ID: MRFR/F-B & N/5986-HCR | February 2021 | Region: Global | 90 pages
Market Research Future (MRFR) expects the rice bran oil market size to soar at a notable rate between 2020 and 2027.
Rice bran oil’s consumption over the years has escalated rapidly given its mild flavor as well as neutral taste. Its high content of antioxidants, vitamin E, as well as natural bioactive phytoceuticals like tocopherols, oryzanol, lecithin and tocotrienols. It is a versatile edible vegetable oil that is light in texture, provides delicate flavors, and is perfect for use in high-temperature cooking. Rice bran oil can be easily blended with less stable oils. As a result, it has extensive use in several cooking techniques including deep-frying and stir, grilling, and sautéing. Rice bran oil is also known for its ability to bring down the risk of cancer, lower cholesterol levels, enhance immunity, and elevate the nervous system.
Mounting knowledge regarding the several health benefits that rice bran oil offers has pushed its consumption rate among people. This factor, in confluence with the surging demand for beverages and food with high nutritional content and low fat, further strengthens business growth. The American Heart Association and World Health Organization (WHO) have given approval to the use of rice bran oil, saying that its composition of polyunsaturated, saturated, and monounsaturated fats is safer to consume than the composition of most of the vegetable oils. Low knowledge level regarding this type of oil and the lesser health consciousness in a few underdeveloped countries could deter the market growth in the years to come.
Since rice bran oil has oryzanol, which is known for stimulating hair growth, protecting the skin from UV rays, and preventing aging, it has become a highly essential component within the pharmaceutical and cosmetics industries. Its applications are in the development of moisturizers, soaps, hair care products and lotions. Other significant opportunities can be the surge in the urbanization rate, heightened disposable incomes, evolving lifestyles, and aggressive advertising by the brands, in emerging markets.
Rice Bran Oil Market has been segmented based on category, packaging type, distribution channel, and region.
By category, the global market has been classified as conventional and organic.
On the basis of packaging type, Rice Bran Oil Market has been divided into bottles, pouches, and others.
The global market has also been segregated, on the basis of distribution channel, into store based and non-store based, with the store based segment sub-divided into supermarkets & hypermarkets, convenience stores, and others.
The global rice bran oil industry has been studied with regard to four key regions—North America, Europe, Asia-Pacific, and the rest of the world.
The North American rice bran oil market has further been segmented into the US, Canada, and Mexico. The European rice bran oil market has been classified as the UK, Germany, France, Italy, Spain, and the rest of Europe. The rice bran oil industry. in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific. The rice bran oil industry in the rest of the world has been segmented into South America, the Middle East, and Africa.
Regional Market Summary
Global Rice Bran Oil Market Share (%), by Region, 2017
Source: Secondary Sources and MRFR Analysis
Asia-Pacific is expected to dominate the market for rice bran oil during the forecast period with major rice producing countries such as India, Japan, China, Thailand, and Vietnam, among others. Japan is considered the pioneer of rice bran oil and the oil has gained huge acceptance as cooking oil among the consumers of this region. North America also holds a substantial share in the global rice bran oil industry and is expected to have the fastest CAGR within the noticeable period. The US is witnessed to be the major contributor to the growth of the rice bran oil industry in North America with increased demand for organic rice bran oil among the consumers. Europe is also expected to hold a significant share of the global rice bran oil industry with growing demand for healthy oils among the consumers. The rising health conscious population along with increasing awareness for rice bran oil among the consumers is expected to drive the growth of the market.
Damdam Rice Drops Balancing Oil Serum has been recently launched in the market, and its composition includes botanical oils such as hydration-retaining rice bran oil, along with avocado oil, as well as acne-friendly jojoba oil that nourishes the skin for a notable glow.
Global Market, by Category
Global Market, by Packaging Type
Global Market, by Distribution Channel
Global Market, by Region
Key Players in the Global Market
Frequently Asked Questions (FAQ) :
Asia Pacific is predicted to lead the rice bran oil market.
Pouches will dominate the rice bran oil market.
Conventional segment will have the largest share in the rice bran oil market.
Increasing health consciousness and inclination for fat-free and nutritional food are the key factors driving the rice bran oil market.
Key players profiled in the rice bran oil market include Modi Naturals Ltd. (India), King Rice Oil Group (Thailand), Sethia Oils Limited (India), Riceland Foods (US), Mexiterra, LLC (US), Adani Wilmar Limited (India), BCL Industries & Infrastructure Limited (India), Ricela Health Foods Ltd. (India), Cargill Inc. (US), and 3F Industries Ltd (India).