MRFR Year End Sale
Natural Deodorants and Perfumes Market Research Report - Forecast till 2027

Natural Deodorants and Perfumes Market Research Report: By Product Type (Sprays, Roll-Ons, Sticks, Others), By End-User (Men, Women, Unisex) and By Distribution Channel (Store-Based, Non-Store-Based) – Forecast to 2027

ID: MRFR/CR/7101-HCR | December 2022 | Region: Global | 90 Pages         

Natural Deodorants and Perfumes Market

Natural Deodorants and Perfumes Market size is projected to reach approximately USD 19,850.1 Million by 2027, at a CAGR of 8.50% from 2020 to 2027

Segmentation

By Product Type Sprays Roll-Ons Sticks Others
By End-User Men Women Unisex
By Distribution Channel Store-Based Non-Store-Based

Key Players

  • Kopari Beauty in the US
  • Ursa Major in the US
  • The proceter and gamble company in the US
  • Soapwalla in Us
  • Unilever Plc in the UK
  • ONE SEED in Australia
  • ME Natural Perfumes in Australia

Drivers

  • Fragrance and other skin products fuels market
  • Effective marketing strategy
Speak to Analyst Request a Free Sample

Natural Deodorants and Perfumes Market Overview


Natural Deodorants and Perfumes Market size is projected to reach approximately USD 19,850.1 Million by 2027, at a CAGR of 8.50% from 2020 to 2027. Deodorants and perfumes are cosmetic products acquired by almost all the world's population daily to prevent body odor. The companies are catering several features to the deodorants for the market's growth. Deodorants and perfumes are made with natural ingredients such as natural absorbents, essential oils, non-comedogenic products and many others. They fall under the natural deodorants and perfume category. The natural deodorants and perfumes are free from toxic chemicals, powerful fragrances, aluminum and not tested on animals. The natural fragrance is skin-friendly and can stop the odor-causing bacteria. The cosmetic Product causes skin issues and is not long-lasting, whereas the natural deodorants and perfumes do not cause any harm to the skin and are good for every skin type, which makes the market popular around the globe. By 2027, the Natural Deodorants and Perfumes Market share will register USD 19,850.1 million at a CAGR of 8.50%. The growing inclination towards the use of clean and natural products by consumers increases market growth. The awareness towards eliminating harmful products from the skincare range fuels the market growth. The demand for the natural fragrance market creates ample opportunities for the natural deodorants and perfumes industry.


COVID-19 Analysis


The effect of the pandemic was on several regions and markets. COVID 19 affected the Natural Deodorants and Perfumes Market due to the lessening demand for the deodorant and perfumes. The effect of pandemic increased due to which government of several regions imposed shutdown and quarantine, leading to the restriction on movement. People stopped steeping out, and the use of perfumes and deodorants decreased. The improvement of the situation and the opening of workplaces, schools, and markets will form new opportunities for the market to further regain the marketplace.


Chief Factors Existing In The Market


Key Market Drivers


One of the main causes of the gaining market value by the Natural Deodorants and Perfumes Market is the increasing temperature globally which makes the people trust the deodorant and perfumes for odor concerns. The sudden growth awareness about the benefits of fragrance and other skin products fuels market growth. The expenditure for skincare products and fragrance products among people is a growth factor for the organic market players. The health consciousness and awareness to save the skin from harmful toxins boost the Natural Deodorants and Perfumes Market Value. The increasing economy and growing disposable income among consumers result in the market's growth. People focusing on natural beauty products are driving the market. The effective market startegy increasing investment in the skincare are pushing the market.


Market Challenges


The focus by the market players to upgrade the deodorant and perfumes, adding the natural products and making it eco-friendly, cruelty-free and organic are on the market challenges that the market has to overcome in the forecast period. Many prominent key players are changing the ingredients of the perfumes to make them available in the market.


Market Opportunities


The antimicrobial effect of the deodorant and perfumes is growing ample opportunities for the key players of the market. The awareness to use natural products among the recent generation is opening doors for the market's growth.


Market Restraints


Companies imitating the products of a known brand is one of the limiting factors for the market. The availability of fake products and the high price of the products act as restraining factors. Consumers thinking twice before spending on deodorants and perfumes are declining the growth of the Natural Deodorants and Perfumes Market.


Cumulative Evaluation Of The Market


The Natural Deodorants and Perfumes Market Outlook shows several opportunities for the market's growth. The market's future growth is acquired by the acceptance of people for the products. Due to the effect of the pandemic, the market faced a lot but is coping with the situation will provide greater opportunity for the market. Drivers and opportunities are claiming to improve the growth factor, whereas the restraining factors are limiting the growth, which should be taken into account by the market players. It is expected that the market will overcome the hurdles and improve the situation in the forecast period. The key players must give particular attention to the Market trends.


Market Segmentation


The Natural Deodorants and Perfumes Market is segmented into product type, distribution channel and end-user. The segments are also sub-divided.


By Product Type


Based on the segment product type, the market is divided into sprays, roll-ons, sticks and others. among all the segments, spray held the largest market value in 2018 and is expected to showcase a high growth rate. The application of the sprays is easier than any other type. The easier application and availability make the Product the largest selling.


By Distribution Channel


The natural deodorants and perfumes market is segregated by store-based and non-store-based based on the distribution channel. The store-based segment account largest market share as most of the natural products are sold through the store-based. Store-based is further bifurcated by supermarkets and hypermarkets, specialty stores and others. among the sub-segment, the supermarkets and hypermarkets accounted largest market share in 2018.


By end-user


Based on the end-user segment, the market is bifurcated into men, women and unisex. The demand for perfumes is increasing with the number of women working as the working population of women are increasing, so is the Natural Deodorants and Perfumes Market Value. The rising demand for organic personal care is another growth factor for the market.


Regional Analysis


The region  Natural Deodorants and Perfumes Market is studied in Europe, Asia Pacific, North America and other parts of the world. The US personal care market accounted for 3.4% in 2017 and is expected to showcase the highest growth rate in the forecast period. The population in the North American region is more inclined towards natural products increasing the Natural Deodorants and Perfumes Market Growth. The presence of several key players in the region and continuous up-gradation in the Product fuels the market. The presence of key players in the Asia Pacific region and increasing awareness for acquiring natural products create new ways for the market. The rest of the world is growing significantly for the market due to the awareness among people about the benefits of natural products.


Competitive Intensity Within The Industry


The growth of the natural deodorants and perfume market is based on the development of the market in different regions. The key players are an important part of the market for the market's growth. The players focus on different strategies and collaboration to improve the Natural Deodorants and Perfumes Market Size. The key players are expected to show lucrative growth opportunities in the future with the improving demand for natural and deodorant products. The key players who are investing in the market and pushing the market further are



  • Kopari Beauty (US)

  • Ursa Major (US)

  • The proceter and gamble company (US)

  • Soapwalla (Us)

  • Unilever Plc (UK)

  • ONE SEED (Australia)

  • ME Natural Perfumes (Australia)


Recent Market Developments



  • By 2027, The global vegan cosmetics industry is predicted to be worth a staggering $21.4billion. The vegan products are cruelty-free and not tested on any truly natural animals.

  • Freddy Ward, the founder of wild cosmetics, revealed the latest retail tie-ups were an important part of the brand's overall mission. The mission is to remove single-use plastics and unnecessary chemicals from the bathroom.


Report Overview


The report covers the overall development of the natural deodorants and perfumes market forecast. the complete overview of the market showcases the various factors affecting the market positively and negatively. Accepting natural products and consuming them on skincare is one of the key factors for the market's growth. Different factors such as drivers, challenges and restraints are important for market growth. The segmentation of the report provides a clear view of the market, and among them, the highest market shareholding segment is studied in detail. Several market players of different regions act as a developing asset for the natural deodorants and perfumes market. Pandemic affected many markets, and the deodorant market is coping with the situation and regaining the market value. The market will hold a good growth rate in the forthcoming period and will successfully hold the highest place in the market.


Key Industrial Segments


By Product Type



  • Sprays

  • Roll-Ons

  • Sticks

  • Others


By End-User



  • Men

  • Women

  • Unisex


By Distribution Channel


- Store-Based



  • supermarkets & hypermarkets

  • specialty stores

  • others


- Non-Store-Based



Report Scope:

Report Attribute/Metric Details
  Market Size    USD 19850.1 Million
  CAGR   8.50% (2020-2027)
  Base Year   2019
  Forecast Period   2020-2027
  Historical Data   2018
  Forecast Units    Value (USD Million)
  Report Coverage    Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
  Segments Covered   By Product Type, By End-User, By Distribution Channel, and By Region
  Geographies Covered    North America, Europe, Asia-Pacific, and Rest of the World (RoW)
  Key Vendors   Kopari Beauty (US), Ursa Major (US), The proceter and gamble company (US), Soapwalla (Us), Unilever Plc (UK), ONE SEED (Australia), ME Natural Perfumes (Australia)
  Key Market Opportunities   Fragrance and other skin products fuels market
  Key Market Drivers   Expenditure for skincare products and fragrance products among people


Speak to Analyst Ask for Customization

Frequently Asked Questions (FAQ) :

Natural deodorants and perfumes market is projected to grow at an 8.50% CAGR between 2020-2027.

The Asia Pacific is expected to lead the natural deodorants and perfumes market.

Natural deodorants and perfumes market is predicted to touch USD 19,850.1 Million by 2027.

Sprays will lead the natural deodorants and perfumes market.

High prices may limit the natural deodorants and perfumes market growth.