Superwetting Surfactants Market Report - Global Forecast till 2027

Superwetting Surfactants Market: Information by Type (Organic Surfactants, Silicone-Based Surfactants, Fluoro-Surfactants), Application (Agricultural Adjuvants, Paints & Coatings, Printing Inks, Varnishes & Primers,), Region—Forecast till 2027

ID: MRFR/CnM/6164-HCR | February 2021 | Region: Global | 140 pages

Please note that the assessment period of report has been updated from 2017-2023 to 2020-2027. Cordially fill the sample form for updated data.

Market Synopsis


Wetting is a ubiquitous natural phenomenon wherein a solid substrate is almost invariably covered by a layer of fluid material. It involves the surface forces leading to wetting and the equilibrium surface coverage of a substrate in contact with a drop of liquid. On the basis of nature of the surface forces involved in this process, different scenarios for wetting phase transitions can occur. The superwetters are the substrate wetting agents that efficiently reduce the surface tension, which increases the contact between substrate and liquid. This helps in solving multiple problems at once in various end-use industries such as paints & coatings, agriculture, and other industrial applications. In addition, this multi-functional characteristic of the superwetting surfactants favors its use in developing a high-performance coatings and varnishes formulations. The key features of superwetting surfactants are good water-solubility and spreading and wetting property. Moreover, the product has excellent spreading and wetting property which makes it applicable in the agricultural adjuvants.


According to the MRFR analysis, the global superwetting surfactants market was valued at approximately USD 515 million in 2017. The key factors driving growth of the global market are the rapidly growing demand for the product in the agrochemicals to increase their performance. Additionally, the significant physical properties of these types of surfactants such as excellent spreading, good solubility in water and organic solvents, and high polymer content favors their demand in the paints and coatings industry. Moreover, there is a rising global demand for label packaging which provides a nutritive and product information. In addition, the color, design and appearance of the ink is a critical factor substantial in attracting the target customers. This is expected to fuel the demand for the product in the coming years. Furthermore, the global coatings industry is witnessing substantially high demand from the major end-users such as building & construction, automotive, and consumer durables. The superwetting surfactants are widely used in developing the coating formulations especially for the hard-to-coat surfaces such as metals, wood, and composites. This is likely to boost demand for the product in the coming years. However, the cost associated with product is expected to hamper the global market growth in the coming years.


Global Superwetting Surfactants Market Share, by Type, 2017 (%)


Source: MRFR analysis


Regional Analysis


The global superwetting surfactants market has been segmented into five key regions—Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa. The market in Asia-Pacific held the largest share in 2017 on account of the widespread use of superwetting surfactants coatings, varnishes, and agrochemicals. The agricultural sector in Asia-Pacific is the largest consumer of agrochmicals in the globe. With an advnet of agricultural advujants to ehnace the performance of various agrochemicals such as pesticides, fungicides, fertilizers, and herbicides, the product is likely witness healthy growth in demand. The rapid growth of the leading end-use industries such as automotive, construction, consumer goods, and agrochemicals is likely to fuel demand for the superwetting surfactants in this region.


The North American market accounted for the second-largest share of the global market and is projected to witness moderate growth during the review period. Advancement in agricultural sector and reconstruction activities in this region is expected to favor market growth in the coming years.


The regional markets in the Middle East & Africa and Latin America accounted for the little pie of share in the global superwetting surfactants market in 2017. Yet they are projected to witness significant growth during the forecast period owing vast growth potential. This is mainly attributed to the robust industrialization and healthy growth of agricultural sector.


Market Segmentation


The global superwetting surfactants market has been segmented on the basis of type, application, and region.


Based on type, the global superwetting surfactants market has been categorized into organic surfactants, silicone-based surfactants, fluoro-surfactants, and others.


By application, the global superwetting surfactants market has been divided into agricultural adjuvants, paints & coatings, cleaning, printing inks, overprint varnishes & primers, adhesives, and others.


The global superwetting surfactants market has been studied with respect to five key regions—Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa.


Key Players


Evonik (Germany), AGC SEIMI CHEMICAL CO. (US), Ashland (US), BYK (Germany), BASF SE (Germany), Ethox Chemicals LLC (US), Siltech Corporation (Canada), The Dow Chemical Company (US), Jiangxi Tiansheng New Materials Co., Ltd. (China), and BRANDT (US), among others are some of the prominent players in the global superwetting surfactants market.


Intended Audience



  • Superwetting Surfactants Manufacturers

  • Traders and Distributors of Superwetting Surfactants

  • Research and Development Institutes

  • Potential Investors

  • Raw Material Suppliers

  • Nationalized Laboratories



Report Scope:
Report Attribute/Metric Details
  Market Size

  • 2023: USD 515 Million
  • 2027: Significant Value
  •   CAGR   Substantial CAGR (2017-2023)
      Base Year   2019
      Forecast Period   2020-2027
      Historical Data   2018
      Forecast Units    Value (USD Million)
      Report Coverage    Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
      Segments Covered   type, application, and region
      Geographies Covered   Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa
      Key Vendors   Evonik (Germany), AGC SEIMI CHEMICAL CO. (US), Ashland (US), BYK (Germany), BASF SE (Germany), Ethox Chemicals LLC (US), Siltech Corporation (Canada), The Dow Chemical Company (US), Jiangxi Tiansheng New Materials Co., Ltd. (China), and BRANDT (US),
      Key Market Opportunities   
      Key Market Drivers   


    TABLE OF CONTENTS

    1 Executive Summary

    2 Market Introduction

    2.1 Market Definition

    2.2 Scope of the Study

    2.3 Assumptions & Limitations

    2.4 Market Structure

    2.5 Key Takeaways

    3 Market Insights

    4 Research Methodology

    4.1 Research Process

    4.2 Primary Research

    4.3 Secondary Research

    4.4 Market Size Estimation

    4.5 Forecast Model

    5 Market Dynamics

    5.1 Introduction

    5.2 Drivers

    5.3 Restraints

    5.4 Opportunities

    5.5 Challenges

    5.6 Trends

    6 Market Factor Analysis

    6.1 Supply Chain Analysis

    6.1.1 Raw Material Suppliers

    6.1.2 Manufacturers/Producers

    6.1.3 Distributors/Retailers/Wholesalers/E-Commerce Merchants

    6.1.4 End-Users

    6.2 Porter’s Five Forces Analysis

    6.2.1 Threat of New Entrants

    6.2.2 Bargaining Power of Buyers

    6.2.3 Bargaining Power of Suppliers

    6.2.4 Threat of Substitutes

    6.2.5 Intensity of Competitive Rivalry

    6.3 Pricing Analysis

    7. Global Superwetting Surfactants Market, by Type

    7.1 Introduction

    7.2 Organic Surfactants

    7.2.1 Market Estimates & Forecast, 2020–2027

    7.2.2 Market Estimates & Forecast, by Region, 2020–2027

    7.3 Silicone-Based Surfactants

    7.3.1 Market Estimates & Forecast, 2020–2027

    7.3.2 Market Estimates & Forecast, by Region, 2020–2027

    7.4 Fluoro-Surfactants

    7.4.1 Market Estimates & Forecast, 2020–2027

    7.4.2 Market Estimates & Forecast, by Region, 2020–2027

    7.5 Others

    7.5.1 Market Estimates & Forecast, 2020–2027

    7.5.2 Market Estimates & Forecast, by Region, 2020–2027

    8. Global Superwetting Surfactants Market, by Application

    8.1 Introduction

    8.2 Agricultural Adjuvants

    8.2.1 Market Estimates & Forecast, 2020–2027

    8.2.2 Market Estimates & Forecast, by Region, 2020–2027

    8.3 Paints & Coatings

    8.3.1 Market Estimates & Forecast, 2020–2027

    8.3.2 Market Estimates & Forecast, by Region, 2020–2027

    8.4 Cleaning

    8.4.1 Market Estimates & Forecast, 2020–2027

    8.4.2 Market Estimates & Forecast, by Region, 2020–2027

    8.5 Printing Inks

    8.5.1 Market Estimates & Forecast, 2020–2027

    8.5.2 Market Estimates & Forecast, by Region, 2020–2027

    8.6 Overprint Varnishes & Primers

    8.6.1 Market Estimates & Forecast, 2020–2027

    8.6.2 Market Estimates & Forecast, by Region, 2020–2027

    8.7 Adhesives

    8.7.1 Market Estimates & Forecast, 2020–2027

    8.7.2 Market Estimates & Forecast, by Region, 2020–2027

    8.8 Others

    8.8.1 Market Estimates & Forecast, 2020–2027

    8.8.2 Market Estimates & Forecast, by Region, 2020–2027

    9. Global Superwetting Surfactants Market, by Region

    9.1 Introduction

    9.2 North America

    9.2.1 Market Estimates & Forecast, 2020–2027

    9.2.2 Market Estimates & Forecast, by Type, 2020–2027

    9.2.3 Market Estimates & Forecast, by Application, 2020–2027

    9.2.4 US

    9.2.4.1 Market Estimates & Forecast, 2020–2027

    9.2.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.2.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.2.5 Canada

    9.2.5.1 Market Estimates & Forecast, 2020–2027

    9.2.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.2.5.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3 Europe

    9.3.1 Market Estimates & Forecast, 2020–2027

    9.3.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.4 Germany

    9.3.4.1 Market Estimates & Forecast, 2020–2027

    9.3.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.5. France

    9.3.5.1 Market Estimates & Forecast, 2020–2027

    9.3.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.5.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.6 Italy

    9.3.6.1 Market Estimates & Forecast, 2020–2027

    9.3.6.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.6.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.7 Spain

    9.3.7.1 Market Estimates & Forecast, 2020–2027

    9.3.7.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.7.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.8 UK

    9.3.8.1 Market Estimates & Forecast, 2020–2027

    9.3.8.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.8.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.9 Russia

    9.3.9.1 Market Estimates & Forecast, 2020–2027

    9.3.9.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.9.3 Market Estimates & Forecast, by Application, 2020–2027

    9.3.10 Poland

    9.3.10.1 Market Estimates & Forecast, 2020–2027

    9.3.10.2 Market Estimates & Forecast, by Type, 2020–2027

    9.3.10.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4 Asia-Pacific

    9.4.1 Market Estimates & Forecast, 2020–2027

    9.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.4 China

    9.4.4.1 Market Estimates & Forecast, 2020–2027

    9.4.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.5 India

    9.4.5.1 Market Estimates & Forecast, 2020–2027

    9.4.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.6 Japan

    9.4.6.1 Market Estimates & Forecast, 2020–2027

    9.4.6.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.6.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.7 Australia

    9.4.7.1 Market Estimates & Forecast, 2020–2027

    9.4.7.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.7.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.8 New Zealand

    9.4.8.1 Market Estimates & Forecast, 2020–2027

    9.4.8.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.8.3 Market Estimates & Forecast, by Application, 2020–2027

    9.4.9 Rest of Asia-Pacific

    9.4.9.1 Market Estimates & Forecast, 2020–2027

    9.4.9.2 Market Estimates & Forecast, by Type, 2020–2027

    9.4.9.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5 Middle East & Africa

    9.5.1 Market Estimates & Forecast, 2020–2027

    9.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5.4 Turkey

    9.5.4.1 Market Estimates & Forecast, 2020–2027

    9.5.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5.5 Israel

    9.5.5.1 Market Estimates & Forecast, 2020–2027

    9.5.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.5.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5.6 South Africa

    9.5.6.1 Market Estimates & Forecast, 2020–2027

    9.5.6.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.6.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5.7 GCC

    9.5.7.1 Market Estimates & Forecast, 2020–2027

    9.5.7.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.7.3 Market Estimates & Forecast, by Application, 2020–2027

    9.5.8 Rest of the Middle East & Africa

    9.5.8.1 Market Estimates & Forecast, 2020–2027

    9.5.8.2 Market Estimates & Forecast, by Type, 2020–2027

    9.5.8.3 Market Estimates & Forecast, by Application, 2020–2027

    9.6 Latin America

    9.6.1 Market Estimates & Forecast, 2020–2027

    9.6.2 Market Estimates & Forecast, by Type, 2020–2027

    9.6.3 Market Estimates & Forecast, by Application, 2020–2027

    9.6.4 Brazil

    9.6.4.1 Market Estimates & Forecast, 2020–2027

    9.6.4.2 Market Estimates & Forecast, by Type, 2020–2027

    9.6.4.3 Market Estimates & Forecast, by Application, 2020–2027

    9.6.5 Argentina

    9.6.5.1 Market Estimates & Forecast, 2020–2027

    9.6.5.2 Market Estimates & Forecast, by Type, 2020–2027

    9.6.5.3 Market Estimates & Forecast, by Application, 2020–2027

    9.6.6 Mexico

    9.6.6.1 Market Estimates & Forecast, 2020–2027

    9.6.6.2 Market Estimates & Forecast, by Type, 2020–2027

    9.6.6.3 Market Estimates & Forecast, by Application, 2020–2027

    9.6.7 Rest of Latin America

    9.6.7.1 Market Estimates & Forecast, 2020–2027

    9.6.7.2 Market Estimates & Forecast, by Type, 2020–2027

    9.6.7.3 Market Estimates & Forecast, by Application, 2020–2027

    10. Competitive Landscape

    10.1 Introduction

    10.2 Market Strategy

    10.3 Key Development Analysis

    (Expansions/Mergers & Acquisitions/Joint Ventures/New Product Developments/Agreements/Investments)

    11. Company Profiles

    11.1 Evonik

    11.1.1 Company Overview

    11.1.2 Financial Updates

    11.1.3 Product/Business Segment Overview

    11.1.4 Key Developments

    11.1.5 SWOT Analysis

    11.1.6 Strategy

    11.2 AGC SEIMI CHEMICAL CO.

    11.2.1 Company Overview

    11.2.2 Financial Updates

    11.2.3 Product/Business Segment Overview

    11.2.4 Key Developments

    11.2.5 SWOT Analysis

    11.2.6 Strategy

    11.3 Ashland

    11.3.1 Company Overview

    11.3.2 Financial Updates

    11.3.3 Product/Business Segment Overview

    11.3.4 Key Developments

    11.3.5 SWOT Analysis

    11.3.6 Strategy

    11.4 BYK

    11.4.1 Company Overview

    11.4.2 Financial Updates

    11.4.3 Product/Business Segment Overview

    11.4.4 Key Developments

    11.4.5 SWOT Analysis

    11.4.6 Strategy

    11.5 BASF SE

    11.5.1 Company Overview

    11.5.2 Financial Updates

    11.5.3 Product/Business Segment Overview

    11.5.4 Key Developments

    11.5.5 SWOT Analysis

    11.5.6 Strategy

    11.6 Ethox Chemicals LLC

    11.6.1 Company Overview

    11.6.2 Financial Updates

    11.6.3 Product/Business Segment Overview

    11.6.4 Key Developments

    11.6.5 SWOT Analysis

    11.6.6 Strategy

    11.7 Siltech Corporation

    11.7.1 Company Overview

    11.7.2 Financial Updates

    11.7.3 Product/Business Segment Overview

    11.7.4 Key Developments

    11.7.5 SWOT Analysis

    11.7.6 Strategy

    11.8 The Dow Chemical Company

    11.8.1 Company Overview

    11.8.2 Financial Updates

    11.8.3 Product/Business Segment Overview

    11.8.4 Key Developments

    11.8.5 SWOT Analysis

    11.8.6 Strategy

    11.9 Jiangxi Tiansheng New Materials Co., Ltd.

    11.9.1 Company Overview

    11.9.2 Financial Updates

    11.9.3 Product/Business Segment Overview

    11.9.4 Key Developments

    11.9.5 SWOT Analysis

    11.9.6 Strategy

    11.10 BRANDT

    11.10.1 Company Overview

    11.10.2 Financial Updates

    11.10.3 Product/Business Segment Overview

    11.10.4 Key Developments

    11.10.5 SWOT Analysis

    11.10.6 Strategy

    12. Appendix


    LIST OF TABLES

    Table 1 Global Superwetting Surfactants Market, by Region, 2020–2027

    Table 2 North America: Superwetting Surfactants Market, by Country, 2020–2027

    Table 3 Europe: Superwetting Surfactants Market, by Country, 2020–2027

    Table 4 Asia-Pacific: Superwetting Surfactants Market, by Country, 2020–2027

    Table 5 Middle East & Africa: Superwetting Surfactants Market, by Country, 2020–2027

    Table 6 Latin America: Superwetting Surfactants Market, by Country, 2020–2027

    Table 7 Global Superwetting Surfactants Market, for Type, by Region, 2020–2027

    Table 8 North America: Superwetting Surfactants Market, for Type, by Country, 2020–2027

    Table 9 Europe: Superwetting Surfactants Market, for Type, by Country, 2020–2027

    Table 10 Asia-Pacific: Superwetting Surfactants Market, for Type, by Country, 2020–2027

    Table 11 Middle East & Africa: Superwetting Surfactants Market, for Type, by Country, 2020–2027

    Table 12 Latin America: Superwetting Surfactants Market, for Type, by Country, 2020–2027

    Table 13 Global Superwetting Surfactants Market, for Application, by Region, 2020–2027

    Table 14 North America: Superwetting Surfactants Market, for Application, by Country, 2020–2027

    Table 15 Europe: Superwetting Surfactants Market, for Application, by Country, 2020–2027

    Table 16 Asia-Pacific: Superwetting Surfactants Market, for Application, by Country, 2020–2027

    Table 17 Middle East & Africa: Superwetting Surfactants Market, for Application, by Country, 2020–2027

    Table 18 Latin America: Superwetting Surfactants Market, for Application, by Country, 2020–2027

    Table 19 Global Type Market, by Region, 2020–2027

    Table 20 Global Application Market, by Region, 2020–2027

    Table 21 North America: Superwetting Surfactants Market, by Country, 2020–2027

    Table 22 North America: Superwetting Surfactants Market, by Type, 2020–2027

    Table 23 North America: Superwetting Surfactants Market, by Application, 2020–2027

    Table 24 Europe: Superwetting Surfactants Market, by Country, 2020–2027

    Table 25 Europe: Superwetting Surfactants Market, by Type, 2020–2027

    Table 26 Europe: Superwetting Surfactants Market, by Application, 2020–2027

    Table 27 Asia-Pacific: Superwetting Surfactants Market, by Country, 2020–2027

    Table 28 Asia-Pacific: Superwetting Surfactants Market, by Type, 2020–2027

    Table 29 Asia-Pacific: Superwetting Surfactants Market, by Application, 2020–2027

    Table 30 Middle East & Africa: Superwetting Surfactants Market, by Country, 2020–2027

    Table 31 Middle East & Africa: Superwetting Surfactants Market, by Type, 2020–2027

    Table 32 Middle East & Africa: Superwetting Surfactants Market, by Application, 2020–2027

    Table 33 Latin America: Superwetting Surfactants Market, by Country, 2020–2027

    Table 34 Latin America: Superwetting Surfactants Market, by Type, 2020–2027

    Table 35 Latin America: Superwetting Surfactants Market, by Application, 2020–2027

    LIST OF FIGURES

    FIGURE 1 Global Superwetting Surfactants Market Segmentation

    FIGURE 2 Forecast Methodology

    FIGURE 3 Porter’s Five Forces Analysis of Global Superwetting Surfactants Market

    FIGURE 4 Supply Chain Analysis of Global Superwetting Surfactants Market

    FIGURE 5 Share of Superwetting Surfactants Market, by Country, 2020 (%)

    FIGURE 6 Global Superwetting Surfactants Market, 2020–2027

    FIGURE 7 Sub-Segments of Type

    FIGURE 8 Global Superwetting Surfactants Market Size, by Type, 2020 (%)

    FIGURE 9 Share of Global Superwetting Surfactants Market, by Type, 2020–2027

    FIGURE 10 Sub-Segments of Application

    FIGURE 11 Global Superwetting Surfactants Market Size, by Application, 2020 (%)

    FIGURE 12 Share of Global Superwetting Surfactants Market, by Application, 2020–2027