As per MRFR Analysis, the Workforce Analytics Market is set to experience significant growth, expanding from USD 3.12 billion in 2024 to USD 7.92 billion by 2032, with a CAGR of 12.32% during the forecast period. The market was valued at USD 2.74 billion in 2023, driven by increasing demand for performance monitoring and the adoption of advanced technologies like AI and ML. The solutions segment leads the market, while cloud deployment is favored for its flexibility and cost-effectiveness. The banking sector is the largest revenue generator, with North America holding the dominant market share due to its technological advancements.
Key trends driving the Workforce Analytics Market include technological advancements and increased data utilization.
Key players include ADP LLC, IBM Corporation, Oracle Corporation, SAP SE, and Genpact Ltd.
Figure 1: Workforce Analytics Market Size, 2023-2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Trends like increasing data use for strategic workforce planning, gaining a competitive edge, addressing long-term labor issues, and ensuring employee engagement and satisfaction, are the main factors propelling the market's growth. By keeping track of this information, managers can evaluate the success of their efforts to get their staff involved in planning improvements, resolving questions, establishing expectations, and reporting performance concerns. Thus, assessing an employee's performance helps managers identify the areas that need to be improved and those that are on par with or even exceeding goals. A data-driven approach to managing people at work is called workforce analytics. It uses statistical and data-based methods to help businesses better understand and improve employee performance, engagement, and retention. The market recently experienced an uptick due to the increased availability of data and the adoption of new technologies like ML and AI. Additionally, businesses are automating the evaluation of workforce data using Machine Learning (ML) and Artificial Intelligence (AI), which can be used to classify patterns and trends that would otherwise be difficult to spot. These distinctive insights can then be applied to improve performance, manage personnel, and maintain organizational talent.
As a result, it is anticipated that the use of AI and ML in workforce analytics will accelerate market growth over the forecast period. An improved set of data analytics tools for assessing and improving workforce performance is called workforce analytics. It assesses hiring, employment, worker development, employee training, pay, and benefits. Applications for workforce planning, compensation administration, talent and performance administration, hiring, and employee collaboration are available in the market. Organizations’ difficulties analyzing the enormous amounts of data their employees generate is another factor driving demand for improved analytical solutions. This element is anticipated to accelerate market growth for workforce analytics. Thus, driving the workforce analytics market revenue.
The global workforce analytics market segmentation, based on type, includes solutions and services. The solutions segment dominated the market, lowering churn rates by identifying the factors that lead to it and comprehending how investing in human capital assets helps with revenue generation and cost-cutting. It gives previously obscured processes and outcomes visibility. Improving business process monitoring. Addressing opportunities or challenges in employee management more effectively.
Figure 2: Workforce Analytics Market, by Type, 2022 & 2032 (USD billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The global workforce analytics market segmentation, based on deployment, includes On-Premise and cloud. The cloud category generated the most income. Due to cloud-driven deployment's flexibility, efficiency, and cost-effectiveness, it is also expected to grow at the highest CAGR during the projected period. Additionally, it offers users a better platform that can be accessed from different locations. Due to the advantages of cloud-driven software, users choose it over on-premise software, which has high costs for software installation and upgrades. The rapid conversion from an on-premise to a cloud-based platform hampered the segment's expansion.
Based on organization size, the global workforce analytics market segmentation includes large and SMEs. The SMEs category generated the most income due to the software's early adoption. Additionally, according to a report by the software provider Enlyft, out of all the customers using SAP SuccessFactors Workforce Analytics, about 38% are small and medium-sized businesses, and 72% are large corporations.
The global workforce analytics market segmentation, based on industry, includes banking, insurance, government, retail, logistics, healthcare, and manufacturing. The banking category generated the most income. Numerous companies invest heavily in this software for data security and effective data management. The BFSI industry has been motivated to develop better infrastructure and technology to survive its difficulties, including security threats, expansion, and low-profit margins. As a result, it is anticipated that BFSI will invest in these solutions to fulfill these needs, driving the market during the forecast period.
By Region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American workforce analytics market will dominate this market because of its technological sophistication, the area adopts new technologies more quickly. The dominance of North America in the global market is also attributable to several regional businesses that offer analytics solutions.
Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 3: WORKFORCE ANALYTICS MARKET SHARE BY REGION 2022 (%)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe’s workforce analytics market accounts for the second-largest market share. Because of the growing concern over handling massive amounts of data, cutting labor costs, enhancing operational skills, and developing digital technologies like cloud, Big Data, 5G, mobile platforms, and advanced analytics platforms. Further, the German workforce analytics market held the largest market share, and the UK workforce analytics market was the fastest-growing market in the European region.
The Asia-Pacific Workforce Analytics Market is expected to grow at the fastest CAGR from 2023 to 2032. A significant increase in revenue growth is anticipated during the forecast period. The expanding adoption and deployment of cutting-edge technologies like cloud-based solutions fuel the demand for this software. The Asia Pacific workforce analytics market share is also driven by growing partnerships and collaborations among regional businesses to deliver better solutions. Moreover, China’s workforce analytics market held the largest market share, and the Indian workforce analytics market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development to expand their product lines, which will help the workforce analytics market grow even more. Market participants are also undertaking various strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The workforce analytics industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the global workforce analytics industry to benefit clients and increase the market sector. In recent years, the workforce analytics industry has offered some of the most significant advantages to medicine. Major players in the workforce analytics market, including ADP LLC (U.S.), Aquire Inc (U.S.), Cornerstone OnDemand Inc (U.S.), Genpact Ltd (Bermuda), IBM Corporation (U.S.) Kronos Inc (U.S.), Oracle Corporation (U.S.), PeopleSreme Pty. Ltd (Australia), SAP SE (Germany), Tableau Software (U.S.), Tower Watson & Co (U.S.), Visier Inc (Canada), and others are attempting to increase market demand by investing in research and development operations.
Oracle Corporation (U.S.), The headquarters of the American multinational computer technology company Oracle Corporation are in Austin, Texas. According to revenue and market capitalization, Oracle was the third-largest software company in the world in 2020. The company sells enterprise software products like enterprise resource planning (ERP) software, human capital management (HCM) software, customer relationship management (CRM) software (also known as customer experience), enterprise performance management (EPM) software, and supply chain management (SCM) software, as well as database software and technology (particularly under its own brands).
SAP SE (Germany), We are redefining ERP and building networks of intelligent enterprises that provide transparency, resiliency, and sustainability across supply chains to help businesses of all sizes and industries run better. We are the market leader in enterprise application software. Our customers can operate profitably, continuously adapt, and make a difference globally thanks to our comprehensive suite of applications and services. One of the world's top software developers for business process management, SAP creates products that streamline efficient data processing and information exchange between organizations. virtual reality experience. Enterprise resource planning (ERP) software has a global standard that SAP established with the release of its original SAP R/2 and SAP R/3 products. By processing massive amounts of data in memory and supporting cutting-edge technologies like artificial intelligence (AI) and machine learning, SAP S/4HANA now elevates ERP to a new level.
May 2022: TIBCO Software Inc. introduced TIBCO DQ and updates to its Data Virtualization and Unify products. The product assists organizations in putting together the agile tool on any cloud. It also has AI and machine learning capabilities for automated detection and monitoring.
June 2022: NetApp Inc. and Kyndryl announced a partnership with BMW Group to provide data infrastructure to the automotive company. The NetApp fabric aids in the acceleration of the company's innovative insights.
February 2021: NetApp Inc. released ONTAP data management software to create a hybrid multi-cloud data management tool. It provides high-performance storage and advanced integration with the public cloud. Hewlett Packard Enterprise Company enhanced its HPE Ezmeral software portfolio to support the growing digital transformation. HPE Ezmeral is a standalone platform with integrated capabilities like ML Ops and HPE Ezmeral Container Platform.
Solutions
Services
On-Premise
On cloud
Large
SME’s
Banking
Insurance
Government
Retail
Logistics
Healthcare
Manufacturing
North America
US
Canada
Europe
Germany
France
UK
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Rest of the World
Middle East
Africa
Latin America
| Attribute/Metric | Details |
| Market Size 2023 | USD 2.74 billion |
| Market Size 2024 | USD 3.12 billion |
| Market Size 2032 | USD 7.92 billion |
| Compound Annual Growth Rate (CAGR) | 12.32% (2024-2032) |
| Base Year | 2023 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2019- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Deployment, Organization Size, Industry and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | ADP LLC (U.S.), Aquire Inc (U.S.), Cornerstone OnDemand Inc (U.S.), Genpact Ltd (Bermuda), IBM Corporation (U.S.) Kronos Inc (U.S.), Oracle Corporation (U.S.), PeopleSreme Pty. Ltd (Australia), SAP SE (Germany), Tableau Software (U.S.), Tower Watson & Co (U.S.), Visier Inc (Canada). |
| Key Market Opportunities | Growing demand for performance monitoring |
| Key Market Dynamics | Adopting new technologies like ML and AI |
Workforce Analytics Market Highlights:
Frequently Asked Questions (FAQ) :
The global workforce analytics market size was valued at USD 2.74 Billion in 2023.
The global market is projected to grow at a CAGR of 12.32% during 2024-2032.
North America had the largest share of the global market
The key players in the market are ADP LLC (U.S.), Aquire Inc (U.S.), Cornerstone OnDemand Inc (U.S.), Genpact Ltd (Bermuda), IBM Corporation (U.S.) Kronos Inc (U.S.), Oracle Corporation (U.S.), PeopleSreme Pty. Ltd (Australia), SAP SE (Germany), Tableau Software (U.S.), Tower Watson & Co (U.S.), Visier Inc (Canada).
The solutions workforce analytics category dominated the market in 2023.
The SMEs had the largest share in the global market.
Leading companies partner with us for data-driven Insights.
Kindly complete the form below to receive a free sample of this Report
Research Analyst Level II With a technical background in information technology & semiconductors, shubham has 4.5+ years of experience in market research and analytics with the tasks of data mining, analysis, and project execution. he is the poc for our clients, for their consulting projects running under the ict/semiconductor domain. shubham holds a bachelor’s in information and technology and a master of business administration (mba). shubham has executed over 150 research projects for our clients under the brand name market research future in the last 2 years. his core skill is building the research respondent relation for gathering the primary information from industry and market estimation for niche markets. he is having expertise in conducting secondary & primary research, market estimations, market projections, competitive analysis, analysing current market trends and market dynamics, deep-dive analysis on market scenarios, consumer behaviour, technological impact analysis, consulting, analytics, etc. he has worked on fortune 500 companies' syndicate and consulting projects along with several government projects. he has worked on the projects of top tech brands such as ibm, google, microsoft, aws, meta, oracle, cisco systems, samsung, accenture, vmware, schneider electric, dell, hp, ericsson, and so many others. he has worked on metaverse, web 3.0, zero-trust security, cyber-security, blockchain, quantum computing, robotics, 5g technology, high-performance computing, data centers, ai, automation, it equipment, sensors, semiconductors, consumer electronics and so many tech domain projects.
Get in Touch
© 2025 Market Research Future ® (Part of WantStats Reasearch And Media Pvt. Ltd.)
