Global Water Bottle Market Overview
Water Bottle Market Size was valued at USD 4.7 Billion in 2022. The water bottle market industry is projected to grow from USD 4.93 Billion in 2023 to USD 7.29 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.00% during the forecast period (2023 - 2032). The market is expected to expand as a consequence of key market drivers include the e-commerce industry's rapid growth, technological advancements that keep water heated for extended periods of time, and specialized water bottles made for sports and outdoor activities.
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
Water Bottle Market Trends
To entice customers, manufacturers are always offering innovative technology-based bottles. Smart water bottle innovations that include features such as drinking alerts and temperature indications are appealing to consumers and are expected to improve product demand throughout the projection period. Companies' development of reusable water bottles and campaigns to reduce single-use plastic usage supports the expanding product demand. For instance, CamelBak introduced a stainless-steel, reusable water bottle in January 2021, claiming a spill-resistant, no-tip stainless-steel structure; it is available in single-walled and insulated forms, and it is user-friendly and durable in demanding settings. Similarly, In collaboration with the GAIL Bakery, Ocean Bottle, a company that creates a variety of premium, long-lasting reusable products, introduced the NFC smart chip impact platform in May 2021 to promote its brand and help the environment by preventing more plastic from entering the ocean. Each Ocean Bottle has an NFC chip installed in the base to monitor impact. Additionally, the use of water bottles when traveling is on the rise, with many customers choosing to bring their own bottles from home rather than shelling out for pricey drinks at restaurants and hotels.
To prevent environmental damage and CO2 emissions from single-use plastic, businesses offer sustainable and recycled plastic-based bottles. This will open up greater opportunities for industry growth; stainless steel-based bottles are becoming increasingly popular due to their durability and ability to be recycled, which lowers their carbon footprint. Furthermore, as public awareness of the environment has grown, reusable water bottles continue to gain favor. Reusable water bottles represent environmental principles as a more environmentally friendly alternative to single-use plastics. Government legislation and the campaigns to prohibit plastic water bottles in Canada, the United Kingdom, and New Zealand push people to convert to disposable water bottles and drive manufacturers to create water bottles made of environmentally friendly materials. Moreover, people acquire new items and make modifications to fit in since trends are constantly changing. Water bottle trends are simple to incorporate into the lifestyles of diverse demographics, in contrast to fashion trends that differ between countries and lifestyle trends that differ across other age groups. As a result, people from various lifestyles adopt them.
The demand for reusable water bottles has grown as more people use them for travel and sports. Reusable water bottle demand is also increased by the fact that they are economical. Today's generation demands sustainable and environmentally friendly drinkware since consumers are growing more and more concerned with their health and the environment. For instance, the MasterCard Sport Economy Index 2023 shows that more people in Europe participated in regular exercise and watched live sporting events in 2022 than they did in 2021 (+10pp). People have continued to frequent gyms and stadiums throughout the past year, demonstrating that there is still a strong and enduring passion for sport in society in the area. Additionally, using a reusable water bottle is a terrific method to enhance hydration and reduce the consumption of single-use plastics while on hikes, bike rides, and office commutes. People are adopting new health & wellness habits, such as drinking more water every day, which can be quickly done by carrying a water bottle instead of buying pricey bottled water while traveling. This is due to the rising participation levels across various sporting events, such as marathons, triathlons, cycling tours, and rising fitness consciousness among people. Thus, driving the water bottle market revenue.
Water Bottle Market Segment Insights
Water Bottle Product Type Insights
The water bottle market segmentation, based on product type includes Insulated, Non-Insulated, Filter Water Bottle, Infuser Water Bottle and Others. The insulated segment dominated the market. Since these bottles include vacuum insulation, drinks will stay hot or cold for hours. These bottles are an excellent option for traveling, working out, and commuting because they regulate temperature and have a sturdy exterior. These are frequently used as excellent gym water bottles and come in a variety of styles, including sipper water bottles, sports water bottles, water bottles for the workplace, and sports bottles.
Water Bottle Distribution Channel Insights
The water bottle market segmentation, based on distribution channel, includes Online and Offline. The offline category generated the most income because supermarkets and hypermarkets, among other types of stores, offer a vast selection of goods at a single location Coupons and discounts for purchasing products in bulk also encourage people to shop for a variety of goods. Because they add a high level of authenticity, offline retailers pose little to no chance of selling counterfeit goods. Customers are therefore more likely to shop at physical stores.
Figure 1: Water Bottle Market, by Distribution channel, 2022 & 2032 (USD Billion)
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
Water Bottle Material Type Insights
The water bottle market segmentation, based on material type, includes Plastic, Stainless Steel, Glass and Others. The plastic category generated the most income. These bottles appeal to consumers who are concerned about the environment because they are frequently constructed of recycled polyethylene terephthalate (rPET). Their capacity to be recycled allays environmental worries and promotes sustainability. For instance, Al Ain unveiled a revolutionary water bottle made of rPET in March 2023. After recycling, PET, which is well known for its outstanding recyclability, is converted into rPET, a durable, long-lasting, and endlessly recyclable material that is frequently used in the packaging of food and beverage goods.
Water Bottle Regional Insights
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American water bottle market area will dominate this market. Consumers that care about the environment are supporting businesses that use eco-friendly materials like recycled plastics and biodegradable choices. For instance, Cove, a California-based material innovation company, teamed up with Erewhon, a premium organic grocery store in Los Angeles, to introduce Cove's first line of biodegradable water bottles in December 2022. The eco-friendly water bottles made by Cove are offered for sale online at cove.co and in Erewhon stores in Los Angeles.
Further, the major countries studied in the market report are the US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: WATER BOTTLE MARKET SHARE BY REGION 2022 (USD Billion)
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe water bottle market accounts for the second-largest market share. The main driver of the strong demand for this product is the expanding trend toward healthy lifestyles and the widespread use of bottles for sports like hiking, trekking, and working out. The rise of the European market is being fueled by a change in consumer demand in the German and British markets toward adopting thermos water bottles made of bamboo, recycled plastic, and other sustainable materials. Further, the German water bottle market held the largest market share, and the UK water bottle market was the fastest growing market in the European region
The Asia-Pacific Water Bottle Market is expected to grow at the fastest CAGR from 2023 to 2032. Due to the risks associated with using plastic water bottles, the government is aggressively encouraging bottle makers to choose eco-friendly and sustainable materials. Customers will probably actively use reusable water bottles as a result of this trend. The use of reusable water bottles in the area will probably increase as a result of this program. Moreover, China’s water bottle market held the largest market share, and the Indian water bottle market was the fastest growing market in the Asia-Pacific region.
Water Bottle Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the water bottle market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the water bottle industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the water bottle industry to benefit clients and increase the market sector. In recent years, the water bottle industry has offered some of the most significant advantages to medicine. Major players in the water bottle market are attempting to increase market demand by investing in research and development operations includes Sigg Switzerland AG (Switzerland), Thermos L.L.C. (U.S.), Tupperware Brands Corporation (U.S.), Klean Kanteen (U.S.), CamelBak (U.S.), S'well (U.S.), Contigo Brands (U.S.), Aquasana, Inc. (U.S.), HYDAWAY (U.S.), and Thermo Fisher Scientific Inc. (U.S.).
Insulated food and beverage containers, along with other consumer goods, are produced by Thermos LLC. In 1904, the initial corporation was established in Germany. Nippon Sanso K.K., which had created the first stainless steel vacuum bottle in the world in 1978, purchased the Thermos operating firms in Japan, the UK, Canada, and Australia in 1989. Its previous name, Taiyo Nippon Sanso Corporation, is still used today.
With its headquarters in Manhattan, New York, S'well manufactures insulated items including reusable water bottles. The business was started in 2010 by Sarah Kauss, who served as CEO until the year 2020. It believes in something as easy as purchasing a lovely reusable bottle or bowl may make a significant difference. The company was founded to help rid the planet of single-use plastic bottles. In February 2021, the eco-friendly water bottle company S'Well collaborated with Vitamin Company, New Chapter, and this is the first time it has created a new product with the goal of reducing plastic waste.
Key Companies in the water bottle market include
Water Bottle Industry Developments
December 2022 Cove and Erewhon collaborated to produce the first biodegradable water bottles. These bottles are constructed of PHA, a biopolymer that is naturally occurring and sourced sustainably. It is biodegradable, renewable, non-toxic, recyclable, compostable, and plastic-free.
October 2022 A startup called ImpacX that specializes in intelligent packaging solutions partnered with Gatorade to release a cutting-edge smart water bottle. Utilizing the unique smart cap technology from ImpacX, reusable water bottles were converted into digital devices that could track and register users' hydration levels. This smart technology offers a thorough hydration tracking experience when combined with the Gx app, calculating liquid consumption based on the user's profile and physical activity.
June 2021 Nestlé developed two ground-breaking packaging innovations for its Vittel natural mineral water containers. These inventive water bottles use a lot less plastic than standard plastic bottles while still performing like them.
Water Bottle Market Segmentation
Water Bottle Product Type Outlook (USD Billion, 2018-2032)
Water Bottle Distribution Channel Outlook (USD Billion, 2018-2032)
Water Bottle Material Type Outlook (USD Billion, 2018-2032)
Water Bottle Regional Outlook (USD Billion, 2018-2032)
| Report Attribute/Metric | Details |
| Market Size 2022 | USD 4.7 Billion |
| Market Size 2023 | USD 4.93 Billion |
| Market Size 2032 | USD 7.29 Billion |
| Compound Annual Growth Rate (CAGR) | 5.00% (2023-2032) |
| Base Year | 2022 |
| Market Forecast Period | 2023-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Product Type, Distribution Channel, Material Type, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Sigg Switzerland AG (Switzerland), Thermos L.L.C. (U.S.), Tupperware Brands Corporation (U.S.), Klean Kanteen (U.S.), CamelBak (U.S.), S'well (U.S.), Contigo Brands (U.S.), Aquasana, Inc. (U.S.), HYDAWAY (U.S.), and Thermo Fisher Scientific Inc. (U.S.) |
| Key Market Opportunities | Product innovation and the use of eco-friendly water bottles are major trends |
| Key Market Dynamics | Improvements in smart water bottles and an increase in the use of reusable plastic bottles Increasing consumer spending on sports and travel to sustain the market |
Frequently Asked Questions (FAQ) :
The water bottle market size was valued at USD 4.7 Billion in 2022.
The market is projected to grow at a CAGR of 5.00% during the forecast period, 2023-2032.
North America had the largest share in the market.
The key players in the market are Sigg Switzerland AG (Switzerland), Thermos L.L.C. (U.S.), Tupperware Brands Corporation (U.S.), Klean Kanteen (U.S.), CamelBak (U.S.), S'well (U.S.), Contigo Brands (U.S.), Aquasana, Inc. (U.S.), HYDAWAY (U.S.), and Thermo Fisher Scientific Inc. (U.S.).
The plastic category dominated the market in 2022.
The offline category had the largest share in the market.
Senior Research Analyst I have a bachelor's degree in mechanical engineering and an mba. i have more than two years of expertise in the retail, food, and beverage, chemical, and material industries, and hence have developed a sound cross-domain expertise. a firm believer in lifelong learning and sharing of knowledge. having a proclivity for hatching ideas and trying to absorb as much information as possible in a short amount of time. introducing corporates to the data and insight, which enables them to move from probability to possibility, has been my key areas of interest.
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