Frozen Pizza Market Research Report - Global Forecast till 2030

Frozen Pizza Market Research Report Information By Crush Type (Thin Crust, Pan, Stuffed Crust, and Others), By Category (Gluten-Free, and Conventional), By Size (Regular, Medium, and Large), By Distribution Channel (Store-Based Supermarkets & Hypermarkets, Convenience Stores, and Specialty Stores) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) – Market Forecast Till 2030

ID: MRFR/F-B & N/3284-CR | 110 Pages | Author: Tejas Chaudhary | March 2022         

Frozen Pizza Market Speak to Analyst Request a Free Sample

Global Frozen Pizza Market Overview


Frozen Pizza Market Size was valued at USD 8.50 billion in 2022. The Frozen Pizza market industry is projected to grow from USD 9.51 Billion in 2023 to USD 18.67 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.90% during the forecast period (2023 - 2030). Convenience, cost-effectiveness, comfort, innovation, snacking trends, online sales, and health & wellness concerns are the key market drivers enhancing the market growth.Global Frozen Pizza Market Overview


 


Form: Secondary Research, Primary Research, MRFR Database and Analyst Review


Frozen Pizza Market Trends




  • Convenience and Cost-Effectiveness to boost market growth




One of the biggest drivers of the frozen pizza market is convenience. Frozen pizza is an easy and quick meal solution for busy individuals and families who don't have the time or energy to cook from scratch. With frozen pizza, consumers can simply pop a pizza in the oven and have a meal ready in minutes. Another factor driving the frozen pizza market is cost-effectiveness. Frozen pizza is often less expensive than ordering delivery or going out to a restaurant. This makes it an attractive option for consumers looking to save money on their food expenses.


Frozen pizza brands are constantly innovating with new flavors and ingredients, which helps to keep consumers interested and engaged with the market. For example, there are now frozen pizzas available with gluten-free crusts, plant-based toppings, and even cauliflower crusts. Furthermore, Snacking has become more popular in recent years, and frozen pizza is a convenient snack option that many consumers enjoy. Brands have started offering smaller, snack-sized frozen pizzas that are perfect for on-the-go snacking.


Frozen pizza may not be the healthiest meal option, brands have started offering healthier alternatives to traditional frozen pizzas. This includes options with less sodium, less fat, and more whole grains. These healthier options are appealing to consumers who are trying to eat more healthfully but still want the convenience of frozen pizza.


Moreover, also there is increasing popularity of gluten-free pizza among consumers who are looking for healthier alternatives to traditional pizza. This is also driven by the increasing awareness of gluten intolerance and celiac disease. According to a study by the National Institutes of Health, approximately 1 in 141 Americans have celiac disease, and many more may have non-celiac gluten sensitivity. As more people become aware of these conditions and adopt gluten-free diets, the demand for gluten-free pizza is likely to continue to grow.


Frozen Pizza Market Segment Insights


Frozen Pizza Crush Type Insights


The Frozen Pizza market segmentation, based on crush type includes thin crust, pan, stuffed crust, and others. The thin crust segment held the majority share in 2022 contribution to the Frozen Pizza market revenue. This is due to gaining popularity among consumers who want a different pizza experience. The crust is a key factor in frozen pizza, and brands are offering a variety of crust options to appeal to different consumer preferences. This includes classic crust, whole grain crust, cauliflower crust, gluten-free crust, and even crusts made from alternative grains like quinoa.


Frozen Pizza Category Insights


The Frozen Pizza market segmentation, based on Category, includes gluten-free, and conventional. The gluten-free segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. This is primarily due to the gluten-free is popular among consumers who are looking for healthier alternatives to traditional pizza. Many gluten-free crusts are made with whole grains or alternative flours, which can provide additional nutrients and fiber. This can make gluten-free pizza a healthier option than traditional pizza, which can be high in calories, fat, and sodium. Hence, rising Category of functional gluten-free frozen pizza positively impacts the market growth.


Frozen Pizza Size Insights


The Frozen Pizza market segmentation, based on size, includes regular, medium, and large. The medium segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. This is primarily due to the suitablility for small to medium-sized families. Brands may also offer mini or personal-sized frozen pizzas, which are smaller and meant for individual servings. The size segmentation allows brands to cater to the different needs of consumers, based on their family size or serving requirements.


Figure 1: Frozen Pizza Market, by Size, 2022 & 2030 (USD Billion)Frozen Pizza Market, by Size, 2022 & 2030


 


Form: Secondary Research, Primary Research, MRFR Database and Analyst Review


Frozen Pizza Distribution Channel Insights


The Frozen Pizza market segmentation, based on distribution channel, includes store-based supermarkets & hypermarkets, convenience stores, and specialty stores. The gluten-free segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. This is primarily due to the most common distribution channels for frozen pizzas, as they offer a wide range of brands and options. Consumers can find frozen pizzas in the frozen food section of these stores and choose from a variety of sizes, crusts, and toppings.


Convenience stores are another popular distribution channel for frozen pizzas, as they offer quick and easy meals for consumers on-the-go. These stores typically carry smaller-sized frozen pizzas that can be easily heated in a microwave or oven.


Frozen Pizza Regional Insights


By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. Europe Frozen Pizza market accounted for USD 3.89 billion in 2022 and is expected to exhibit a significant CAGR growth during the study period. The market in Europe is driven by the convenience and affordability of frozen pizzas, with a wide range of options available in different sizes and flavors. Consumers in Europe also prefer pizza with traditional toppings such as tomato, mozzarella, and basil. Further, the Italy Frozen Pizza market held the largest market share, and the UK Frozen Pizza market was the fastest growing market in the European region.


Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2:  FROZEN PIZZA MARKET SHARE BY REGION 2022 (%)FROZEN PIZZA MARKET SHARE BY REGION 2022


 


Form: Secondary Research, Primary Research, MRFR Database and Analyst Review


North America Frozen Pizza market accounts for the second-largest market share this is due to the driven by busy lifestyles and the convenience of frozen foods. The United States is the largest consumer of frozen pizza in the world, with a wide range of brands and options available in the market. Consumers in North America prefer pizza with meat toppings and cheese, and there is also a growing demand for healthier and organic frozen pizza options.


The Asia-Pacific Frozen Pizza Market is expected to grow at the fastest CAGR from 2022 to 2030. This is due to the increasing urbanization and changing lifestyles. Consumers in this region are increasingly adopting Western food habits, and frozen pizza is becoming a popular choice for quick and easy meals. The market in Asia Pacific is expected to grow rapidly in the coming years, with a focus on introducing new flavors and healthier options. Further, the China Frozen Pizza market held the largest market share, and the India Frozen Pizza market was the fastest growing market in the region.


Frozen Pizza Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the Frozen Pizza market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the Frozen Pizza industry must offer healthier products to expand and survive in an increasingly competitive and rising market environment.


One of the primary business strategies adopted by manufacturers in the Frozen Pizza industry to benefit clients and expand the market sector is to manufacture locally to reduce operating costs. In recent years, Frozen Pizza industry has provided innovative products with some of the most significant benefits. The Frozen Pizza market major player such as Nestlé S.A. (Switzerland), McCain Foods Limited (Canada), Dr. Oetker GmbH (Germany), Daiya Foods Inc. (Canada), Palermo Villa Inc. (US),  The Simply Good Foods Company (US), California Pizza Kitchen Inc. (US), General Mills Inc.(US), Hansen Foods LLC(US), Conagra Brands Inc.(US) and others are working to expand the market demand by investing in research and development activities.


Dr. Oetker GmbH is a German food company that specializes in frozen pizzas, baking products, and desserts. The company was founded in 1891 and is headquartered in Bielefeld, Germany. The company offers a range of frozen pizza products under the brand names, Ristorante, Virtuoso, and Panebello. It also offers baking and dessert products, including baking mixes, toppings, and puddings. In May 2020, Dr. Oetker announced a partnership with Beyond Meat to launch a new line of frozen pizzas featuring plant-based meat toppings.


Nestlé is a multinational food and beverage company based in Switzerland, with a significant presence in the United States. The company was founded in 1866 and operates in over 190 countries worldwide. Nestlé has a diverse portfolio of products, including confectionery, bottled water, pet food, and frozen foods. The company's frozen foods division offers a range of products, including frozen pizzas, entrees, and snacks. In June 2021, Nestlé launched a new range of frozen pizzas under its DiGiorno brand, featuring plant-based meat toppings from the popular brand, Sweet Earth.


Key Companies in the Frozen Pizza market includes



  • Nestlé S.A. (Switzerland)

  • McCain Foods Limited (Canada)

  • Dr. Oetker GmbH (Germany)

  • Daiya Foods Inc. (Canada)

  • Palermo Villa Inc. (US)

  • The Simply Good Foods Company (US)

  • California Pizza Kitchen Inc. (US)

  • General Mills Inc.(US)

  • Hansen Foods LLC(US)

  • Conagra Brands Inc.(US)


Frozen Pizza Industry Developments


November 2019: Nestlé announced its acquisition of a majority stake in the popular frozen pizza brand, Papa Murphy's.


March 2021: Conagra Brands announced the acquisition of the popular frozen pizza brand, Neverfrost Pizza.


August 2022: Goodfella's Pizza announced a partnership with Beyond Meat to launch a new line of frozen pizzas featuring plant-based meat toppings.


Frozen Pizza Market Segmentation


Frozen Pizza Crush Type Outlook



  • Thin Crust

  • Pan

  • Stuffed Crust

  • Others


Frozen Pizza Category Outlook



  • Gluten-Free

  • Conventional


Frozen Pizza Size Outlook



  • Regular

  • Medium

  • Large


Frozen Pizza Distribution Channel Outlook



  • Store-Based Supermarkets & Hypermarkets

  • Convenience Stores

  • Specialty Stores


Frozen Pizza Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia



  • Rest of Asia-Pacific

    • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Scope:

Report Attribute/Metric Details
Market Size 2022 USD 8.50 billion
Market Size 2023 USD 9.51 billion
Market Size 2030 USD 18.67 billion
Compound Annual Growth Rate (CAGR) 11.90% (2023-2030)
Base Year 2022
Market Forecast Period 2023-2030
Historical Data 2019 - 2021
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Crush Type, Category, Size, Distribution Channel, and Region
Geographies Covered North America, Europe, Asia Pacific, and Rest of the World
Countries Covered The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled Nestlé S.A. (Switzerland), McCain Foods Limited (Canada), Dr. Oetker GmbH (Germany), Daiya Foods Inc. (Canada), Palermo Villa Inc. (US), The Simply Good Foods Company (US), California Pizza Kitchen Inc. (US), General Mills Inc.(US), Hansen Foods LLC(US), and Conagra Brands Inc.(US)
Key Market Opportunities Innovation in flavors & ingredients
Key Market Dynamics Convenience and Cost-Effectiveness




Frequently Asked Questions (FAQ) :

The Frozen Pizza market size was valued at USD 8.50 Billion in 2022.

The market is projected to grow at a CAGR of 11.90% during the forecast period, 2022-2030.

The key players in the market are Nestlé S.A. (Switzerland), McCain Foods Limited (Canada), Dr. Oetker GmbH (Germany), Daiya Foods Inc. (Canada), Palermo Villa Inc. (US), The Simply Good Foods Company (US), California Pizza Kitchen Inc. (US), General Mills Inc. (US), Hansen Foods LLC(US), and Conagra Brands Inc. (US).

The thin crust frozen pizza sources dominated the market in 2022.

The gluten-free had the largest share in the market.

Key Questions Answered

  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
Request Free Sample

Why Choose Market Research Future?

  • Vigorous research methodologies for specific market.
  • Knowledge partners across the globe
  • Large network of partner consultants.
  • Ever-increasing/ Escalating data base with quarterly monitoring of various markets
  • Trusted by fortune 500 companies/startups/universities/organizations
  • Large database of 5000+ markets reports.
  • Effective and prompt pre- and post-sales support.
Speak to Analyst
Leading companies partner with us for data-driven Insights.
Client logo Client logo Client logo Client logo Client logo Client logo Client logo Client logo Client logo Client logo

Kindly complete the form below to receive a free sample of this Report

Please fill in Business Email for Quick Response
Invalid