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GCC Internet of Things IoT Insurance Market Research Report By End User (Individual, Small and Medium Enterprises, Large Enterprises), By Type of Insurance (Health Insurance, Property Insurance, Liability Insurance, Cyber Insurance), By Technology Used (Wearables, Smart Home Devices, Connected Vehicles, Industrial IoT) and By Application (Telematics, Smart Home Monitoring, Health Monitoring, Asset Tracking)- Forecast to 2035


ID: MRFR/BFSI/58679-HCR | 200 Pages | Author: Aarti Dhapte| August 2025

GCC Internet of Things IoT Insurance Market Overview

As per MRFR analysis, the GCC Internet of Things IoT Insurance Market Size was estimated at 244.8 (USD Million) in 2023.The GCC Internet of Things IoT Insurance Market Industry is expected to grow from 300 (USD Million) in 2024 to 1,200 (USD Million) by 2035. The GCC Internet of Things IoT Insurance Market CAGR (growth rate) is expected to be around 13.431% during the forecast period (2025 - 2035)

Key GCC Internet of Things IoT Insurance Market Trends Highlighted

The GCC Internet of Things (IoT) Insurance Market is growing quickly because of a few important factors. The area is becoming more digital, thanks in part to government programs like Saudi Arabia's Vision 2030 and the UAE's National Innovation Strategy. This makes it easier for IoT technologies to be used in a variety of fields. This change makes it more important to have insurance that covers the specific risks that come with IoT devices and systems, like cyber threats and data breaches. Also, businesses are more likely to use IoT in their models because they are becoming more aware of how it can help with operational efficiency and customer engagement. This has led to a greater need for new types of insurance that can protect against the risks that come with IoT.

There are many chances in the GCC, especially in fields like healthcare, transportation, and smart cities. The governments in the area are putting much money into smart infrastructure. This gives insurtech companies the chance to make tailored IoT insurance plans that meet the needs of these changing markets. As more people use IoT devices, insurers can look into a wider range of goods and services that can help them manage risk better and give customers a better experience. Recent trends show that tech companies and traditional insurers are working together more often to use IoT data to improve underwriting and claims administration.

Also, the focus on following the rules and protecting people's privacy is affecting how insurance products are made in the area, encouraging new ideas and making them more responsive to what the market wants. As Gulf countries keep adding technology to their economy, it will be especially important for them to follow the rules set by their regions. Ultimately, the GCC IoT insurance market is ready to flourish as businesses adapt to these changes and take advantage of new chances.

GCC Internet of Things IoT Insurance Market Overview

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Rapid Adoption of Internet of Things Technologies

The growth of the GCC Internet of Things IoT Insurance Market Industry is significantly driven by the rapid adoption of IoT technologies across various sectors. As governments in the region invest heavily in digital transformation initiatives, a notable increase in connected devices is occurring. For instance, the Gulf Cooperation Council (GCC) countries are expected to reach approximately 1.03 billion connected devices by 2025, showcasing an increase of 36% from previous years.

Major players such as Saudi Telecom Company and Etisalat are actively deploying IoT solutions, facilitating enhanced risk management and predictive analytics in insurance. This surge in connected devices leads to greater data availability, allowing insurers to tailor their products and reduce risks, ultimately driving market growth.

Supportive Government Initiatives

Government initiatives in the GCC region play a crucial role in enhancing the marketplace for the Internet of Things IoT Insurance Market Industry. The UAE government, through its 'Dubai 10X' initiative, aims to position Dubai as a global leader in embracing innovative technologies, including IoT. As a result, increased funding and development of smart city projects are underway, which utilize IoT devices. 

These initiatives are projected to inject approximately 10 USD Billion into the economy, fostering a conducive environment for insurers to develop IoT-based insurance products.Such supportive policies encourage innovative solutions, boosting demand for IoT insurance.

Rising Demand for Personalized Insurance Products

The GCC Internet of Things IoT Insurance Market Industry is propelled by an increasing consumer demand for personalized insurance products. With technological advancements, insurers are able to utilize data from various IoT devices to craft customized insurance policies. A survey conducted by the Insurance Authority of the UAE highlighted that 72% of consumers expressed interest in personalized policies based on their lifestyle and behaviors. 

This statistic showcases a shift in consumer preferences and indicates a growing market for innovative insurance solutions that incorporate IoT data, thereby allowing companies to tailor their offerings effectively.Leading insurance firms in the GCC region are leveraging this trend to enhance customer engagement and satisfaction.

GCC Internet of Things IoT Insurance Market Segment Insights

Internet of Things IoT Insurance Market End User Insights

The End User segment of the GCC Internet of Things IoT Insurance Market plays a pivotal role in defining the overall industry's landscape, reflecting the diverse needs of its stakeholders. This segment encompasses Individuals, Small and Medium Enterprises, and Large Enterprises, each experiencing the influence of IoT innovations in unique ways. Individuals are becoming more aware of personal risk management, leveraging IoT technologies that offer tailored insurance solutions that meet their specific lifestyle needs. Concurrently, Small and Medium Enterprises are increasingly adopting IoT solutions to optimize operations, reduce costs, and enhance customer experiences.These enterprises are vital as they represent a significant portion of the GCC economy, often stimulating local economic activities and job creation. 

Additionally, Large Enterprises are exploring advanced IoT frameworks that facilitate risk assessment, operational efficiency, and strategic decision-making, thereby expanding their insurance coverage options to safeguard multi-faceted business interests. The intertwining of IoT advancements and insurance customization is leading to the emergence of new risks and opportunities, prompting stakeholders in the GCC region to adapt their strategies accordingly.Furthermore, as the GCC countries focus on economic diversification, the adoption of IoT solutions within various sectorsincluding healthcare, manufacturing, and logisticsis expected to drive increased demand for dynamic insurance products tailored to real-time data. 

The GCC Internet of Things IoT Insurance Market segmentation reflects this evolution, fostering both innovation and competition among insurers aiming to serve diverse consumer profiles effectively. As companies navigate through the challenges associated with IoT, such as cybersecurity threats and regulatory compliance, the importance of a robust insurance framework tailored to the needs of these different categories becomes increasingly prominent.Opportunities abound for insurers willing to leverage IoT data analytics to enhance risk assessment and offer competitive pricing strategies, contributing to a stronger, more resilient economy in the GCC. Overall, the End User segment serves as a crucial backbone for the GCC Internet of Things IoT Insurance Market, driving a dynamic and evolving ecosystem characterized by growth, adaptation, and technological advancement.

Internet of Things IoT Insurance Market End User Insights

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Internet of Things IoT Insurance Market Type of Insurance Insights

The GCC Internet of Things IoT Insurance Market is increasingly diverse, primarily segmented into various types of insurance that cater to specific needs and challenges within the region. Health Insurance is becoming crucial as the population embraces smart health technologies, enabling better risk assessment and management. Property Insurance is significant due to the growing number of smart buildings and homes, which require adaptive coverage solutions for IoT device vulnerabilities. 

Liability Insurance plays a key role, especially with the rise in connected devices, protecting businesses from claims arising from IoT-related mishaps.Cyber Insurance is attracting attention as cybersecurity threats escalate, ensuring organizations can sustain operations in the face of data breaches. The emphasis on these insurance types illustrates their importance in not only mitigating risk but also fostering innovation within the GCC economy, making them essential in the rapidly evolving digital landscape.

Internet of Things IoT Insurance Market Technology Used Insights

The Technology Used segment of the GCC Internet of Things IoT Insurance Market is evolving rapidly, driven by the increasing adoption of advanced technologies across various industries. Wearables are playing a critical role, as they offer real-time health monitoring and risk assessment, making them essential for personalized insurance solutions. Smart Home Devices significantly contribute to household safety and security, allowing insurers to assess risks more accurately by integrating data from connected systems. Connected Vehicles are transforming the automotive landscape, providing rich data that enhances risk analysis and enables insurers to offer dynamic pricing based on real-world driving behaviors.

Meanwhile, Industrial IoT solutions are fostering efficiency and safety in manufacturing sectors by enabling predictive maintenance and risk management. These segments are collectively shaping the future of insurance, presenting opportunities for innovative insurance products tailored to specific risks associated with technology usage. As governments in the GCC region advocate for digital transformation and support smart city initiatives, the relevance and importance of these technologies in the insurance market are expected to grow substantially.The overall market dynamics reveal a trend toward data-driven decision-making and enhanced customer engagement, which are pivotal for the GCC Internet of Things IoT Insurance Market.

Internet of Things IoT Insurance Market Application Insights

The GCC Internet of Things IoT Insurance Market showcases a diverse Application landscape, driven by evolving consumer needs and technological advancements. The segment encompasses various essential areas such as Telematics, Smart Home Monitoring, Health Monitoring, and Asset Tracking, each playing a pivotal role in ensuring comprehensive coverage and risk management. Telematics has emerged as a significant player, providing real-time vehicle tracking and driving behavior analysis, enhancing auto insurance offerings. Smart Home Monitoring is gaining traction with the rise of connected devices, enabling homeowners to manage security and safety more effectively through data-driven insights.

Health Monitoring applications leverage IoT devices to deliver continuous health data, facilitating tailored insurance products that respond to consumers' dynamic health needs. Asset Tracking solutions have become vital for businesses, allowing for the efficient management of inventory and resources, thereby reducing loss and improving operational efficiency. With an increasing focus on digital transformation, these applications contribute significantly to customer satisfaction and market growth while addressing the unique challenges faced by the GCC region, such as rapid urbanization and increasing insurance penetration.

GCC Internet of Things IoT Insurance Market Key Players and Competitive Insights

The GCC Internet of Things IoT Insurance Market is rapidly evolving, driven by increased technological advancements and the growing adoption of IoT devices across various sectors. This market is characterized by a surge in connectivity and data-driven insurance solutions that enhance risk assessment, streamline operations, and improve customer experiences. As a result, traditional insurance models are being transformed, leading to increased competition among firms that seek to leverage IoT for smarter policy pricing, loss prevention, and claims processing. Companies within this sector are harnessing real-time data analytics and predictive modeling to tailor their offerings and provide value-added services, thereby staying relevant in an increasingly digital landscape. The competitive landscape is further influenced by regulatory frameworks, technological innovations, and strategic partnerships that allow insurance providers to differentiate their product offerings and gain market share in the GCC region.

Emirates Insurance Company has established a significant presence in the GCC Internet of Things IoT Insurance Market by focusing on integrating IoT technologies into its insurance solutions. The company is noted for its strong commitment to innovation and customer-centric approaches, which underpin its growth strategy. With a portfolio that encompasses various lines of insurance, Emirates Insurance Company capitalizes on its robust distribution channels and strong brand reputation to penetrate the market effectively. Its strengths lie in its ability to harness real-time IoT data for risk management, enhancing policyholder engagement through personalized services and proactive risk prevention measures. The company’s agility in adapting to technological changes positions it as a formidable player in a competitive landscape where aligning insurance offerings with customer needs is paramount.

Abu Dhabi National Insurance Company has emerged as a strong competitor in the GCC Internet of Things IoT Insurance Market by offering a suite of innovative products designed to meet the unique demands of the region. The company focuses on integrating advanced technologies into its insurance solutions, including predictive analytics and IoT-enabled devices. As part of its strategy, Abu Dhabi National Insurance Company emphasizes a commitment to customer safety and satisfaction, which bolsters client retention and attracts new policyholders. Additionally, the company is known for its investments in partnerships and collaborations that enhance its market position. Through strategic mergers and acquisitions, it seeks to expand its capabilities in IoT insurance offerings. Strengths of the company also include a diversified product range that addresses various sectors, reinforcing its footprint in the GCC market environment. The company's proactive approach to leveraging technology and its focus on enhancing customer experience solidify its role as a key player in the rapidly advancing IoT insurance market across the GCC.

Key Companies in the GCC Internet of Things IoT Insurance Market Include

  • Emirates Insurance Company
  • Abu Dhabi National Insurance Company
  • Saudi Re
  • National General Insurance
  • Kuwait Insurance Company
  • AXA
  • Allianz
  • AIG
  • Zurich Insurance Group
  • Qatar Insurance Company

GCC Internet of Things IoT Insurance Market Industry Developments

The GCC Internet of Things (IoT) Insurance Market is witnessing significant developments and growth as insurance companies increasingly adopt IoT technologies into their operations. Recent news highlights the heightened focus on risk management solutions facilitated by data analytics, as seen in initiatives by Emirates Insurance Company and Abu Dhabi National Insurance Company to enhance their offerings. Current affairs reveal a surge in market valuation fueled by increased demand for smart insurance solutions, with stakeholders prioritizing customer-centric approaches. Furthermore, there have been discussions surrounding acquisitions that could reshape the competitive landscape, such as AIG's interest in strategic alliances throughout the region. 

Growth projections indicate that the GCC IoT Insurance Market will expand markedly over the next few years, influenced by investments in digital infrastructure and advancements in telematics. Looking back, notable changes occurred in late 2021, where Zurich Insurance Group expanded its digital service capabilities, establishing a stronger foothold in the rapidly evolving IoT landscape. Collectively, these developments emphasize the integration of innovation and customer engagement as critical to thefuture trajectory of the GCC IoT Insurance Market.

GCC Internet of Things IoT Insurance Market Segmentation Insights

Internet of Things IoT Insurance Market End User Outlook

  • Individual
  • Small and Medium Enterprises
  • Large Enterprises

Internet of Things IoT Insurance Market Type of Insurance Outlook

  • Health Insurance
  • Property Insurance
  • Liability Insurance
  • Cyber Insurance

Internet of Things IoT Insurance Market Technology Used Outlook

  • Wearables
  • Smart Home Devices
  • Connected Vehicles
  • Industrial IoT

Internet of Things IoT Insurance Market Application Outlook

  • Telematics
  • Smart Home Monitoring
  • Health Monitoring
  • Asset Tracking
Report Attribute/Metric Source: Details
MARKET SIZE 2023 244.8 (USD Million)
MARKET SIZE 2024 300.0 (USD Million)
MARKET SIZE 2035 1200.0 (USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 13.431% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Million
KEY COMPANIES PROFILED Emirates Insurance Company, Abu Dhabi National Insurance Company, Saudi Re, National General Insurance, Generali, Kuwait Insurance Company, AXA, Manulife Financial, Aetna, Allianz, AIG, MetLife, Zurich Insurance Group, Sun Life Financial, Qatar Insurance Company
SEGMENTS COVERED End User, Type of Insurance, Technology Used, Application
KEY MARKET OPPORTUNITIES Telematics-based auto insurance solutions, Smart home insurance integration, Wearable device risk assessment, Industry-specific IoT applications, Cybersecurity insurance for IoT devices
KEY MARKET DYNAMICS regulatory compliance challenges, data privacy concerns, integration of diverse technologies, increasing insurance fraud, growing customer demand for personalization
COUNTRIES COVERED GCC


Frequently Asked Questions (FAQ) :

The expected market size in 2024 is valued at 300.0 million USD.

By 2035, the market is projected to reach a valuation of 1200.0 million USD.

The expected CAGR for the market is 13.431% during the period from 2025 to 2035.

The Individual segment is expected to grow to 360.0 million USD by 2035, showing significant growth.

Major players include Emirates Insurance Company, AXA, and Allianz among others.

The Small and Medium Enterprises segment is expected to be valued at 400.0 million USD by 2035.

The Large Enterprises segment is projected to reach a valuation of 440.0 million USD by 2035.

Emerging trends include increased adoption of IoT technologies and enhanced customer personalization.

Current challenges include regulatory compliance and data security concerns.

The global economic scenario is driving innovation but also posing challenges in operational efficiency.

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