight ratio for an off-road electric motorbike.

Off Road Motorcycle Market Segmentation

Off Road Motorbike Type Outlook

  • Dirt Bikes

  • Adventure Bikes

  • Trial Bikes

  • Enduro Bikes

  • Kids Motorbikes

Off Road Motorbike Application Outlook

  • Recreational

  • Defense

Off Road Motorbike Regional Outlook

  • North America

    • US

    • Canada

  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe

  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific

  • Rest of the World

    • Middle East

    • Africa

    • Latin America

Report Attribute/Metric Details
Market Size 2021 USD 152.2 billion
Market Size 2022 USD 159.6 billion
Market Size 2030 USD 223.1 billion
Compound Annual Growth Rate (CAGR) 4.9% (2022-2030)
Base Year 2021
Market Forecast Period 2022-2030
Historical Data 2018 & 2020
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Type, Application and Region
Geographies Covered North America, Europe, AsiaPacific, and Rest of the World
Countries Covered The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled ROKON (U.S.), Torrot (Spain), Husqvarna Motorcycles GmbH (Sweden), Alta Motors (California), Betamotor (Italy), Sherco (Spain), TRS Motorcycles (U.S.), Kuberg (Czech Republic) and others.  
Key Market Opportunities Rising demand from defence sector
Key Market Dynamics Rising demand from the defense industry and increased bike sales

Frequently Asked Questions (FAQ) :

The Off-Road Motorcycle Market size was valued at USD 152.2 Billion in 2021.

The global market is projected to grow at a CAGR of 4.9% during the forecast period, 2022-2030.

Asia Pacific had the largest share in the global market

The key players in the market are ROKON (U.S.), Torrot (Spain), Husqvarna Motorcycles GmbH (Sweden), Alta Motors (California), Betamotor (Italy), Sherco (Spain) and others.

The Off-Road Motorcycle Market report's segments are based on type and product.

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