Jellies and Gummies Market Research Report - Forecast till 2030

Jellies and Gummies Market Research Report Information By Type (Jellies and Gummies), By Category (Conventional and Functional), By Distribution Channel (Store-Based and Non-Store-Based), and By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2030

ID: MRFR/F-B & N/1297-HCR | 90 Pages | Author: Sakshi Gupta | March 2024         

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Global Jellies and Gummies Market Overview


Jellies And Gummies Market Size was estimated at USD 31,849.5 million in 2021. The jellies and gummies industry is projected to grow from USD 33,123.4 million in 2022 to USD 43,588.2 million by 2030, exhibiting a compound annual growth rate (CAGR) of 4.00% during the forecast period (2022 - 2030). The jellies and gummies market is expanding primarily due to the rising vegan population and consumers' high spending on candies, jellies, and other confectionery items. Further key market drivers in the market value for gummies and jellies will be consumers' growing awareness of the drawbacks of consuming chocolate and novel tastes, textures, sweets' designs, shapes, packaging, and sugar content.
Jellies and Gummies Market Overview
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Jellies and Gummies Market Trends



  • Rising demand for organic gummies to drive market growth


With the growing understanding of the detrimental effects the animal industry has on both human health and the environment, the majority of customers around the world are converting to vegetarianism or veganism. For instance, JOM, a Swedish brand, offers its customers vegetarian gummies in various flavors, including sour cola, blackberry, blueberry, and strawberry. Additionally, Surf Sweets, a US-based business, offers its clients organic and vegetarian gummies. These organic gummies are suitable for people with allergies. Therefore, the trend of veganism has enhanced the  market CAGR in recent years.


Figure1: Estimated share of the vegan population of major countries where veganism is rapidly practiced
Estimated share of the vegan population of major countries where veganism is rapidly practiced
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


The jellies and gummies market is driven by the rising demand for confectionary items among the world's population. Sweet foods and beverages are confectionery products, including baked pastries, candies, jellies, world gummies, and sweets. Fast-paced consumers gravitate more and more toward confectioneries since they are tasty and take up little time. For instance, a study conducted in September 2020 by BENEO, a major European food producer, revealed that during the COVID-19 pandemic, consumers turned to confectionery products to help brighten their days, with about 62% of people consuming chocolate or sweets at least three times per week or more. This was especially true for younger generations (ages 25 to 34), where 47% more people consumed sweets. The expanding confectionery industry is another factor driving the jellies and gummies market revenue.


Since a few years ago,  jellies and gummies have experienced tremendous growth. This is due to gummy vitamins' qualities, colors, tastes, and ease of consumption. Producers have begun to offer novel and exotic flavors, including cherry, cola, peach, raspberry, and others, to expand the range of prospects for manufacturers and boost customer acceptability and adoption. For instance, Vitafusion (US) introduced a line of goods in March 2020 that included gummies with apple cider vinegar and a natural peach flavor. As a result, businesses are creating and marketing jellies and gummies with a fusion of real fruit flavors to meet the always-changing  wants of consumers for different flavors.


Jellies and Gummies Market Segment Insights


Jellies and Gummies Type Insights


The  jellies and gummies market segmentation, based on type, includes jellies and gummies. The gummies market is predicted to perform admirably due to the launch of novel products such as gummy vitamins. With the growing number of health-conscious consumers who desire convenient dosage forms of supplements, the sector is expanding significantly.


April 2021: Bayer AG will introduce its new RestoraFIBRE® Daily Gummies in Canada. These fiber-rich candies are an easy way to get your fiber fix. Inulin, a soluble fiber and prebiotic that encourages the growth of beneficial bacteria in the stomach, is found in RestoraFIBREDaily Gummies. This creation has further broadened the growth opportunity for the jellies and gummies industry.


The second fastest-growing segment in the jellies and gummies industry is the jellies sector. The sector expansion is ascribed to a burgeoning vegan population, a flourishing candy sector, greater consumer spending, and increased consumer awareness of the negative effects of eating chocolate.


Jellies and Gummies Distribution Channel Insights


The  jellies and gummies market data has been bifurcated by distribution channels into store-based and non-store-based. The store-based distribution channel held the highest share of the  jellies and gummies market revenue. The age group of 17 is the one that consumes jellies and gummies the most, as access to local stores is more convenient for them than internet shopping. Hence, rising sales via the store-based sector positively impact market growth.


Figure 2: Jellies And Gummies Market, by Distribution Channel, 2021& 2030 (USD Million)
Jellies And Gummies Market, by Distribution Channel, 2021& 2030
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


The fastest-growing market is the non-store-based distribution channel. The segment is being driven by changes in work-life balance, rising traffic, expanding desire for convenience, and rising interest in local candies.


Jellies and Gummies Category Insights


Based on category, the  jellies and gummies industry has been segmented into conventional and functional. The functional segment is anticipated to increase due to factors including cannabidiol components in jellies and gummies and the performance. The rising popularity of sugar-free jellies and candies also presents a business opportunity for new entrants. Additionally, the conventional sector witnessed considerable growth. The conventional jellies and gummies sector is being driven by the rising demand for confectionary items among the world's population. Confectionery items are becoming more popular among consumers who lead busy lives since they are tasty and quick to consume.


Jellies and Gummies Regional Insights


By Region, the study provides market insights into Europe, North America, Asia-Pacific and the Rest of the World. North America’s jellies and gummies market accounted for USD 14,587.01 million in 2021 and is expected to exhibit a significant CAGR growth of 45.80 percent during the study period. The jellies and gummies market is driven by the millennial generation's growing preference for these products. In the United States, the millennial generation accounted for 72.19 million people in 2021, making it the largest generation. It is considered a cheap and nutritious treat in many American households. Jellies and gummies with seasonal flavors are in demand among American customers.


Further, the major countries studied in the market report are The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: JELLIES AND GUMMIES MARKET SHARE BY REGION 2021 (%)
JELLIES AND GUMMIES MARKET SHARE BY REGION 2021
Europe is the region with the highest growth due to rising consumer consumption and the introduction of innovative products, including sugar-free jellies and gummies and pick-and-mix candies by businesses like Haribo, Mars, and Cloetta. Pick-and-mix sweets are a recent fad, fostering Europe’s jellies and gummies market expansion. Further, the German jellies and gummies market held the largest market share, and the UK jellies and gummies market was the fastest-growing market in the European region.


Asia Pacific’s jellies and gummies market accounts for the third-largest market share. Rapid urbanization, easier access to goods, high prevalence of chronic diseases, undernourished population, and increased health awareness, particularly in the wake of COVID-19, are just a few of the key factors that will keep the Asia-Pacific region at the top of the heap in terms of market growth for jellies and gummy. Campaigns and media commercials for new candy goods are being seen in several nations, including India, China, and Japan, directly impacting the rate at which sugar-based confectionery is sold. Moreover, China's jellies and gummies market held the largest market share, and the Indian jellies and gummies market was the fastest-growing market in the Asia-Pacific region.


Jellies and Gummies Key Market Players& Competitive Insights


The jellies and gummies market will keep growing since the major market players are investing a lot of money in research & development to diversify their product lines. In reaction to significant market developments, market participants engage in various strategic measures to expand their  footprint, including launching new products, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the jellies and gummies industry must provide their products at fair prices if they want to grow and succeed in a competitive market.


Local production to cut operating costs is one of the main business methods used by the jellies and gummies industry to satisfy customers and expand the market sector. The jellies and gummies industry has recently provided some of the most important medicinal benefits. Jellies and gummies major market players, including European Food Co. Ltd, Meiji, Casa Del Dolce SRL, Haribo, and other leading promote R&D initiatives to increase consumer demand.


Jelly Belly Confectionery Company, formerly Herman Goelitz Candy Company and Goelitz Confectionery Company, is an American candy manufacturer best known for its Jelly Belly jelly beans. Jelly Belly® jelly beans are popular worldwide for their more than 100 flavors. For instance, in June 2020, Jelly Belly Candy Company introduced a line of vegan gummy candy in flavors such as apple, berry, lemon, orange, and cherry that does not include gelatin and are colored naturally. On its website, the business sells the new vegan gummies in 3.5-ounce bags for $2.49 and 12-packs for $27.99.


Amway is a health and wellness firm founded by entrepreneurs in Ada, Michigan. It is dedicated to assisting people to live better, healthier lives in over 100 markets ly. Amway's top-selling brands are NutriliteTM, ArtistryTM, and XSTM energy drinks, all sold exclusively by Amway Business Owners. For instance, in February 2022, Under its flagship brand Nutrilite, Amway Corp. India launched nutrition supplements in trendy, appealing, practical, and simple formats such as tasty sweets and mouth-dissolving jelly strips. The collection was created to complement today's fast-paced lifestyles of young millennials who are always on the go.


Key Companies in the jellies and gummies market include



  • Haribo

  • Jelly Belly Candy Company

  • MARS Inc.

  • Mondelez International Inc.

  • European Food Co. Ltd

  • Casa Del Dolce SRL

  • Cloetta

  • Decoria Confectionery Co. Ltd.

  • Meiji


Jellies and Gummies Industry Developments


May 2022: Jelly Drops, a candy flavor that helps people stay hydrated, debuted in the confectionery market and has now appeared in the United States. Jelly Drops are sugar-free and made with 95% water and extra electrolytes. It is making significant progress in the aged population, particularly among individuals suffering from Alzheimer's.


February 2022: HARIBO unveiled a range of Easter goodies that it claims will satisfy any gummy candy aficionado. The company announced the return of "past favorites" and introduced two new products. Jelly Bunnies and Chick 'n' Mix are among the new goods.


Jellies and Gummies Segmentation


Jellies and Gummies Type Outlook



  • Jellies

  • Gummies


Jellies and Gummies Category Outlook



  • Conventional

  • Functional


Jellies and Gummies Distribution Channel Outlook



  • Store-Based

  • Non-Store-Based


Jellies and Gummies Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Scope:

Report Attribute/Metric Details
Market Size 2021 USD 31,849.5 million
Market Size 2022 USD 33,123.4 million
Market Size 2030 USD 43,588.2 million
Compound Annual Growth Rate (CAGR) 4.00% (2022-2030)
Base Year 2021
Market Forecast Period 2022-2030
Historical Data 2018 & 2020
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Type, Category and Distribution Channel
Geographies Covered Europe, North America, Asia Pacific, and the Rest of the World
Countries Covered The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled European Food Co. Ltd, Meiji, Casa Del Dolce SRL, and Haribo
Key Market Opportunities Modern trends in the candy industry
Key Market Dynamics Increasing prevalence of the vegan population worldwide Increasing awareness amongst consumers




Frequently Asked Questions (FAQ) :

The projected CAGR for jellies & gummies market would be 4% during the forecast 2030.

The  market is projected to grow at a CAGR of 4.00% during the forecast period, 2022-2030.

The key players in the market are European Food Co. Ltd, Meiji, Casa Del Dolce SRL, and Haribo.

The gummies category dominated the market in 2021.

Functional sector had the largest share of the market.

Key Questions Answered

  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
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