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    Data-wrangling Market

    ID: MRFR/ICT/29943-HCR
    128 Pages
    Aarti Dhapte
    October 2025

    Data-wrangling Market Research Report By Deployment Model (On-Premises, Cloud-Based, Hybrid), By Data Type (Structured Data, Unstructured Data, Semi-Structured Data), By Functionality (Data Integration, Data Cleaning, Data Transformation, Data Enrichment, Data Visualization), By End User (Small and Medium Enterprises, Large Enterprises, Government), By Industry Vertical (Healthcare, Finance, Retail, Information Technology, Telecommunications) - Forecast to 2035

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    Data-wrangling Market Summary

    The Global Data-wrangling Market is poised for substantial growth, expanding from 5.65 USD Billion in 2024 to 26.7 USD Billion by 2035.

    Key Market Trends & Highlights

    Data-wrangling Key Trends and Highlights

    • The market is projected to grow at a compound annual growth rate of 15.17 percent from 2025 to 2035.
    • By 2035, the market valuation is expected to reach 26.7 USD Billion, indicating a robust demand for data-wrangling solutions.
    • In 2024, the market is valued at 5.65 USD Billion, reflecting the increasing importance of data management.
    • Growing adoption of data analytics tools due to the need for improved decision-making is a major market driver.

    Market Size & Forecast

    2024 Market Size 5.65 (USD Billion)
    2035 Market Size 26.7 (USD Billion)
    CAGR (2025-2035) 15.17%

    Major Players

    Microsoft, Amazon Web Services, RapidMiner, Trifacta, Domo, Alteryx, TIBCO Software, SAS Institute, IBM, Informatica, Oracle, Google Cloud, Talend, Pentaho

    Data-wrangling Market Trends

    The global data-wrangling market is experiencing significant growth driven by the increasing volume and variety of data generated across various sectors. Organizations are recognizing the need for efficient data preparation tools to transform raw data into a usable format for analysis. This surge is propelled by the ascent of big data analytics and the demand for data-driven decision-making. As businesses seek to leverage data for competitive advantage, the ability to harness and manipulate diverse data sets has become crucial.

    Moreover, the growth of cloud-based solutions is enabling greater accessibility to data-wrangling tools, allowing teams to collaborate more effectively across geographies. Numerous opportunities are emerging within the market, particularly as industries such as healthcare, finance, and retail continue to seek enhanced data capabilities. Companies that can provide sophisticated, yet user-friendly data-wrangling solutions stand to capture market share, especially those that incorporate advanced technologies like machine learning and automation.

    Additionally, the rise of self-service analytics is creating a demand for tools that empower non-technical users to engage with data directly, thus widening the potential customer base. Recent trends indicate a shift towards integrated platforms that combine data-wrangling with analytics and visualization capabilities, streamlining the workflow for data professionals.

    There is also a growing focus on data governance and security, as organizations aim to ensure compliance and protect sensitive information during the data-wrangling process. The increasing recognition of the importance of data quality is further underscoring the relevance of data-wrangling tools. As these trends continue to evolve, the data-wrangling market will see innovations that not only reshape how data is handled but also enhance overall organizational efficiency.

    The Global Data-wrangling Market is poised for robust growth as organizations increasingly recognize the necessity of transforming raw data into actionable insights to enhance decision-making processes.

    U.S. Department of Commerce

    Data-wrangling Market Drivers

    Increasing Data Volume

    The exponential growth of data generated globally drives the Global Data-wrangling Market Industry. In 2024, the market is projected to reach 5.65 USD Billion, reflecting the urgent need for effective data management solutions. Organizations across various sectors, including finance, healthcare, and retail, are inundated with vast amounts of structured and unstructured data. This surge necessitates advanced data-wrangling techniques to extract meaningful insights, streamline operations, and enhance decision-making processes. As data continues to proliferate, the demand for robust data-wrangling tools is likely to escalate, positioning the industry for substantial growth.

    Market Growth Projections

    The Global Data-wrangling Market Industry is poised for remarkable growth, with projections indicating a market size of 5.65 USD Billion in 2024 and an anticipated expansion to 26.7 USD Billion by 2035. This growth trajectory suggests a robust compound annual growth rate (CAGR) of 15.17% from 2025 to 2035. Such figures reflect the increasing reliance on data-driven strategies across various sectors, highlighting the critical role of data-wrangling in facilitating effective data management and analysis. The market's upward trend underscores the necessity for organizations to invest in data-wrangling solutions to remain competitive in a data-centric landscape.

    Rising Adoption of Cloud Computing

    The increasing adoption of cloud computing technologies significantly influences the Global Data-wrangling Market Industry. Organizations are migrating their data to cloud platforms, which necessitates efficient data-wrangling processes to ensure data integrity and accessibility. By 2035, the market is anticipated to expand to 26.7 USD Billion, driven by the need for seamless data integration and management in cloud environments. Cloud-based data-wrangling solutions offer scalability, flexibility, and cost-effectiveness, making them appealing to businesses of all sizes. This trend underscores the importance of data-wrangling in optimizing cloud data workflows and enhancing overall operational efficiency.

    Regulatory Compliance and Data Governance

    The increasing complexity of regulatory requirements and the need for robust data governance frameworks significantly impact the Global Data-wrangling Market Industry. Organizations are compelled to ensure compliance with various data protection regulations, such as GDPR and CCPA. This necessitates effective data-wrangling practices to manage and process data responsibly. The market's growth is fueled by the demand for solutions that facilitate data lineage, auditing, and reporting capabilities. As businesses navigate the evolving regulatory landscape, the importance of data-wrangling in maintaining compliance and governance is likely to intensify, further driving market expansion.

    Technological Advancements in Data Processing

    Technological advancements in data processing and analytics are reshaping the Global Data-wrangling Market Industry. Innovations such as artificial intelligence and machine learning are enhancing data-wrangling capabilities, enabling organizations to automate and streamline data preparation processes. These advancements allow for faster data integration and transformation, which is crucial in today’s fast-paced business environment. As organizations seek to leverage advanced analytics for competitive advantage, the demand for sophisticated data-wrangling tools is expected to rise. This trend indicates a shift towards more intelligent data management solutions that can handle complex data challenges effectively.

    Growing Demand for Data-Driven Decision Making

    The increasing emphasis on data-driven decision-making across industries propels the Global Data-wrangling Market Industry. Organizations recognize the value of leveraging data analytics to gain competitive advantages. As a result, the market is projected to grow at a CAGR of 15.17% from 2025 to 2035. Companies are investing in data-wrangling tools to transform raw data into actionable insights, enabling them to make informed strategic decisions. This trend is particularly evident in sectors such as marketing, where data-driven strategies are essential for targeting and engagement. The focus on data-driven decision-making is likely to sustain the momentum of the data-wrangling market.

    Market Segment Insights

    Data-wrangling Market Deployment Model Insights

    The Deployment Model segment of the global data-wrangling market showcases substantial growth and diverse options catering to various business needs. Among these, the Cloud-Based model stands out with a valuation of 2.52 USD billion, reflecting a growing preference for cloud solutions due to their scalability, flexibility, and cost-effectiveness, which are highly sought after in today's dynamic data environments.

    Following closely is the On-Premises model, valued at 1.46 USD billion, favored by organizations seeking greater control over their data security and operations. Despite its lower contribution compared to Cloud-Based, it holds significance for sectors that prioritize data governance and compliance. The Hybrid model, which combines the strengths of both, is valued at 0.94 USD billion and is gaining traction as it offers a balanced approach, allowing firms to leverage cloud efficiencies while retaining on-premises data sovereignty.

    This flexibility has made Hybrid a significant player in the global data-wrangling market. The increasing adoption of data-driven policies across industries underlines the importance of these deployment models as companies strive to enhance operational efficiency and derive insights from their data. Each deployment option caters to different organizational requirements, ensuring that users can select a model that aligns effectively with their strategic goals.

    Overall, the Deployment Model segment demonstrates a vibrant landscape characterized by varying degrees of market growth, driven by technological advancements and the evolving needs of businesses, positioning itself as a critical component of the global data-wrangling market.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Data-wrangling Market Data Type Insights

    This segment is broadly categorized into Structured, Unstructured, and Semi-Structured Data, collectively driving market growth. Structured Data, characterized by its organized format, continues to dominate as it integrates seamlessly with traditional databases, enabling efficient data processing and analytics.

    Unstructured Data, which makes up a significant portion of the data generated today, presents challenges due to its irregular format but also offers immense opportunities for businesses that can harness its insights. Meanwhile, Semi-Structured Data serves as a bridge, often containing both structured and unstructured elements, making it crucial for enriching datasets that enhance analytics capabilities. These sub-categories reflect the diverse landscape of data management, which is shaped by the increasing demand for data-driven decision-making across industries.

    The high growth rate in the overall global data-wrangling market is underpinned by advancements in technology and the growing need for organizations to handle and analyze vast amounts of data efficiently.

    Data-wrangling Market Functionality Insights

    In this market, key functionalities such as Data Integration, Data Cleaning, Data Transformation, Data Enrichment, and Data Visualization play critical roles in ensuring high-quality, actionable data. Data Integration remains significant as organizations seek streamlined processes to unify diverse data sources, enhancing accessibility and analytics capabilities.

    Meanwhile, Data Cleaning is paramount, allowing businesses to maintain accuracy in their datasets, which is essential for reliable decision-making. Data Transformation further supports the market by enabling businesses to convert raw data into meaningful formats, thus improving data usability.

    Data Enrichment adds additional context to the data, offering deeper insights and fostering informed strategic choices. Lastly, Data Visualization is crucial for presenting complex data in a simpler form, aiding professionals across industries to understand trends and patterns effectively.

    The convergence of these functionalities is essential for driving innovation and operational efficiency in the global data-wrangling market, ultimately reflecting significant growth trends and opportunities.

    Data-wrangling Market End User Insights

    Within this market, the End User segment exhibits diverse needs and challenges that drive its development, including Small and Medium Enterprises, Large Enterprises, and Government entities. Small and Medium Enterprises play a critical role as they increasingly adopt data-wrangling tools to streamline operations and enhance decision-making capabilities, allowing them to compete effectively.

    On the other hand, Large Enterprises dominate the market due to their extensive data requirements and resources, leveraging data-wrangling solutions to harness insights from vast datasets for strategic advantage.

    Governments also represent a significant user group, utilizing data-wrangling for improved transparency and to inform public policy through enhanced data analytics. As organizations across these categories prioritize data-driven decision-making, the global data-wrangling market is witnessing consistent momentum, influenced by advancements in technology, growing data proliferation, and an ever-increasing demand for efficiency across various sectors.

    This segmentation highlights the varying yet complementary needs of different industry players within the global data-wrangling market, reflecting a robust framework for market growth.

    Data-wrangling Market Vertical Insights

    Each of the sub-segments plays a vital role in driving market growth as organizations increasingly rely on data-wrangling solutions to convert raw data into actionable insights. In Healthcare, the demand for effective data handling is rising due to the need for enhanced patient care and operational efficiencies.

    The Finance sector benefits from data-wrangling to streamline operations, manage risks, and ensure compliance with regulations.

    Meanwhile, the Retail industry leverages data management for better customer insights and inventory control, making it a significant contributor to the market. Information Technology continues to evolve, underscoring the importance of data wrangling in supporting big data analytics and cloud initiatives.

    Telecommunications sees a notable impact, with companies seeking to improve network performance and customer service through effective data integration. As the global data-wrangling market statistics indicate, these industry verticals not only enhance market revenue but also present challenges and opportunities that shape future growth trajectories.

    Get more detailed insights about Data-wrangling Market

    Regional Insights

    The Regional segment of the global data-wrangling market encompasses diverse areas, with North America leading in valuation at 2.1 USD billion in 2023, highlighting its dominance due to advanced technology adoption and the presence of key market players.

    Europe followed closely with a valuation of 1.4 USD billion, benefiting from robust data regulation frameworks that enhance data quality initiatives. Meanwhile, the Asia Pacific market, valued at 1.0 USD billion, is experiencing rapid growth driven by increasing digital transformation initiatives across various industries.

    South America and the Middle East and Africa, although smaller, were witnessing significant interest, valued at 0.25 USD billion and 0.17 USD billion respectively in 2023, as organizations aim to harness data-driven strategies for competitive advantage.

    By 2032, these figures are projected to grow substantially, with North America reaching 7.5 USD billion and Europe 5.0 USD billion, reinforcing their pivotal roles. The growth in these regions is propelled by the rising importance of data management solutions amid an expanding digital economy, while challenges such as data privacy concerns and skill shortages pose hurdles that need addressing for future growth.

    Overall, the global data-wrangling market statistics reflect a vibrant landscape, with varied regional contributions reflecting unique market dynamics and opportunities.

    Data-wrangling Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The global data-wrangling market has witnessed significant growth, driven by the increasing need for businesses to process and analyze large volumes of data effectively. Competitive insights reveal a dynamic landscape where various companies are striving to innovate and enhance their offerings, focusing on user-friendly solutions that simplify data preparation for stakeholders.

    As organizations shift towards data-driven decision-making, the demand for efficient data-wrangling tools has surged. Key players are leveraging advanced technologies, including artificial intelligence and machine learning, to automate data cleaning, transformation, and integration. This competitive environment encourages companies to differentiate themselves through unique features, integrations, and pricing strategies, leading to a fragmented yet vibrant market characterized by both established giants and agile startups.

    Microsoft has established a strong presence in the global data-wrangling market through its comprehensive suite of data solutions. The company has leveraged its robust cloud infrastructure to provide seamless integration with various data sources. Microsoft offers tools that focus on user accessibility, allowing even those with limited technical expertise to manipulate and prepare data efficiently. Its extensive ecosystem, which includes Azure and Power BI, empowers users to visualize and analyze their data after wrangling, making it a preferred choice among enterprises.

    Furthermore, Microsoft's commitment to continuous innovation ensures that its solutions evolve to meet changing market demands, solidifying its position as a leader in the field of data-wrangling. Amazon Web Services is another formidable player in the global data-wrangling market, offering a variety of services that cater to diverse data processing needs. With its scalable cloud platforms, Amazon Web Services provides businesses with the ability to handle large datasets, making data-wrangling an essential part of their operational processes.

    The company emphasizes flexibility and customization in its data-wrangling tools, enabling organizations to tailor their data preparation workflows according to their specific requirements. The robust security measures and compliance features inherent to Amazon Web Services also enhance its appeal to enterprises operating in regulated industries. Overall, Amazon Web Services continues to expand its market share through innovative solutions that address the burgeoning need for efficient data management in an increasingly data-centric world.

    Key Companies in the Data-wrangling Market market include

    Industry Developments

    • Q2 2024: Alteryx launches new AI-powered data wrangling platform for enterprises Alteryx announced the release of its next-generation data wrangling platform, integrating advanced AI features to automate data preparation and cleansing for large organizations. The launch aims to streamline analytics workflows and reduce manual data handling.
    • Q2 2024: Alteryx Appoints Mark Anderson as CEO to Drive Next Phase of Growth Alteryx, a leader in data wrangling and analytics automation, announced the appointment of Mark Anderson as Chief Executive Officer, signaling a strategic focus on expanding its enterprise data preparation offerings.
    • Q3 2024: Dataiku raises $200 million in Series F funding to expand data wrangling capabilities Dataiku secured $200 million in a Series F funding round led by new and existing investors, with the capital earmarked for enhancing its data wrangling and AI-driven data preparation tools for global enterprise clients.
    • Q3 2024: Trifacta partners with Google Cloud to deliver advanced data wrangling on BigQuery Trifacta announced a strategic partnership with Google Cloud, integrating its data wrangling technology directly into BigQuery to provide seamless data preparation and transformation for cloud analytics users.
    • Q4 2024: Talend acquires data wrangling startup Nexla to boost automation Talend, a global leader in data integration, acquired Nexla, a startup specializing in automated data wrangling, to enhance its platform’s automation and self-service data preparation capabilities.
    • Q4 2024: AWS launches new serverless data wrangling service for enterprise analytics Amazon Web Services introduced a serverless data wrangling service designed to simplify and accelerate data preparation for analytics, targeting enterprise customers seeking scalable, automated solutions.
    • Q1 2025: Informatica unveils AI-powered data wrangling module in Intelligent Data Management Cloud Informatica launched a new AI-driven data wrangling module within its Intelligent Data Management Cloud, enabling users to automate complex data preparation tasks and improve data quality for analytics.
    • Q1 2025: Alteryx acquires data preparation startup Unifai for $120 million Alteryx announced the acquisition of Unifai, a French data preparation startup, for $120 million, aiming to strengthen its AI-powered data wrangling and automation capabilities in the European market.
    • Q2 2025: DataRobot partners with Snowflake to deliver integrated data wrangling and machine learning DataRobot and Snowflake announced a partnership to integrate DataRobot’s data wrangling and machine learning tools directly into the Snowflake Data Cloud, streamlining the end-to-end analytics workflow for joint customers.
    • Q2 2025: Altair launches new cloud-native data wrangling solution for manufacturing sector Altair introduced a cloud-native data wrangling platform tailored for manufacturing companies, offering automated data preparation and integration features to accelerate digital transformation initiatives.

    Future Outlook

    Data-wrangling Market Future Outlook

    The Global Data-wrangling Market is projected to grow at a 15.17% CAGR from 2024 to 2035, driven by increasing data complexity, demand for real-time analytics, and advancements in AI technologies.

    New opportunities lie in:

    • Develop AI-driven data-wrangling tools to enhance automation and efficiency.
    • Create industry-specific data-wrangling solutions tailored for healthcare and finance.
    • Leverage cloud-based platforms for scalable data-wrangling services to attract SMEs.

    By 2035, the Global Data-wrangling Market is expected to be a pivotal component of data management strategies.

    Market Segmentation

    Data-wrangling Market End User Outlook

    • Small and Medium Enterprises
    • Large Enterprises
    • Government

    Data-wrangling Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Data-wrangling Market Vertical Outlook

    • Healthcare
    • Finance
    • Retail
    • Information Technology
    • Telecommunications

    Data-wrangling Market Data Type Outlook

    • Structured Data
    • Unstructured Data
    • Semi-Structured Data

    Data-wrangling Market Functionality Outlook

    • Data Integration
    • Data Cleaning
    • Data Transformation
    • Data Enrichment
    • Data Visualization

    Data-wrangling Market Deployment Model Outlook

    • On-Premises
    • Cloud-Based
    • Hybrid

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    FAQs

    What is the expected market size of the global data-wrangling market by 2032?

    The global data-wrangling market is expected to reach a valuation of 17.5 USD billion by 2032.

    What is the projected CAGR for the global data-wrangling market from 2024 to 2032?

    The global data-wrangling market is projected to have a CAGR of 15.14 from 2024 to 2032.

    Which region is anticipated to have the largest market share in the global data-wrangling market by 2032?

    North America is anticipated to have the largest market share, valued at 7.5 USD billion by 2032.

    How is the Cloud-Based deployment segment expected to grow by 2032?

    The Cloud-Based deployment segment is expected to grow from 2.52 USD billion in 2023 to 9.3 USD billion by 2032.

    Who are the key players in the global data-wrangling market?

    Key players in the global data-wrangling market include Microsoft, Amazon Web Services, and IBM, among others.

    What is the expected market value of the On-Premises segment by 2032?

    The On-Premises segment is expected to be valued at 5.28 USD billion by 2032.

    Which region is expected to show significant growth in the global data-wrangling market?

    The APAC region is expected to show significant growth, increasing from 1.0 USD billion in 2023 to 3.6 USD billion in 2032.

    What is the projected market value for the Hybrid deployment model by 2032?

    The Hybrid deployment model is projected to reach a value of 3.92 USD billion by 2032.

    Which segment had the smallest market share in the global data-wrangling market in 2023?

    The Hybrid deployment model had the smallest market share, valued at 0.94 USD billion in 2023.

    What is the projected value of the South American region in the global data-wrangling market by 2032?

    The South American region is projected to reach a value of 0.9 USD billion by 2032.

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