Smart Air Purifier Market

Increased demand in emerging markets is driving the market growth

The market CAGR for smart air purifiers is driven by the increased demand in emerging markets. The popularity of these devices is expanding in these areas due to rapid urbanization, increased disposable incomes, and growing awareness of the health risks associated with air pollution. In areas where indoor air pollution is a major concern, consumers are increasingly looking for practical methods to address it. Consumers are increasingly embracing smart air purifiers that monitor and control air quality in real time.

Manufacturers are creating reasonably priced models of smart air purifiers that are tailored to the demands and preferences of consumers in these expanding countries in order to capitalize on them. To meet the rising demand in these markets, localization of features, language support, and customisation options are employed.

In recent years, the idea of the "smart home" has also gained a lot of support, and smart air purifiers have developed into a crucial component of this ecosystem. The seamless integration of smart air purifiers with other smart home appliances like voice assistants, humidity sensors, and thermostats is a growing priority for manufacturers. Users are able to manage their air purifiers using voice commands or mobile apps due to integration with smart home ecosystems. For instance, the air purifier can automatically change its operation to ensure the best indoor air quality as the humidity level rises.

The incorporation of AI and machine learning algorithms into these devices is a major trend in the market for smart air purifiers. Smart air purifiers can offer individualized air quality management solutions thanks to the combination of AI and ML. These gadgets can remember user preferences for filter usage, operational modes, and air quality levels and provide customized purification settings in accordance. Furthermore, the market for smart air purifiers is undergoing substantial growth due to improvements in AI and machine learning, the creation of ecosystems for smart homes, and the rising demand in emerging regions.

By giving customers convenient control and automation options, these devices' integration into smart home ecosystems is fueling the market for smart air purifiers. Thus, driving the smart air purifier market revenue.

An increase in disposable income across various regions is contributing to the expansion of the Global Smart Air Purifier Market Industry. As consumers gain more financial flexibility, they are more inclined to invest in home appliances that enhance their quality of life, including smart air purifiers. This trend is particularly evident in emerging markets, where rising middle-class populations are seeking advanced technologies for their homes. The growing purchasing power is expected to drive market growth, with projections indicating a significant increase in market value, potentially reaching 23.4 USD Billion by 2035, as consumers prioritize health and comfort.

The Global Smart Air Purifier Market Industry is poised for substantial growth, with projections indicating a market value of 7.41 USD Billion in 2024 and an anticipated increase to 23.4 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate (CAGR) of 11.02% from 2025 to 2035. Such figures reflect the increasing consumer awareness regarding air quality and the adoption of smart technologies in home appliances. The market's expansion is likely to be influenced by various factors, including technological advancements, regulatory support, and changing consumer preferences towards healthier living environments.

The rising focus on health and wellness is significantly influencing the Global Smart Air Purifier Market Industry. Consumers are increasingly prioritizing their health, leading to a surge in demand for products that promote better indoor air quality. Smart air purifiers, equipped with advanced filtration systems, are perceived as essential tools for maintaining a healthy living environment. This trend aligns with the broader wellness movement, which emphasizes the importance of clean air for overall health. As a result, the market is expected to grow at a CAGR of 11.02% from 2025 to 2035, reflecting the increasing consumer investment in health-oriented technologies.

Technological innovations are a key driver in the Global Smart Air Purifier Market Industry. The integration of IoT and smart home technologies enhances the functionality of air purifiers, allowing users to monitor air quality in real-time and control devices remotely. Features such as automatic adjustments based on air quality readings and compatibility with smart home ecosystems are increasingly appealing to consumers. This trend is likely to contribute to the market's growth, with projections indicating a market value of 23.4 USD Billion by 2035. Such advancements not only improve user experience but also drive the adoption of smart air purifiers.

The Global Smart Air Purifier Market Industry is experiencing growth driven by heightened awareness of air quality issues. Urbanization and industrialization contribute to rising pollution levels, prompting consumers to seek solutions for cleaner indoor air. For instance, the World Health Organization indicates that air pollution is a leading environmental risk to health. As individuals become more conscious of the impact of air quality on health, the demand for smart air purifiers is expected to rise significantly. This trend is reflected in the projected market value of 7.41 USD Billion in 2024, indicating a robust response to these concerns.

Government regulations and standards aimed at improving air quality are propelling the Global Smart Air Purifier Market Industry forward. Many countries are implementing stricter air quality regulations, which encourage the adoption of air purification technologies. For example, initiatives that promote energy-efficient appliances and indoor air quality standards are becoming more prevalent. This regulatory support not only fosters consumer confidence but also incentivizes manufacturers to innovate and improve their products. As a result, the market is likely to see sustained growth, driven by both consumer demand and regulatory frameworks that support cleaner air solutions.

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American smart air purifier market area will dominate this market due to the rising usage of smart home technology and the growing consumer awareness of the negative health impacts of air pollution. Due to growing concerns about indoor air quality and the presence of reputable manufacturers selling a wide range of smart air purifier products, the United States contributes more to the North American market.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: Global Smart Air Purifier Market Share By Region 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe smart air purifier market accounts for the second-largest market share because of the increased attention being paid to improving indoor air quality, which is being driven by strict government restrictions and growing consumer awareness. The European market is distinguished by significant companies and technological breakthroughs in air purification. Further, the German smart air purifier market held the largest market share, and the UK smart air purifier market was the fastest growing market in the European region

The Asia-Pacific Smart air purifier Market is expected to grow at the fastest CAGR from 2024 to 2032. Because of rising disposable income and shifting lifestyles in the area, the market is expanding. Moreover, China’s smart air purifier market held the largest market share, and the Indian smart air purifier market was the fastest growing market in the Asia-Pacific region.

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the smart air purifier market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, smart air purifier industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global smart air purifier industry to benefit clients and increase the market sector. In recent years, the smart air purifier industry has offered some of the most significant advantages to market.

Major players in the smart air purifier market attempting to increase market demand by investing in research and development operations include Honeywell International Inc. (US), Xiaomi (China), LG Electronics (South Korea), Blueair (Romania), and COWAYCO.LTD. (South Korea), Koninklijke Philips N.V (Netherlands), Sunbeam Products Inc. (US), Sharp Electronics Corporation (US), Alencorp (US), Whirlpool Corporation (US), and others.

A South Korean multinational manufacturing business, Samsung Group, also known as Samsung, was established in 1938 and is based in Samsung Town, Seoul, South Korea. The eighth-highest worldwide brand value belongs to it. It is the biggest South Korean corporation and includes many companies that operate under the Samsung name. Samsung, a South Korean electronics company, will introduce its most recent line of loT-enabled air purifiers in India in November 2022. On Samsung.com and at Samsung-only retailers, the air purifiers from Samsung models AX46 and AX32 will come in Beige and Grey colors.

The latest air purifiers, the AX46 and AX32, are made to eliminate 99.97% of bacteria, allergies, ultrafine dust, and nanoparticles. The new air purifiers from Samsung have the ability to eliminate formaldehyde and other potentially harmful volatile organic compounds.

The American manufacturer, marketer, and distributor of home appliances and restaurant equipment in the United States and Canada, Hamilton Beach Brands Holding Company was established in April 1910 and is based in Glen Allen, Virginia. Products designed, marketed, and distributed by the company include slow cookers, mixers, blenders, air purifiers, and many others. As part of the multiyear trademark licensing deal with The Clorox Company, Hamilton Beach Brands, Inc., a wholly-owned subsidiary of Hamilton Beach Brands Holding Company, introduced the products in a new line of high-end air purifiers under the Clorox® brand name in April 2022.