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Shoe Care Products Market Research Report By Type (Brushes and Buffing Cloths, Polishing Creams, Waxes and Liquids, Colors and Dyes, Protection Sprays, and Others), By Distribution Channel (Store-based and Non-Store-based), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) – Market Forecast Till 2030.


ID: MRFR/CR/6610-HCR | 90 Pages | Author: Pradeep Nandi| June 2024

Global Shoe Care Products Market Overview


Shoe Care Products Market Size was valued at USD 0.55 billion in 2022. The Shoe Care Products market industry is projected to grow from USD 0.56 Billion in 2023 to USD 0.69 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 3.3% during the forecast period (2023 - 2030). The demand for footwear is rising due to ongoing design innovation and growing demand for premium shoes and footwear is fueling demand for the product globally. Additionally, the recent explosive growth of e-commerce has been crucial in giving customers access to products. These are the key market drivers enhancing the market growth.


Shoe Care Products Market OverviewSource: Secondary Research, Primary Research, MRFR Database and Analyst Review


Shoe Care Products Market Trends



  • The Growing Demand for Premium Shoes And Footwear Is Driving The Market Growth


One driver for the shoe care products market is the growing demand for premium shoes and footwear. Premium shoes and footwear are typically made from high-quality materials and are designed to last longer than their cheaper counterparts. Consumers who invest in these types of shoes often want to protect their investment and ensure that their shoes remain in good condition for as long as possible.


This is where shoe care products come in. Shoe care products, such as shoe polish, protectants, and cleaning solutions, help to extend the life of shoes by preventing damage, reducing wear and tear, and maintaining their appearance. Consumers who purchase premium shoes are often willing to invest in high-quality shoe care products to ensure that their shoes remain in excellent condition. For example, in the United States, sales of luxury shoes grew by 50% from 2017 to 2019, reaching a total of USD 8.2 billion in sales in 2019, according to a report by The NPD Group. This growing market for premium footwear is likely to continue driving demand for Shoe Care Products market revenue, as consumers seek to protect and maintain their high-quality footwear investments. As a result, it is anticipated that during the forecast period, demand for Shoe Care Products market CAGR will increase due to growing demand for premium shoes and footwear.


In addition, the rise of sustainable and eco-friendly shoe care products is also contributing to the growth of the market. As consumers become more environmentally conscious, they are seeking out products that are non-toxic and biodegradable, and that do not harm the environment. Shoe care product manufacturers are responding to this trend by developing products that are eco-friendly and sustainable, and that meet the needs of environmentally conscious consumers.


Shoe Care Products Market Segment Insights


Shoe Care Products Type Insights


The Shoe Care Products market segmentation, based on Type, includes Brushes and Buffing Cloths, Polishing Creams, Waxes and Liquids, Colors and Dyes, Protection Sprays, and Others. These products are widely used by consumers to maintain the shine and finish of their shoes, and they are available in a variety of colors and formulations to suit different types of shoes and materials.


The demand for polishing creams, waxes, and liquids is expected to continue to grow due to the increasing popularity of premium and luxury footwear, as well as the rise of sustainable and eco-friendly shoe care products. Many consumers are willing to invest in high-quality shoe care products to ensure that their shoes last longer and maintain their appearance, and polishing creams, waxes, and liquids are essential products for maintaining the appearance of high-quality shoes.


Shoe Care Products Distribution Channel Insights


The Shoe Care Products market segmentation, based on Distribution Channel, includes Store-based and non-Store-based.  The store-based segment currently holds the largest market share in the Shoe Care Products market revenue based on distribution channels. In terms of revenue, the offline distribution channel had the largest share as of 2021, accounting for 81.7%. One of the primary drivers of increased consumer spending through the aforementioned channels will continue to be the availability of a wide variety of goods in supermarkets, hypermarkets, and specialty shops.


The fastest CAGR, 5.9%, is anticipated for the online distribution channel between 2023 and 2030. Products for shoe maintenance are offered for sale on e-commerce sites like Amazon, Myntra, and Jabong. Because it offers buyers value-added services like free home delivery and cashback benefits, e-commerce is becoming more and more popular as a primary selling channel. This trend is expected to continue thereby driving market growth.


 FIGURE 1: SHOE CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2022 & 2030 (USD BILLION)SHOE CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2022 & 2030


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Shoe Care Products Regional Insights


By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The Europe region currently holds the largest market share in the Shoe Care Products market. Europe is driving the shoe care products market for several reasons. One of the primary reasons is the region's strong and established footwear industry, with many of the world's leading footwear brands based in Europe. Consumers in Europe tend to invest in high-quality shoes, which require regular care and maintenance, driving demand for shoe care products. In addition, Europe has a well-established retail infrastructure, including department stores, shoe stores, and other brick-and-mortar retail channels.


Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


FIGURE 2: SHOE CARE PRODUCTS MARKET SHARE BY REGION 2022 (%)SHOE CARE PRODUCTS MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


North America Shoe Care Products market accounts for the second-largest market share. It is anticipated that the well-established corporate office infrastructure in the United States and Canada will encourage the use of formal shoes, thereby increasing the demand for polishes and cleaning agents. Additionally, it is anticipated that in the near future the market for polishes will grow due to the custom of wearing formal footwear on various occasions, such as corporate parties and wedding ceremonies, in the United States and Canada. Further, the US Shoe Care Products market held the largest market share, and the Canada Shoe Care Products market was the fastest growing market in the European region.


The Asia-Pacific Shoe Care Products Market is expected to grow at the sigificant CAGR from 2022 to 2030. The market reach is anticipated to increase due to the swift growth of corporate organisations and educational institutions in developing nations like China, Vietnam, and India. Additionally, encouraging government initiatives to increase manufacturing output in nations like China and India are anticipated to create new investment opportunities for shoe care companies in these nations. Moreover, China Shoe Care Products market held the largest market share, and the India Shoe Care Products market was the fastest growing market in the Asia-Pacific region.


Shoe Care Products Key Market Players & Competitive Insights


Major market players companies compete in the shoe care products market through various market developments, such as product innovation, pricing, distribution, and marketing. For example, some companies focus on developing new and innovative shoe care products, such as eco-friendly and natural formulations, to appeal to consumers who are environmentally conscious. Others may focus on offering competitive pricing, which can be especially important in the highly price-sensitive Non-Store-based segment of the market. Companies may also differentiate themselves through their distribution channels, such as partnering with specific retail stores or focusing on online sales.


One of the primary business strategies adopted by manufacturers in the Shoe Care Products industry to benefit clients and expand the market sector is to expand their production capacity and adopt innovative technologies in order to meet consumer demand. The Shoe Care Products market major player such as Harry Hoffman Company Inc. (US), Griffin Shoe Care (US), Cadillac Shoe Products Inc. (US), C.A. Zoes Mfg Co. (US), Granger’s International Limited (UK), C.P. Marketing Inc. (India), Angelus Direct (US), U.S. Continental Marketing Inc. (US), Tarrago Brands International (Spain), Charles Clinkard (UK), Salzenbrodt GmbH & Co. KG (Germany), Penguin Brands Inc. (US), Allen Edmonds Corporation (US), Energizer Brands LLC (US), S.C. Johnson & Son (US), and Others.


Griffin Shoe Care is a leading brand of shoe care products and has established itself as a trusted name in the shoe care industry, offering a wide range of high-quality shoe care products. Griffin Shoe Care's product line includes a variety of products such as creams, waxes, polishes, and cleaning solutions, as well as specialty products for leather, suede, and other materials. The company also offers a line of eco-friendly and sustainable shoe care products.


Cadillac Shoe Products Inc. is a manufacturer of shoe care products based in Rockford, Michigan, USA. Cadillac Shoe Products offers a wide range of shoe care products, including polishes, waxes, cleaners, protectants, and insoles. The company's product line also includes specialty products for leather, suede, and other materials, as well as products specifically designed for work boots and other heavy-duty footwear.


 Key Companies in the Shoe Care Products market includes



  • Harry Hoffman Company Inc. (US)

  • Griffin Shoe Care (US)

  • Cadillac Shoe Products Inc. (US)

  • C.A. Zoes Mfg Co. (US)

  • Granger’s International Limited (UK)

  • C.P. Marketing Inc. (India)

  • Angelus Direct (US)

  • U.S. Continental Marketing Inc. (US)

  • Tarrago Brands International (Spain)

  • Charles Clinkard (UK)

  • Salzenbrodt GmbH & Co. KG (Germany)

  • Penguin Brands Inc. (US)

  • Allen Edmonds Corporation (US)

  • Energizer Brands LLC (US)

  • S.C. Johnson & Son (US)

  • OTHERS


Shoe Care Products Industry Developments


November 2022:  Boxpark organized a massive sneaker-cleaning event that saw the participation of 325 people in London. Shoe care brand breaks world record for highest number of sneakers cleaned simultaneously. The cleaned shoes were donated to ShoeAid U.K, a charity that prevents footwear waste and shoe poverty.


Shoe Care Products Market Segmentation


Shoe Care Products Type Outlook



  • Brushes and Buffing Cloths

  • Polishing Creams

  • Waxes and Liquids

  • Colors and Dyes

  • Protection Sprays

  • Others


Shoe Care Products Distribution Channel Outlook



  • Store-based

  • Non-Store-based


Shoe Care Products Regional Outlook




  • North America

    • US

    • Canada






  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe






  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific






  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Attribute/Metric Details
Market Size 2022 USD 0.55 billion
Market Size 2023 USD 0.56 billion
Market Size 2030 USD 0.69 billion
Compound Annual Growth Rate (CAGR) 3.3% (2023-2030)
Base Year 2022
Market Forecast Period 2023-2030
Historical Data 2019 - 2021
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Type, Distribution Channel, and Region
Geographies Covered North America, Europe, Asia Pacific, and Rest of the World
Countries Covered The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled Harry Hoffman Company Inc. (US), Griffin Shoe Care (US), Cadillac Shoe Products Inc. (US), C.A. Zoes Mfg Co. (US), Granger’s International Limited (UK), C.P. Marketing Inc. (India), Angelus Direct (US), U.S. Continental Marketing Inc. (US), Tarrago Brands International (Spain), Charles Clinkard (UK), Salzenbrodt GmbH & Co. KG (Germany), Penguin Brands Inc. (US), Allen Edmonds Corporation (US), Energizer Brands LLC (US), S.C. Johnson & Son (US), and Others.
Key Market Opportunities Increasing awareness regarding ongoing fashion trends
Key Market Dynamics Increasing demand for footwear, coupled with a growing population. Rising demand for premium shoes


Frequently Asked Questions (FAQ) :

The Shoe Care Products market size was valued at USD 0.55 Billion in 2022.

The market is projected to grow at a CAGR of 3.3% during the forecast period, 2023-2030.

Europe had the largest share in the market.

The key players in the market are Harry Hoffman Company Inc. (US), Griffin Shoe Care (US), Cadillac Shoe Products Inc. (US), C.A. Zoes Mfg Co. (US), and Granger’s International Limited (UK).

The Store-based had the largest share in the market.

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