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Bring Your Own Device (BYOD) Market Research Report Information By Device Outlook (Smartphones, Tablets, Laptops), By End-User (Mid-to-large Sized Businesses, Small Businesses), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2032


ID: MRFR/SEM/0778-HCR | 100 Pages | Author: Shubham Munde| April 2024

Global Bring Your Own Device (BYOD) Market Overview:


Bring Your Device (BYOD) Market Size was valued at USD 70.1 billion in 2023. The Bring Your Device (BYOD) market industry is projected to grow from USD 77.4 Billion in 2024 to USD 239.5 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 15.40% during the forecast period (2024 - 2032). Expanded efficiency, diminished equipment costs and the developing conspicuousness of oversaw versatility administrations are the key market drivers enhancing market growth.


Bring Your Own Device (BYOD) Market Overview


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Bring Your Own Device (BYOD) Market Trends




  • Employee satisfaction & productivity is driving the market growth




BYOD is increasingly attracting and retaining employees as employees are happier with choices. Allowing employees to use their devices facilitates flexibility and fosters employee satisfaction. Employees are often more content to work on their desired personal devices than those an IT department selects. With a BYOD policy and more autonomy, employees can complete the same tasks more conveniently and with a higher level of flexibility. Moreover, mobile employees can remain connected on the road and attend to tasks at any hour. Doing away with the hassle of switching from a personal to a work device is another key benefit of a BYOD environment. A research study conducted by Capgemini found that 19% of businesses considered BYOD as a way to enhance employee satisfaction, while 17% believed BYOD could improve productivity at the workplace. A case in point here is Cisco. The company recorded a 33% increase in employee satisfaction with implementing the BYOD concept. Notably, the company did not pay for the devices or service plans.


Another example is Needham Bank, a U.S.-based community bank that deployed a remote desktop solution to improve employee productivity through BYOD. Since the implementation of BYOD, the bank's number of remote and mobile users increased 11 times while time spent working remotely grew an astounding 120 times. This factor drives the Market CAGR in the forecast period.


Additionally, Most of the global population today owns smartphones, and internet connectivity is faster than ever before, with its reach extending to rural and semi-urban areas. This scenario has been fostering the growth of the BYOD market, with companies looking to improve their offerings in a bid to capture larger shares of the pie. For instance, In March 2018, BlackBerry and Microsoft partnered to support smooth workflow and empower the mobile workforce with the seamless availability of Microsoft's mobile apps within BlackBerry Dynamics, providing enterprise users an unfluctuating experience while opening, editing, and saving a Microsoft Office 365 file such as Excel, PowerPoint, and Word on any iOS or Android device. Thus these factors drive the Bring Your Own Device (BYOD) market revenue.


Bring Your Own Device (BYOD) Market Segment Insights:


Bring Your Own Device (BYOD) Device Outlook Insights


Based on device outlook, the global Bring Your Own Device (BYOD) market segmentation includes smartphones, tablets, and laptops. The smartphones segment dominated the market; smartphones accounted for over 55% of the overall revenue share in 2013, which can be attributed to the fact that mobile developers have rolled out several applications that are reminiscent of popular programs such as Microsoft Word, Microsoft Excel, and Microsoft PowerPoint, which help employees achieve an effective blend of work and personal lives. Laptops are expected to exhibit a steady growth rate over the forecast period owing to familiarity with the working of programs, as mentioned above, which help employees create a work environment at home. The growing popularity of tablets, which offer users the advantages of smartphones and laptops, is expected to trigger a revolution in BYOD adoption. Tablet plans are expected to witness a surge in demand as they are perceived as optimal solutions to broaden access and, at the same time to limit cost.


Bring Your Own Device (BYOD) End-User Insights


The global Bring Your Own Device (BYOD) market segmentation, based on end-user, includes mid-to-large sized businesses and small businesses. The mid-to-large-sized businesses segment dominated the market due to the availability of more resources and sophisticated communication networks with adequate security provisions. Small businesses, too, are catching up at a decent pace and are expected to grow at a CAGR greater than the global average.


Figure1: Bring Your Device (BYOD) Market, by End-User, 2022 & 2032 (USD billion)


Bring Your Device (BYOD) Market, by End-User, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Bring Your Own Device (BYOD) Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American bring-your-own-device (BYOD) market will dominate this market; several companies in this region offer their employees an option to work from home, as a result of which the penetration is very high in North America.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure2: GLOBAL BRING YOUR OWN DEVICE (BYOD) MARKET SHARE BY REGION 2022 (%)


GLOBAL BRING YOUR OWN DEVICE (BYOD) MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Europe's Bring Your Own Device (BYOD) market accounts for the second-largest market share due to the developing conspicuousness of oversaw versatility administrations. Further, the German Bring Your Own Device (BYOD) market held the largest market share, and the UK Bring Your Own Device (BYOD) market was the fastest-growing market in the European Region.


The Asia-Pacific Bring Your Own Device (BYOD) Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to many users in the Region who use their devices during work, and the need for formalized policies for BYOD support is a challenge. Employees in this Region strongly prefer working even outside of office hours. Moreover, China’s Bring Your Own Device (BYOD) market held the largest market share. The Indian Bring Your Own Device (BYOD) market was the fastest growing in Asia-Pacific.


Bring your own device (BYOD) Key Market Players& Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Bring Your Own Device (BYOD) market grow even more. Market participants are also undertaking various strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, bring the own device (BYOD) industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the global Bring Your Own Device (BYOD) industry to benefit clients and increase the market sector. In recent years, the Bring Your Own Device (BYOD) industry has offered some of the most significant advantages to medicine. Major players in the Bring Your Own Device (BYOD) market, including Cisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security, HCL, and others, are attempting to increase market demand by investing in research and development operations.


Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.Salesforce introduced updates to the Customer Data Platform, new conversational intelligence powered by AI, and mobile offline access to relevant information, to name a few of the new Service and Marketing Cloud features. With the aid of these technologies, service teams and marketers can create tailored interactions that strengthen long-lasting client relationships across all industries, including healthcare, manufacturing, and retail.


Apple Inc. is an American multinational technology company headquartered in Cupertino, California. Apple is the world's largest technology company by revenue, with US$394.3 billion in 2022 revenue. As of March 2023, Apple is the world's biggest company by market capitalization. Apple announced some exciting and sweeping changes to managing Apple devices. Workspace ONE 2111 and iOS 15 improve BYOD with  User Enrollment and Required App enhancements. To improve user experience and promote higher rates of BYOD adoption for businesses, this new process in iOS 15 is more straightforward and faster than its predecessor.


Key Companies in the bring your own device (BYOD) market include




  • Cisco Systems, Inc.(CSCO (NASDAQ)) (U.S.),




  • AirWatch (U.S.),




  • AT&T (T (NYSE))(U.S.),




  • Microsoft Corporation (MSFT (NASDAQ))(U.S.),




  • Tech Mahindra Limited (TECHM (NSE))(India),




  • Honeywell International (HON (NYSE))(U.S.),




  • Capgemini (CAP (EPA)) (France),




  • Oracle Corporation (ORCL (NYSE))(U.S.),




  • Accenture (ACN (NYSE)) (Ireland),




  • SAP SE (SAP (ETR))(Germany),




  • Alcatel-Lucent S.A. (France),




  • Apperian (U.S.),




  • Hewlett-Packard (U.S.),




  • Duo Security (U.S.)




  • HCL (India)




Bring your own device (BYOD) Industry Developments.


April 2022: Salesforce introduced updates to the Customer Data Platform, new conversational intelligence powered by AI, and mobile offline access to relevant information, to name a few of the new Service and Marketing Cloud features. With the aid of these technologies, service teams and marketers can create tailored interactions that strengthen long-lasting client relationships across all industries, including healthcare, manufacturing, and retail.


January 2022: Apple announced some exciting and sweeping changes to how they will manage Apple devices. Workspace ONE 2111 and iOS 15 improve BYOD with  User Enrollment and Required App enhancements. To improve user experience and promote higher rates of BYOD adoption for businesses, this new process in iOS 15 is more straightforward and faster than its predecessor.


Bring Your Own Device (BYOD) Market Segmentation:


Bring your own device (BYOD) Device Outlook




  • Smartphones




  • Tablets




  • laptops




Bring your own device (BYOD) End-User Outlook




  • Mid-to-large sized businesses




  • small businesses




Bring your own device (BYOD) Regional Outlook




  • North America



    • US

    • Canada






  • Europe



    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





Report Attribute/Metric Details
Market Size 2023 USD 70.1 billion
Market Size 2024 USD 77.4 billion
Market Size 2032 USD 239.5 billion
Compound Annual Growth Rate (CAGR) 15.40%(2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Device, End-User, and Region
Geographies Covered North America, Europe, AsiaPacific, and the Rest of the World
Countries Covered The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled  Cisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security, HCL
Key Market Opportunities Information assortment to help improve consumer loyalty
Key Market Dynamics Expanded efficiency and diminished equipment costs. The developing conspicuousness of oversaw versatility administrations


Frequently Asked Questions (FAQ) :

The global Bring Your Own Device (BYOD) market size was valued at USD 70.1 Billion in 2023.

The global market is projected to grow at a CAGR of 15.40% during the forecast period, 2024-2032.

North America had the largest share of the global market

The key players in the market areCisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security,HCL.

The Smartphones Bring Your Own Device (BYOD) category dominated the market in 2022.

The Mid-to-large sized businesses had the largest share in the global market.

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