# Saudi Arabian Poultry Market

> Saudi Arabian Poultry Market Size, Share, Industry Trend & Analysis Research Report: By Poultry Type (Broilers, Layers, Turkeys, Ducks), By Distribution Channel (Supermarkets, Wholesale, Online Retail, Convenience Stores), By Product Form (Fresh, Frozen, Processed, Marinated), By End Use (Household, Food Service, Retail) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035.

- **Forecast Period:** 2025 - 2035
- **CAGR:** 3.49%
- **2024:** $ 5.9 Billion
- **2025:** $ 6.1 Billion
- **2035:** $ 8.6 Billion
- **Key Players:** Almarai (SA), Saudi Poultry Company (SA), Al-Watania Poultry (SA), National Agricultural Development Company (SA), Al-Faisal Poultry (SA), Al-Jazeera Poultry (SA), Al-Muhaidib Group (SA), Al-Safi Danone (SA)

**Report ID:** MRFR/FnB/33622-HCR · **Pages:** 111 · **Author:** Snehal Singh · **Last Updated:** May 18, 2026

**URL:** https://www.marketresearchfuture.com/reports/saudi-arabian-poultry-market-35507

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## Market Summary

## **Global Saudi Arabian Poultry Market Overview**

The Saudi Arabian Poultry Market Size was estimated at 5.32 (USD Billion) in 2022. The Saudi Arabian Poultry Market is expected to grow from 5.51 (USD Billion) in 2023 to 7.5 (USD Billion) by 2032. The Saudi Arabian Poultry Market CAGR (growth rate) is expected to be around 3.49% during the forecast period (2024 - 2032).

**Key Saudi Arabian Poultry Market Trends Highlighted**

The Saudi Arabian Poultry Market is witnessing significant growth driven by increasing demand for protein-rich food, urbanization, and rising disposable incomes among consumers. The population growth and changing dietary preferences are pushing people toward more poultry consumption, considering it a cost-effective source of protein.Also, government initiatives to enhance domestic production and reduce dependency on imports are boosting the market. Modernization in farming practices and supply chain management is making production more efficient, leading to higher-quality poultry products.Opportunities in the Saudi Arabian poultry market can be capitalized on through investments in technology and biosecurity measures.

The adoption of advanced farming techniques, such as integrated pest management and precision farming, presents a chance for stakeholders to improve yield and efficiency.Moreover, there is substantial potential in the organic and free-range poultry sectors as consumers are increasingly seeking healthier options. The growing trend toward sustainability also opens pathways for environmentally friendly practices and packaging, appealing to eco-conscious consumers.In recent times, the market has seen shifts towards value-added products, such as ready-to-cook and fully processed poultry offerings, catering to the busy lifestyles of consumers.

The impact of e-commerce is notable, as online platforms are becoming preferred shopping methods for poultry products, providing convenience and wider access for customers.Health and wellness trends are steering consumers toward lower-fat and antibiotic-free poultry options. The industry's response to these trends is leading to innovation in product development and marketing strategies, enhancing consumer engagement and brand loyalty.Overall, the ever-evolving landscape of the Saudi Arabian poultry market reflects changing consumer preferences and various growth drivers that present both challenges and opportunities for stakeholders.

Source: Primary Research, Secondary Research, _Market Research Future_ Database and Analyst Review

**Saudi Arabian Poultry Market Drivers**

**Increasing Population and Urbanization**

The Saudi Arabian Poultry Market is experiencing significant growth driven by the increasing population and rapid urbanization in the country. As more people migrate from rural areas to urban centers, there is a consequent rise in demand for poultry products, which are considered convenient sources of protein.Urban consumers typically seek out affordable, accessible, and high-quality food options, making poultry an attractive choice due to its versatility and relatively lower cost compared to other types of meat.

With a growing population, the need for sustainable and efficient poultry production methods becomes increasingly critical as consumers demand more supply to meet their dietary needs.This phenomenon fosters an environment for expansion within the Saudi Arabian Poultry Market as investments in production facilities, supply chain management, and distribution networks are prioritized to keep pace with consumption trends. Additionally, government initiatives aiming to enhance food security and self-sufficiency contribute positively to market growth.With commitment towards sustainability and the adoption of modern agricultural practices, the poultry sector will likely thrive amidst changing consumer habits and increasing health awareness.

More than ever, producers are focusing on the quality and nutritional value of their products, which drives innovation within the industry to meet these ever-evolving demands.The changing consumer base is also leading to preferences for locally sourced and ethically produced poultry products, pushing the market toward adaptation and transformation, thereby solidifying its future prospects.

**Rising Health Consciousness**

In recent years, there has been an upward trend in health consciousness among consumers in Saudi Arabia, which significantly influences the Saudi Arabian Poultry Market.

As individuals become more aware of nutrition and health-related issues, many are opting for protein sources that are lower in fat and calories, highlighting the appeal of poultry products.This shift is encouraging producers to focus on breeding healthier poultry varieties and providing organic or free-range options to align with consumer preferences.The growing inclination towards health-centric diets is driving market growth, as consumers look for alternatives to red meats while being conscious of animal welfare, thus affecting purchasing decisions. As a result, businesses are optimizing their production methodologies to cater to this health-centric consumer trend.

**Government Support and Investment**

The Saudi government has been actively supporting the poultry industry as part of its broader economic diversification strategy, leading to increased investment in the Saudi Arabian Poultry Market. Financial incentives, research grants, and subsidies dedicated to enhancing poultry production facilities are paving the way for growth.This government backing not only boosts production capacities but also fosters confidence among investors. Furthermore, policies aimed at improving food safety and quality standards are helping to elevate the overall profile of the poultry sector, encouraging both domestic and international participation.This conducive environment facilitates innovation and the adoption of advanced technologies, driving efficiency and productivity.

**Saudi Arabian Poultry Market Segment Insights**

**Saudi Arabian Poultry Market Poultry Type Insights**

The market is intricately segmented by Poultry Type, which includes Broilers, Layers, Turkeys, and Ducks, each contributing uniquely to the overall industry dynamics.Among these, Broilers dominated the market with a valuation of 2.9 USD Billion in 2023, contributing to the majority holding due to their high demand for meat production, reflecting a significant consumer preference for chicken as a primary protein source.Following Broilers, Layers accounted for a robust market presence valued at 1.4 USD Billion in 2023, primarily driven by the steadily increasing demand for eggs, which remain a staple in the Saudi diet.

This segment's growth is further supported by advancing breeding technologies and enhanced production methods, leading to higher egg yield.Turkeys represented a smaller yet noteworthy segment of the market, currently valued at 0.73 USD Billion in 2023. Their growth potential is promising, driven by changing dietary habits and increased interest in turkey as an alternative to traditional meat sources, particularly during festive occasions.Ducks, although holding the smallest share, valued at 0.48 USD Billion in 2023, show niches in culinary preferences, especially among specific consumer segments that favor duck meat for its unique flavor profile.

Overall, the segmentation within the Saudi Arabian Poultry Market reveals a competitive landscape where Broilers lead in revenue contribution, followed by Layers, Turkeys, and Ducks, all showcasing distinct growth trajectories and dietary significance.The market's growth is fueled by rising health consciousness among consumers, expanding urbanization, and evolving eating habits, presenting both challenges and opportunities for industry participants as they navigate consumer preferences and market demands. 

Source: Primary Research, Secondary Research, _Market Research Future_ Database and Analyst Review

**Saudi Arabian Poultry Market Distribution Channel Insights**

The Saudi Arabian Poultry Market showcases an evolving landscape within the Distribution Channel segment, which plays a crucial role in meeting consumer demands. Among the various distribution channels, Supermarkets remain a dominant force, providing a one-stop shopping experience that caters to a wide audience.Wholesalers also hold significant importance as they enable bulk purchasing, thereby streamlining the supply chain for both retailers and consumers.

The rise of Online Retail is noteworthy, particularly as digital preferences grow among consumers seeking convenience and wider product choices.Convenience Stores contribute by ensuring the availability of poultry products in urban and populated areas, making them essential for on-the-go purchases. The Saudi Arabian Poultry Market revenue is driven by changing consumer behavior, with an inclination towards convenience and accessible shopping options.However, the sector faces challenges, including competition from unorganized players and the need for continuous innovation in service delivery.

Overall, the market's growth is bolstered by the increasing awareness of poultry health benefits, logistics advancements, and the diversity of distribution channels available.

**Saudi Arabian Poultry Market Product Form Insights**

Within the Product Form segment, the market comprises various categories, including Fresh, Frozen, Processed, and Marinated products. Fresh poultry has gained significant traction due to increasing consumer preference for unprocessed meat, which is often perceived as healthier.Frozen poultry plays a crucial role by offering convenience and extended shelf life, appealing to busy households. Processed poultry continues to dominate the market, catering to the rising demand for ready-to-eat meals driven by changing lifestyles and urbanization.Marinated products are becoming increasingly popular as they provide ready-to-cook options, enhancing the convenience factor for consumers.

The diversity in the Product Form segment is a critical driver for the overall market growth, supported by evolving consumer trends and preferences in the Saudi Arabian poultry landscape.The Saudi Arabian Poultry Market revenue reflects these shifts, with significant opportunities for growth in fresh and processed categories as retailers respond to the demand for quality and convenience in poultry products.

**Saudi Arabian Poultry Market End Use Insights**

The Household sector plays a pivotal role in shaping consumer preferences for fresh and processed poultry products, reflecting a higher demand as households increasingly incorporate poultry into their daily meals.

The Food Service segment also shows significance, as restaurants and hotels enhance their menus with poultry items to attract customers seeking diverse meal options.Meanwhile, the Retail sector dominates due to the rising convenience of purchasing ready-to-cook poultry products, with supermarkets and online platforms making these accessible to a broad audience.As the Saudi Arabian population continues to grow, the overall demand for poultry products across these sectors is expected to bolster Saudi Arabian Poultry Market revenue, leading to expanded market growth opportunities.

Key market trends include a shift towards organic and locally sourced poultry, which presents further growth potential within these segments.However, challenges such as supply chain disruptions and fluctuating feed costs remain critical considerations for stakeholders in the Saudi Arabian Poultry Market.

**Saudi Arabian Poultry Market Regional Insights**

The Saudi Arabian Poultry Market is seeing diverse growth across regions, with regional dynamics shaping the overall landscape significantly.The North America region was valued at 0.45 USD Billion, a relatively smaller share but growing intentions towards poultry consumption. Europe held 1.25 USD Billion, indicating a significant interest in poultry products.

The APAC region dominated with a value of 1.85 USD Billion, reflecting its major consumption needs and population size, acting as a crucial market for growth opportunities.The MEA region, being directly linked to Saudi Arabia, was substantial, with a valuation of 1.66 USD Billion, emphasizing its importance in the local poultry sector.

In contrast, South America showed a smaller footprint at 0.3 USD Billion, suggesting lesser involvement in this market.The varied market dynamics across regions highlight the importance and growth potential in the regional segmentation of the Saudi Arabian Poultry Market, where the APAC and MEA regions show considerable market holding due to demand and consumption trends. 

Source: Primary Research, Secondary Research, _Market Research Future_ Database and Analyst Review

**Saudi Arabian Poultry Market Key Players and Competitive Insights**

The Saudi Arabian Poultry Market is characterized by a blend of local and international players vying for dominance in a sector that has shown substantial growth due to increasing demand for poultry products driven by population growth, rising health consciousness, and changing dietary preferences.This competitive landscape is shaped by various factors, including pricing strategies, quality control, product innovation, and distribution networks.

The market features established poultry producers, local farms, and multinational corporations that contribute to an intricate supply chain aimed at meeting consumer demands across the region.With strong government backing for agricultural development, the market is witnessing investments in technology and farming practices designed to enhance productivity and food safety, which highlights the dynamic nature of competition within the sector.AlAseel Trading enjoys a strong presence in the Saudi Arabian Poultry Market, backed by its commitment to high-quality products and customer-centric approaches.

The company has established itself as a reputable player by maintaining stringent quality measures throughout its supply chain, ensuring that its poultry products meet both local and international standards.In addition to quality, AlAseel Trading benefits from its extensive network of distribution channels, which facilitates effective penetration into various segments of the market.Leveraging a proactive approach to market trends and consumer preferences, the company excels in product innovation, continually expanding its portfolio to include a variety of poultry items tailored to meet diverse consumer tastes, making it a formidable competitor in the sector.Aldrushi, another key entity in the Saudi Arabian Poultry Market, distinguishes itself through its focus on sustainable farming practices and robust operations that promote animal welfare.

This commitment to sustainability enhances the company's brand image and aligns it with a growing consumer preference for ethically sourced food products.Aldrushi's strategic investments in modern farming technologies and efficient production methods enable the company to maintain competitive pricing while ensuring consistent product quality. Furthermore, Aldrushi's emphasis on customer service and partnerships within the retail sector allows it to effectively distribute its products and engage with consumers, solidifying its market position.The company's ability to adapt to changing regulatory environments and consumer behaviors further reinforces its competitive edge in a rapidly evolving poultry market.

**Key Companies in the Saudi Arabian Poultry Market Include**

### Saudi Arabian Poultry Market Industry Developments

- **Q2 2025: The Kingdom aims to achieve 90% self-sufficiency in poultry production as part of Vision 2030** In 2024, Saudi Arabia reached around one million tons of broiler chicken production and a self-sufficiency rate of 72%. As part of Vision 2030, agreements have been signed with major local producers and international partners, including Tanmiah, Ukrainian company MHP, and American company Tyson, with investments exceeding SAR 4 billion to expand production capacity.

**Saudi Arabian Poultry Market Segmentation Insights**

**Saudi Arabian Poultry Market Poultry Type Outlook**

**Saudi Arabian Poultry Market Distribution Channel Outlook**

**Saudi Arabian Poultry Market Product Form Outlook**

**Saudi Arabian Poultry Market End Use Outlook**

**Saudi Arabian Poultry Market Regional Outlook**

## Market Drivers

### Rising Export Opportunities

The Saudi Arabian Poultry Market is poised to capitalize on rising export opportunities, particularly in neighboring regions. As the quality of locally produced poultry continues to improve, there is a growing interest from international markets. In 2025, exports are projected to account for approximately 15% of total production, reflecting the industry's potential to expand its footprint beyond domestic borders. This trend is supported by trade agreements and partnerships that facilitate access to new markets. The increasing The Saudi Arabian Poultry Industry, positioning it as a competitive player in the international arena.

### Consumer Preference for Halal Products

The Saudi Arabian Poultry Market is significantly influenced by consumer preference for halal products. As a predominantly Muslim country, the demand for halal-certified poultry is inherently high, driving producers to adhere to strict halal standards. This preference not only shapes the local market dynamics but also opens avenues for export to other regions with substantial Muslim populations. In 2025, it is estimated that halal poultry products will constitute over 90% of the total poultry market, underscoring the importance of compliance with halal regulations. This consumer inclination is likely to reinforce the growth trajectory of the Saudi Arabian Poultry Market, as producers align their offerings with market expectations.

### Increasing Demand for Poultry Products

The Saudi Arabian Poultry Market is experiencing a notable surge in demand for poultry products, driven by a growing population and changing dietary preferences. As the population continues to expand, the per capita consumption of poultry is projected to rise, reflecting a shift towards protein-rich diets. In 2025, the demand for chicken meat is expected to reach approximately 1.5 million tons, indicating a robust growth trajectory. This increasing demand is further fueled by the rising awareness of the nutritional benefits associated with poultry consumption, positioning the Saudi Arabian Poultry Market for sustained growth in the coming years.

### Investment in Modern Farming Techniques

The Saudi Arabian Poultry Market is witnessing a significant transformation due to investments in modern farming techniques. The adoption of advanced technologies, such as automated feeding systems and climate control, enhances production efficiency and animal welfare. In recent years, the industry has seen a shift towards integrated poultry production systems, which streamline operations and reduce costs. This modernization is expected to increase overall production capacity, with estimates suggesting that the industry could produce over 1.8 million tons of poultry by 2026. Such advancements not only improve productivity but also contribute to the sustainability of the Saudi Arabian Poultry Market.

### Government Initiatives for Food Security

The Saudi Arabian Poultry Market benefits from proactive government initiatives aimed at enhancing food security. The government has implemented various policies to support local poultry production, including subsidies and financial incentives for farmers. These measures are designed to reduce dependency on imports and ensure a stable supply of poultry products. In 2025, the government aims to increase local production to meet 70% of the national demand, thereby bolstering the resilience of the Saudi Arabian Poultry Market. Such initiatives are likely to foster a more self-sufficient poultry sector, contributing to the overall economic stability of the region.

## Future Outlook

The Saudi Arabian Poultry Market is projected to grow at a 3.49% CAGR from 2025 to 2035, driven by increasing consumer demand, technological advancements, and enhanced supply chain efficiencies.

**New opportunities:**

- Expansion of organic poultry product lines
- Investment in automated processing technologies
- Development of export-oriented poultry supply chains

By 2035, the market is expected to be robust, driven by innovation and strategic growth initiatives.

## Segment Insights

### By Type: Broilers (Largest) vs. Layers (Fastest-Growing)

In the Saudi Arabian Poultry Market, broilers hold the largest share, thanks to their prevalent demand for meat production. This segment typically enjoys consumer preference due to its adaptability, cost-effectiveness, and efficiency in growth cycles. Layers, primarily raised for egg production, are rapidly growing in popularity and can significantly enhance household income for local farmers, thereby increasing their market share as consumer trends shift towards fresh and locally sourced eggs.

Broilers (Dominant) vs. Layers (Emerging)

Broilers are the dominant type in the Saudi Arabian poultry market, favored for their rapid growth and economic value in meat production. They can be raised on various feed formulations, ensuring high-quality output that meets consumer demands. On the other hand, layers represent an emerging type, gaining traction due to the increasing consumer preference for farm-fresh eggs. The market for layers is expanding as more consumers prioritize nutrition and quality, leading to opportunities for farmers to diversify their production and tap into new markets.

### By Distribution Channel: Supermarkets (Largest) vs. Online Retail (Fastest-Growing)

In the Saudi Arabian poultry market, the distribution channels are crucial for reaching consumers effectively. Supermarkets dominate the landscape, capturing the largest share of the market due to their extensive reach and established trust among consumers. Traditional wholesale channels also play a significant role, though their share is gradually being challenged by the rise of online retail platforms, which cater to a growing segment of tech-savvy consumers who prefer the convenience of shopping from home.

Wholesale (Dominant) vs. Convenience Stores (Emerging)

Wholesale distribution remains a dominant player in the Saudi Arabian poultry market, serving a wide array of restaurants, hotels, and retailers. Its ability to provide bulk purchasing options makes it an essential choice for business buyers. On the other hand, convenience stores are an emerging segment that capitalizes on providing quick access to poultry products for busy consumers. While they currently hold a smaller market share, their growth potential is enhanced by changing consumer behaviors that favor accessibility and convenience, leading to an increase in quick-service options.

### By Product Form: Fresh (Largest) vs. Frozen (Fastest-Growing)

In the Saudi Arabian poultry market, the product form segment showcases a diverse range of offerings, with fresh poultry leading in market share. Fresh products dominate consumer preferences due to their perceived quality and flavor, closely followed by frozen poultry, which appeals to cost-conscious consumers. Processed and marinated forms, while smaller players, are increasingly finding niches within the market as convenience and flavor enhancement attract specific consumer groups looking for quick meal solutions.

Fresh: Dominant vs. Frozen: Emerging

Fresh poultry remains the dominant product form, favored for its superior freshness and culinary versatility, making it a staple in Saudi cuisine. However, frozen poultry is on the rise, driven by the growing popularity of ready-to-cook meals and increasing demand for longer shelf life products. Frozen options appeal to consumers seeking convenience and cost savings, while processed and marinated poultry continue to emerge, offering unique flavor profiles and inventive meal solutions. This evolving landscape indicates a shift in consumer behavior towards convenience, with an expanding array of products catering to various tastes and lifestyles.

### By End Use: Household (Largest) vs. Food Service (Fastest-Growing)

In the Saudi Arabian Poultry Market, the 'Household' segment commands the largest share, driven by high consumer demand for convenient and affordable meal options. This segment is characterized by a strong preference for fresh and processed chicken products, making it the leading contributor to overall market revenues. In contrast, the '[food service](https://www.marketresearchfuture.com/reports/food-service-market-11595)' segment is emerging rapidly, fueled by a rise in dining out and increased consumer spending on food services. With more families opting for eating out over cooking at home, this segment is poised for significant growth in upcoming years.

Household (Dominant) vs. [food service](https://www.marketresearchfuture.com/reports/food-service-market-11595) (Emerging)

The 'Household' segment remains the dominant force in the Saudi Arabian Poultry Market, reflecting traditional consumption patterns where families prioritize chicken as the primary protein source. This segment benefits from established distribution channels and strong brand loyalty, with consumers favoring locally sourced products. On the other hand, the 'Food Service' sector is identified as an emerging market, propelled by modern lifestyle changes and the proliferation of restaurants and fast-food chains. Operators are increasingly looking to integrate quality poultry products into their menus, indicating a potential shift in consumer preferences and the growth potential for both segments in the competitive landscape.

## Regional Market Share Analysis

### North America : Stable Market Dynamics

The North American poultry market is characterized by stable growth driven by increasing consumer demand for protein-rich diets and a shift towards healthier eating habits. Regulatory support, including food safety standards and animal welfare regulations, has further catalyzed market expansion. The United States holds the largest market share at approximately 70%, followed by Canada with around 20%, reflecting a robust poultry production landscape that meets both domestic and export needs.

Leading countries in this region include the United States and Canada, with major players such as Tyson Foods and Pilgrim's Pride dominating the market. The competitive landscape is marked by innovation in production techniques and a focus on sustainability. Key players are investing in technology to enhance efficiency and meet consumer preferences for organic and free-range products, ensuring a dynamic market environment.

### Europe : Regulatory Framework Enhancements

The European poultry market is experiencing growth driven by increasing health consciousness among consumers and a rising demand for high-quality poultry products. Regulatory frameworks, particularly the EU's Common Agricultural Policy, play a crucial role in shaping market dynamics. Germany and France are the largest markets, holding approximately 30% and 25% of the market share, respectively, supported by strong domestic production and consumption patterns.

Key players in the European poultry sector include companies like Doux and Groupe LDC, which are focusing on innovation and sustainability. The competitive landscape is characterized by a mix of large-scale producers and smaller, niche players. The emphasis on animal welfare and organic production is reshaping consumer preferences, leading to a more diversified product offering in the market.

### Asia-Pacific : Emerging Market Opportunities

The Asia-Pacific poultry market is witnessing rapid growth, driven by increasing population, urbanization, and rising disposable incomes. Countries like China and India are the largest markets, accounting for approximately 40% and 25% of the regional market share, respectively. The demand for poultry products is further fueled by changing dietary preferences and a shift towards protein-rich diets, supported by favorable government policies promoting poultry farming.

In this region, key players such as CP Group and BRF are leading the market, focusing on expanding their production capabilities and enhancing supply chain efficiencies. The competitive landscape is evolving, with both domestic and international players vying for market share. Innovations in breeding and feed technology are also contributing to improved productivity and sustainability in poultry production, making the Asia-Pacific market a focal point for investment and growth.

### Middle East and Africa : Growing Poultry Consumption

The Middle East and Africa poultry market is expanding rapidly, driven by increasing population growth and urbanization, leading to higher demand for poultry products. Saudi Arabia is the largest market in the region, holding approximately 35% of the market share, followed by Egypt with around 25%. Government initiatives aimed at enhancing food security and reducing import dependency are key drivers of this growth, alongside rising consumer preferences for poultry as a primary protein source.

In this region, key players such as Almarai and Al-Watania Poultry dominate the market, focusing on quality and sustainability. The competitive landscape is characterized by a mix of established companies and new entrants, all striving to meet the growing demand. Investments in modern farming techniques and supply chain improvements are essential for maintaining competitiveness and ensuring product availability in this burgeoning market.

## Competitive Benchmarking

The Saudi Arabian Poultry Market is characterized by a dynamic competitive landscape, driven by increasing domestic demand for poultry products and a growing emphasis on food security. Key players such as Almarai (SA), Al-Watania Poultry (SA), and National Agricultural Development Company (SA) are at the forefront, each adopting distinct strategies to enhance their market positioning. Almarai (SA) focuses on innovation and product diversification, while Al-Watania Poultry (SA) emphasizes regional expansion and supply chain optimization. National Agricultural Development Company (SA) appears to be investing in digital transformation to streamline operations and improve efficiency. Collectively, these strategies contribute to a competitive environment that is increasingly focused on quality, sustainability, and technological advancement.The business tactics employed by these companies reflect a moderately fragmented market structure, where local manufacturing and supply chain optimization are pivotal. Companies are increasingly localizing their production to reduce costs and enhance supply chain reliability. This approach not only meets the growing consumer demand but also aligns with the government's initiatives to bolster local food production. The collective influence of these key players shapes a market that is responsive to both consumer preferences and regulatory frameworks, fostering a competitive yet collaborative atmosphere.

In August  Almarai (SA) announced the launch of a new line of organic poultry products, aiming to cater to the rising consumer demand for healthier food options. This strategic move is significant as it not only diversifies Almarai's product offerings but also positions the company as a leader in the organic segment of the poultry market. By aligning with health-conscious trends, Almarai (SA) is likely to enhance its brand loyalty and capture a larger market share.

In September  Al-Watania Poultry (SA) revealed plans to expand its production facilities in the Eastern Province, a move that is expected to increase its output capacity by 30%. This expansion is crucial as it demonstrates Al-Watania's commitment to meeting the growing demand for poultry products in the region. The increased capacity may also allow the company to optimize its supply chain and reduce lead times, thereby enhancing its competitive edge.

In July  National Agricultural Development Company (SA) entered into a strategic partnership with a technology firm to implement AI-driven solutions in its production processes. This initiative is indicative of a broader trend towards digitalization within the poultry sector. By leveraging AI, National Agricultural Development Company (SA) aims to enhance operational efficiency and reduce waste, which could lead to significant cost savings and improved sustainability.

As of October  the competitive trends in the Saudi Arabian Poultry Market are increasingly defined by digitalization, sustainability, and technological integration. Strategic alliances are becoming more prevalent, as companies recognize the need to collaborate to enhance their capabilities. The shift from price-based competition to a focus on innovation, technology, and supply chain reliability is evident. Moving forward, competitive differentiation will likely hinge on the ability to adapt to these trends, with companies that prioritize sustainability and technological advancement poised to lead the market.

## Recent News & Developments

- **Q2 2025: The Kingdom aims to achieve 90% self-sufficiency in poultry production as part of Vision 2030** In 2024, Saudi Arabia reached around one million tons of broiler chicken production and a self-sufficiency rate of 72%. As part of Vision 2030, agreements have been signed with major local producers and international partners, including Tanmiah, Ukrainian company MHP, and American company Tyson, with investments exceeding SAR 4 billion to expand production capacity.

## Report Scope

| MARKET SIZE 2024 | 5.897(USD Billion) |
| --- | --- |
| MARKET SIZE 2025 | 6.103(USD Billion) |
| MARKET SIZE 2035 | 8.602(USD Billion) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 3.49% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| Market Forecast Period | 2025 - 2035 |
| Historical Data | 2019 - 2024 |
| Market Forecast Units | USD Billion |
| Key Companies Profiled | Almarai (SA), Saudi Poultry Company (SA), Al-Watania Poultry (SA), National Agricultural Development Company (SA), Al-Faisal Poultry (SA), Al-Jazeera Poultry (SA), Al-Muhaidib Group (SA), Al-Safi Danone (SA) |
| Segments Covered | Poultry Type, Distribution Channel, Product Form, End Use, Regional |
| Key Market Opportunities | Adoption of advanced breeding techniques to enhance poultry productivity in the Saudi Arabian Poultry Market. |
| Key Market Dynamics | Rising consumer demand for high-quality poultry products drives innovation and competition among Saudi Arabian producers. |
| Countries Covered | North America, Europe, APAC, South America, MEA |

## Frequently Asked Questions

**Q: What is the current valuation of the Saudi Arabian Poultry Market?**
A: The Saudi Arabian Poultry Market was valued at 5.897 USD Billion in 2024.

**Q: What is the projected market valuation for the Saudi Arabian Poultry Market in 2035?**
A: The market is projected to reach 8.602 USD Billion by 2035.

**Q: What is the expected CAGR for the Saudi Arabian Poultry Market from 2025 to 2035?**
A: The expected CAGR for the market during the forecast period 2025 - 2035 is 3.49%.

**Q: Which segments are included in the Saudi Arabian Poultry Market?**
A: The market includes segments such as Broilers, Layers, Turkeys, and Ducks.

**Q: What was the market size for Broilers in 2024?**
A: The market size for Broilers was 3.0 USD Billion in 2024.

**Q: How much revenue is expected from the Online Retail segment by 2035?**
A: The Online Retail segment is expected to generate 1.5 USD Billion by 2035.

**Q: What are the key distribution channels in the Saudi Arabian Poultry Market?**
A: Key distribution channels include Supermarkets, Wholesale, Online Retail, and Convenience Stores.

**Q: What was the valuation of the Fresh product form in 2024?**
A: The valuation of the Fresh product form was 1.769 USD Billion in 2024.

**Q: Which companies are leading the Saudi Arabian Poultry Market?**
A: Key players include Almarai, Saudi Poultry Company, Al-Watania Poultry, and Al-Faisal Poultry.

**Q: What is the expected market size for the Food Service end use segment by 2035?**
A: The Food Service end use segment is projected to reach 2.2 USD Billion by 2035.


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