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Live IP Broadcast Equipment Companies

Live IP broadcast equipment companies provide solutions for live streaming and IP-based broadcasting. They offer hardware and software solutions for delivering real-time audio and video content over the internet.

Live IP Broadcast Equipment Companies


The Competitive Landscape of the Live IP Broadcast Equipment Market


The Live IP Broadcast Equipment Market is experiencing a renaissance, driven by the relentless adoption of Internet Protocol (IP) technology in the media and entertainment industry. This shift towards IP-based workflows promises greater flexibility, cost-efficiency, and scalability, opening up a dynamic and lucrative landscape for established players and nimble startups alike. Understanding the competitive landscape, key factors influencing market share, and emerging trends is crucial for navigating this burgeoning space.


Some of the Live IP Broadcast Equipment companies listed below:



  • Ikegami Tsushinki Co. Ltd

  • TAMURA Corporation

  • ETL Systems Ltd

  • Harmonic Inc.

  • EVS Broadcast Equipment SA

  • Telefonaktiebolaget LM Ericsson

  • Euro Media Group

  • Eletec Broadcast Telecom SARL

  • Sony Corporation

  • Belden Inc.

  • Evertz Microsystems Ltd

  • Cisco Systems Inc.


Strategies Adopted by Leaders:



  • Embracing Open Standards and Interoperability: Adherence to open standards like SMPTE ST 2110 ensures seamless integration with existing workflows and equipment from different vendors, fostering market adoption.

  • Prioritizing Security and Reliability: Live broadcasting demands absolute reliability and robust security measures to prevent data breaches or signal disruptions. Offering end-to-end solutions with strong encryption and redundancy features builds trust and market share.

  • Cloud-Based Solutions and Remote Production: Leveraging cloud technology for storage, processing, and delivery offers cost-efficiency and flexibility, particularly for smaller broadcasters. Developing reliable remote production workflows also caters to the trend of decentralized production teams.

  • Partnerships and Ecosystem Building: Collaborating with other players in the broadcast ecosystem, such as content delivery networks (CDNs) or telecommunications providers, can expand reach and offer comprehensive solutions.

  • Investing in R&D and Innovation: Continuously innovating with new features, advanced compression algorithms, and AI-powered tools for automation or analytics attracts technology-driven broadcasters and solidifies market leadership.


Factors for Market Share Analysis:



  • Product Portfolio and Technological Breadth: The range and sophistication of equipment offered by a vendor, encompassing cameras, encoders, routers, and software solutions, significantly impact their market presence. Offering cutting-edge features like HDR (High Dynamic Range) support, low latency streaming, and cloud-based production tools are key differentiators.

  • Target Market Focus: Catering to specific segments within the broadcast industry, such as sports production, newsgathering, or religious institutions, requires tailored solutions and partnerships. Addressing the unique needs of each segment can solidify market share within that niche.

  • Geographical Penetration and Distribution Channels: Global reach and established distribution networks through broadcast equipment partners or reseller agreements play a vital role in market capture. Expanding into emerging regions with high growth potential can be a strategic driver.

  • Brand Reputation and Trust: In this tech-heavy space, a strong brand built on reliability, technical expertise, and innovation inspires confidence among broadcasters. Established players like Cisco and Grass Valley often have an edge in this regard.

  • Pricing Strategy and Value Proposition: Striking the right balance between affordability and feature depth is essential. Offering flexible pricing models like subscriptions or service-based contracts can broaden appeal and increase market share.


New and Emerging Companies:



  • Agile Startups with Niche Specializations: Companies like AJA Video Systems and TAG Video Systems focus on specific segments like video capture or software-defined workflows, offering niche solutions tailored to address specific pain points.

  • Software-Centric Solutions: Companies like Haivision and Magewell focus on software-based encoders and streaming solutions, offering cost-effective alternatives to traditional hardware-based equipment and appealing to budget-conscious broadcasters.

  • Cloud-Native Production Providers: Cloud-based platforms like Enco and Grabyo offer comprehensive production, editing, and delivery solutions entirely in the cloud, particularly attractive for smaller production teams or live streaming applications.


Latest Company Updates:


On Aug. 22, 2023, Videon, a video encoding provider, announced a partnership with a developer of live video over IP, Zixi, to distribute and manage video over IP. Videon's LiveEdge is a powerful container-based edge computing ecosystem with sub-second glass-to-glass latency. Integrating Zixi's tech platform into Videon's LiveEdge allows users to manage large-scale configurations & orchestrate, analyze, monitor, and report on live video streams and devices.


On Apr. 07, 2023, Panasonic Connect announced the development of a new IP-compatible compact live switcher, the AV-HSW10, for easy, high-quality video streaming. Panasonic's predecessor AW-HS50 live switcher can be used in university lectures, corporate webinars, and other diverse live events. The new model features a compact body with 10-bit processing and helps achieve higher operability, reliability, and advanced IP compatibility, making it the ideal choice for contemporary live video production.


On Apr. 16, 2023, At NAB 2023, Blackmagic Design announced a new rack mount converter, the Blackmagic 2110 IP Converter 3x3G. The new converter features 10G Ethernet and converts 3G-SDI devices to 2110 IP broadcast systems. Blackmagic 2110 IP Converter 3x3G can support up to 3 separate 3G-SDI video channels at the same time. Moreover, it includes an elegant front panel with a color LCD for monitoring, menus and diagnostics.


On Apr. 21, 2023, Chyron launched an end-to-end, cloud-native live video production platform, Chyron LIVE, with high-end switching & graphics, clips player, replay, telestration, and asset management capabilities. Moreover, Chyron LIVE makes it easy for operators to deliver a live production on the fly, using live camera feeds through various transport protocols.

Global Live IP Broadcast Equipment Market Overview:


Live IP Broadcast Equipment Market Size was valued at USD 0.3 Billion in 2022. The Live IP Broadcast Equipment market industry is projected to grow from USD 0.34 Billion in 2023 to USD 1.14 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 16.00% during the forecast period (2023 - 2032). Transition to IP-based workflows, increase in high-definition (HD) and ultra-high-definition (UHD) content, rise of live streaming platforms, cloud-based production and distribution, virtualization and software-defined networking (SDN), integration of artificial intelligence (AI), growing demand for real-time analytics, IP-based infrastructure cost-effectiveness, standardization and interoperability efforts, are the key market drivers enhancing the market growth.


Global Live IP Broadcast Equipment Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Live IP Broadcast Equipment Market Trends




  • Increase in high-definition (HD) and ultra-high-definition (UHD) content is driving the market growth




The market for live IP broadcast equipment is expanding as a result of the rising demand for high-definition (HD) and ultra-high-definition (UHD) content. Broadcasters and content producers have been forced to develop and deliver content in higher resolutions as customer expectations for better visual experiences have increased. The adoption of cutting-edge IP-based broadcast equipment that can handle and transmit massive volumes of data with low latency as a result of this transition toward higher quality content offers numerous significant advantages that fuel market expansion.


Broadcasters and content producers have been forced to improve their production and delivery infrastructure as a result of the demand for HD and UHD content. When handling high-resolution material, traditional baseband systems frequently have bandwidth and processing power constraints. On the other side, IP-based solutions provide greater scalability and flexibility, enabling the seamless integration of better material into broadcast operations. Broadcasters may quickly adjust their infrastructure to enable the distribution of HD and UHD content with IP-based gear without having to make significant hardware improvements.


The expansion of large-screen high-definition displays and UHD televisions in homes throughout the world has been strongly linked to the growth of HD and UHD content. Because consumers are used to viewing content in clear, vivid detail, there is a greater demand for broadcasters to offer content in these formats. To serve the expanding number of viewers with UHD-capable devices, broadcasters must invest in IP-based technology that can effectively manage and transmit high-resolution content. The emergence of live streaming services has been a major factor in raising demand for HD and UHD content. With the opportunity to access live events, sports, and entertainment content in real-time, platforms like YouTube Live, Facebook Live, and Twitch have grown in popularity. Broadcasters and content producers had to modify their processes to include IP-based solutions that can allow live streaming of high-quality material without compromising on latency or dependability in order to fulfill the demands of these online viewers. Thus, driving the Live IP Broadcast Equipment market revenue.


Live IP Broadcast Equipment Market Segment Insights:


Live IP Broadcast Equipment Product Insights


The Live IP Broadcast Equipment Market segmentation, based on Product, includes Encoders and Convertor, Transmitter and Gap Fillers, Routers & Switches, Amplifiers, Antennas, Modulators & Repeaters, Signal Processing Unit, Video Servers and others. The encoders and convertor segment dominated the market in 2022. The transition of the broadcasting sector from outdated baseband systems to IP-based workflows has been happening gradually. As they connect the IP network to the current infrastructure, encoders and converters are crucial in this shift.


Live IP Broadcast Equipment Application Insights


The Live IP Broadcast Equipment Market segmentation, based on Application, includes Broadcast Production Centers, Broadcast Stadium and Outside Broadcast Vans. The broadcast production centers category generated the most income in 2022. Sports, concerts, award shows, and news coverage are just a few examples of the live events that generate a lot of viewing and advertising money. With several camera feeds, real-time editing, graphics integration, and seamless content delivery, broadcast production centers can manage live broadcasts.


Figure 1: Live IP Broadcast Equipment Market, by Application, 2022 & 2032 (USD Billion)


Live IP Broadcast Equipment Market, by Application, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Live IP Broadcast Equipment Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Live IP Broadcast Equipment Market dominated this market in 2022 (45.80%) because there are more producers of broadcast equipment in the area, including Arrakis Systems, Comrex USA, Cisco Systems, and others. The overall expansion of the Live IP broadcast Equipment market is also being impacted by the region's growing access to higher-speed internet at reasonable prices. Further, the U.S. Live IP Broadcast Equipment market held the largest market share, and the Canada Live IP Broadcast Equipment market was the fastest growing market in the North America region.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: Live IP Broadcast Equipment Market SHARE BY REGION 2022 (USD Billion)


Live IP Broadcast Equipment Market SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe Live IP Broadcast Equipment market accounts for the second-largest market share. Numerous live events, including sporting competitions, music festivals, cultural celebrations, and political meetings, take place around Europe. Increased expenditures in IP-based broadcast technology are made in order to effectively cover and broadcast live events as a result of the significant viewership and financial impact these events have. Further, the German Live IP Broadcast Equipment market held the largest market share, and the UK Live IP Broadcast Equipment market was the fastest growing market in the European region


The Asia-Pacific Live IP Broadcast Equipment Market is expected to grow at the fastest CAGR from 2023 to 2032 due to the growing number of electronic component manufacturing facilities that are heavily invested in implementing cutting-edge technologies. Additionally, the media and entertainment industries are expanding rapidly in nations like China, Japan, and India, and the consumer base for higher-quality media is having an impact on the expansion of the Asia-Pacific Live IP broadcast equipment market. Moreover, China’s Live IP Broadcast Equipment market held the largest market share, and the Indian Live IP Broadcast Equipment market was the fastest growing market in the Asia-Pacific region.


Live IP Broadcast Equipment Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Live IP Broadcast Equipment market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Live IP Broadcast Equipment industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Live IP Broadcast Equipment industry to benefit clients and increase the market sector. In recent years, the Live IP Broadcast Equipment industry has offered some of the most significant advantages to medicine. Major players in the Live IP Broadcast Equipment market, including Ikegami Tsushinki Co. Ltd (Japan), TAMURA Corporation (Japan), ETL Systems Ltd (UK), Harmonic Inc. (US), EVS Broadcast Equipment SA (Belgium), Telefonaktiebolaget LM Ericsson (Sweden), Euro Media Group (France), Eletec Broadcast Telecom SARL (France), Sony Corporation (Japan), Belden Inc. (US), Evertz Microsystems Ltd (Canada), Cisco Systems Inc. (US) and others, are attempting to increase market demand by investing in research and development operations.


The company Harmonic Inc. (Harmonic) creates, develops, and sells system solutions, software for video distribution, and other related goods. The business provides solutions for playout and storage, cloud-media computing, contribution and distribution, broadband connectivity, and video processing. Additionally, it provides networking services for internet access, including CableOS central cloud services, broadband services, and broadband access solutions. Through its direct sales team, independent resellers, and system integrators, Harmonic provides services to cable operators, satellite and telecommunications Pay-TV service providers, and media and broadcasting enterprises. The corporation has activities in the Americas, the Middle East, Europe, Africa, and the Asia-Pacific region. The US city of San Jose, California, is home to Harmonic's headquarters.


Electronics, semiconductors, medical equipment, tools, and devices are all produced by Sony Group Corp. (Sony). Televisions, cell phones, cameras, music systems, game consoles, software, batteries, and other electronic parts are among the company's goods. In addition to running television and digital networks, Sony creates, acquires, and distributes movie pictures, television shows, and recorded music. The business advertises its goods through distributors, sales divisions, and online direct sales. It sells goods under the brands Airpeak, Sony, PlayStation, Walkman, Blu-ray, Cyber-shot, Bravia, Exmor, and Experia. The corporation has operations in the Americas, Europe, the Middle East, Asia-Pacific, and Africa. The headquarters of Sony are in Minato-Ku, Tokyo, Japan.


Key Companies in the Live IP Broadcast Equipment market include




  • Ikegami Tsushinki Co. Ltd (Japan)




  • TAMURA Corporation (Japan)




  • ETL Systems Ltd (UK)




  • Harmonic Inc. (US)




  • EVS Broadcast Equipment SA (Belgium)




  • Telefonaktiebolaget LM Ericsson (Sweden)




  • Euro Media Group (France)




  • Eletec Broadcast Telecom SARL (France)




  • Sony Corporation (Japan)




  • Belden Inc. (US)




  • Evertz Microsystems Ltd (Canada)




  • Cisco Systems Inc. (US)




Live IP Broadcast Equipment Industry Developments


October 2022: Alaraby Television received an IP HD/4K-ready Live Production studio from Sony in partnership with Ideal Systems Group in preparation for the FIFA World Cup Qatar 2022. Sony's Live System Management (LSM) and IP Control Software are among the options for the IP live production system's signal routing, setup, and control. Additionally, Sony provided 11 4K HDC-3500 system cameras, two XV-S7000 multi-format video switchers, and operability for mid-range productions.


May 2022: As a one-stop shop for system integration consulting and services, Sky Wire Broadcast has grown. for Indian clients of broadcast and ed-tech. Renowned for its wide selection of products and services, Sky Wire Broadcast has provided its customers with the newest NDI and SRT technology with the introduction of PTZ Camera Series, Video Switchers, Wireless Video Transmitters, and other products. The increased variety reflects an expansion of Sky Wire Broadcast's product offerings for clients across all market segments and industry verticals, including TV stations, colleges, and universities


Live IP Broadcast Equipment Market Segmentation:


Live IP Broadcast Equipment Product Outlook




  • Encoders and Convertor




  • Transmitter and Gap Fillers




  • Routers & Switches




  • Amplifiers




  • Antennas




  • Modulators & Repeaters




  • Signal Processing Unit




  • Video Servers




  • others




Live IP Broadcast Equipment Application Outlook




  • Broadcast Production Centers




  • Broadcast Stadium




  • Outside Broadcast Vans




Live IP Broadcast Equipment Regional Outlook




  • North America



    • U.S.

    • Canada






  • Europe



    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





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