US Hookah Mixes Market
ID: MRFR/F-B & N/11900-US | 100 Pages | Author: Garvit Vyas| December 2023
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The market for hookah mixes in North America is relatively small when compared to the global market. Within North America, the United States holds the largest share of this market. Notably, the use of hookah is more common in urban areas than in rural areas across the United States. This distinction can be attributed to various socio-cultural and economic factors associated with urban living.
In the United States, the distribution and prevalence of hookah use are particularly high in western states such as California, Arizona, Colorado, the District of Columbia, and Nevada. These states exhibit elevated rates of hookah consumption. A key factor contributing to the increased use of hookah in western states is the higher population of Arab-Americans in these regions.
Moreover, there has been a significant increase in the number of hookah cafes in the United States in recent years. Interestingly, many of these cafes are strategically located around university campuses. This positioning leads to a higher number of consumers from the university demographic. The presence of hookah cafes around universities contributes to the overall growth in the consumption of hookah mixes.
As of 2020, the North America region accounts for a market share of 5.10% in the global hookah mixes market. Looking ahead, it is anticipated that this region will continue to grow, with a projected Compound Annual Growth Rate (CAGR) of 4.35% during the forecast period. This growth trajectory indicates a steady increase in the market for hookah mixes in North America.
The North America market represents a relatively small share of the global hookah mixes market, the United States plays a crucial role in this regional landscape. Urban areas, particularly in western states, experience higher hookah use due to socio-cultural and economic factors. The concentration of Arab-Americans in certain regions further influences the prevalence of hookah consumption. The rise of hookah cafes, especially around university campuses, contributes to the growing popularity of hookah mixes in North America. Despite its smaller share, the region is expected to see consistent growth in the coming years, emphasizing the enduring appeal and expansion of the hookah mixes market in North America.
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