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    US Multichannel Order Management Market

    ID: MRFR/ICT/16345-HCR
    128 Pages
    Ankit Gupta
    October 2025

    United States Multichannel Order Management Market Research Report Information By Component (Software And Services), By Application (Order Fulfillment, Inventory Management, Channel Integration, Workflow Automation And Integrated POS), By Organization Size (Large Enterprises, SMEs), By Deployment Mode (On-premises, Cloud), By Verticals (Retail, eCommerce, and Wholesale, Manufacturing, Transportation & Logistics)– United States Market Forecast Till 2035

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    US Multichannel Order Management Market Infographic

    US Multichannel Order Management Market Summary

    As per MRFR analysis, the United States Multichannel Order Management Market was estimated at 0.7253 USD Billion in 2024. The Multichannel Order Management industry is projected to grow from 0.8211 in 2025 to 2.837 by 2035, exhibiting a compound annual growth rate (CAGR) of 13.2 during the forecast period 2025 - 2035.

    Key Market Trends & Highlights

    <p>The United States Multichannel Order Management Market is poised for substantial growth driven by technological advancements and evolving consumer expectations.</p>

    • The integration of advanced technologies is transforming order management systems, enhancing operational efficiency.
    • A heightened focus on customer experience is reshaping service delivery across various channels.
    • Real-time inventory management is becoming essential for businesses to meet consumer demands effectively.
    • Rising e-commerce demand and increased focus on supply chain efficiency are key drivers propelling market growth.

    Market Size & Forecast

    2024 Market Size 0.7253 (USD Billion)
    2035 Market Size 2.837 (USD Billion)
    CAGR (2025 - 2035) 13.2%

    Major Players

    Oracle (US), SAP (US), IBM (US), Salesforce (US), Microsoft (US), Shopify (US), ChannelAdvisor (US), Brightpearl (US), Skubana (US)

    US Multichannel Order Management Market Trends

    The United States Multichannel Order Management Market is currently experiencing a transformative phase, driven by the increasing complexity of consumer purchasing behaviors and the proliferation of digital sales channels. Retailers are compelled to adopt sophisticated order management systems that can seamlessly integrate various sales platforms, ensuring a cohesive customer experience. This market appears to be characterized by a growing emphasis on real-time inventory visibility and fulfillment efficiency, as businesses strive to meet the heightened expectations of consumers for speed and accuracy in order processing. Furthermore, the rise of e-commerce and mobile shopping is reshaping traditional retail paradigms, necessitating a more agile approach to order management that can adapt to fluctuating demand and diverse customer preferences. In addition, the integration of advanced technologies such as artificial intelligence and machine learning into order management systems is likely to enhance operational efficiencies. These innovations may facilitate better demand forecasting, optimize inventory levels, and improve overall supply chain responsiveness. As organizations increasingly recognize the value of data-driven decision-making, the United States Multichannel Order Management Market is poised for continued growth. Companies that invest in robust, flexible order management solutions may find themselves better equipped to navigate the complexities of a multichannel landscape, ultimately leading to improved customer satisfaction and loyalty.

    Integration of Advanced Technologies

    The incorporation of technologies such as artificial intelligence and machine learning into order management systems is becoming more prevalent. These advancements may enhance operational efficiencies, allowing businesses to optimize inventory levels and improve demand forecasting.

    Focus on Customer Experience

    There is a noticeable shift towards prioritizing customer experience in the United States Multichannel Order Management Market. Retailers are increasingly seeking solutions that provide seamless interactions across various sales channels, ensuring that customer expectations are met.

    Real-Time Inventory Management

    The demand for real-time inventory visibility is rising, as businesses aim to enhance fulfillment efficiency. This trend suggests that organizations are recognizing the importance of accurate inventory data in meeting customer needs promptly.

    US Multichannel Order Management Market Drivers

    Rising E-commerce Demand

    The United States Multichannel Order Management Market is experiencing a surge in demand driven by the rapid growth of e-commerce. As consumers increasingly prefer online shopping, businesses are compelled to adopt multichannel strategies to meet customer expectations. In 2025, e-commerce sales in the United States are projected to reach approximately 1 trillion USD, indicating a significant opportunity for order management solutions. This trend necessitates efficient order processing and fulfillment systems, which are integral to multichannel order management. Companies that leverage these systems can enhance their operational efficiency and customer satisfaction, thereby gaining a competitive edge in the market.

    Regulatory Compliance and Data Security

    The United States Multichannel Order Management Market is increasingly influenced by regulatory compliance and data security concerns. As businesses handle vast amounts of customer data, they must adhere to stringent regulations to protect this information. The rise in data breaches has heightened awareness around data security, prompting companies to invest in secure order management systems. In 2025, the market for cybersecurity solutions in the United States is anticipated to reach 300 billion USD, indicating a growing focus on safeguarding customer data. This trend is likely to drive the adoption of multichannel order management solutions that prioritize compliance and security.

    Increased Focus on Supply Chain Efficiency

    The United States Multichannel Order Management Market is influenced by the growing emphasis on supply chain efficiency. Businesses are recognizing the importance of streamlined operations to reduce costs and improve service levels. In 2025, the logistics and supply chain management market in the United States is expected to exceed 1.5 trillion USD, highlighting the critical role of effective order management in this landscape. By implementing advanced order management systems, companies can optimize inventory levels, reduce lead times, and enhance overall supply chain performance. This focus on efficiency is likely to drive the adoption of multichannel order management solutions.

    Consumer Expectations for Seamless Experiences

    The United States Multichannel Order Management Market is driven by evolving consumer expectations for seamless shopping experiences. Today's consumers demand convenience, speed, and personalization across all channels. As a result, businesses are compelled to implement multichannel order management solutions that provide a unified view of inventory and orders. This shift is crucial for meeting customer demands and enhancing satisfaction. In 2025, studies suggest that 75% of consumers will expect a consistent experience across all platforms, underscoring the necessity for effective order management systems that can deliver on these expectations.

    Technological Advancements in Order Management

    The United States Multichannel Order Management Market is significantly shaped by technological advancements. Innovations such as artificial intelligence, machine learning, and automation are transforming how businesses manage orders across multiple channels. These technologies enable real-time data analysis, predictive analytics, and improved decision-making processes. As organizations increasingly adopt these technologies, the demand for sophisticated order management systems is expected to rise. In 2025, the market for AI in supply chain management is projected to reach 10 billion USD, indicating a robust growth trajectory that will likely benefit the multichannel order management sector.

    Market Segment Insights

    Multichannel Order Management Component Insights

    The United States Multichannel Order Management Market segmentation, based on Component, includes Software and Services.  The services segment is expected to expand at the fastest CAGR of 13.2%. Businesses frequently need assistance adopting and integrating multichannel order management systems into their infrastructure. Service providers specialize in system configuration, data migration, and integration with other company systems like ERP or CRM.

    Figure 2: United States Multichannel Order Management Market, By Component, 2023 & 2032 (USD Billion)

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Multichannel Order Management Application Insights

    The United States Multichannel Order Management Market segmentation, based on Application, includes Order Fulfillment, Inventory Management, Channel Integration, Workflow Automation and Integrated POS. Order fulfillment is predicted to provide the largest market revenue over the projection period. Order fulfillment technology streamlines the labor-intensive procedures of choosing, processing, and shipping orders. Customers in today's internet society demand their suppliers to execute orders swiftly and precisely. The multichannel order management system automates order fulfillment based on the company's activities.

    Multichannel Order Management Organization Size Insights

    The United States Multichannel Order Management Market segmentation, based on Organization Size, includes Large Enterprises and SMEs. In 2023, large enterprises dominated the market, accounting for 58.7% of total revenue. Large corporations have complicated and diverse operations, with many sales channels, warehouses, and distribution facilities. They need strong order management systems to handle the enormous volume of orders and properly manage inventories across several channels. MOM solutions enable the necessary capabilities for streamlining and automating these complex activities, resulting in efficient order fulfillment.

    Multichannel Order Management Deployment Mode Insights

    The United States Multichannel Order Management Market is segmented by Deployment Mode into On-premises and Cloud. In 2023, the on-premises deployment category led the market in terms of revenue share. On-premises solutions provide greater flexibility and customization possibilities than cloud-based alternatives. Businesses can modify the system to their specific requirements, workflows, and linkages with other in-house systems. This level of flexibility enables firms to optimize and align their order management processes with their specific needs.

    Multichannel Order Management Verticals Insights

    Retail, eCommerce and Wholesale, Manufacturing, Transportation & Logistics make up the United States Multichannel Order Management Market Verticals segmentation. Retail, e-commerce and wholesale category provided the greatest market revenue in 2023. The retail vertical's expansion can be linked to the growing use of ML, IoT, and cognitive computing. Retailers and e-commerce enterprises must handle client data in order to provide better customer experiences.

    United States Multichannel Order Management Country Insights

    The United States had the biggest revenue share in 2023. The regional market is expected to increase at a CAGR of more than 11.9% from 2024 to 2032. The region is at the cutting edge of technical innovation and digital transformation. MOM solutions use developing technologies like artificial intelligence, machine learning, and data analytics to improve order management procedures. These technologies allow firms to obtain useful insights, automate repetitive operations, and make data-driven decisions, thereby increasing operational efficiency and competitive advantage.

    Furthermore, the region is home to key firms such as IBM Corporation, Oracle Corporation, and NetSuite, among others, which help to drive regional prosperity.

    Get more detailed insights about US Multichannel Order Management Market

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development in order to expand their Type lines, which will help the Multichannel Order Management Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new Type launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Multichannel Order Management industry must offer cost-effective items.

    Major players in the Multichannel Order Management Market are attempting to increase market demand by investing in research and development operations, includes IBM (US), Oracle (US), SAP (Germany), Salesforce (US), HCL Technologies (India), Zoho (India), Brightpearl (US), Square (US), Selro (England), Linnworks (England), Vinculum (India), Freestyle Solutions (US), Aptean (US), Etail Solutions (US), SellerActive (US), Delhivery (India), Cloud Commerce Pro (England), QuickBooks Commerce (India), Unicommerce (India), Sales Warp (US), Contalog (India), Browntape (India), Appian (US), Multiorders (England), ManageEcom (India), Appian(US), Evanik (India), GeekSeller (US), SkuSuite (US), Newfold Digital (US), and EMERGE App (Singapore).

    Key Companies in the US Multichannel Order Management Market market include

    Industry Developments

    In July 2022, Oracle cooperated with Big Ray's, allowing Big Ray's to manage its inventory and order management, finance operations, e-commerce operations, and point-of-sale operations on a single platform powered by Oracle Netsuite.

    In February 2021, SAP cooperated with Virgin Megastore and Sundiro Honda to provide an exceptional shopping experience for customers using the SAP Commerce Cloud solution.

    In August 2022, Shopify Inc. announced the acquisition of Deliverr, Inc. to enhance its e-commerce order fulfillment capabilities. Deliverr provides merchants with a comprehensive platform to satisfy their logistical needs, from initial inventory reception to smart distribution, enabling speedy delivery and easy returns. The acquisition will allow Shopify to assist merchants with multichannel inventory management, support for inventory supply and demand, and more flexible and independent logistics services.

    Market Segmentation

    Multichannel Order Management Component Outlook

    • Software
    • Services

    Multichannel Order Management Verticals Outlook

    • Retail, eCommerce, and Wholesale
    • Manufacturing
    • Transportation & Logistics

    Multichannel Order Management Application Outlook

    • Order Fulfillment
    • Inventory Management
    • Channel Integration
    • Workflow Automation
    • Integrated POS

    Multichannel Order Management Deployment Mode Outlook

    • On-premises
    • Cloud

    Multichannel Order Management Organization Size Outlook

    • Large Enterprises
    • SMEs

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 0.72 (USD Billion)
    Market Size 2025 0.82 (USD Billion)
    Market Size 2035 2.84 (USD Billion)
    Compound Annual Growth Rate (CAGR) 13.20% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Segments Covered Component, Application, Organization Size, Deployment Mode, Verticals, and Region
    Countries Covered United States
    Key Companies Profiled IBM (US), Oracle (US), SAP (Germany), Salesforce (US), HCL Technologies (India), Zoho (India), Brightpearl (US), Square (US), Selro (England), Linnworks (England), Vinculum (India), Freestyle Solutions (US), Aptean (US), Etail Solutions (US), SellerActive (US), Delhivery (India), Cloud Commerce Pro (England), QuickBooks Commerce (India), Unicommerce (India), Sales Warp (US), Contalog (India), Browntape (India), Appian (US), Multiorders (England), ManageEcom (India), Appian(US), Evanik (India), GeekSeller (US), SkuSuite (US), Newfold Digital (US), and EMERGE App (Singapore)
    Key Market Opportunities ·       Enhanced customer satisfaction through seamless order management ·       Improved operational efficiency and inventory management
    Key Market Dynamics ·       Increasing adoption of omnichannel retail strategies ·       Growing need for streamlined order fulfillment processes

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    FAQs

    How much is the Multichannel Order Management Market?

    The United States Multichannel Order Management Market size was valued at USD 0.72Billion in 2024.

    What is the growth rate of the Multichannel Order Management Market?

    The market is projected to grow at a CAGR of 13.20% during the forecast period, 2025-2034.

    Who are the key players in the Multichannel Order Management Market?

    The key players in the market are IBM (US), Oracle (US), SAP (Germany), Salesforce (US), HCL Technologies (India), Zoho (India), Brightpearl (US), Square (US), Selro (England), Linnworks (England), Vinculum (India), Freestyle Solutions (US) and others.

    Which Organization Size led the Multichannel Order Management Market?

    The large enterprises category dominated the market in 2023.

    Which application had the largest market share in the Multichannel Order Management Market?

    The Order fulfillment category had the largest share in the market.

    What is the projected market size of the US Multichannel Order Management Market in 2024?

    The US Multichannel Order Management Market is expected to be valued at 1.96 billion USD in 2024.

    What will be the expected market value for the US Multichannel Order Management Market by 2035?

    By 2035, the US Multichannel Order Management Market is projected to reach 5.2 billion USD.

    What is the expected CAGR for the US Multichannel Order Management Market from 2025 to 2035?

    The market is expected to grow at a CAGR of 9.284 percent from 2025 to 2035.

    Who are the key players in the US Multichannel Order Management Market?

    Major players include SAP, ChannelAdvisor, ShipStation, Zoho, Oracle, and Shopify among others.

    How much will the Software segment of the market be valued in 2035?

    The Software segment of the US Multichannel Order Management Market is expected to reach 2.08 billion USD by 2035.

    What is the forecasted market size for the Services segment in 2024?

    The Services segment is expected to be valued at 0.49 billion USD in 2024.

    What are some emerging trends in the US Multichannel Order Management Market?

    Emerging trends include increased integration of AI technologies and demand for enhanced connectivity across sales channels.

    What challenges might affect the US Multichannel Order Management Market?

    Challenges include managing data across multiple channels and ensuring seamless customer experiences.

    What is the expected growth rate for the Integration solution segment from 2025 to 2035?

    The Integration solution segment is anticipated to grow significantly, with a projected increase in market value to 0.9 billion USD by 2035.

    How does the current economic environment impact the US Multichannel Order Management Market?

    The current economic environment is likely driving businesses to adopt multichannel solutions for improved operational efficiency.

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