Automotive Seat Heater Market Information Report By Type (Carbon Fiber Heater And Composite Fiber Heater), By Sales Channel (Oem, Aftermarket), By Vehicle Type (Passenger Cars, Commercial Vehicles, And Others) And By Region - Forecast To 2027

Automotive Seat Heater Market Synopsis:

Automotive Seat Heater Market is expected to grow with the CAGR of ~6%.
The automotive seat heater is composed of various components such as integrated temperature control module, heater chip, switches, and wiring harness. The seat heaters are a type of cushion, which is capable of producing heat when energizing and are installed in commercial vehicles as well as passenger cars.

The automotive seat heaters are either composed up of carbon fiber technology or composite fiber technology. These can be easily fitted at the bottom of the seat and can be easily integrated with the leather-covered seats.   

The automotive users and the buyers of high-end vehicles are giving increased preference to the comfort level achieved by the use of enhanced automotive components. The use of automotive seat heaters increases the comfort level of the riders while commuting long distances. The increasing demand for comfort and energy capabilities in vehicles, with the increase in demand for high-end passenger cars with enhanced features, directly contribute towards the growth of the market.

However, the growth of this market is expected to be restrained by the decreasing confidence of the consumer towards the adoption of the seat heaters owing to the increase in a number of fire accidents in the seat, majorly caused by the seat heater coils. The global automotive seat heater market has seen remarkable growth in the global market, and it has been observed that its demand in future is expected to grow with the CAGR of ~6%.

The prominent players in the Automotive seat heater market include II-VI Marlow, Inc. (U.S.), Gentherm (U.S.), Panasonic Corporation (Japan), Changchun SET Electronics Co., Ltd. (China), Kongsberg Automotive (Norway), Guangzhou Tachibana Electronic Co., Ltd. (China),  I.G. Bauerhin GmbH (Germany), Seat Comfort Systems (U.S.), Champion Seat Systems (U.S.) and Langfang Golden Time Technology Development Co., Ltd. (China) among others. 

Geographically, the global automotive seat heater market has been divided into four major regions such as North America, Europe, Asia Pacific and Rest of the World. The North American region is dominating the global automotive seat heater market owing to the increased penetration of the high-end luxury cars in the U.S. and Mexico.  The low-temperature conditions in major parts of the region are leading to an increased demand for automotive seat heater systems.

 The Asia Pacific region is expected to grow at the highest CAGR over the forecast period. The presence of developing regions in the region such as India and China among others where the people are becoming more inclined towards the use of high-end automotive components such as seat heaters is driving the growth of the market. Furthermore, the existence of large automotive manufacturers in the region such as Changchun SET Electronics Co., Ltd., Langfang Golden Time Technology Development Co., Ltd. and Guangzhou Tachibana Electronic Co., Ltd. is boosting the growth of the market over the forecast period.

The report for global automotive seat heater market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value and volume, technological advancement, macroeconomic and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.

Report Scope:

Report Attribute/Metric	Details
Market Size	2027: Significant Value
CAGR	6% CAGR (2020-2027)
Base Year	2019
Forecast Period	2020-2027
Historical Data	2018
Forecast Units	Value (USD Million)
Report Coverage	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Segments Covered	Type, Sales Channel and Vehicle Type
Geographies Covered	North America, Europe, Asia-Pacific, and Rest of the World (RoW)
Key Vendors	II-VI Marlow, Inc. (U.S.), Gentherm (U.S.), Panasonic Corporation (Japan), Changchun SET Electronics Co., Ltd. (China), Kongsberg Automotive (Norway), Guangzhou Tachibana Electronic Co., Ltd. (China), I.G. Bauerhin GmbH (Germany), Seat Comfort Systems (U.S.), Champion Seat Systems (U.S.) and Langfang Golden Time Technology Development Co., Ltd. (China)
Key Market Opportunities	Increasing demand for comfort and energy capabilities in vehicles
Key Market Drivers	Growing popularity of carbon fiber technology

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