Direct Carrier Billing (DCB) Market Research Report – Forecast to 2027

Direct Carrier Billing Market Research Report, By Component (Hardware, Software & Services), Authentication (Single-Factor Authentication and Two Factor Authentication), Type (MO Base Window), Platform (Android), and By Feature - Forecast till 2027

ID: MRFR/ICT/4710-HCR | February 2021 | Region: Global | 100 pages

Direct Carrier Billing Market Overview:
The direct carrier billing market growth is expected to happen at a CAGR of 14% during the current forecast period that is 2021-2028. Based on the market trends and the growing demand for the market services across various market verticals, the global market is expected to reach the final market valuation worth USD 123 billion during the forecast period that ends in 2028. The industry developments in the trade fair are expecting major flourishments for the market trends in the upcoming years as a part of the forecast period.

The main reason which is pushing the growth of the market at such a massive scale is that the adoption rate is getting high and the penetration of the services is major across multiple industry verticals. Paid streaming services are acting as the major domains for revenue generation especially during and post the times of COVID 19. Also, the penetration of tablets and smartphones is growing across the regions of the world. The streaming services can be accessed through these smartphones and devices which are further expanding the market prospects.

Direct Carrier Billing Market COVID 19 Analysis:
The direct carrier billing (DCB) market has been subject to the adverse effects brought in by the arrival of the COVID 19 pandemic in Wuhan, China. The global spread of the pandemic was at a very fast pace. There were more than 4.89 billion cases and to further, curb the spread of the pandemic, the market players have taken various steps like the global shutdown of factories, production, and manufacturing units, ban on domestic and international travel, lockdowns. However, the arrival of the pandemic has had a major impact on all the industries and economies. However, for online business, applications like Google meet, Teams and Zoom have undergone a major demand along with the wide use of digital wallets and lockers for payments. Also, during the lockdown, the demand for online streaming of series and movies as entertainment and pass-time has presented various opportunities for the market.

Digital and online services like audio and video streaming backed with excellent video and display quality will present the global market with excellent opportunities that can help the market grow and recovery in the post-pandemic time. Online purchases for streaming subscriptions and also, game purchases, have increased during the pandemic as people are finding reasons to stay indoors. These applications and subscriptions are acting as a much-needed break for people to release their stress while working from home. Hence, the government is increasing its investment to research and develop new technology that promises an excellent experience. Also, the key market players are coming up with innovative strategies, plans, offers, and discounts that are targeting a larger audience to sign up for these subscriptions once and then decide accordingly during the forecast period that ends in 2028.

Direct Carrier Billing Market Dynamics:
The US market as a part of the North American region is witnessing a growing adoption for the audio and video streaming services across the target audience located in that area. The rise in the youngster crowd is pushing for a widespread demand for these services that are being provided by trusted market players like Netflix, Amazon, HBO, alongside Prime Video amongst others. Streaming on these platforms is a convenient and entertaining platform for millennials. Also, people are opting for these services as they are available in bundled packages being offered by a series of carrier networks that are both trusted and reliable. These will help the market grow in international competition and provide the market with bright prospects for the forecast period that ends in 2028.

On the contrary, these subscriptions for standalone buyers might be expensive. Millennials do not opt for clubbing and subscription sharing which might restrain the market to grow as per the expectations during the forecast period of 2021-2028. Also, the unavailability of streaming from the same account on different electronic devices is hampering the user experience and hence, the global market should resolve these issues and emerge as dominant winners across the globe during the forecast period of 2021-2028.

Direct Carrier Billing Market Technology Analysis:
To target a larger audience and cater to the interest of a larger audience that belongs to various age groups, the services are being made available at declined prices. Also, millennials have a thing for streaming services owing to the enlarged horizon and break-free availability of content which does not include any advertisements, as well. The subscription model is also witnessing a major momentum as people are clubbing to invest in the yearly subscription. Further, the high audio and video quality of content as a part of these streaming services is a complete value for money which further opens many growth doors and opportunities for the market during the forecast period of 2021-2028. The mobile games are undergoing an excellent momentum and hence, have promising inputs for the global growth of the market during the ongoing period.

Direct Carrier Billing Market Segment Overview:
Based on the trends and to meet the demand of the growing target audience on a global scale, the market has been segmented. These segments are available in various regions which will enhance the market operations and help the market reach the expected market valuation during the forecast period. The market segments are:

Platform type:
The market services are available across platforms like Android, Windows, and iOS

Market end-users:
The market end-users include the gaming industry, video content, movies, and music, amongst others.

The type segment of the market included pure DCB, MO, or Pin based Window, MSISDN forwarding, and Limited DCB, amongst others

The application segment of the market includes web payments, app stores, digital content, and others like mobile commerce.

Direct Carrier Billing Market Regional Analysis:
Based on the strategies opted by the market players in various geographical regions, the APAC region is expected to dominate the market operations. The main reason behind this growth during the forecast period is that there are high investments in the research and development activities that are backed by smartphone penetration will present growth prospects for the market. Also, smartphones are available in the market at affordable prices that will back the growing popularity of the digital content platforms in the region. Also, government initiatives are helping to increase the adoption of digital methods across the region in the period by the end of 2028.

Direct Carrier Billing Market Competitive Landscape:
The market players that are rendering their services to the target audience amongst the mushrooming global regions are as follows:

  • AT&T

  • txtNation Limited

  • Bango plc

  • Telenor ASA

  • Boku Inc.

  • Swisscom AG

  • Singapore Telecommunications Limited

  • NTH AG

  • Infomedia

  • Digital Turbine, Inc.

  • Orange S.A.


  • DOCOMO Digital

  • Fortumo

  • Imtpelus

Direct Carrier Billing Market Recent Developments:
The advent of the DCB method of payment is largely being recognized especially in the gaming industry that is a part of the regional US market. This is inclusive of the availability of these games on both mobile and consoles being provided by the prominent market players across the global region. The sale of mobile phones is also complying with the demand and subscriptions amongst the target audience that is demanding the market services in this region.

Boku Inc. and DAZN announced a partnership that will allow its subscribers to log in and pay for the services through various sources like mobile phones, broadbands, and TV accounts, as well. This announcement was done in May 2019. Through this partnership, Boku aims to provide direct carrier billing and bundling payment options for DAZN customers.

There is a rise in the youngster and millennial population that is adding to the ones that are present in the APAC region during the forecast period that will end in 2028. Gaming applications and gaming consoles are undergoing major growth owing to an excellent market presence in this region. The adoption rate of the DCB platform in context to the gaming consoles is likely to increase and help the market expand its scale of operations during the forecast period of 2021-2028.

Fortumo signed a partnership with Vidio to launch direct carrier billing services in countries like Indonesia. The partnership agreement was entered in October 2019. The idea behind this agreement is the introduction of DCB by Vidio in combination with Fortum’s DCB product. The digital merchants gain help by accessing the company’s direct interactions with the worldwide mobile operators.

Direct Carrier Billing Market Report Overview:

The global report helps in getting the market insights and predict the market rate and expected market valuation. The report helps in understanding the revenue potential of the market by witnessing the performance of the segments in various global regions. The report also talks about the points raised by industry leaders. Further, the report discusses the strategies of the market players and the company’s recent developments during the period.

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Frequently Asked Questions (FAQ) :

The rate at which the market can progress in the years to come is quite robust, given the rising number of mobile subscribers around the world.

The expected market size by 2023 can be quite lucrative, with many of the app based vendors like Google Play, Apple App Store, BlackBerry World and Windows Phone Store opting for direct carrier billing.

Fortumo, Bell Canada, AT&T, Bango, Orange, Singtel, NTT DoCoMo, Boku, T-Mobile, Swisscom, Telenor, DIMOCO, among others are the top players in the market.

Direct carrier billing is not dependent on banking infrastructure to complete a transaction, unlike other mobile payment methods.

Feature-wise, the primary segments listed in the report are Mobile Originated & Mobile Terminated, PIN defined, Pre-defined Window, and others.