The patient portal sector is undergoing substantial changes due to advancements in healthcare technology and the growing need for patient-centric therapy. The market dynamics show a tendency toward digital solutions that improve patient engagement, communication, and overall healthcare outcomes.
Increasing Digitization in Healthcare: Leading the way in the rapidly increasing digitalization of healthcare are patient portals. Patient portals are quickly becoming essential resources for patients to schedule appointments, view their medical data, and safely communicate with medical professionals as more adopt electronic health records (EHRs).
Empowerment and Engagement of Patients: The increasing focus on patient empowerment and involvement is driving the need for feature-rich patient portals. These portals empower patients by providing easy access to test results, treatment details, and health data. Increased engagement leads to better adherence to treatment regimens and more informed patients.
Interoperability issues Despite the market's upward development, interoperability problems still exist. Integration of patient portals with different EHR systems and other healthcare IT platforms is still hindered by one issue. Standardized methods are what industry players want to ensure seamless data transmission and interoperability across different healthcare systems.
User-friendly interfaces and accessibility for mobile devices: The market dynamics highlight the significance of these features. Patients anticipate easy access to their medical records on tablets and cell phones. In order to improve user experience and encourage wider use of patient portals, vendors are making investments in responsive design and user-friendly interfaces.
Value-Based Care Initiatives: The market for patient portals is being impacted by the move towards value-based care models. Healthcare practitioners are using patient portals to improve care coordination, encourage preventative healthcare, and actively include patients in their treatment plans. This is consistent with the sector's move away from fee-for-service.
As larger healthcare IT corporations purchase patient portal businesses or enter into strategic relationships with them, the industry is consolidating. Through the integration of patient portals with larger health information exchange networks and interoperable platforms, this movement seeks to provide holistic healthcare solutions.
Report Attribute/Metric | Details |
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Segment Outlook | Type, Delivery Mode, End User, and Region |
Patient Portal Market Size was valued at USD 0.9 Billion in 2023. The Patient Portal market Type is projected to grow from USD 1.04 Billion in 2024 to USD 3.1 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 14.52% during the forecast period (2023 – 2032).Increasing EHR adoption rates, payers' preference for patient portals, and legislative policies that support industry expansion, are the key market drivers enhancing the market growth.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Regulations encouraging the use of digital health initiatives have increased EHR adoption, which has in turn aided the market expansion for patient portals. The push by government organisations for database interoperability and the ease of use offered by EHR in raising patient participation have led to an increase in the market use of patient portals. For instance, a research article published on February 18, 2021 in the Journal of Medical Internet Research evaluated the adoption of EHRs in Chinese and US institutions between 2007 and 2018. The study discovered that between 2007 and 2018, the average adoption rates of the selected hospitals in China climbed from 18.6% to 85.3%, as opposed to the increase in US hospitals, which went from 9.4% to 96%. Furthermore, a growing number of projects in emerging nations are predicted to boost demand for patient portals. For example, the Ayushman Bharat Digital Mission, which the Indian government announced in September 2021, focuses on the digitalization of healthcare with interoperability of the data that is available in different formats. Due to favourable aspects, it is anticipated that during the projected period, the overall size of the patient portal market will increase due to the growing adoption of EHRs.
Growing patient-centricity adoption by healthcare payers and increased demand for EHRs are driving market expansion. As the digitalization of the healthcare sector quickens, EHRs are growing in popularity. The World Health Organisation (WHO) reports that national EHR systems have been deployed in more than half of upper-middle- and high-income nations. The need for patient portals is growing as the government works on numerous initiatives to digitise the healthcare sector and standardise the laws and infrastructure for maintaining medical records.
The development of the market is being fueled by governments all over the world concentrating on creating the rules, framework, and standards for keeping health records. Australia's national digital health record platform, My Health Record, aims to have a health record for most residents by 2022. For the benefit of all national healthcare providers, this would make it easier to get healthcare data that has been saved on the platform.
Additionally, the capacity and financial viability of healthcare systems continue to be challenged by the ageing of the population and the incidence of chronic diseases. Additionally, advancements in connected devices, big data analytics, and artificial intelligence are enhancing the potential for health data and insights, empowering medical providers to make more precise diagnosis and treatment choices. Thus, driving the Patient Portal market revenue.
The Patient Portal market segmentation, based on type, includes standalone patient portals and integrated patient portals. Integrated patient portal segment dominated the market in 2022. This is because it can offer comprehensive solutions that boost productivity, have many functionalities, and are affordable. The necessity to create a separate, customised system to fill the gap between physician requirements and patient information is eliminated by integrated portals. The development is also anticipated to be fueled by research projects focusing on the development of peripherals for EHRs that are already integrated. Any other healthcare IT system or current EMR/EHR can be extended to include an EMR/EHR with linked patient portals.
The Patient Portal market segmentation, based on delivery mode, includes web-based delivery and cloud-based delivery. Web-based delivery segment dominated the market in 2022. The advantages provided by this software, such as quicker implementation times, no additional hardware investment required, automated software upgrades, and inexpensive initial expenditure, can be credited with the segment's expansion. Web-based software, as opposed to on-premises software, can be installed off-site and managed by a third party. Web-based software vendors typically charge a usage-based yearly or monthly fee. Web-based software has several benefits, including affordability (because no software or hardware systems need to be purchased), a quick return on investment, and simplicity of implementation.
The Patient Portal market segmentation, based on end user, includes providers, payers, pharmacies, and others. Providers segment dominated the patient portal market in 2022. The Office of the National Coordinator for Health IT (ONC) reports that over 90% of hospitals allow consumers access to their medical information, with 72% of those institutions allowing users to view, download, and send their whole medical file. Healthcare providers' increasing use of patient portals is propelling the segment's expansion. In order to create a platform that unifies all Phelps Health service areas into a unified EHR system, Epic Systems and Phelps Health joined in September 2019.
Figure 1: Patient Portal Market, by End User, 2024 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Patient Portal Market dominated this market in 2022 (45.80%). This is due to medical IT's technological developments. IT technology have been successfully incorporated into healthcare systems in nations like the United States and Canada, which could promote industry expansion. In the United States, more than 130 million people have at least one chronic illness. Each year, these diseases account for almost 70% of deaths in the United States. Due to the size of the target population in the area, comorbidity management has grown to be difficult. Additionally, in North America, the transition from volume-based to value-based reimbursement is driving up the demand for patient portal systems.Further, the U.S. Patient Portal market held the largest market share, and the Canada Patient Portal market was the fastest growing market in the North America region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: PATIENT PORTAL MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Patient Portal market accounted for the healthy market share in 2022. This is a result of the region's increased use of healthcare IT and telemedicine efforts, as well as the digitization of medical operations. The region's market will primarily be driven by Asia-Pacific's acceptance of and need for high-end medical infrastructure. Further, the German Patient Portal market held the largest market share, and the U.K Patient Portal market was the fastest growing market in the European region.
The Asia Pacific Patient Portal market is expected to register significant growth from 2024 to 2032. As the most developing countries in the area, China, Japan, and India will help the market for high acuity information systems to grow. Moreover, China’s Patient Portal market held the largest market share, and the Indian Patient Portal market was the fastest growing market in the Asia-Pacific region.
Patient Portal Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Patient Portal market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Patient Portal Industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Patient Portal Industry to benefit clients and increase the market sector. In recent years, the Patient Portal Industry has offered some of the most significant advantages to medicine. Major players in the Patient Portal market, including Allscripts Healthcare Solutions, Inc., McKesson Corporation, Athenahealth, Cerner Corporation, eClinicalWorks, CureMD, NextGen Healthcare Information Systems, LLC, Greenway Health, LLC, Medfusion, Epic Corporation Inc., GE Healthcare, and Intelichart, are attempting to increase market demand by investing in research and development operations.
Healthcare information technology services are offered by Allscripts Healthcare Solutions Inc (Allscripts). Electronic Health Records (EHR), financial management, population health management, and consumer solutions are some of the company's primary client-focused offerings. Additionally, the business offers services like consultancy, managed IT, education, hardware, and hosting. Allscripts, Allscripts TouchWorks, Allscripts Professional HER, Veradigm, and FollowMyHealth are among of its well-known brands. In North America, Asia, Australia, the Middle East, and the UK, Allscripts provides services to retail pharmacies, pharmacy benefit managers, doctors, hospitals, governments, health systems, health plans, retail clinics, and post-acute organisations. Chicago, Illinois, in the United States, is where Allscripts is based. In August 2018, Allscripts declared that Payerpath and ePrescribe had each been accredited by the Electronic Healthcare Network Accreditation Commission and the Healthcare Network Accreditation Programme, respectively.
For the behavioural health industry, Valant Medical Solutions creates practise management and electronic health records software. Customers can improve administrative and clinical efficiency by using the company's software, which includes outcome measurements, billing, reporting, telemedicine, and clinical documentation capabilities that are all geared to the specific demands of mental health. The first comprehensive patient engagement mobile app for behavioural health was introduced by Valant in November 2022 under the name MYIO. MYIO helps behavioural healthcare practises run more efficiently by removing the requirement for manual patient data entry into a variety of systems.
Key Companies in the Patient Portal market include
March 2022:Tata Elxsi introduced TEngage, a cloud-based digital health platform that allows hospitals and healthcare organisations to create a consistent patient experience across all channels and provide healthcare whenever and wherever.
Standalone Patient Portals
Integrated Patient Portals
Web-Based Delivery
Cloud-Based Delivery
Providers
Payers
Pharmacies
Others
North America
US
Canada
Europe
Germany
France
UK
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Rest of the World
Middle East
Africa
Latin America
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