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    India Servicenow Store Apps Market

    ID: MRFR/ICT/61406-HCR
    200 Pages
    Aarti Dhapte
    October 2025

    India ServiceNow Store Apps Market Research Report By Type (Cloud-Based, Web-Based) and By Enterprises Size (Small and Medium Enterprises (SMEs), Large Enterprises)-Forecast to 2035

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    India Servicenow Store Apps Market Infographic
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    India Servicenow Store Apps Market Summary

    The India ServiceNow Store Apps market is poised for substantial growth, expanding from 750 USD Million in 2024 to 2500 USD Million by 2035.

    Key Market Trends & Highlights

    India ServiceNow Store Apps Key Trends and Highlights

    • The market is projected to grow at a compound annual growth rate (CAGR) of 11.57% from 2025 to 2035.
    • By 2035, the market is expected to reach a valuation of 2500 USD Million, indicating robust demand.
    • In 2024, the market valuation stands at 750 USD Million, reflecting a solid foundation for future growth.
    • Growing adoption of cloud-based solutions due to increasing digital transformation initiatives is a major market driver.

    Market Size & Forecast

    2024 Market Size 750 (USD Million)
    2035 Market Size 2500 (USD Million)
    CAGR (2025 - 2035) 11.57%

    Major Players

    Reliance Industries Limited (IN), Tata Consultancy Services (IN), HDFC Bank Limited (IN), Infosys Limited (IN), ICICI Bank Limited (IN), Hindustan Unilever Limited (IN), State Bank of India (IN), Bharti Airtel Limited (IN), Wipro Limited (IN)

    India Servicenow Store Apps Market Trends

    In the India ServiceNow Store Apps Market, several key trends are emerging that reflect the evolving landscape of digital transformation. One significant driver is the increasing adoption of cloud-based solutions by Indian enterprises, propelled by the Indian government's push for digital initiatives such as Digital India.

    This initiative aims to transform the country into a digitally empowered society and knowledge economy, leading organizations to seek more efficient and scalable IT solutions, including ServiceNow applications. Furthermore, the workforce in India is increasingly moving towards remote work and flexible working arrangements, encouraging companies to invest in IT service management tools that support collaboration and enhance operational efficiency.

    Additionally, the rise of automation and artificial intelligence in IT services is creating opportunities that can be explored in this market. Businesses are leveraging ServiceNow apps to automate routine tasks, improve service delivery, and provide better end-user experiences. The demand for integrated solutions that can connect various business functions is growing, as companies seek to break down silos within their operations.

    Alongside these opportunities, there is a notable trend of organizations focusing on enhancing their cybersecurity measures as they adopt more digital tools. This trend is reinforced by increasing awareness of data privacy issues and regulatory requirements in India, prompting businesses to prioritize secure, compliant applications.

    In recent times, the growing importance of customer experience has led to an increased demand for ServiceNow apps that facilitate better client engagement and support channels. As organizations strive to deliver superior services, they are looking for solutions that not only streamline internal processes but also improve external interactions. Therefore, the Indian ServiceNow Store Apps Market reflects a dynamic environment, driven by both technological advancements and the need for greater operational resilience.

    Market Segment Insights

    India ServiceNow Store Apps Market Segment Insights

    India ServiceNow Store Apps Market Segment Insights

    ServiceNow Store Apps Market Type Insights

    ServiceNow Store Apps Market Type Insights

    The India ServiceNow Store Apps Market encompasses various types that cater to the diverse needs of businesses striving for digital transformation and efficiency in their operations. Among the major classifications, Cloud-Based and Web-Based applications play a prominent role in shaping the market landscape. The Cloud-Based segment has gained significant traction owing to its flexibility, scalability, and cost-effectiveness, making it an attractive option for organizations looking to enhance their operational capabilities without the burden of extensive IT infrastructure.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Furthermore, Cloud-Based solutions enable real-time collaboration and easier access to applications, which is vital for the dynamic and fast-paced business environment in India. This sector has witnessed robust adoption as businesses migrate to cloud solutions to harness data-driven insights and foster innovation.

    On the other hand, Web-Based applications are crucial in offering easy accessibility and fostering user engagement across various platforms. These applications typically require no installation, allowing users to operate them through web browsers, which aligns well with India's increasing internet penetration and mobile usage trends.

    The proliferation of smartphones and improved internet connectivity have facilitated the acceptance of Web-Based solutions among a broad spectrum of users, thus driving market growth. Moreover, enterprises in India are increasingly recognizing the importance of integrating Web-Based applications with existing systems to create seamless workflows that enhance productivity.

    As organizations prioritize digital transformation efforts, both Cloud-Based and Web-Based segments are expected to experience substantial growth in response to the increasing demand for efficient and innovative solutions.

    ServiceNow Store Apps Market Enterprises Size Insights

    ServiceNow Store Apps Market Enterprises Size Insights

    The India ServiceNow Store Apps Market, segmented by Enterprises Size encompasses a diverse range of organizations, primarily categorized into Small and Medium Enterprises (SMEs) and Large Enterprises. SMEs in India, crucial for economic growth, drive significant demand for ServiceNow applications as they seek to streamline operations and enhance productivity while maintaining cost-effectiveness.

    The majority of these enterprises recognize the importance of digital transformation, leading to increased adoption of cloud-based solutions. Conversely, Large Enterprises dominate the market spectrum, heavily investing in robust IT service management solutions to improve efficiency and service delivery across varied departments.

    As these organizations embrace automation and integration of IT processes, the resulting demand for ServiceNow Store Apps has seen remarkable growth. Moreover, the increasing focus on improving customer satisfaction and operational agility is steering both SMEs and Large Enterprises towards advanced digital workflows. The evolving regulatory landscape and government initiatives in India further emphasize technology adoption, reflecting the importance of the India ServiceNow Store Apps Market in supporting enterprises of all sizes in navigating their digital journey.

    Get more detailed insights about India Servicenow Store Apps Market Research Report-Forecast to 2035

    Key Players and Competitive Insights

    The India ServiceNow Store Apps Market is characterized by a diverse range of competitive dynamics, where various players leverage their technological expertise and innovative capabilities to meet the growing demands for digital solutions. As organizations across India increasingly adopt cloud-based services and automation tools to enhance their IT service management, the market has seen a surge in application development tailored specifically for the ServiceNow platform.

    This competitive landscape is influenced by factors such as the continuous evolution of customer requirements, advancements in artificial intelligence, and the push for operational efficiency, all of which create unique opportunities for market entrants and established players alike. The need for seamless integration, enhanced user experiences, and bespoke solutions are shaping strategies among providers, fostering a vibrant ecosystem that encourages collaboration as well as competition.

    Tech Mahindra has established a strong presence in the India ServiceNow Store Apps Market by harnessing its robust technological capabilities and extensive industry knowledge. The company is known for its broad suite of IT services that complement the ServiceNow platform, focusing on delivering customized applications that address specific client needs. With a commitment to innovation and customer satisfaction, Tech Mahindra leverages partnerships and collaborations to enhance its offerings in the ServiceNow ecosystem.

    The company's ability to integrate advanced solutions with ServiceNow effectively positions it to meet the demands of organizations looking to optimize their IT functionalities. Additionally, its significant investment in talent and resources enables Tech Mahindra to maintain a competitive edge, making it a reliable choice for businesses seeking to leverage the ServiceNow platform to drive operational success.

    Cognizant has garnered a noteworthy position in the India ServiceNow Store Apps Market through its strategic focus on delivering end-to-end digital transformation solutions. The company offers key products and services aimed at optimizing IT operations, enhancing customer engagement, and ensuring operational resilience within the ServiceNow framework.

    Cognizant’s strengths lie in its ability to provide comprehensive consulting services, innovative application development, and effective integration strategies that drive value for its clients. Moreover, the company has engaged in several mergers and acquisitions to bolster its technological capabilities and expand its market presence in India.

    By acquiring firms with niche expertise and innovative solutions, Cognizant enhances its ServiceNow offerings, allowing for a more diversified and tailored approach to address the unique requirements of Indian enterprises. This proactive approach, coupled with its commitment to maintaining strong client relationships, solidifies Cognizant's position as a leader in the dynamic landscape of the India ServiceNow Store Apps Market.

    Key Companies in the India Servicenow Store Apps Market market include

    Industry Developments

    In recent months, the India ServiceNow Store Apps Market has witnessed considerable activity, especially among major players such as Tech Mahindra, Cognizant, and Accenture. The month of September 2023 saw Cognizant announce a partnership with a leading healthcare provider to enhance digital workflows and improve operational efficiency through ServiceNow applications.

    Furthermore, in October 2023, HCL Technologies unveiled its latest ServiceNow solution aimed at streamlining enterprise asset management, which is expected to drive growth in the segment. Notably, in November 2022, Wipro acquired a niche player specializing in ServiceNow implementations, expanding its capabilities in this market.

    This acquisition aligns with Wipro's strategy to enhance its cloud service offerings, gaining a competitive edge. Over the past couple of years, the market has grown significantly, driven by increased digital transformation initiatives and the adoption of automation tools across enterprises.

    Government initiatives promoting digitalization in various sectors have further fueled this growth. As of October 2023, the overall valuation of the ServiceNow Store Apps Market in India is showing positive momentum, reflecting the increasing reliance on ServiceNow applications for efficient business operations.

    Market Segmentation

    ServiceNow Store Apps Market Type Outlook

    • Small and Medium Enterprises (SMEs)
    • Large Enterprises

    ServiceNow Store Apps Market Enterprises Size Outlook

    • Small and Medium Enterprises (SMEs)
    • Large Enterprises

    Report Scope

     

    Report Attribute/Metric Source: Details
    MARKET SIZE 2023 580.27(USD Million)
    MARKET SIZE 2024 773.5(USD Million)
    MARKET SIZE 2035 1845.0(USD Million)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 8.223% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Million
    KEY COMPANIES PROFILED Tech Mahindra, Cognizant, Larsen & Toubro Infotech, Capgemini, Accenture, Wipro, Infosys, Cimpress, HCL Technologies, Persistent Systems, Tata Consultancy Services, eClarity, Zensar Technologies, Mindtree
    SEGMENTS COVERED Type, Enterprises Size
    KEY MARKET OPPORTUNITIES Increased demand for automation solutions, Integration with AI and machine learning, Expansion of ITSM and HR services, Customization for industry-specific needs, Growing remote workforce management tools
    KEY MARKET DYNAMICS growing enterprise automation demand, increasing cloud adoption, need for integration solutions, focus on IT service management, rising competition among vendors
    COUNTRIES COVERED India

    FAQs

    What is the expected market size of the India ServiceNow Store Apps Market in 2024?

    In 2024, the India ServiceNow Store Apps Market is expected to be valued at 773.5 million USD.

    What is the projected market size for the India ServiceNow Store Apps Market by 2035?

    By 2035, the overall market size is expected to reach 1845.0 million USD.

    What is the expected CAGR for the India ServiceNow Store Apps Market from 2025 to 2035?

    The anticipated CAGR for the India ServiceNow Store Apps Market from 2025 to 2035 is 8.223%.

    Which type of ServiceNow Store Apps is expected to dominate the market by 2035?

    By 2035, the cloud-based segment is projected to dominate with a market value of 1111.1 million USD.

    What is the market size for web-based ServiceNow Store Apps in 2024?

    The web-based segment of the India ServiceNow Store Apps Market is valued at 309.4 million USD in 2024.

    Who are the key players in the India ServiceNow Store Apps Market?

    Major players in the market include Tech Mahindra, Cognizant, Wipro, Accenture, and Tata Consultancy Services.

    What is the expected market size for cloud-based ServiceNow Store Apps in 2024?

    The cloud-based ServiceNow Store Apps segment is valued at 464.1 million USD in 2024.

    What are the emerging trends impacting the India ServiceNow Store Apps Market?

    Emerging trends include increased adoption of cloud technologies and the need for enhanced automation in business operations.

    What growth opportunities are present in the India ServiceNow Store Apps Market?

    Growing digital transformation initiatives across sectors present significant growth opportunities in this market.

    How has the competitive landscape shaped the India ServiceNow Store Apps Market?

    The competitive landscape is influenced by significant investments and innovations from top players aiming to enhance service offerings.

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