Research Methodology on Online Education Market
The objective of this research is to evaluate the current state and trajectory of the Global Online Education Market. This research is conducted through a combination of primary and secondary sources. Primary sources include interviews with industry experts and opinion leaders. Secondary research sources include Company Annual Reports, SEC filings, Industry Reports and White Papers, Databases, Awards and Recognition, Conference Proceedings and Press Releases, and Academic Journals.
This study utilized both qualitative and quantitative approaches to analyzing the data. The qualitative approach is used to take into account the how, what and why of the market. Data was gathered from the sectors, such as government and industry documentation, related organization press releases, reports and statistics.
Secondary research was carried out by the research library with historical data from the past 10 years about market size and driver forecast for the next 7 years. The research library is enabled with extensive literature reviews in which valuable insights from highly qualified experts and the most prominent authors were considered. A detailed study is conducted by collating data from multiple databases and analyzing them. Furthermore, Sales and Market Volume data were collected from industry bodies, trade associations and government sources.
To attain a deeper understanding of the Online Education Market, extensive primary research was undertaken. A geographically diverse group of ~25 representatives from various online education tools vendors were contacted, who provided detailed information. A semi-structured questionnaire is prepared and administered to the respondents. Moreover, discussions with experts (both academic and industry professionals) were held to assess the growth and future prospects of the Online Education Market. This involved interviews, surveys, face-to-face interactions, email conversations and various other secondary data collection techniques.
Data Collection and Analysis:
To obtain a holistic understanding of the Global Online Education matrix, a comprehensive triangulation methodology was employed, wherein market insights were analyzed through primary and secondary research based on both qualitative and quantitative information.
Primary Research: Data for primary research was collected via interviews and surveys of professionals in the Online Education industry, including academia, industry veterans, think tanks, senior managers and policymakers.
Secondary Research: To gain insights into the Online Education market, data is collected and analyzed from various credible sources, such as journals, books, newspapers, industry white papers and reliable third-party databases. The market data is processed and presented in the form of market structure, market segmentation and value chains.
Estimation and Forecasting Model: To obtain a detailed understanding of the Global Online Education Market, a forecasting model is adopted which consisted of proxies, regression models and econometric methods. Thereafter, the forecasting was carried out based on a study of history and future estimates.
Validation of Data: To validate the forecast results, a series of tests are conducted, such as sensitivity analysis, model validation, error analysis and correlation analysis. Reviewing the validity of the forecast results is performed to ensure accuracy.
Data Representation and Interpretation:
The data generated or obtained from the secondary and primary research is presented in the form of tables, graphs and infographics, to better understand and explain the results. This helped in the better interpretation of the market trends and outlines the future outlook of the Global Online Education Market.