Organic and Natural Tampons Market Research Report: by Type (Cardboard Applicator, Plastic Applicator, Digital Tampon), by Size (Junior Tampons, Regular Tampons, Super, Super-Plus), by Odour (Fragrance Based, Non-Fragrance Based) - Forecast Till 2027

Organic and Natural Tampons Market Scenario:

The organic and natural tampons market size is expected to grow significantly over the forecast period. It is anticipated that the market held value of USD 590.6 million in 2017 and is projected to grow at a CAGR of 8.67% over the forecast period. Tampon is used to manage menstrual flow and also it provides more comfort and physical freedom as compared to other menstrual hygiene products.

The factors such as increasing demand for tampons by working women, the rising prevalence of urinary tract infections, and increasing awareness about menstrual hygiene are expected to propel the growth of the market. However, increase the risk for Toxic Shock Syndrome (TSS) and availability of alternative products hamper the market growth over the forecast period.

Segmentation

The global organic and natural tampons market has been segmented into type, size, and odour type.

Based on type, the market is segmented into cardboard applicator, plastic applicator, digital tampon, and others.

Based on the size, the market is segmented into junior tampons, regular tampons, super tampons, and super-plus tampons. The regular tampons segment is expected to account for the largest share segment of the market in 2017.

Based on odour type, the market is segmented into fragrance based and non-fragrance based. The non-fragrance-based segment is expected to account for the largest share segment of the market in 2017.

The market segmented, by region, into the Americas, Europe, Asia-Pacific, and the Middle East & Africa. The organic and natural tampons market in the Americas further segmented into North America and South America, with the North American market divided into the US and Canada.

The European market has been segmented into Western Europe and Eastern Europe. Western Europe has further been classified as Germany, France, the UK, Italy, Spain, and the rest of Western Europe.

The market in Asia-Pacific has been segmented into Japan, China, India, South Korea, Australia, and the rest of Asia-Pacific. The market in the Middle East & Africa segmented into the Middle East and Africa.

Regional Market Summary

Global Organic and Natural Tampons Market Share (%), by Region, 2017

Source: Annual Reports and Sec filings

Geographically, the Americas is anticipated to dominate the global organic and natural tampons market owing to a well-established player, increasing demand for tampons by working women, and the rising prevalence of urinary tract infections.

Europe is expected to hold the second largest position in the global organic and natural tampons market. The market growth in this region is attributed to increasing awareness about menstrual hygiene.

The organic and natural tampons market in Asia-Pacific region consists of countries namely China, Japan, Republic of Korea, India, Australia and Rest of Asia-Pacific. The Asia-Pacific region is expected to be fastest growing region.

The Middle East & Africa has the least share of the Organic and Natural Tampons market.

Global Organic and Natural Tampons Market, by Type

• Cardboard Applicator


• Plastic Applicator


• Digital Tampon


• Others

By Size

• Junior Tampons


• Regular Tampons


• Super Tampons


• Super-Plus Tampons

By Odour Type

• Fragrance Based


• Non-Fragrance Based

By Region

• Americas
  
  
  
  • North America
    
    
    
    • US
    
    
    • Canada
    
    
    
    
  
  
  • South America
  
  
  
  


• Europe
  
  
  
  • Western Europe
    
    
    
    • Germany
    
    
    • France
    
    
    • Italy
    
    
    • Spain
    
    
    • UK
    
    
    • Rest of Western Europe
    
    
    
    
  
  
  • Eastern Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • Japan
  
  
  • China
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Rest of Asia-Pacific
  
  
  
  


• The Middle East & Africa
  
  
  
  • Middle East
  
  
  • Africa
  
  
  
  

Key Players:

• Procter & Gamble (US)


• Bodywise (UK)


• ALYK (US)


• BON (New Zealand)


• Seventh Generation (US)


• The Honest Company (US)


• Maxim Hygiene (US)


• TOM Organic (Australia)


• NutraMarks (US)

Intended Audience

• Organic and Natural Tampons products Manufacturers and vendors


• Contract research organization


• Various research and consulting firms