Cookies Market Research Report - Forecast to 2027

Global Cookies Market Research Report: By Type (Bar Cookies, Molded Cookies, Rolled Cookies, Others), Packaging (Rigid, Flexible, Others), Distribution Channel (Store Based, Non-Store Based), And By Region– Forecast till 2027

ID: MRFR/F-B & N/1392-HCR | February 2021 | Region: Global | 110 pages

Market Definition

A cookie is a small, flat baked food. The key ingredients used in cookie production include flour, sugar, and oil or fat. There are also many add-on ingredients in a cookie, which include chocolate, oats, raisins, almond, cashews, pistachio, and others. Cookies are often referred to as biscuits in many countries. Freshly baked cookies are majorly sold through bakeries and online retailing channels whereas other types of processed cookies are sold through hypermarkets, specialty stores, convenience stores, superstores, and others.

Market Scenario

The Global Cookie Market is expected to register a high CAGR throughout the forecast period. Growth in the number of cafés has boosted the cookie market globally. Consumers prefer a light snack to consume with hot beverages, such as tea or coffee. Convenience in storage and portability has also made the cookie a popular “on-the-go” snack among consumers. Healthy dietary habits will increase the demand for oats and digestive cookies. The demand for gluten-free cookies will also witness a surge, owing to the changing lifestyle of the mass population. Moreover, consumers demand exotic add-on ingredients, which will also the demand for uniquely flavored and innovative cookies during the forecast period. To meet these demands, cookie manufacturers are experimenting with new flavors and ingredients across the globe.

However, the increasing price of raw materials will further affect the cost of the end-product. This is considered to be restraining the market growth of cookies globally.,

Key Findings

  •  Cookie exports are anticipated to grow by more than 2% per annum, post the year 2026.

  • The U.K, the Netherlands, Germany, Belgium, Mexico, and Canada are the top five exporters of cookies.


The global cookie market is segmented by type, packaging, and distribution channel.

By type, the market is segmented into bar cookies, molded cookies, rolled cookies, and others. Bar cookies mainly are freshly baked cookies which are sold in bakeries and through online retail. The increase in demand for fresh cookies will increase the demand for bar cookies.

By packaging, the market is segmented into rigid packaging, flexible packaging, and others. Rigid packaging is adopted for exotic cookies, which will see a demand in the upcoming years.

By distribution channel, the market is segmented into store based and non-store based distribution channel.

Regional Analysis

The global cookie market is segmented into four regions, namely North America, Europe, Asia-Pacific, and Rest of World (RoW).

Asia-Pacific is the largest market for cookies. India, China, and Australia are the major countries driving the cookie market in the region. Moreover, government support to set up manufacturing plants and factors such as agro-climatic zones are fueling the market growth in these countries. North America is the second largest region in the cookie market, followed by Europe. The U.K and Germany are the major countries that are dominating the European cookie market.

Key Players

The key players profiled in cookies market are Mondelēz International, Britannia Industries, Jiashili Group Limited, Nestlé SA, Burton's Biscuit Company, Lotus Bakeries NV, Leibniz-Keks, Kellogg Co, Kraft Foods, Mars Inc., United Biscuits, and Want Want Group.

The global Cookie market is segmented under the following regions

North America

  • U.S.

  • Canada

  • Mexico


  • Germany

  • France

  • Italy

  • Spain

  • U.K

  • Rest of Europe


  • China

  • India

  • Australia & New Zealand

  • Japan

  • Rest of Asia-Pacific

Rest of the world

  • Latin America

  • Middle East

  • Africa

Intended Audience

  • Cookies manufacturers

  • Bakery manufacturers

  • Retailers and wholesalers

  • E-commerce companies

  • Traders, importers, and exporters

The report for global cookie market of Market Research Future covers extensive primary research. This is accompanied by a detailed analysis of qualitative and quantitative aspects by various industry experts and key opinion leaders to gain deeper insights into the market and industry performance. The report gives a clear picture of the current market scenario, which includes the historical and forecasted market size, in terms of value and volume, technological advancement, macroeconomic, and governing factors of the market. The report provides comprehensive information about the strategies of the top companies in the industry, along with a broad study of the different market segments and regions.

Frequently Asked Questions (FAQ) :

Cookie exports are anticipated to grow by more than 2% per annum in the Global Cookies Market.

Growing numbers of cafés, consumers’ preference as a light snacking item, and product awareness campaign & attractive packaging formats initiated by the manufacturers, are major tailwinds pushing the growth of the Global Cookies Market.

Asia Pacific holds the largest share in the Global Cookies Market, followed by North America and Europe, respectively.

Burton's Biscuit Company, Lotus Bakeries N V, Kellogg Co, Leibniz-Keks, Mondelēz International, Kraft Foods, Britannia Industries, Jiashili Group Limited, Want Want Group, Mars Inc., Nestlé SA, and United Biscuits, are some of the top players operating in the Global Cookies Market.

Strategic initiatives such as mergers & acquisitions, collaborations, expansion, and technology/ product launch are some of the growth strategies that players operating in the global cookies market adopt to gain a larger competitive advantage.