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    Rice Syrup Market

    ID: MRFR/F-B & N/5937-HCR
    90 Pages
    Snehal Singh
    September 2025

    Rice Syrup Market Research Report Information By Rice Type (Brown Rice, White Rice), By Category (Organic, Conventional), By Application (Bakery & Confectionary, Beverages, Dessert & Dairy Products, Poultry & Seafood Products, Infant Formula, Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2032

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    Rice Syrup Market Infographic
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    Rice Syrup Market Summary

    As per Market Research Future Analysis, the Global Rice Syrup Market was valued at USD 1.88 billion in 2023 and is projected to grow to USD 2.76 billion by 2032, with a CAGR of 4.27% from 2024 to 2032. The market is driven by the increasing demand for plant-based sweeteners and organic products, particularly in the cosmetic and food industries. Brown rice syrup is gaining popularity due to its nutritional benefits, while the organic segment is expected to dominate market share. The bakery and confectionery applications are the largest consumers of rice syrup, with significant growth anticipated in the dessert and dairy segments.

    Key Market Trends & Highlights

    Key trends driving the Rice Syrup Market include rising health consciousness and demand for natural ingredients.

    • Rice Syrup Market Size in 2023: USD 1.88 billion.
    • Projected Market Size by 2032: USD 2.76 billion.
    • CAGR from 2024 to 2032: 4.27%.
    • Largest Market Share in 2024: Europe.

    Market Size & Forecast

    2023 Market Size USD 1.88 billion
    2024 Market Size USD 1.98 billion
    2032 Market Size USD 2.76 billion
    CAGR (2024-2032) 4.27%

    Major Players

    Major players include Wuhu Deli Foods Co. Ltd (China), Axiom Foods Inc. (US), Cargill Incorporated (US), and Associated British Foods Plc (UK).

    Rice Syrup Market Trends

    Increased Demand in Cosmetic Industry is driving the market growth

    In the current situation, people are more curious about natural products. This can play a crucial role in expanding the Rice Syrup market. Increasing Awareness of functional foods and dietary supplements will drive the market during forecasting. Increased Awareness about the different health benefits of various rice products has helped increase the consumption of these products due to an increase in the rice syrup market CAGR. The consumption of healthy food products and rice syrup market is currently trending worldwide. There is a huge demand in the cosmetic industry.

    In cosmetic grade, rice syrup is widely used by manufacturers in the production of cosmetics and personal care products on a very large scale. Therefore, the rice syrup market is expected to increase its revenue contribution during the forecast period significantly. 

    Additionally, Rice syrup is grain syrup or a sweetener obtained from brown rice using enzymatic fermentation to break down the natural starch into complex carbohydrates, maltose, and glucose. Rice syrup provides a mild caramel flavor to the food industry and is used to prepare foods such as cookies, cakes, pies, and puddings. Rice syrup generally produces a crunchier or harder textured effect when used with baked goods. Syrups are widely utilized in the preparation of bakery food products.

    Thus growing consumption of bakery food products around the globe is projected to foster the market growth of rice syrup over the forecast period.

    The increasing consumer preference for natural sweeteners is driving a notable shift towards rice syrup as a healthier alternative in various food applications.

    U.S. Department of Agriculture

    Rice Syrup Market Drivers

    Market Growth Projections

    The Global Rice Syrup Market Industry is poised for substantial growth, with projections indicating a market value of 1.98 USD Billion in 2024 and an anticipated increase to 3.13 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate (CAGR) of 4.25% from 2025 to 2035. Such figures reflect the increasing consumer preference for healthier, natural sweeteners and the expanding applications of rice syrup in various food and beverage sectors. The market dynamics indicate a favorable environment for stakeholders, including manufacturers and distributors, to capitalize on the rising demand for rice syrup.

    Rising Health Consciousness

    The increasing awareness of health and wellness among consumers appears to be a pivotal driver for the Global Rice Syrup Market Industry. As individuals seek healthier alternatives to refined sugars, rice syrup emerges as a viable option due to its lower glycemic index and natural composition. This trend is particularly pronounced in regions with a growing emphasis on organic and clean-label products. The market is projected to reach 1.98 USD Billion in 2024, reflecting a shift towards more health-conscious dietary choices. Consequently, manufacturers are likely to innovate and expand their product lines to cater to this evolving consumer preference.

    Growth in the Organic Food Sector

    The Global Rice Syrup Market Industry is likely to experience growth in tandem with the expanding organic food sector. As consumers increasingly prioritize organic products, rice syrup, often found in organic formulations, stands to benefit. This trend is supported by regulatory frameworks that promote organic farming practices and consumer willingness to pay a premium for organic goods. The integration of rice syrup into organic products may enhance its appeal, thereby driving market growth. The anticipated increase in market value to 3.13 USD Billion by 2035 underscores the potential for rice syrup within the organic segment.

    Increased Demand for Natural Sweeteners

    The Global Rice Syrup Market Industry is benefiting from a notable shift towards natural sweeteners as consumers become more discerning about ingredient sourcing. This trend is fueled by concerns over artificial additives and the desire for transparency in food labeling. Rice syrup, being a natural sweetener derived from rice starch, aligns well with these consumer preferences. As the market evolves, it is anticipated that rice syrup will find applications in a variety of food and beverage products, further driving its demand. The compound annual growth rate (CAGR) of 4.25% from 2025 to 2035 suggests a sustained interest in natural alternatives.

    Expansion of Vegan and Plant-Based Diets

    The Global Rice Syrup Market Industry is experiencing growth driven by the rising popularity of vegan and plant-based diets. As more consumers adopt these lifestyles, the demand for plant-derived sweeteners, including rice syrup, is likely to increase. This trend is supported by a growing body of evidence suggesting that plant-based diets can contribute to better health outcomes. The market's expansion is expected to be significant, with projections indicating a rise to 3.13 USD Billion by 2035. This shift may encourage food manufacturers to incorporate rice syrup into various products, thereby enhancing its market presence.

    Diverse Applications in Food and Beverage

    The versatility of rice syrup in various food and beverage applications is a significant driver for the Global Rice Syrup Market Industry. Its ability to function as a sweetener, humectant, and flavor enhancer makes it suitable for a wide range of products, including baked goods, sauces, and beverages. This adaptability is likely to attract manufacturers seeking to innovate and differentiate their offerings. As the market evolves, rice syrup may increasingly be utilized in health-focused products, aligning with consumer trends towards nutritious options. The projected market growth indicates a robust future for rice syrup across diverse culinary applications.

    Market Segment Insights

    Rice Syrup Type Insights

    The Rice Syrup market segmentation, based on type, includes brown rice and white rice. The brown rice segment accounted for a larger market share, while the white rice segment is expected to register a higher CAGR during the forecast period. Brown rice syrup is also famous as rice malt syrup. The enzymatic breakdown of starches follows the fermentation of the brown rice; the substance is then reduced until it becomes a syrup-like consistency.

    The demand for brown rice syrup is increasing around the world owing to its nutritional properties; this type of rice syrup is used in many healthy and organic food products, including snack bars or breakfast cereal, as an alternative to artificial sweeteners, white sugar, and high- fructose corn syrup.

    Figure1: Rice Syrup Market, by Rice Syrup, 2022 & 2032 (USD billion)

    Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

    Rice Syrup Category Insights

    The Rice Syrup market segmentation, based on category, includes organic and conventional. The organic segment accounted for a larger market share, whereas the conventional segment is expected to register a higher CAGR during the forecast period. Organic rice syrup is natural, gluten-free, non-genetically modified, and allergen-free. Organic rice syrup is produced from a plant source, so it is suitable for vegan or vegetarian foods. It also serves as a sweetener in cereals, snacks bar, tea, coffee, juice, and bakery products. Besides this, it is also taken as a healthy hypo-allergenic diet supplement that helps fight diabetes and other diseases.

    Rice Syrup Application Insights

    Based on Application, the Rice Syrup market segmentation includes bakery & confectionary, beverages, dessert & dairy products, poultry & seafood products, infant formula, others. The bakery and confectionary segment accounted for the largest market share. In contrast, the dessert and dairy products segment is expected to register the highest CAGR during the forecast period. The dominance of this segment is primarily attributed to the rising demand for bakery and confectionery products in emerging economies of Asia Pacific.

    Rice syrup is an odorless, sweet, and clear yellow viscous liquid, and it is used in bakery and confectionaries products that require a high amount of inverted sugars. Rice syrup is increasingly used in baking food items such as cookies, cakes, and muffins, as well as in preparing hard candies, pancakes, muffins, gums, and jellies. It is used to add viscosity and texture, along with stability, to bakery and confectionery items. Other than this, it is also used to decorate food items as it offers shine and lusciousness. This adds to their demand in restaurants and cafes.

    Get more detailed insights about Rice Syrup Market Research Report – Forecast till 2032

    Regional Insights

    By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Europe Rice Syrup market area will dominate this market. This is due to the growing popularity of organic, natural, and healthy ingredients in the food is expected to be a potential driver for the growth of the rice syrup market in the Region during the forecast period. Further, the German Rice Syrup market held the largest market share, and the UK Rice Syrup market was the fastest-growing market in the European Region

    Further, the major countries studiedin the market reportare The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Figure2: RICE SYRUP MARKET SHARE BY REGION 2022 (%)

    RICE SYRUP MARKET SHARE BY REGION 2022

    Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

    North America accounts for the second-largest market share due to the low cost of bariatric surgery and the rise in the number of diabetes people. This is due to the growing consumption of snacks and baked products as convenience food.

    The Asia-Pacific Rice Syrup Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to Growing Awareness about the benefits of healthy meals through several promotional campaigns by market players, further boosting the regional market growth. Moreover, China’s Rice Syrup market held the largest market share, and the Indian Rice Syrup market was the fastest-growing market in the Asia-Pacific region.

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development to expand their product lines, which will help the rice syrup market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The rice syrup industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.

    Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Rice Syrup industry to benefit clients and increase the market sector. In recent years, the Rice Syrup industry has offered some of the most significant advantages to medicine. Major players in the Rice Syrup market, including Wuhu Deli Foods Co. Ltd (China), Axiom Foods Inc. (US), Wuhu Haoyikuai Food Co. Ltd (China), California Natural Products Inc. (US), Cargill Incorporated (US), Associated British Foods Plc (UK), Bharat Glucose Pvt.

    Ltd (India), ShafiGluco Chem (Pvt) Ltd (Pakistan), Matco Foods Limited (Pakistan), Om Foods Inc. (Canada), and others are attempting to increase market demand by investing in research and development operations.

    Ciranda supplies businesses in the natural products industry with high-quality, certified organic, non-GMO, and fair-trade ingredients. Areas of expertise include syrups and sweeteners; starches and flours; cocoa and chocolates; oils and fats; coconut products, and lecithin. The employee-owned company operates from headquarters in Hudson, Wisconsin, with warehouses across North America for fast, responsive service. Ciranda Inc., a organic, non-GMO, and fair trade ingredient supplier, collaborated with a Pakistan-based rice exporter, Matco Foods Ltd., to produce two varieties of sweeteners, viz., organic clarified rice syrup and organic rice syrup. Both these products are prepared from brown rice.

    Wuhu DELI FOODS has been a professional food & beverage manufacturer & exporter in China for over 20 years; Deli has committed itself fully to providing high-quality natural honey and bee products, syrup products, rice protein, and tomato products. Quality and service have the highest priority for all Deli products. Deli's mission is to help customers succeed through products and services. Wuhu Deli Foods Co., Ltd. participated in the international food expo - IFT18 (Institute of Food Technologists), which brings more than 20,000 food professionals and other market participants, such as distributors and suppliers, together to promote mutual business collaborations.

    Key Companies in the Rice Syrup Market market include

    Industry Developments

    July 2018: Wuhu Deli Foods Co., Ltd. participated in the international food expo - IFT18 (Institute of Food Technologists), which brings more than 20,000 food professionals and other market participants such as distributors and suppliers together to promote mutual business collaborations.

    November 2018: the company presented a report titled 'Plant Protein Innovation and Industry Forecasting,' which provides forecast data for up to 5 years and helps food formulators understand the importance and demand of plant-derived proteins in food and beverage products to attract more industrial consumers.

    Future Outlook

    Rice Syrup Market Future Outlook

    The Global Rice Syrup Market is projected to grow at a 4.25% CAGR from 2024 to 2035, driven by increasing demand for natural sweeteners and health-conscious consumer trends.

    New opportunities lie in:

    • Develop organic rice syrup products to cater to health-focused consumers.
    • Expand distribution channels in emerging markets to capture new customer segments.
    • Invest in innovative packaging solutions to enhance product shelf life and appeal.

    By 2035, the Rice Syrup Market is expected to demonstrate robust growth, reflecting evolving consumer preferences and market dynamics.

    Market Segmentation

    Rice syrup Type Outlook

    • Brown Rice
    • White Rice

    Rice Syrup Regional Outlook

    • US
    • Canada

    Rice syrup Category Outlook

    • Organic
    • Conventional

    Rice Syrup Application Outlook

    • Bakery & Confectionary
    • Beverages
    • Dessert & Dairy Products
    • Poultry & Seafood Products
    • Infant Formula
    • Others

    Report Scope

    Report Attribute/Metric Details
    Market Size 2023 USD 1.88 billion
    Market Size 2024 USD 1.98 billion
    Market Size 2032 USD 2.76 billion
    Compound Annual Growth Rate (CAGR) 4.27% (2024-2032)
    Base Year 2023
    Market Forecast Period 2024-2032
    Historical Data 2019- 2022
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Rice Type, Category,Application, and Region
    Geographies Covered North America, Europe, AsiaPacific, and the Rest of the World
    Countries Covered The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled  Wuhu Deli Foods Co. Ltd (China), Axiom Foods Inc. (US), Wuhu Haoyikuai Food Co. Ltd (China), California Natural Products Inc. (US), Cargill Incorporated (US), Associated British Foods Plc (UK), Bharat Glucose Pvt. Ltd (India), ShafiGluco Chem (Pvt) Ltd (Pakistan), Matco Foods Limited (Pakistan), Om Foods Inc. (Canada)
    Key Market Opportunities Demand for plant-based sweeteners with natural components
    Key Market Dynamics Increased demand for organic and natural sweeteners

    Market Highlights

    Author
    Snehal Singh
    Assistant Manager - Research

    High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

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    FAQs

    How much is the Rice Syrup market?

    The Rice Syrup market size was valued at USD 1.88 Billion in 2023.

    What is the growth rate of the Rice Syrup market?

    The market is projected to grow at a CAGR of 4.27% during the forecast period, 2024-2032.

    Which Region held the largest market share in the Rice Syrup market?

    Europe had the largest share of the market

    Who are the key players in the Rice Syrup market?

    The key players in the market areWuhu Deli Foods Co. Ltd (China), Axiom Foods Inc. (US), Wuhu Haoyikuai Food Co. Ltd (China), California Natural Products Inc. (US), Cargill Incorporated (US), Associated British Foods Plc (UK), Bharat Glucose Pvt. Ltd (India).

    Which type led the Rice Syrup market?

    The Brown Rice Syrup category dominated the market in 2023.

    Which Application had the largest market share in the Rice Syrup market?

    The Bakery & Confectionary had the largest share of the market.

    Rice Syrup Market Research Report – Forecast till 2032 Infographic
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