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Enterprise Mobility Management Market Research Report Information By Component (Solutions and Services), By Organization Size (Large Enterprises, Small and Medium Enterprises), By Deployment (Cloud, and On-premises), By Vertical (BFSI, Retail and eCommerce, Healthcare and Life Sciences, IT and Telecom, Manufacturing, Government, Transportation and Logistics, Travel and Hospitality, and Others Verticals), And By Region (North America, Europe, Asia-Pacific, And Rest of The World) –Market Forecast Till 2032


ID: MRFR/ICT/14681-HCR | 128 Pages | Author: Shubham Munde| June 2024

Enterprise Mobility Management Market Overview


Enterprise Mobility Management Market Size was valued at USD 13.5 Billion in 2022. The Enterprise Mobility Management Market industry is projected to grow from USD 16.8 Billion in 2023 to USD 97.01 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 24.50% during the forecast period (2023 - 2032). The rising adoption of Bring Your Device (BYOD) policies and the rising mobile workforce by various enterprises to enhance employees' productivity are expected to be a significant market driver for the enterprise mobility management market.


Figure1: Enterprise Mobility Management Market, 2018 - 2032 (USD Billion)


Enterprise Mobility Management Market Overview1


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Enterprise Mobility Management Market Trends


Growing application of ERP software and CRM systems and governments investing in cybersecurity solutions is driving the market growth

Market CAGR for enterprise mobility management is being driven by the growing application of ERP software and CRM systems and governments investing in cybersecurity solutions. Enterprise mobility management encompasses several applications, including Mobile Device Management (MDM), Mobile Device Provisioning, Mobile Application Management (MAM), Mobile Security, Enterprise Mobility Solutions, and Mobile Content Management (MCM). EMM plays a crucial role in enhancing employee productivity, managing operating costs, and minimizing device downtime for organizations. It empowers IT administrators to remotely distribute applications to end-user devices, providing seamless access to essential data. Additionally, EMM offers robust security features such as remote data wiping and encryption to safeguard corporate data.


Governments across various countries, such as India, the U.K., Saudi Arabia, Brazil, and Canada, are making substantial investments in cybersecurity solutions to protect sensitive information. These governments are allocating funds to support research projects aimed at enhancing digital infrastructure and data security. For example, in February 2023, the Canadian government announced federal funding of USD 1.9 million under the Cyber Security Cooperation Program for cybersecurity projects at Université de Sherbrooke. These research initiatives focus on improving cybersecurity in Industry 4.0, 5G connectivity, and other wireless environments. Such government-led initiatives are expected to propel the growth of the enterprise mobility management market.


As a result, it is anticipated that throughout the projection period, demand for the Enterprise Mobility Management Market will increase due to the growing application of ERP software and CRM systems and governments investing in cybersecurity solutions. Thus, driving the Enterprise Mobility Management Market revenue.


Enterprise Mobility Management Market Segment Insights


Enterprise Mobility Management Market Component Insights


The Enterprise Mobility Management Market segmentation, based on Components includes Solutions and Services. The solutions segment dominated the market, accounting for 58% of market revenue. The growth of this segment is driven by the increased adoption of mobile devices in organizations and the rising demand to manage these devices. However, the other segment is anticipated to experience the highest growth rate during the forecast period, primarily due to the necessity to safeguard sensitive data generated by organizations through various applications.


Figure 2: Enterprise Mobility Management Market, by Technology, 2022 & 2032 (USD Billion)


Enterprise Mobility Management Market, by Technology, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Enterprise Mobility Management Market Organization Size Insights


The Enterprise Mobility Management Market segmentation, based on Organization Size includes Large Enterprises and Small & Medium Enterprises. The large enterprises segment dominated the market, accounting for 58% of market revenue. The rise in the adoption of work-from-home policies has introduced security challenges, particularly with the use of personal devices and anonymous networks, emphasizing the need for increased demand for EMM solutions in the foreseeable future.


Enterprise Mobility Management Market Deployment Insights


The Enterprise Mobility Management Market segmentation, based on Deployment includes Cloud and On-premises. The cloud segment dominated the market, accounting for 60% of market revenue. The cloud segment is experiencing notable growth due to its diverse advantages, including centralized data security and increased flexibility in various enterprise mobility management (EMM) operations such as mobile device security, mobile device provisioning, and mobile application management. Cloud deployment assists end-user companies in eliminating costs associated with dedicated hardware and software. Furthermore, cloud-based enterprise mobility management solutions enable automatic data backups and secure data storage. Consequently, data remains uncompromised, even in the event of user-side issues, and the system can resume operations automatically.


Enterprise Mobility Management Market Vertical Insights


The Enterprise Mobility Management Market segmentation, based on Vertical includes BFSI, Retail and eCommerce, Healthcare and Life Sciences, IT and Telecom, Manufacturing, Government, Transportation and Logistics, Travel and Hospitality, and Others Verticals. The BFSI segment dominated the market, accounting for 60% of market revenue. BFSI services have undergone significant transformation in the last two decades. The shift towards digitization, internet services, and international transactions has necessitated rapid and efficient solutions. Banking, financial services, and insurance (BFSI) have evolved from requiring customers to visit physical locations to becoming institutions that reach customers in their homes. The BFSI sector holds critical financial and personal data of customers and clients, utilizing this information to deliver services. To enhance cybersecurity, financial institutions are embracing modern approaches like the Zero Trust model, which can strengthen their overall security posture. The adoption of Enterprise Mobility Solutions (EMS) in the BFSI sector has been primarily driven by the imperative to meet security compliance requirements.


Enterprise Mobility Management Market Regional Insights


By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. The anticipated expansion of the Enterprise Mobility Management market in North America can be attributed to several key factors. The substantial adoption of mobility solutions across various sectors such as banking, retail, manufacturing, and healthcare is the key driver of demand for these solutions in the country. The healthcare industry, in particular, presents significant potential for analytics, fueled by the increasing prevalence of big data analytics within the country's healthcare ecosystem. This is anticipated to contribute to the growth of Enterprise Mobility Management (EMM) in the region throughout the forecast period. As hybrid and remote work models become the new standard, effectively managing the rising number of mobile devices has become increasingly crucial for businesses. In October 2021, the American company Google introduced Android 12, unveiling additional features for enterprise customers. These include enhancements to password complexity controls for improved protection of company data and the ability to disable USB signaling on company-owned devices to mitigate USB-based attacks. The company also rolled out additional privacy-preserving security controls for the Android work profile, such as network logging of work apps.


Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: ENTERPRISE MOBILITY MANAGEMENT MARKET SHARE BY REGION 2022 (USD Billion)


ENTERPRISE MOBILITY MANAGEMENT MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe's Enterprise Mobility Management Market accounts for the second-largest market share as Companies within the industry are placing a strong emphasis on the creation of innovative enterprise mobility solutions. Enterprise mobility vendors are consistently identifying enterprise needs and crafting solutions tailored to the business environment. This trend is anticipated to meet the growing demand from enterprises for enterprise mobility solutions to ensure the security of their IT infrastructure. Further, the German Enterprise Mobility Management Market held the largest market share, and the UK Enterprise Mobility Management Market was the fastest-growing market in the European region


The Asia-Pacific Enterprise Mobility Management Market is expected to grow at the fastest CAGR from 2023 to 2032. Supportive government initiatives aimed at bolstering digital security and safeguarding sensitive data are creating significant market opportunities for the EMM sector. The advancements in the Indian Computer Emergency Response Team (CERT-In), which serves as the national agency for addressing cyber threats in the country, have contributed to a reduction in cyber-attacks on government networks. In alignment with the Government's vision of a "digital India," the Ministry of Electronics and Information Technology (MeitY) has launched the Cyber Surakshit Bharat initiative in collaboration with the National Electronic Governance Division (NeGD). Moreover, China’s Enterprise Mobility Management Market held the largest market share, and the Indian Enterprise Mobility Management Market was the fastest-growing market in the Asia-Pacific region.


Enterprise Mobility Management Market Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development to expand their product lines, which will help the Enterprise Mobility Management market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Enterprise Mobility Management industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Enterprise Mobility Management industry to benefit clients and increase the market sector. In recent years, the Enterprise Mobility Management industry has offered some of the most significant advantages to the corporate sector. Major players in the Enterprise Mobility Management Market, including IBM (US), Microsoft (US), Cisco (US), BlackBerry (Canada), VMware (US), SAP (Germany), Citrix (US), Matrix42(Germany), MobileIron (US), Nationsky (China), Snow Software (Sweden), Sophos (UK), SOTI (Canada), Codeproof (US), Netplus Mobility (US) are attempting to increase market demand by investing in research and development operations.


International Business Machines Corp (IBM) is a renowned provider of information technology products and services. The company specializes in manufacturing and selling system hardware and software, offering infrastructure, hosting, and consulting services. IBM's diverse product portfolio includes analytics, artificial intelligence, automation, blockchain, cloud computing, IT infrastructure, IT management, cybersecurity, and software development products. Additionally, IBM provides a range of services such as cloud, networking, security, technology consulting, application services, business resilience services, and technology support services. Serving industries like automotive, banking and finance, electronics, energy and utilities, healthcare, insurance, life sciences, manufacturing, metals and mining, retail and consumer products, and telecommunications, IBM operates globally with a presence in the Americas, Europe, the Middle East, Africa, and Asia-Pacific. Headquartered in Armonk, New York, USA, IBM announced a multi-million-dollar investment in February 2022 to enhance its capabilities and resources in cybersecurity across the Asia Pacific. This strategic move aims to equip organizations in the region to tackle the escalating threat of cyberattacks, contributing to the improvement of IBM's product portfolio for solutions like EMM, MTD, MIM, and MCM.


Microsoft Corp (Microsoft) is a leading developer and provider of software products, services, and devices. The company offers an extensive array of operating systems, cross-device productivity applications, server applications, software development tools, business solution applications, desktop and server management tools, video games, and training and certification services. In addition to its software offerings, Microsoft engages in the design, manufacturing, and sale of hardware products, including PCs, tablets, gaming and entertainment consoles, and other intelligent devices. Microsoft's services span a wide spectrum, encompassing cloud-based solutions, solution support, and consulting services. The company employs various distribution channels such as original equipment manufacturers, distributors, resellers, online marketplaces, Microsoft stores, and other partner channels. With data centers operating in the Americas, Europe, and Asia-Pacific, Microsoft is headquartered in Redmond, Washington, USA.


Key companies in the Enterprise Mobility Management Market include



  • IBM (US)

  • Microsoft (US)

  • Cisco (US)

  • BlackBerry (Canada)

  • VMware (US)

  • SAP (Germany)

  • Citrix (US)

  • Matrix42(Germany)

  • MobileIron (US)

  • Nations (China)

  • Snow Software (Sweden)

  • Sophos (UK)

  • SOTI (Canada)

  • Codeproof (US)

  • Netplus Mobility (US)


Enterprise Mobility Management Industry Developments


May 2020: In May 2020, BlackBerry introduced the BlackBerry Spark Suites, consisting of the BlackBerry Spark UEM Express Suite, BlackBerry Spark UEM Suite, BlackBerry Spark UES Suite, and BlackBerry Spark Suite. In December 2020, Cisco announced its intention to acquire IMimobile, with both companies agreeing on the terms of a recommended cash offer. Cisco is set to pay 595 pence per share, resulting in an aggregate purchase price of approximately USD 730 million.


July 2020: In July 2020, Citrix and Microsoft collaborated to redefine flexible workplaces amid the COVID-19 pandemic. As part of this partnership, Microsoft chose Citrix Workspace as a preferred digital workspace solution, while Citrix selected Microsoft Azure as a preferred cloud platform. This move involves transitioning Citrix's existing on-premises customers to Microsoft Azure, facilitating remote work across various devices.


Enterprise Mobility Management Market Segmentation


Enterprise Mobility Management Market Component Outlook



  • Solutions

  • Services


Enterprise Mobility Management Market Organization Size Outlook



  • Large Enterprises

  • Small & Medium Enterprises


Enterprise Mobility Management Market Deployment Outlook



  • Cloud

  • On-premises


Enterprise Mobility Management Market Vertical Outlook



  • BFSI

  • Retail and eCommerce

  • Healthcare and Life Sciences

  • IT and Telecom

  • Manufacturing

  • Government

  • Transportation and Logistics

  • Travel and Hospitality

  • Others Verticals


Enterprise Mobility Management Market Regional Outlook




  • North America


    • US

    • Canada




  • Europe


    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe




  • Asia-Pacific


    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific




  • Rest of the World


    • Middle East

    • Africa

    • Latin America



Report Attribute/Metric Details
Market Size 2022 USD 13.5 Billion
Market Size 2023 USD 16.8 Billion
Market Size 2032 USD 97.01 Billion
Compound Annual Growth Rate (CAGR) 24.50% (2023-2032)
Base Year 2022
Market Forecast Period 2023-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Component, Organization Size, Deployment, Vertical, and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled IBM (US), Microsoft (US), Cisco (US), BlackBerry (Canada), VMware (US), SAP (Germany), Citrix (US), Matrix42(Germany), MobileIron (US), Nationsky (China), Snow Software (Sweden), Sophos (UK), SOTI (Canada), Codeproof (US), Netplus Mobility (US).
Key Market Opportunities Increasing BYOD presents larger growth opportunities for key players
Key Market Dynamics The increasing trend of working from home due to the COVID-19 pandemic drives the adoption of enterprise mobility management solutions


Frequently Asked Questions (FAQ) :

The Enterprise Mobility Management Market size was valued at USD 13.5 Billion in 2022.

The Enterprise Mobility Management Market is projected to grow at a CAGR of 24.50% during the forecast period, 2023-2032.

North America had the largest share of the global market

The key players in the market are IBM (US), Microsoft (US), Cisco (US), BlackBerry (Canada), VMware (US), SAP (Germany), Citrix (US), Matrix42(Germany), MobileIron (US), Nationsky (China), Snow Software (Sweden), Sophos (UK), SOTI (Canada), Codeproof (US), Netplus Mobility (US)

The Solutions segment dominated the market in 2022.

The BFSI segment had the largest share in the global market.

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