Vitamin Supplements Type Outlook (USD Billion, 2018-2030)
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Vitamin Supplements Form Outlook (USD Billion, 2018-2030)
Tablets
Capsules & Soft Gels
Powder
Others
Vitamin Supplements Distribution Channel Outlook (USD Billion, 2018-2030)
Store-Based
Non-Store-Based
Vitamin Supplements Regional Outlook (USD Billion, 2018-2030)
North America Outlook (USD Billion, 2018-2030)
North America Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
North America Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
North America Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
US Outlook (USD Billion, 2018-2030)
US Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
US Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
US Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
CANADA Outlook (USD Billion, 2018-2030)
CANADA Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
CANADA Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
CANADA Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Europe Outlook (USD Billion, 2018-2030)
Europe Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Europe Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Europe Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Germany Outlook (USD Billion, 2018-2030)
Germany Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Germany Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Germany Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
France Outlook (USD Billion, 2018-2030)
France Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
France Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
France Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
UK Outlook (USD Billion, 2018-2030)
UK Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
UK Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
UK Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
ITALY Outlook (USD Billion, 2018-2030)
ITALY Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
ITALY Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
ITALY Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
SPAIN Outlook (USD Billion, 2018-2030)
Spain Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Spain Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Spain Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Rest Of Europe Outlook (USD Billion, 2018-2030)
Rest Of Europe Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
REST OF EUROPE Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
REST OF EUROPE Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Asia-Pacific Outlook (USD Billion, 2018-2030)
Asia-Pacific Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Asia-Pacific Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Asia-Pacific Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
China Outlook (USD Billion, 2018-2030)
China Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
China Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
China Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Japan Outlook (USD Billion, 2018-2030)
Japan Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Japan Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Japan Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
India Outlook (USD Billion, 2018-2030)
India Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
India Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
India Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Australia Outlook (USD Billion, 2018-2030)
Australia Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Australia Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Australia Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Rest of Asia-Pacific Outlook (USD Billion, 2018-2030)
Rest of Asia-Pacific Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Rest of Asia-Pacific Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Rest of Asia-Pacific Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Rest of the World Outlook (USD Billion, 2018-2030)
Rest of the World Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Rest of the World Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Rest of the World Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Middle East Outlook (USD Billion, 2018-2030)
Middle East Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Middle East Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Middle East Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Africa Outlook (USD Billion, 2018-2030)
Africa Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Africa Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Africa Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Latin America Outlook (USD Billion, 2018-2030)
Latin America Vitamin Supplements by Type
Vitamin B
Vitamin C
Vitamin D
Multivitamins
others
Latin America Vitamin Supplements by Form
Tablets
Capsules & Soft Gels
Powder
Others
Latin America Vitamin Supplements by Distribution Channel
Store-Based
Non-Store-Based
Research Methodology on Vitamins Supplements Market
Abstract
The published research study aims to analyze the market potential of vitamin supplements in the global market. For this purpose, primary and secondary sources of data are utilized to generate an in-depth understanding of the market, its drivers, and future growth prospects. The research methodology employed in this study is made up of a comprehensive market survey, industry insights, and analysis of current industry trends and technology.
A comprehensive market survey and industry insights are used to identify the key market players, their production technologies, their pricing strategies, and the competitive environment in the global vitamin supplements market. Data from secondary sources, such as industry associations, government sources, media reports, and trade associations are analyzed in the study.
Furthermore, primary data gathered from interviews and surveys of key market players and stakeholders are being used to understand the industry’s competitive landscape. A SWOT analysis is performed to identify the major strength, weaknesses, opportunities, and threats of the major players in the market. Technological advancement and product innovation of vitamin supplements have also been studied in this report.
Introduction
Vitamin supplements are one of the key products in the healthcare industry, as they are essential to promote a healthy lifestyle and meet the daily dietary requirements of individuals. The potential of the vitamin supplements market is backed by an increasing number of health-conscious consumers, a burgeoning healthcare industry, and rising demand for nutritional supplements. Given that the market is still in its nascent stage and is expected to grow steadily over the forecast period, there is immense potential for growth in the vitamin supplements market.
Research Objective
The focus of this study is to analyze the market potential and understand the direction of the global vitamin supplements market. The objectives of this research are as follows:
Research Methodology
The research methodology used in this study is a comprehensive market survey, industry insights, and analysis of current industry trends and technology. The research activities involve the use of both primary and secondary data sources. The following steps are taken to generate an in-depth understanding of the key drivers, trends and technology advancements of vitamin supplements.
Step 1: Compilation of Secondary Sources
The first step in the research process is to compile secondary data from various sources such as industry associations, government sources, media reports and trade associations. This data is used to obtain an understanding of the key industry players, their production technologies and pricing strategies, macro-environmental drivers and the competitive landscape.
Step 2: Primary Sources
To gain an in-depth understanding of the market and the drivers affecting it, a set of primary data sources are used. Primary data includes interviews with key market players and surveys with stakeholders.
Step 3: SWOT Analysis
The third step in the research process is to conduct a SWOT analysis. This analysis helped to identify the major strengths, weaknesses, opportunities and threats of the major players in the market.
Step 4: Analysis of Technological Advancements
The fourth step in the research process is to analyze the advancements in technology and product innovations in the vitamin supplements market. This step helped to better understand the current trends in the industry.
Data Analysis
The data collected from primary and secondary sources are analyzed using statistical techniques to arrive at the major drivers and trends of the market. The data is further analyzed using industry and market intelligence reports to gain an in-depth understanding of the competitive landscape and the impact of technological advancements on the market.
Conclusion
The potential of the vitamin supplements market is backed by an increasing number of health-conscious consumers, a burgeoning healthcare industry, and rising demand for nutritional supplements. Data from secondary sources, interviews and surveys of key market players are used to understand the market size, key market players, their production technologies and pricing strategies, and the competitive environment in the global vitamin supplements market. The research activities conducted in this study help understand the direction of the vitamin supplements market and identify potential opportunities.
1 EXECUTIVE SUMMARY
1.1 MARKET ATTRACTIVENESS ANALYSIS 15
1.1.1 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY TYPE 16
1.1.2 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY FORM 17
1.1.3 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL 18
1.1.4 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY REGION 19
2 MARKET INTRODUCTION
2.1 DEFINITION 20
2.2 SCOPE OF THE STUDY 20
2.3 RESEARCH OBJECTIVE 20
2.4 MARKET STRUCTURE 21
2.5 KEY BUYING CRITERIA 21
3 RESEARCH METHODOLOGY
3.1 RESEARCH PROCESS 22
3.2 PRIMARY RESEARCH 23
3.3 SECONDARY RESEARCH 24
3.4 MARKET SIZE ESTIMATION 24
3.5 FORECAST MODEL 26
3.6 LIST OF ASSUMPTIONS 27
4 MARKET DYNAMICS
4.1 INTRODUCTION 28
4.2 DRIVERS 28
4.2.1 INCREASING HEALTH CONSCIOUSNESS 28
4.2.2 EXPANSION OF FITNESS CENTERS AND HEALTH CLUBS 29
4.2.3 DRIVERS IMPACT ANALYSIS 29
4.3 RESTRAINTS 29
4.3.1 SIDE EFFECTS ASSOCIATED WITH OVERCONSUMPTION 29
4.3.2 RESTRAINTS IMPACT ANALYSIS 30
4.4 OPPORTUNITIES 30
4.4.1 PRODUCT LAUNCHES TARGETED AT FEMALE POPULATION 30
4.5 CHALLENGES 30
4.5.1 STRINGENT GOVERNMENT REGULATIONS 30
5 MARKET FACTOR ANALYSIS
5.1 VALUE CHAIN ANALYSIS 31
5.1.1 RAW MATERIAL PROCUREMENT 32
5.1.2 PROCESSING 32
5.1.3 PACKAGING 32
5.2 SUPPLY CHAIN ANALYSIS 33
5.3 PORTER’S FIVE FORCES MODEL 34
5.3.1 THREAT OF NEW ENTRANTS 35
5.3.2 BARGAINING POWER OF SUPPLIERS 35
5.3.3 BARGAINING POWER OF BUYERS 35
5.3.4 THREAT OF SUBSTITUTES 35
5.3.5 INTENSITY OF RIVALRY 35
6 VITAMIN SUPPLEMENTS MARKET, BY TYPE
6.1 OVERVIEW 36
6.1.1 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY TYPE, 2022–2030 37
6.2 VITAMIN B 37
6.2.1 VITAMIN B: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 37
6.3 VITAMIN C 38
6.3.1 VITAMIN C: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 38
6.4 VITAMIN D 38
6.4.1 VITAMIN D: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 38
6.5 MULTIVITAMINS 39
6.5.1 MULTIVITAMINS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 39
6.6 OTHERS 39
6.6.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 40
7 VITAMIN SUPPLEMENTS MARKET, BY FORM
7.1 OVERVIEW 41
7.1.1 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY FORM, 2022–2030 42
7.2 TABLETS, CAPSULES & SOFTGELS 42
7.2.1 TABLETS, CAPSULES & SOFTGELS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 42
7.3 POWDER 43
7.3.1 POWDER: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 43
7.4 OTHERS 43
7.4.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 44
8 VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
8.1 OVERVIEW 45
8.1.1 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2022–2030 46
8.2 STORE-BASED 46
8.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 46
8.3 NON-STORE-BASED 47
8.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 47
9 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY REGION
9.1 OVERVIEW 48
9.2 NORTH AMERICA 50
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.2.1 US 52
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.2.2 CANADA 54
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.2.3 MEXICO 55
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3 EUROPE 57
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.1 UK 59
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.2 GERMANY 61
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.3 FRANCE 62
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.4 ITALY 64
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.5 SPAIN 65
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.3.6 REST OF EUROPE 67
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4 ASIA-PACIFIC 69
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4.1 CHINA 71
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4.2 INDIA 73
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4.3 JAPAN 74
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4.4 AUSTRALIA & NEW ZEALAND 76
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.4.5 REST OF ASIA-PACIFIC 77
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.5 REST OF THE WORLD 79
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.5.1 SOUTH AMERICA 81
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.5.2 MIDDLE EAST 83
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
9.5.3 AFRICA 84
VITAMIN SUPPLEMENTS MARKET, BY TYPE
VITAMIN SUPPLEMENTS MARKET, BY FORM
VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
10 COMPETITIVE LANDSCAPE
10.1 INTRODUCTION 86
10.1.1 MARKET STRATEGY ANALYSIS 86
10.2 COMPETITIVE BENCHMARKING 87
10.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 88
10.3.1 PRODUCT LAUNCHES 88
10.3.2 ACQUISITIONS 89
10.3.3 EXPANSIONS 89
10.3.4 JOINT VENTURES 90
10.3.5 PARTNERSHIPS 90
11 COMPANY PROFILES
11.1 THE NATURE’S BOUNTY CO. 91
11.1.1 COMPANY OVERVIEW 91
11.1.2 FINANCIAL OVERVIEW 91
11.1.3 PRODUCTS OFFERED 91
11.1.4 KEY DEVELOPMENTS 94
11.1.5 SWOT ANALYSIS 95
11.1.6 KEY STRATEGIES 95
11.2 GLANBIA PLC 96
11.2.1 COMPANY OVERVIEW 96
11.2.2 FINANCIAL OVERVIEW 96
11.2.3 PRODUCTS OFFERED 97
11.2.4 KEY DEVELOPMENTS 97
11.2.5 SWOT ANALYSIS 98
11.2.6 KEY STRATEGIES 98
11.3 HERBALIFE NUTRITION LTD. 99
11.3.1 COMPANY OVERVIEW 99
11.3.2 FINANCIAL OVERVIEW 99
11.3.3 PRODUCTS OFFERED 100
11.3.4 KEY DEVELOPMENTS 100
11.3.5 SWOT ANALYSIS 101
11.3.6 KEY STRATEGIES 101
11.4 ABBOTT LABORATORIES 102
11.4.1 COMPANY OVERVIEW 102
11.4.2 FINANCIAL OVERVIEW 102
11.4.3 PRODUCTS OFFERED 103
11.4.4 KEY DEVELOPMENTS 103
11.4.5 SWOT ANALYSIS 104
11.4.6 KEY STRATEGIES 104
11.5 AMWAY CORP 105
11.5.1 COMPANY OVERVIEW 105
11.5.2 FINANCIAL OVERVIEW 105
11.5.3 PRODUCTS OFFERED 105
11.5.4 KEY DEVELOPMENTS 106
11.5.5 KEY STRATEGIES 107
11.6 BAYER AG 108
11.6.1 COMPANY OVERVIEW 108
11.6.2 FINANCIAL OVERVIEW 108
11.6.3 PRODUCTS OFFERED 109
11.6.4 KEY DEVELOPMENTS 109
11.6.5 KEY STRATEGIES 109
11.7 GLAXOSMITHKLINE PLC 110
11.7.1 COMPANY OVERVIEW 110
11.7.2 FINANCIAL OVERVIEW 110
11.7.3 PRODUCTS OFFERED 111
11.7.4 KEY DEVELOPMENTS 111
11.7.5 SWOT ANALYSIS 112
11.7.6 KEY STRATEGIES 112
11.8 OTSUKA HOLDINGS CO., LTD 113
11.8.1 COMPANY OVERVIEW 113
11.8.2 FINANCIAL OVERVIEW 113
11.8.3 PRODUCTS OFFERED 114
11.8.4 KEY DEVELOPMENTS 114
11.8.5 KEY STRATEGIES 114
11.9 NATURE'S WAY PRODUCTS, LLC 115
11.9.1 COMPANY OVERVIEW 115
11.9.2 FINANCIAL OVERVIEW 115
11.9.3 PRODUCTS OFFERED 115
11.9.4 KEY DEVELOPMENTS 115
11.9.5 KEY STRATEGIES 116
11.10 LIVING ESSENTIALS MARKETING, LLC 117
11.10.1 COMPANY OVERVIEW 117
11.10.2 FINANCIAL OVERVIEW 117
11.10.3 PRODUCTS OFFERED 117
11.10.4 KEY DEVELOPMENTS 117
11.10.5 KEY STRATEGIES 118
12 REFERENCES
13 LIST OF TABLES
TABLE 1 PRIMARY INTERVIEWS 23
TABLE 2 LIST OF ASSUMPTIONS 27
TABLE 3 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY TYPE, 2022–2030 (USD MILLION) 37
TABLE 4 VITAMIN B: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 37
TABLE 5 VITAMIN C: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 38
TABLE 6 VITAMIN D: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 38
TABLE 7 MULTIVITAMINS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 39
TABLE 8 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 40
TABLE 9 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY FORM, 2022–2030 (USD MILLION) 42
TABLE 10 TABLETS, CAPSULES & SOFTGELS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 42
TABLE 11 POWDER: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 43
TABLE 12 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 44
TABLE 13 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 46
TABLE 14 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 46
TABLE 15 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 47
TABLE 16 GLOBAL VITAMIN SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY REGION, 2020–202 (USD MILLION) 49
TABLE 17 NORTH AMERICA: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2022–2030 (USD MILLION) 50
TABLE 18 NORTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 51
TABLE 19 NORTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 51
TABLE 20 NORTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 52
TABLE 21 US: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 52
TABLE 22 US: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 53
TABLE 23 US: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 53
TABLE 24 CANADA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 54
TABLE 25 CANADA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 54
TABLE 26 CANADA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 55
TABLE 27 MEXICO: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 55
TABLE 28 MEXICO: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 56
TABLE 29 MEXICO: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 56
TABLE 30 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2022–2030 (USD MILLION) 57
TABLE 31 EUROPE: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 58
TABLE 32 EUROPE: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 58
TABLE 33 EUROPE: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 59
TABLE 34 UK: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 59
TABLE 35 UK: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 60
TABLE 36 UK: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 60
TABLE 37 GERMANY: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 61
TABLE 38 GERMANY: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 61
TABLE 39 GERMANY: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 62
TABLE 40 FRANCE: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 62
TABLE 41 FRANCE: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 63
TABLE 42 FRANCE: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 63
TABLE 43 ITALY: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 64
TABLE 44 ITALY: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 64
TABLE 45 ITALY: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 65
TABLE 46 SPAIN: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 65
TABLE 47 SPAIN: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 66
TABLE 48 SPAIN: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 66
TABLE 49 REST OF EUROPE: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 67
TABLE 50 REST OF EUROPE: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 67
TABLE 51 REST OF EUROPE: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 68
TABLE 52 ASIA-PACIFIC: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2022–2030 (USD MILLION) 69
TABLE 53 ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 70
TABLE 54 ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 70
TABLE 55 ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 71
TABLE 56 CHINA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 71
TABLE 57 CHINA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 72
TABLE 58 CHINA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 72
TABLE 59 INDIA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 73
TABLE 60 INDIA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 73
TABLE 61 INDIA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 74
TABLE 62 JAPAN: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 74
TABLE 63 JAPAN: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 75
TABLE 64 JAPAN: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 75
TABLE 65 AUSTRALIA & NEW ZEALAND: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 76
TABLE 66 AUSTRALIA & NEW ZEALAND: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 76
TABLE 67 AUSTRALIA & NEW ZEALAND: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 77
TABLE 68 REST OF ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 77
TABLE 69 REST OF ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 78
TABLE 70 REST OF ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 78
TABLE 71 REST OF THE WORLD: MARKET ESTIMATES & FORECAST, BY REGION, 2022–2030 (USD MILLION) 79
TABLE 72 REST OF THE WORLD: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 80
TABLE 73 REST OF THE WORLD: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 80
TABLE 74 REST OF THE WORLD: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 81
TABLE 75 SOUTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 81
TABLE 76 SOUTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 82
TABLE 77 SOUTH AMERICA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 82
TABLE 78 MIDDLE EAST: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 83
TABLE 79 MIDDLE EAST: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 83
TABLE 80 MIDDLE EAST: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 84
TABLE 81 AFRICA: VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 84
TABLE 82 AFRICA: VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 85
TABLE 83 AFRICA: VITAMIN SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 85
TABLE 84 PRODUCT LAUNCHES 88
TABLE 85 ACQUISITIONS 89
TABLE 86 EXPANSIONS 89
TABLE 87 JOINT VENTURES 90
TABLE 88 PARTNERSHIPS 90
TABLE 89 THE NATURE’S BOUNTY CO.: PRODUCTS OFFERED 91
TABLE 90 THE NATURE’S BOUNTY CO.: KEY DEVELOPMENTS 94
TABLE 91 GLANBIA PLC: PRODUCTS OFFERED 97
TABLE 92 GLANBIA PLC: KEY DEVELOPMENTS 97
TABLE 93 HERBALIFE NUTRITION LTD.: PRODUCTS OFFERED 100
TABLE 94 HERBALIFE NUTRITION LTD.: KEY DEVELOPMENTS 100
TABLE 95 ABBOTT LABORATORIES: PRODUCTS OFFERED 103
TABLE 96 AMWAY CORP: PRODUCTS OFFERED 105
TABLE 97 AMWAY CORP: KEY DEVELOPMENTS 106
TABLE 98 BAYER AG: PRODUCTS OFFERED 109
TABLE 99 BAYER AG: KEY DEVELOPMENTS 109
TABLE 100 GLAXOSMITHKLINE PLC: PRODUCTS OFFERED 111
TABLE 101 GLAXOSMITHKLINE PLC: KEY DEVELOPMENTS 111
TABLE 102 OTSUKA HOLDINGS CO., LTD: PRODUCTS OFFERED 114
TABLE 103 OTSUKA HOLDINGS CO., LTD: KEY DEVELOPMENTS 114
TABLE 104 NATURE'S WAY PRODUCTS, LLC: PRODUCTS OFFERED 115
TABLE 105 NATURE'S WAY PRODUCTS, LLC: KEY DEVELOPMENTS 115
TABLE 106 LIVING ESSENTIALS MARKETING, LLC: PRODUCTS OFFERED 117
TABLE 107 LIVING ESSENTIALS MARKETING, LLC: KEY DEVELOPMENTS 117
14 LIST OF FIGURES
FIGURE 1 MARKET SYNOPSIS 14
FIGURE 2 MARKET ATTRACTIVENESS ANALYSIS: GLOBAL VITAMIN SUPPLEMENTS MARKET, 2020 15
FIGURE 3 GLOBAL VITAMIN SUPPLEMENTS MARKET ANALYSIS, BY TYPE 16
FIGURE 4 GLOBAL VITAMIN SUPPLEMENTS MARKET ANALYSIS, BY FORM 17
FIGURE 5 GLOBAL VITAMIN SUPPLEMENTS MARKET ANALYSIS, BY DISTRIBUTION CHANNEL 18
FIGURE 6 GLOBAL VITAMIN SUPPLEMENTS MARKET ANALYSIS, BY REGION, 2020 19
FIGURE 7 GLOBAL VITAMIN SUPPLEMENTS MARKET: STRUCTURE 21
FIGURE 8 KEY BUYING CRITERIA FOR VITAMIN SUPPLEMENTS 21
FIGURE 9 RESEARCH PROCESS 22
FIGURE 10 TOP-DOWN & BOTTOM-UP APPROACHES 25
FIGURE 11 MARKET DYNAMICS OVERVIEW 28
FIGURE 12 DRIVERS IMPACT ANALYSIS: GLOBAL VITAMIN SUPPLEMENTS MARKET 29
FIGURE 13 RESTRAINTS IMPACT ANALYSIS: GLOBAL VITAMIN SUPPLEMENTS MARKET 30
FIGURE 14 GLOBAL VITAMIN SUPPLEMENTS MARKET: VALUE CHAIN 31
FIGURE 15 GLOBAL VITAMIN SUPPLEMENTS MARKET: SUPPLY CHAIN 33
FIGURE 16 PORTER'S FIVE FORCES ANALYSIS OF THE GLOBAL VITAMIN SUPPLEMENTS MARKET 34
FIGURE 17 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2020 (% SHARE) 36
FIGURE 18 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY TYPE, 2022–2030 (USD MILLION) 36
FIGURE 19 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY FORM, 2020 (% SHARE) 41
FIGURE 20 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY FORM, 2022–2030 (USD MILLION) 41
FIGURE 21 GLOBAL VITAMIN SUPPLEMENTS MARKET SHARE, BY DISTRIBUTION CHANNEL, 2020 (% SHARE) 45
FIGURE 22 GLOBAL VITAMIN SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022–2030 (USD MILLION) 45
FIGURE 23 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY REGION, 2022–2030 (USD MILLION) 48
FIGURE 24 GLOBAL VITAMIN SUPPLEMENTS MARKET, BY REGION, 2020 (% SHARE) 48
FIGURE 25 NORTH AMERICA: VITAMIN SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2020 (% SHARE) 50
FIGURE 26 EUROPE: VITAMIN SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2020 (% SHARE) 57
FIGURE 27 ASIA-PACIFIC: VITAMIN SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2020 (% SHARE) 69
FIGURE 28 REST OF THE WORLD: VITAMIN SUPPLEMENTS MARKET SHARE, BY REGION, 2020 (% SHARE) 79
FIGURE 29 THE NATURE’S BOUNTY CO.: SWOT ANALYSIS 95
FIGURE 30 GLANBIA PLC: FINANCIAL OVERVIEW SNAPSHOT 96
FIGURE 31 GLANBIA PLC: SWOT ANALYSIS 98
FIGURE 32 HERBALIFE NUTRITION LTD.: FINANCIAL OVERVIEW SNAPSHOT 99
FIGURE 33 HERBALIFE NUTRITION LTD.: SWOT ANALYSIS 101
FIGURE 34 ABBOTT LABORATORIES: FINANCIAL OVERVIEW SNAPSHOT 102
FIGURE 35 ABBOTT LABORATORIES: SWOT ANALYSIS 104
FIGURE 36 BAYER AG: FINANCIAL OVERVIEW SNAPSHOT 108
FIGURE 37 GLAXOSMITHKLINE PLC: FINANCIAL OVERVIEW SNAPSHOT 110
FIGURE 38 GLAXOSMITHKLINE PLC: SWOT ANALYSIS 112
FIGURE 39 OTSUKA HOLDINGS CO., LTD: FINANCIAL OVERVIEW SNAPSHOT 113
Research Analyst Level II I have about two years of experience working in the consumer goods and retail industries and i am a biotech graduate.a tech-savvy analytically focused professional with a strong capabilities in identification, concept generation, and strategy evaluation. i can produce data-driven solutions while fusing unusual viewpoints with original concepts. i have been extensively working on business case studies, competitive & comparative analyses, and strategic reports. my primary areas of experience include client management, financial analysis, supply chain evaluation, market entry strategy evaluation, and estimating and forecasting market size.
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