South Korea Automotive OEM Market Overview:
As per MRFR analysis, the South Korea Automotive OEM Market Size was estimated at 2.71 (USD Billion) in 2023. The South Korea Automotive OEM Market Industry is expected to grow from 3.5(USD Billion) in 2024 to 5.7 (USD Billion) by 2035. The South Korea Automotive OEM Market CAGR (growth rate) is expected to be around 4.533% during the forecast period (2025 - 2035).
Key South Korea Automotive OEM Market Trends Highlighted
The South Korea Automotive OEM market is experiencing significant transformations influenced by various market trends. A major driver is the increasing demand for electric vehicles (EVs) as South Korea aims to achieve a substantial reduction in greenhouse gas emissions. The government's initiatives to promote EV adoption, including incentives and infrastructure development, contribute to this trend.
Furthermore, manufacturers are investing heavily in research and development for advanced technology, with a strong focus on autonomous driving systems and connectivity features in vehicles. Opportunities within the South Korean automotive market lie in enhancing local supply chains and exploring alternative materials for manufacturing.Taking into account the significant development in South Korea's semiconductor industry, there is room for integrating advanced electronic systems into vehicles manufactured by OEMs.
The shift to shared mobility services also allows for more growth opportunities as consumer preferences evolve. Recent observations show a shift towards a more sustainable approach and proactive hybrid emission reduction, which is now of primary importance to the public and is gradually gaining public interest. This trend works to reinforce strategies employed by automotive OEMs. Furthermore, collaborations between local car manufacturers and tech companies are increasing to develop more innovations for Korea's unique technologies in the context of global competition.
Overall, the convergence of these factors shapes a dynamic outlook for the South Korea Automotive OEM market, with a clear emphasis on innovation, sustainability, and collaboration moving forward.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
South Korea Automotive OEM Market Drivers
Growing Demand for Electric Vehicles
The demand for electric vehicles (EVs) in South Korea is experiencing significant growth due to the government's strong push toward sustainability and reduced carbon emissions. South Korea has set an ambitious goal of having five million electric vehicles on the road by 2025, supported by government incentives and subsidies. According to the Ministry of Environment, South Korea aims to achieve a 30% reduction in greenhouse gas emissions by 2030 compared to 2005 levels, propelling the shift toward electric and alternative fuel vehicles.
Major automotive manufacturers such as Hyundai and Kia are heavily investing in Research and Development (R&D) to expand their electric vehicle lineup, with plans to launch multiple models in the coming years. This surge in electric vehicles will significantly influence the South Korea Automotive Original Equipment Manufacturer (OEM) Market Industry, contributing to higher market growth through enhanced consumer adoption and increased competition among manufacturers.
Technological Advancements in Automotive Manufacturing
Technological advancements in automotive manufacturing are a key driver for the South Korea Automotive OEM Market Industry. The adoption of Industry 4.0, including automation, artificial intelligence, and the Internet of Things, is transforming manufacturing processes. The South Korean government has invested over USD 2.1 billion in enhancing smart manufacturing capabilities, aiming to modernize production facilities and improve efficiency.
For instance, automakers like Hyundai have integrated robotics and AI in their assembly lines, which have increased production capabilities and reduced costs.This evolution in manufacturing processes is expected to spur innovation and increase the competitiveness of South Korea's automotive industry globally.
Rising Consumer Preferences for Advanced Safety Features
Consumer preferences for advanced safety features are shaping the South Korea Automotive OEM Market Industry as safety regulations become stricter. The South Korean government has mandated advanced driver-assistance systems (ADAS) in new vehicles by 2024, which is a substantial driver for OEMs to integrate these technologies.
Organizations such as the Korea Automobile Manufacturers Association have reported a steady increase in consumers prioritizing vehicles equipped with high-tech safety features, such as lane-keeping assistance, adaptive cruise control, and automatic emergency braking.Additionally, surveys indicate that approximately 68% of consumers are willing to pay a premium for vehicles incorporating such safety enhancements, driving OEMs to incorporate advanced technologies into their offerings.
Increase in Urbanization and Infrastructure Development
The rapid urbanization in South Korea is contributing positively to the growth of the South Korea Automotive OEM Market Industry. The South Korean government has invested extensively in infrastructure development, with plans to spend USD 30 billion on smart transportation systems by 2025.
This investment includes the construction of advanced road networks and the implementation of smart traffic management systems, which facilitate easier mobility and accessibility.According to the National Statistical Office, approximately 81% of South Koreans reside in urban areas, increasing the demand for efficient and compact vehicles. As a result, automotive manufacturers are focusing on producing vehicles that cater to urban consumers' needs, thus positively impacting market growth.
South Korea Automotive OEM Market Segment Insights:
Automotive OEM Market Component Insights
The South Korea Automotive OEM Market, particularly in the Component segment, is undergoing significant transformations driven by technological advancements and evolving consumer preferences. The Component segment plays a vital role in the overall automotive ecosystem, encompassing various crucial parts that ensure vehicle performance, safety, and comfort. The Powertrain segment is highly important as it consists of engines, transmissions, and other essential components that contribute to vehicle efficiency and emissions reduction.
There is a growing emphasis on eco-friendly technologies within the Powertrain domain, reflecting the rising demand for electric and hybrid vehicles among South Korean consumers. Moving to the Chassis segment, this area is crucial for the structural integrity and handling of vehicles. Innovations in materials and design are enhancing the safety and performance of chassis systems, responding to new regulations and consumer expectations for durability.
Additionally, the Electronics and Electrical segment has gained prominence with the rapid advancement of infotainment systems, advanced driver-assistance systems, and connectivity features. As the automotive industry pivots towards greater digital integration, this segment is pivotal in creating smarter automobiles that align with the demands of tech-savvy consumers in South Korea.The External Body segment addresses the aesthetics and aerodynamics of vehicles, which are essential for attracting customers and improving fuel efficiency.
Companies are exploring lightweight materials and innovative designs to enhance both performance and visual appeal. Lastly, the Car Interiors segment significantly influences consumer purchasing decisions, with an emphasis on comfort, luxury, and user-friendly designs. Advanced features such as enhanced seating, climate control, and interactive interfaces are increasingly becoming standard, reflecting the growing importance of a positive in-car experience.
Collectively, these segments within the South Korea Automotive OEM Market present substantial opportunities for growth, backed by strong local automotive manufacturers and governmental support, as South Korea continues to adapt to global automotive trends and consumer expectations.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Automotive OEM Market Vehicle Type Insights
The Vehicle Type segment of the South Korea Automotive OEM Market is a crucial aspect, characterized by diverse classifications that include Commercial Vehicles, Passenger Cars, and Electric Cars. Commercial vehicles play a vital role in the logistics and transportation sector in South Korea, supporting the rapid growth of e-commerce and urbanization, while Passenger Cars remain popular due to their convenience and adaptability to various consumer needs.
The increasing focus on sustainable transportation has propelled Electric Cars into a significant position within the market, driven by government initiatives promoting eco-friendly technologies and reducing carbon emissions.South Korea is recognized for its strong emphasis on Research and Development in the automotive sector, particularly in the Electric Cars segment, which is expected to dominate as consumers become more environmentally conscious. Overall, the Vehicle Type segmentation showcases how each category addresses specific market demands and trends, contributing to the dynamic nature of the South Korea Automotive OEM Market landscape.
Automotive OEM Market Distribution Channel Insights
The Distribution Channel segment of the South Korea Automotive OEM Market plays a vital role in facilitating the efficient flow of products from manufacturers to end-users. This segment includes various players such as Retailers, Wholesalers, and Distributors, each contributing significantly to market dynamics. Retailers serve as the final point of sale, providing consumers with access to automotive products and services, which helps in enhancing customer experience.
Wholesalers act as intermediaries, sourcing large quantities of automotive parts and components from manufacturers, which they then distribute to smaller retail outlets.Furthermore, Distributors manage logistics and supply chain operations, ensuring timely delivery and availability of products across the region. The increasing demand for innovative vehicle technologies and electric vehicles in South Korea is driving growth in this segment, creating opportunities for continuous development in distribution strategies.
Additionally, as South Korea maintains its position as a major automotive hub globally, the robustness of its Distribution Channel ensures that manufacturers can effectively reach consumers while adapting to evolving market needs.Overall, the South Korea Automotive OEM Market segmentation within the Distribution Channel is characterized by a competitive landscape where each participant plays a significant role in ensuring product availability and customer satisfaction.
South Korea Automotive OEM Market Key Players and Competitive Insights:
The South Korea Automotive OEM Market is characterized by fierce competition with a focus on technological advancement and innovation. The landscape is primarily dominated by two major players that have established themselves as key contributors to both domestic and global automotive production. The market showcases a blend of traditional automotive manufacturing strengths coupled with an increasing emphasis on electric vehicle development, sustainability, and smart mobility solutions.
Local manufacturers continuously adapt their strategies to respond to changing consumer preferences and regulatory pressures, making the industry a vibrant arena for market activity. The competitive dynamics are shaped by factors such as supply chain management, talent acquisition, and investment in R&D, positioning South Korea as a significant player in the global automotive sector.Kia Motors has solidified its presence as a prominent competitor in the South Korean automotive landscape. Known for manufacturing a versatile range of vehicles, Kia Motors focuses on quality, style, and functionality that resonate well with local consumers.
The company has established a robust manufacturing infrastructure to ensure efficient production processes and high-quality standards, leading to strong brand loyalty. Kia Motors has also embraced technological innovation, significantly investing in research and development to enhance its product offerings, especially in the electric vehicle segment. The brand’s focus on affordable pricing with high-quality standards allows it to capture a wide market share, making it a formidable force in the South Korean OEM market.Hyundai Motor has a well-established position that complements its dominance in the South Korean automotive OEM Market.
The company is recognized for producing a wide array of vehicles, ranging from compact cars to luxury SUVs, and has consistently focused on integrating advanced technology and design into its offerings. Hyundai Motor invests heavily in R&D, which facilitates the development of new technologies, particularly in electric vehicles and alternative energy sources. The company engages in strategic partnerships and relationships with other businesses to enhance its capabilities and reach.
Moreover, Hyundai Motor's efforts in mergers and acquisitions have further strengthened its market presence, allowing it to enhance productivity and diversify its product range. The strong brand reputation built on quality and innovation, coupled with an extensive service network, positions Hyundai Motor as a key player within the competitive South Korean automotive OEM market.
Key Companies in the South Korea Automotive OEM Market Include:
- Kia Motors
- Hyundai Motor
- Renault Samsung Motors
- Hyundai Mobis
- Daewoo
- POSCO
- Chevrolet
- Kia EV
- Hankook Tire
- Samsung SDI
- SsangYong Motor
- Genesis
- LG Electronics
South Korea Automotive OEM Market Industry Developments
In recent months, the South Korea Automotive Original Equipment Manufacturer (OEM) market has witnessed significant developments, most notably from major players such as Kia Motors and Hyundai Motor. In September 2023, Hyundai Motor announced a partnership with Samsung SDI to develop advanced battery technologies aimed at enhancing electric vehicle performance. Kia Motors is also aggressively expanding its electric vehicle lineup, with plans to launch new models throughout 2024. Meanwhile, Hyundai Mobis has been focusing on AI-based technologies for automotive applications, reflecting a broader industry trend toward digital transformation.
Moreover, in October 2023, POSCO initiated a strategic collaboration with Renault Samsung Motors to bolster the supply chain for electric vehicle components, optimizing production capabilities. Furthermore, Hankook Tire reported a growth in market valuation due to rising demand for eco-friendly tires, emphasizing its commitment to sustainability. Significant events over the past two years include the launch of Genesis electric vehicles in Early 2022 and continued investments from Daewoo in smart manufacturing technologies. As electric mobility continues to gain traction, the South Korean automotive sector is positioning itself as a leader in innovation and sustainability in the global market.
South Korea Automotive OEM Market Segmentation Insights
Automotive OEM Market Component Outlook
Powertrain
Chassis
Electronics and Electrical
External Body
Car Interiors
Automotive OEM Market Vehicle Type Outlook
Commercial Vehicles
Passenger Cars
Electric Cars
Automotive OEM Market Distribution Channel Outlook
Retailers
Wholesalers
Distributors
Report Attribute/Metric Source: |
Details |
MARKET SIZE 2023 |
2.71(USD Billion) |
MARKET SIZE 2024 |
3.5(USD Billion) |
MARKET SIZE 2035 |
5.7(USD Billion) |
COMPOUND ANNUAL GROWTH RATE (CAGR) |
4.533% (2025 - 2035) |
REPORT COVERAGE |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
BASE YEAR |
2024 |
MARKET FORECAST PERIOD |
2025 - 2035 |
HISTORICAL DATA |
2019 - 2024 |
MARKET FORECAST UNITS |
USD Billion |
KEY COMPANIES PROFILED |
Kia Motors, Hyundai Motor, Renault Samsung Motors, Hyundai Mobis, Daewoo, POSCO, Chevrolet, Kia EV, Hankook Tire, Samsung SDI, SsangYong Motor, Genesis, LG Electronics |
SEGMENTS COVERED |
Component, Vehicle Type, Distribution Channel |
KEY MARKET OPPORTUNITIES |
Electric vehicle expansion, Advanced driver assistance systems, Lightweight materials innovation, Smart manufacturing technologies, Sustainable supply chain solutions |
KEY MARKET DYNAMICS |
electric vehicle adoption, government incentives, supply chain challenges, rising consumer expectations, advanced manufacturing technologies |
COUNTRIES COVERED |
South Korea |
Frequently Asked Questions (FAQ) :
The South Korea Automotive OEM Market is expected to be valued at 3.5 USD Billion in 2024.
By 2035, the South Korea Automotive OEM Market is expected to reach a value of 5.7 USD Billion.
The expected CAGR for the South Korea Automotive OEM Market from 2025 to 2035 is 4.533%.
Major players in the South Korea Automotive OEM Market include Kia Motors, Hyundai Motor, and Renault Samsung Motors, among others.
The Powertrain component of the South Korea Automotive OEM Market is valued at 0.856 USD Billion in 2024.
The Electronics and Electrical component is projected to grow to 1.481 USD Billion by 2035.
The Chassis component is valued at 0.622 USD Billion in 2024 and is expected to grow to 0.962 USD Billion by 2035.
The External Body component is expected to reach 0.888 USD Billion and Car Interiors to 1.036 USD Billion by 2035.
Opportunities in the South Korea Automotive OEM Market lie in technological advancements and the increasing demand for electric vehicles.
The current global geopolitical scenario has the potential to impact supply chains and operational costs within the South Korea Automotive OEM Market.