Wearable Breast Pump Market

increasing population and increasing fertility rate are driving the market growth

Factors driving the wearable breast pump market's compound annual growth rate. Anxiety over the increased fertility rate has been high. The growth has made daily medical equipment necessary for live births easier to obtain. These days, wearable breast pumps are being utilized more often due to population growth. The rising density of population has led to the support of healthcare products. As a result, increased fertility is a key factor behind the development of vital medical devices.

Furthermore, the industry has expanded dramatically over the last several decades due to a variety of factors, such as the introduction of redesigned wearable breast pumps by key companies and a rise in research and development. For example, American mothers and expectant mothers ranked The Philips Avent Double Electric Breast Pump, Advanced as the top brand for mother and child care items in March 2021.

With its powerful blend of nipple stimulation and suction, Natural Action technology allows the brand-new Philips Avent Double Electric Breast Pump, Advanced to mimic the unique wave-like tongue action that occurs when a baby is sucking. With this technology, moms can express their milk more successfully because it initiates the milk flow faster than previous models.

In October 2021, for instance, Willow introduced the Dairy Fairy's Perfect Pumping Bra. Because of the Willow pump bra's outstanding comfort, support, and ideal fit, moms may have the best pumping experience imaginable. When employing wearable pumps, a mother's milk flow may increase with the proper fit. Beautiful lace accents, an adjustable mesh panel, and adjustable straps are features of the Willow Perfect Pumping Bra. Additionally, a double extension clip is included. The wire-free bra's velvety material is machine washable, stretchy, and designed to securely retain the Willow pump for an amazing pumping experience.

Therefore, over the course of the anticipated term, market expansion for these pumps is promoted by the release of products with additional features.

 Thus, the rising population and the increasing fertility rate drive the wearable breast pump market revenue.

The Global Wearable Breast Pump Market Industry is poised for substantial growth, with projections indicating a rise from 0.22 USD Billion in 2024 to 0.68 USD Billion by 2035. This growth trajectory suggests a robust compound annual growth rate (CAGR) of 10.8% for the period from 2025 to 2035. Such figures reflect the increasing acceptance and integration of wearable breast pumps into the daily lives of mothers, driven by factors such as convenience, technological advancements, and supportive policies. The market's expansion indicates a promising future for innovative breastfeeding solutions.

Technological innovations play a crucial role in shaping the Global Wearable Breast Pump Market Industry. Recent advancements in pump design, battery life, and noise reduction have significantly improved user experience. For instance, the introduction of smart wearable pumps that connect to mobile applications for tracking milk volume and pumping sessions has gained traction. These innovations not only enhance functionality but also appeal to tech-savvy parents. As the industry evolves, the integration of advanced features is expected to attract a broader consumer base, contributing to the anticipated CAGR of 10.8% from 2025 to 2035.

The rise of e-commerce platforms is reshaping the Global Wearable Breast Pump Market Industry. Online retail provides mothers with convenient access to a wide range of wearable breast pumps, often accompanied by customer reviews and detailed product information. This accessibility enhances consumer confidence and facilitates informed purchasing decisions. As e-commerce continues to expand, it is expected to drive sales growth in the wearable breast pump segment. The convenience of online shopping aligns with the preferences of modern parents, further supporting the industry's growth trajectory.

The Global Wearable Breast Pump Market Industry experiences a notable increase in demand for convenience-driven products. Modern parents seek solutions that seamlessly integrate into their busy lifestyles. Wearable breast pumps offer hands-free operation, allowing mothers to multitask while expressing milk. This trend is reflected in the projected market growth, with the industry expected to reach 0.22 USD Billion in 2024 and potentially 0.68 USD Billion by 2035. The convenience factor is likely to drive adoption rates, as more mothers prioritize products that enhance their daily routines without compromising on quality.

Supportive government policies and initiatives significantly influence the Global Wearable Breast Pump Market Industry. Many governments promote breastfeeding through various programs, including maternity leave policies and breastfeeding education campaigns. These initiatives create a favorable environment for the adoption of breastfeeding aids, including wearable breast pumps. By encouraging breastfeeding, governments indirectly stimulate market growth. As policies evolve to support new mothers, the demand for innovative solutions like wearable pumps is likely to rise, contributing to the industry's expected CAGR of 10.8% from 2025 to 2035.

The Global Wearable Breast Pump Market Industry benefits from a growing awareness of the advantages of breastfeeding. Health organizations worldwide advocate for breastfeeding due to its numerous health benefits for infants and mothers. This heightened awareness encourages mothers to seek effective solutions for expressing milk, thereby driving demand for wearable breast pumps. As more healthcare providers promote breastfeeding, the market is likely to see increased adoption rates. The emphasis on breastfeeding aligns with the industry's growth trajectory, as evidenced by the projected increase in market value from 0.22 USD Billion in 2024 to 0.68 USD Billion by 2035.

By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American wearable breast pump market will dominate this market, as the regional market has grown due to the strong female employment rates, high healthcare spending, and well-established healthcare infrastructure. The wearable breast pump market has developed rapidly.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: WEARABLE BREAST PUMP MARKET SHARE BY REGION 2022 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

Europe's wearable breast pump market accounts for the second-largest market share due to the European governments encouraging moms to breastfeed their children until they are six months old. Several organizations are also organizing campaigns to promote breastfeeding. The market is anticipated to be driven by these elements. People may now get information regarding breast pumps and related accessories thanks to social media sites like Facebook, Instagram, and YouTube. On these platforms, several businesses offer information.

Further, the German wearable breast pump market held the second largest market share, and the UK wearable breast pump market was the second largest growing market in the European region.

The Asia-Pacific wearable breast pump market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to government backing, established healthcare facilities, and a declining infant mortality rate. For instance, the Workplace Gender Equality Agency in Australia estimates that women comprise 47.4% of all employed people. The Australian Breastfeeding Accessories Association also encourages using breast pumps and raises women's awareness, which helps the market grow at a forecasted 8.8% CAGR. Additionally, in 2019 Japan's newborn death rate dropped to 1.8.

Therefore, the factors above are projected to drive the wearable breast pump market in the Asia Pacific. Moreover, China’s wearable breast pump market held the largest market share, and the Indian wearable breast pump market was the fastest-growing market in the Asia-Pacific region.

Leading market players are investing heavily in research and development to expand their product lines, which will help the wearable breast pump market, grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The wearable breast pump industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.

Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the wearable breast pump industry to benefit clients and increase the market sector. In recent years, the wearable breast pump industry has offered some of the most significant medical advantages. Major players in the wearable breast pump market, including Pigeon Corporation, Chiaro Corporation, Ardo Medical Ltd, Medela AG, Ameda Inc., Elvie Curve Manual, Momcozy, Willow Innovations, Nature Bond., are attempting to increase market demand by investing in research and development operations.

In 1961, Medela AG was established. Manufacturing radiographic X-rays, fluoroscopic X-rays, and therapeutic X-ray equipment and tubes are among the company's areas of expertise. For instance, The new Freestyle Hands-free Breast Pump from Medela, a company whose products are trusted by millions of moms, was released in November 2022. The collection cups link to a portable pump motor based on Medela research to offer a great hands-free pumping experience. They are made to be small, light, and discrete. The pump also has Medela's research-based 105-degree breast shields and 2-Phase Expression technology, which provide an improved hands-free pumping experience.

Willow Technology Inc is a manufacturer of software products. The business provides sensors, mobile deployment platforms, MQ add-on solutions, and WebSphere MQ messaging middleware for various operating systems. Additionally, Willow Technology offers in-class training, educational programs, and technical support. For instance, Willow Innovations, Inc., a pioneer in Femtech that is reshaping the pumping industry with best-in-class technology, announced its entry into Canada in December 2022. In-bra wearable breast pumps were created by Willow to allow mothers to pump hands-free and without the hassle of wires, hanging bottles, or tangled tubing.

Willow GO is a reliable, safe double-entry pump system that is effective and simple. It has cordless, hands-free pumping, a double pump for optimal comfort, ultra-powerful suction, flexible capacity, easy setup, and easy cleanup.