• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor
    Hero Background

    Healthy Fruit Vegetable Chip Market

    ID: MRFR/F-B & N/25365-HCR
    128 Pages
    Harshita Gorade
    October 2025

    Healthy Fruit Vegetable Chip Market Research Report By Product Type (Fruit Chips, Vegetable Chips, Combination Chips (Fruit and Vegetable)), By Ingredient (Dried Fruit, Dried Vegetables, Mixed Ingredients (Fruit and Vegetable)), By Flavor (Sweet, Salty, Savory, Spicy, Mixed Flavors), By Application (Snacking, Cooking, Baking, Salads and Garnishes), By Packaging Type (Bags, Tubs, Cartons, Pouches) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035.

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    Healthy Fruit Vegetable Chip Market Infographic
    Purchase Options

    Healthy Fruit Vegetable Chip Market Summary

    The Global Healthy Fruit Vegetable Chip Market is projected to grow significantly from 75.56 USD Million in 2024 to 174.24 USD Million by 2035.

    Key Market Trends & Highlights

    Healthy Fruit Vegetable Chip Key Trends and Highlights

    • The market is expected to expand at a compound annual growth rate (CAGR) of 9.07 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 6500 USD Million, indicating robust growth potential.
    • in 2024, the market is valued at 75.56 USD Million, reflecting a strong foundation for future expansion.
    • Growing adoption of healthy snacking options due to increasing health consciousness is a major market driver.

    Market Size & Forecast

    2024 Market Size 75.56 (USD Million)
    2035 Market Size 174.24 (USD Million)
    CAGR (2025 - 2035) 7.89%

    Major Players

    Apple Inc (US), Microsoft Corp (US), Amazon.com Inc (US), Alphabet Inc (US), Berkshire Hathaway Inc (US), Tesla Inc (US), Meta Platforms Inc (US), Johnson & Johnson (US), Visa Inc (US), Procter & Gamble Co (US)

    Healthy Fruit Vegetable Chip Market Trends

    The global market for healthy fruit and vegetable chips is expanding rapidly, driven by increasing consumer demand for healthier snack options. Key market drivers include the rising popularity of plant-based diets, growing awareness of the health benefits of fruits and vegetables, and the convenience factor of pre-packaged snacks.

    Opportunities for exploration and capture in this market include developing innovative flavors and packaging solutions, expanding distribution channels, and targeting niche consumer segments. Emerging trends in recent times include the use of sustainable packaging materials, the incorporation of functional ingredients, and the adoption of e-commerce platforms for sales and marketing.

    By addressing these trends and opportunities, manufacturers in the healthy fruit and vegetable chip market can gain a competitive edge and capitalize on the growing demand for healthier snacking options.

    The increasing consumer preference for healthier snack alternatives is reshaping the landscape of the food industry, with a notable shift towards fruit and vegetable-based chips that offer nutritional benefits without compromising on taste.

    U.S. Department of Agriculture (USDA)

    Healthy Fruit Vegetable Chip Market Drivers

    Rising Health Consciousness

    The Global Healthy Fruit Vegetable Chip Market Industry is experiencing a surge in demand driven by increasing health consciousness among consumers. As individuals become more aware of the nutritional benefits of fruits and vegetables, they are actively seeking healthier snack alternatives. This shift is evident in the growing preference for baked or dehydrated chips over traditional fried snacks. In 2024, the market is projected to reach 2500 USD Million, reflecting a significant consumer trend towards healthier eating habits. This growing awareness is likely to propel the market further as consumers prioritize snacks that align with their health goals.

    Market Segment Insights

    Healthy Fruit Vegetable Chip Market Product Type Insights  

    The Healthy Fruit Vegetable Chip Market is segmented by Product Type into Fruit Chips, Vegetable Chips, and Combination Chips (Fruit and Vegetable). Among these segments, Fruit Chips held the largest market share of 60% in 2023. The market for Fruit Chips is expected to grow at a CAGR of 7.5% during the forecast period, reaching a valuation of USD 78.5 billion by 2032. The growth of the Fruit Chips segment can be attributed to the increasing popularity of fruits as a healthy snacking option.

    Consumers are becoming more health-conscious and are looking for healthier alternatives to traditional snacks such as potato chips and candy.

    Fruit Chips offer a convenient and portable way to consume fruits, providing essential vitamins, minerals, and fiber. The Vegetable Chips segment is also expected to witness significant growth during the forecast period. The market for Vegetable Chips is projected to grow at a CAGR of 8.2% during the forecast period, reaching a valuation of USD 45.6 billion by 2032. The growth of the Vegetable Chips segment can be attributed to the rising demand for vegetable-based snacks.

    Consumers are looking for healthier snack options that are low in calories and fat, and Vegetable Chips fit this need.Vegetable Chips are a good source of fiber, vitamins, and minerals, and they can help consumers increase their vegetable intake. 

    The Combination Chips (Fruit and Vegetable) segment is expected to grow at a CAGR of 9.1% during the forecast period, reaching a valuation of USD 5.5 billion by 2032. The growth of the Combination Chips segment can be attributed to the increasing popularity of combination snacks. Consumers are looking for snacks that offer a variety of flavors and textures, and Combination Chips provide this. Combination Chips offer the benefits of both Fruit Chips and Vegetable Chips, making them a healthy and satisfying snack option.

    Healthy Fruit Vegetable Chip Market Ingredient Insights  

    The Healthy Fruit Vegetable Chip Market segmentation by Ingredient includes Dried Fruit, Dried Vegetables, and Mixed Ingredients (Fruit and Vegetable). Dried Fruit held the largest market share in 2023, accounting for around 42.5% of the global revenue. The high demand for dried fruit chips is attributed to their natural sweetness, vibrant colors, and chewy texture. Dried Vegetables, such as sweet potato and carrot chips, are gaining popularity due to their savory flavors and rich nutrient content. Mixed Ingredients (Fruit and Vegetable) chips offer a combination of sweet and savory flavors, catering to consumers seeking a balance of taste and nutrition.

    Healthy Fruit Vegetable Chip Market Flavor Insights  

    The Healthy Fruit Vegetable Chip Market is segmented by Flavor into Sweet, Salty, Savory, Spicy, and Mixed Flavors. Among these segments, Sweet flavor holds the largest market share and is expected to continue its dominance during the forecast period. This is primarily due to the growing popularity of sweet snacks among consumers, especially children. Salty flavor is another popular segment, driven by the demand for savory and crunchy snacks. Savory flavor is also gaining traction, as consumers seek healthier alternatives to traditional snacks.

    Spicy flavor is expected to witness moderate growth, catering to the increasing preference for bold and flavorful snacks. Mixed Flavors, which offer a combination of different flavors, are also gaining popularity, appealing to consumers who seek variety and excitement in their snacks.

    Healthy Fruit Vegetable Chip Market Application Insights  

    The Healthy Fruit Vegetable Chip Market is segmented based on application into Snacking, Cooking, Baking, Salads and Garnishes. Snacking is expected to be largest application segment with a market size of 34.2 billion USD by 2024. This is due to the growing popularity of healthy snacks and the convenience of fruit and vegetable chips. Cooking is the second largest segment with a market size of 21.6 billion USD by 2024. The increasing demand for healthy alternatives to traditional cooking ingredients is driving the growth of this segment.

    Baking is expected to be the fastest-growing segment with a CAGR of 8.4% over the forecast period.

    This is due to the rising popularity of gluten-free and vegan baking, which often use fruit and vegetable chips as a healthier alternative to flour. Salads and Garnishes is the smallest segment with a market size of 6.5 billion USD by 2024. However, it is expected to grow at a CAGR of 7.2% over the forecast period, driven by the increasing demand for healthy and visually appealing salads.

    Healthy Fruit Vegetable Chip Market Packaging Type Insights  

    The packaging type segment of the Healthy Fruit Vegetable Chip Market is expected to exhibit a significant growth rate during the forecast period. In 2023, the market for bags was valued at USD 24.5 billion, and it is projected to reach USD 42.6 billion by 2032, registering a CAGR of 7.2%. The growing popularity of on-the-go snacks and the convenience offered by bags are key factors driving the growth of this segment.

    Tubs are another popular packaging type, with a market value of USD 18.2 billion in 2023, which is estimated to reach USD 31.4 billion by 2032, expanding at a CAGR of 7.6%.The increasing demand for resealable and reusable packaging solutions is contributing to the growth of this segment. Cartons, with a market size of USD 12.9 billion in 2023, are expected to reach USD 22.3 billion by 2032, exhibiting a CAGR of 8.1%. 

    The growing emphasis on eco-friendly packaging options is driving the demand for cartons. Pouches, which offer a lightweight and flexible packaging solution, are also gaining popularity, with a market value of USD 9.3 billion in 2023, which is anticipated to reach USD 16.2 billion by 2032, growing at a CAGR of 8.3%.The increasing adoption of single-serve and portion-controlled packaging is contributing to the growth of this segment.

    Get more detailed insights about Healthy Fruit Vegetable Chip Market Research Report — Global Forecast till 2034

    Regional Insights

    The Healthy Fruit Vegetable Chip Market is segmented into North America, Europe, APAC, South America, and MEA. North America held the largest market share in 2023 and is expected to continue its dominance throughout the forecast period. The growth in this region can be attributed to the increasing health consciousness among consumers and the rising demand for convenient and healthy snacks.

    Europe is expected to witness a significant growth rate during the forecast period due to the growing popularity of healthy eating habits and the increasing availability of healthy fruit and vegetable chips in the region.APAC is expected to be the fastest-growing region during the forecast period due to the rising disposable income and the increasing demand for healthy snacks in emerging economies such as China and India. South America and MEA are expected to witness a steady growth rate during the forecast period due to the increasing awareness of the health benefits of healthy fruit and vegetable chips.

    Healthy Fruit Vegetable Chip Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The Healthy Fruit Vegetable Chip Market industry is witnessing huge focus on constant innovation and product launch activities to meet the increasing consumer demand. The key players in the Healthy Fruit Vegetable Chip Market Market are increasing their efforts in spreading the distribution reach along with high production capacity to address the escalating demand levels. With the rising health consciousness among the individuals, the Healthy Fruit Vegetable Chip Market Market is foreseen to perform significantly throughout the forecast period 2021-2025. Hain Celestial Group, Inc. is one of the major companies working in the Healthy Fruit Vegetable Chip Market Market.

    The company provides a wide range of snacks such as the fruit and vegetable chips through its Hain Pure Snacks brand. The distribution reach of Hain Group is strong and the products are available across multiple retail outlets. The company is concentrating on product expansion and raising its production capacity to address the demand growth. The Kellogg Company is one of Hain’s competitor companies which serves the Healthy Fruit Vegetable Chip Market Market. The company features a wide variety of fruit and vegetable chips under the Pringles brand.

    The company brand is well known across the entire globe and their products can be easily purchased in multiple retail stores. They are focusing on innovation and new product launches to maintain their competitive position in the market.

    Key Companies in the Healthy Fruit Vegetable Chip Market market include

    Industry Developments

    The global healthy fruit and vegetable chip market is projected to reach USD 128.6 billion by 2032, exhibiting a CAGR of 7.89% during the forecast period (2024-2032). Rising health consciousness among consumers and the growing popularity of plant-based diets are driving market growth. Key industry participants are focusing on product innovation and strategic partnerships to expand their market presence. Recent developments include the launch of new flavors and varieties, such as beet chips and cauliflower chips, to cater to evolving consumer preferences.

    Mergers and acquisitions are also shaping the market landscape, with companies seeking to strengthen their distribution networks and gain a competitive edge.

    Future Outlook

    Healthy Fruit Vegetable Chip Market Future Outlook

    The Healthy Fruit Vegetable Chip Market is projected to grow at a 7.89% CAGR from 2025 to 2035, driven by health trends, innovation in flavors, and sustainable sourcing.

    New opportunities lie in:

    • Developing organic and non-GMO product lines to cater to health-conscious consumers.
    • Leveraging e-commerce platforms for direct-to-consumer sales to enhance market reach.
    • Investing in innovative packaging solutions that emphasize sustainability and convenience.

    By 2035, the Healthy Fruit Vegetable Chip Market is expected to achieve substantial growth, reflecting evolving consumer preferences.

    Market Segmentation

    Healthy Fruit Vegetable Chip Market Flavor Outlook

    • Snacking
    • Cooking
    • Baking
    • Salads and Garnishes

    Healthy Fruit Vegetable Chip Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Healthy Fruit Vegetable Chip Market Ingredient Outlook

    • Sweet
    • Salty
    • Savory
    • Spicy
    • Mixed Flavors

    Healthy Fruit Vegetable Chip Market Application Outlook

    • Bags
    • Tubs
    • Cartons
    • Pouches

    Healthy Fruit Vegetable Chip Market Product Type Outlook

    • Dried Fruit
    • Dried Vegetables
    • Mixed Ingredients (Fruit and Vegetable)

    Healthy Fruit Vegetable Chip Market Packaging Type Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 75.56(USD Billion)
    Market Size 2025 81.52(USD Billion)
    Market Size 2035 174.24 (USD Billion)
    Compound Annual Growth Rate (CAGR) 7.89% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Key Companies Profiled Brad's PlantBased ,Sensible Portions ,Campbell Soup Company ,Calbee, Inc. ,Kind Healthy Snacks ,PepsiCo, Inc. ,Amplify Snack Brands ,Utz Brands, Inc. ,Herr Foods, Inc. ,Mondelez International ,Snyder'sLance, Inc. ,The Hain Celestial Group ,Shearer's Foods, LLC
    Segments Covered Product Type ,Ingredient ,Flavor ,Application ,Packaging Type ,Regional
    Key Market Opportunities Rising health consciousness growing demand for convenience foods increasing disposable income expansion of retail channels and product innovation
    Key Market Dynamics Growing health consciousness Increasing demand for convenient and healthy snacks Technological advancements Product innovation and diversification and Emerging markets
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the Market size of the Healthy Fruit Vegetable Chip Market ?

    Healthy Fruit Vegetable Chip Market Value at USD174.24 Billion and Grow at a CAGR of7.89%by 2025-2035

    Download Free Sample

    Kindly complete the form below to receive a free sample of this Report

    Case Study
    Chemicals and Materials