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    APAC Location Analytics Market

    ID: MRFR/ICT/59120-HCR
    200 Pages
    Aarti Dhapte
    September 2025

    APAC Location Analytics Market Research Report By Component (Software, Services), By Application (Geocoding, Reverse Geocoding, Thematic Mapping, Reporting, Data Integration, Spatial Analysis, Others), By Deployment (On-premises, Hosted), By End-users (BFSI, IT & Telecommunications, Retail, Healthcare, Government, Transportation, Energy & Utilities, Others) and By Regional (China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC) - Forecast to 2035

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    APAC Location Analytics Market Infographic
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    APAC Location Analytics Market Summary

    The Asia-Pacific APAC Location Analytics market is projected to experience substantial growth from 3.85 USD Billion in 2024 to 16.8 USD Billion by 2035.

    Key Market Trends & Highlights

    APAC Location Analytics Key Trends and Highlights

    • The market is expected to grow at a compound annual growth rate (CAGR) of 14.31% from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 16.8 USD Billion, indicating robust expansion.
    • In 2024, the market is valued at 3.85 USD Billion, reflecting a strong foundation for future growth.
    • Growing adoption of location-based services due to increasing demand for data-driven decision making is a major market driver.

    Market Size & Forecast

    2024 Market Size 3.85 (USD Billion)
    2035 Market Size 16.8 (USD Billion)
    CAGR (2025-2035) 14.31%

    Major Players

    HERE Technologies, Hexagon, Pitney Bowes, SAP, Google, Microsoft, Oracle, IBM, Esri, TIBCO

    APAC Location Analytics Market Trends

    The APAC Location Analytics Market is undergoing significant trends as a result of the increasing demand for data-driven decision-making among businesses in a variety of sectors. Organizations in the region are increasingly incorporating location analytics into their operations to improve overall operational efficiency, optimize supply chains, and enhance consumer experiences. Real-time data processing and insights are enabled by advancements in technologies such as cloud computing, IoT, and big data, which are driving this trend. 

    Another area in which location analytics can be advantageous is the increasing interest in e-commerce and mobile applications, which allows businesses to customize their offerings according to geographic data. A significant transition has occurred in the APAC Location Analytics Market in recent years, as it has incorporated traditional analytics tools with artificial intelligence and machine learning.This integration enables organizations to more precisely predict consumer behavior and make real-time adjustments to their strategies. 

    Market Segment Insights

    APAC Location Analytics Market Segment Insights

    APAC Location Analytics Market Segment Insights

    Location Analytics Market Component Insights

    Location Analytics Market Component Insights

    The Component segment of the APAC Location Analytics Market showcases significant opportunities fueled by the growing need for organizations to leverage location data to enhance decision-making and operational efficiency. This segment is primarily divided into two key areas: Software and Services. The Software part has become increasingly important as businesses seek to incorporate advanced mapping and geospatial analysis tools into their operations, helping them to visualize data in ways that can uncover patterns and trends.

    ,

    This technological advancement in software solutions has empowered industries to make informed choices based on location-specific insights, ultimately leading to improved customer experiences and optimized supply chain processes.

    On the other hand, the Services category plays a pivotal role in supporting businesses as they implement these analytical tools. Consulting, integration, and managed services have emerged as essential offerings that guide companies through the complexities of location analytics. As APAC continues to experience urbanization and rapid technological advancements, organizations increasingly rely on specialized services to navigate challenges such as data integration and interpretation.

    The synergy between Software and Services reinforces the growth dynamics of the APAC Location Analytics Market, highlighting how businesses are not only investing in software tools but also expert advisory services that can maximize the value derived from these tools.

    As governments and organizations in the APAC region strive to adopt digital transformation initiatives, the demand for location analytics is expected to surge, leading to a heightened focus on this segment. With increased efforts directed at enhancing infrastructure, urban planning, and resource management, the APAC landscape presents abundant opportunities for growth in both the Software and Services components. 

    Location Analytics Market Application Insights

    Location Analytics Market Application Insights

    The Application segment of the APAC Location Analytics Market plays a crucial role in shaping how organizations leverage geographical data for strategic decision-making. This segment encompasses various solutions, including Geocoding, which helps convert addresses into geographic coordinates, offering precision in location placement; and Reverse Geocoding, allowing companies to transform geographic coordinates back into human-readable addresses. Thematic Mapping is significant for visualizing data patterns by region, making it easier for businesses to grasp insights related to demographic trends.

    Reporting tools are essential for generating actionable insights from location-based data, while Data Integration ensures seamless collaboration between different data sources, enhancing overall analytics capabilities. Spatial Analysis, a dominant component, empowers organizations to detect spatial relationships and patterns, driving effective location-based strategies. As the APAC region continues to witness rapid urbanization and digital transformation, the demand for these applications is expected to grow, offering numerous opportunities for innovation and competitive advantage across various industries.With the increasing emphasis on data-driven decision-making, organizations are likely to invest more in these specific applications, reinforcing their importance in the APAC Location Analytics Market landscape.

    Location Analytics Market Deployment Insights

    Location Analytics Market Deployment Insights

    The Deployment segment of the APAC Location Analytics Market plays a crucial role in shaping the overall landscape of location-based services. With the growing emphasis on data-driven decision-making across various industries, deployment options such as On-premises and Hosted solutions emerge as pivotal components driving market evolution. On-premises solutions offer organizations enhanced control over their data and systems, catering particularly to sectors with stringent data security requirements. 

    This approach often finds preference among government agencies and large enterprises needing to maintain a robust compliance posture.On the other hand, hosted solutions provide flexibility and scalability, making them appealing to small and medium-sized enterprises looking to leverage location analytics without heavy infrastructure investments. The increasing adoption of cloud technologies across the APAC region enhances the attractiveness of hosted options. Moreover, the competitive nature of industries in APAC fosters an environment ripe for innovation in deployment methodologies, as organizations seek to gain operational efficiency and insights into geographic trends.

    These dynamics are critical for businesses aiming to harness location analytics effectively and stay ahead in a rapidly evolving market landscape.

    Location Analytics Market End-users Insights

    Location Analytics Market End-users Insights

    The End-users segment of the APAC Location Analytics Market is integral to the growth and utility of location-based services across various industries. The BFSI sector utilizes location analytics for risk assessment and fraud detection, enabling better resource allocation. Similarly, IT and Telecommunications leverage these insights to optimize network performance and enhance customer experience.

    Retail businesses adopt location analytics to analyze foot traffic, manage inventory efficiently, and tailor marketing strategies to consumer behavior, which is particularly valuable in the competitive APAC market.In the healthcare sector, location data assists in managing patient flows and optimizing service delivery, improving overall patient care and operational efficiency. 

    Government entities utilize location analytics for urban planning and resource management, enhancing public service delivery. The Transportation industry employs these insights for route optimization and real-time tracking, leading to reduced operational costs. Finally, Energy and Utilities companies benefit from location analytics for infrastructure management and efficient resource distribution.This diverse application across various sectors indicates a strong demand and significant relevance of location analytics in the APAC region, supporting an upward trend in market growth and enabling businesses to navigate challenges effectively.

    Get more detailed insights about APAC Location Analytics Market Research Report- Forecast to 2035

    Regional Insights

    The Regional segmentation of the APAC Location Analytics Market offers significant insights into various country-specific dynamics that drive growth and adoption in the region. China leads the market, primarily due to its robust technology infrastructure and increasing urbanization, which drives the need for sophisticated analytics solutions. Following closely is India, where the rapid growth of e-commerce and mobile technology promotes substantial demand for location-based services. 

    Japan's advanced technological landscape and focus on smart cities contribute to its growing footprint in the location analytics domain.South Korea showcases a strong digital ecosystem that necessitates the integration of location analytics in various industries, including retail and transportation. Meanwhile, Malaysia benefits from government initiatives aimed at enhancing digital transformation, while Thailand and Indonesia are gradually witnessing increased investment in digital technology, further driving the need for location insights. 

    The Rest of APAC reflects diverse conditions and opportunities, where varying economic growth rates and modernization levels influence the demand for location analytics solutions.Overall, the APAC region's unique blend of rapidly developing economies and established technological markets creates a fertile ground for location analytics, promoting various applications across different sectors.

    APAC Location Analytics Market Region

    Source: Primary Research, Secondary Research, Market Research Future Database, and Analyst Review

    Key Players and Competitive Insights

    The APAC Location Analytics Market has seen significant growth and development over recent years, driven by increasing demand for spatial data intelligence among businesses seeking to optimize their operational efficiency and customer engagements. This market is characterized by a rich competitive landscape, where numerous players vie for market share by innovating solutions drawn from advanced technologies such as geographic information systems (GIS), big data analytics, and machine learning.

    The rapid urbanization, rise in mobile devices, and the growing importance of location-based services have further fueled this market's expansion, compelling organizations to adopt location analytics for enhanced decision-making, strategic planning, and customer relationship management.

    HERE Technologies has established a strong foothold in the APAC Location Analytics Market due to its comprehensive suite of mapping, navigation, and location data solutions. The company's strengths lie in its ability to deliver high-quality, real-time location data that can be integrated with various applications across different sectors, including transportation, logistics, and urban planning. HERE Technologies’ extensive presence in the region underscores its commitment to addressing the unique geographical and demographic challenges faced by businesses in APAC.

    Their focus on developing robust partnerships with local governments and enterprises facilitates the enhancement of their analytics capabilities, thus enabling clients to derive more actionable insights from location data. 

    The company's strategic alliances with technology providers have also bolstered its offerings, positioning it as a leading provider of location analytics solutions within the region.Hexagon is another formidable player in the APAC Location Analytics Market, known for its innovative approach to geospatial technology. The company offers a range of products and services, including geographic information systems, real-time mapping, and advanced location intelligence solutions that cater specifically to industries like manufacturing, agriculture, and smart cities. 

    Hexagon's strengths are rooted in its state-of-the-art technology, which integrates sensors and software to analyze spatial data effectively. The company has made notable advancements through mergers and acquisitions, allowing it to expand its capabilities and enhance its market presence in the APAC region significantly. Through these strategic initiatives, Hexagon has been able to deliver tailored solutions that address the diverse needs of clients, facilitating improved resource management and operational effectiveness. The combination of its innovative technology and strong regional engagement strengthens Hexagon's position in the competitive landscape of location analytics within APAC.

    Key Companies in the APAC Location Analytics Market market include

    Industry Developments

    The APAC Location Analytics Market has seen significant developments recently, with various companies and technologies driving growth across the region. HERE Technologies announced enhancements to itslocation data infrastructure in June 2023, leveraging AI for improved data accuracy. Similarly, Hexagon has expanded its offerings with new geospatial solutions aimed at various industries, aiding decision-making processes. 

    SAP and Qlik have also introduced innovative analytic platforms that integrate location data, enhancing spatial analysis for businesses. Notably, TIBCO Software announced a partnership with a major cloud provider in July 2023 to bolster its analytics capabilities in the region. In terms of mergers and acquisitions, Pitney Bowes acquired an analytics firm in August 2023 to expand their geospatial service offerings. 

    Furthermore, Esri's recent collaboration with local governments in APAC hopes to leverage location analytics for urban planning challenges. The market continues to grow, with a substantial increase in demand for location intelligence in sectors like logistics, retail, and urban planning, reflected in the continuous investment and enhancement in geographic information systems by key players such as Microsoft, Oracle, and Alteryx in recent years.

    Market Segmentation

    Location Analytics Market Regional Outlook

    • China
    • India
    • Japan
    • South Korea
    • Malaysia
    • Thailand
    • Indonesia
    • Rest of APAC

    Location Analytics Market Component Outlook

    • Software
    • Services

    Location Analytics Market End-users Outlook

    • BFSI
    • IT & Telecommunications
    • Retail
    • Healthcare
    • Government
    • Transportation
    • Energy & Utilities
    • Others

    Location Analytics Market Deployment Outlook

    • On-premises
    • Hosted

    Location Analytics Market Application Outlook

    • Geocoding
    • Reverse Geocoding
    • Thematic Mapping
    • Reporting
    • Data Integration
    • Spatial Analysis
    • Others

    Report Scope

     

    Report Attribute/Metric Source: Details
    MARKET SIZE 2023 3.37(USD Billion)
    MARKET SIZE 2024 3.85(USD Billion)
    MARKET SIZE 2035 16.75(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 14.309% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED HERE Technologies, Hexagon, SAP, Qlik, FME, TIBCO Software, Esri, Google, Tableau, Microsoft, Alteryx, Oracle, IBM, Salesforce, Pitney Bowes
    SEGMENTS COVERED Component, Application, Deployment, End-users, Regional
    KEY MARKET OPPORTUNITIES Smart city initiatives, Enhanced retail strategies, Logistics optimization solutions, Real-time data analytics, Mobile workforce management
    KEY MARKET DYNAMICS growing demand for data-driven insights, increasing adoption of IoT technologies, rising focus on customer experience, expansion of retail and e-commerce, advancements in big data analytics
    COUNTRIES COVERED China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC

    FAQs

    What is the expected market size of the APAC Location Analytics Market in 2024?

    The APAC Location Analytics Market is expected to be valued at 3.85 USD Billion in 2024.

    What is the projected market size of the APAC Location Analytics Market by 2035?

    By 2035, the APAC Location Analytics Market is anticipated to reach a value of 16.75 USD Billion.

    What is the expected compound annual growth rate (CAGR) for the APAC Location Analytics Market from 2025 to 2035?

    The expected CAGR for the APAC Location Analytics Market from 2025 to 2035 is 14.309 percent.

    Which region in the APAC Location Analytics Market has the largest market size in 2024?

    In 2024, China holds the largest market size in the APAC Location Analytics Market, valued at 1.3 USD Billion.

    What is the expected market value for India within the APAC Location Analytics Market in 2035?

    India's market value in the APAC Location Analytics Market is expected to reach 3.9 USD Billion by 2035.

    Who are the key players in the APAC Location Analytics Market?

    Major players in the APAC Location Analytics Market include HERE Technologies, Hexagon, SAP, and Google among others.

    What are the expected market values for Software and Services in the APAC Location Analytics Market by 2035?

    By 2035, the Software segment is anticipated to be valued at 7.1 USD Billion, while Services will be valued at 9.65 USD Billion.

    How much is the APAC Location Analytics Market in Japan expected to grow from 2024 to 2035?

    Japan's market in the APAC Location Analytics Market is projected to grow from 0.7 USD Billion in 2024 to 3.1 USD Billion in 2035.

    What is the expected market size for South Korea in the APAC Location Analytics Market by 2035?

    The market size for South Korea in the APAC Location Analytics Market is expected to reach 2.4 USD Billion by 2035.

    What are some key trends driving the growth of the APAC Location Analytics Market?

    Emerging trends include increased adoption of location-based services and advancements in data analytics, driving market growth significantly.

    APAC Location Analytics Market Research Report- Forecast to 2035 Infographic
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