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Curcumin Market Share

ID: MRFR//6353-HCR | 90 Pages | Author: Snehal Singh| May 2024

In order to gain a competitive advantage, the Curcumin Market, a sizable sector of the natural goods and dietary supplement business, uses a variety of market share positioning techniques. A main tactic is to highlight the purity and quality of the product. Because curcumin has been linked to health benefits, businesses make a point of procuring premium turmeric and using cutting-edge extraction techniques to guarantee the creation of effective and pure curcumin supplements. Companies want to stand out in a market where product effectiveness is crucial by attracting customers' confidence by emphasizing the quality and purity of their offerings.

Product diversity is a key component of the Curcumin Market's market share positioning strategy. Because of the many ways that curcumin may be used in cosmetics, functional foods, and dietary supplements, businesses are trying to expand the range of products they provide. This might entail devising novel delivery mechanisms, blending curcumin with other beneficial substances, or producing customized formulations. Companies may reach a wider audience and meet certain requirements by providing a variety of curcumin-based goods, which can lead to a rise in market share.

A noteworthy tactic used by several businesses in the Curcumin Market is cost leadership. The manufacture of curcumin may be made more affordable by streamlining production procedures, streamlining supply chains, and making sure raw materials are sourced effectively. These businesses hope to draw in cost-conscious customers and increase their market share by providing reasonably priced curcumin supplements without sacrificing quality. This tactic works especially well in marketplaces where consumers' decisions are influenced by price sensitivity.
Innovation and research and development (R&D) are key factors that influence market share in the curcumin industry. To increase the effectiveness of goods based on curcumin, businesses engage in investigating innovative extraction methods, enhancing bioavailability, and developing inventive formulations. Product diversification is aided by innovations like mixing curcumin with other beneficial chemicals or using nanotechnology to boost absorption. Remaining at the forefront of scientific developments enables businesses to provide innovative goods, which may result in a rise in market share.

Covered Aspects:

Report Attribute/Metric	Details

Curcumin Market Highlights:

Curcumin Market Trends

Curcumin Market Analysis

Curcumin Market Share

Curcumin Companies

Global Curcumin Market Scenario

Curcumin Market size is expected to reach USD 199.89 million by 2030, growing at a 16.67% CAGR during the forecast period.

Curcumin is an ingredient used in the food & beverage and pharmaceuticals and nutraceuticals industries, among others. It helps in enhancing the existing flavor and color of products. The global curcumin market is expected to register an impressive CAGR during the forecast period owing to the rising health awareness among consumers. The increasing number of health-conscious people across the globe is boosting the demand for healthy and natural food ingredients, which, in turn, is driving the consumption of curcumin as a food additive. Additionally, increasing awareness of the ill-effects of excess consumption of artificial additives is a crucial determinant catalyzing market growth. Moreover, curcumin offers various medicinal benefits due to the presence of anti-cancer, antioxidant, and anti-inflammatory properties.

Stringent government regulations prohibiting the use of certain chemicals in food & beverage, medicine, and personal care products are expected to drive the adoption of curcumin in several industries

Segmentation

The global curcumin market has been segmented based on form, category, application, and region.

Based on form, the global curcumin market has been divided into liquid and powder.

On the basis of category, the global curcumin market has been classified as organic and conventional.

The global curcumin market has also been categorized, on the basis of application, as food & beverage, pharmaceuticals and nutraceuticals, and others.

The global curcumin market has been studied with regard to four key regions—North America, Europe, Asia-Pacific, and the rest of the world.

The North American curcumin market has further been segmented into the US, Canada, and Mexico. The European curcumin market has been classified as the UK, Germany, France, Italy, Spain, and the rest of Europe. The curcumin market in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific. The curcumin market in the rest of the world has been segmented into South America, the Middle East, and Africa.

Regional Market Summary

Global Curcumin Market Share (%), by Region, 2018 Source: Secondary Sources and MRFR Analysis

Asia-Pacific is expected to dominate the global curcumin market during the forecast period due to the increasing demand for healthy food ingredients in the region. The presence of prominent market players in Asia-Pacific is also expected to catalyze regional market growth. North America is expected to register the highest CAGR during the forecast period of 2019 to 2024 owing to the rising health awareness and growing presence of market players in the region.

Global Curcumin Market, by Form

Liquid

Powder

Global Curcumin Market, by Category

Organic

Conventional

Global Curcumin Market, by Application

Food & Beverage

Pharmaceuticals and Nutraceuticals

Others

Global Curcumin Market, by Region

North America
- US
- Canada
- Mexico

Europe
- Germany
- France
- Italy
- Spain
- UK
- Rest of Europe

Asia-Pacific
- Japan
- China
- India
- Australia and New Zealand
- Rest of Asia-Pacific

Rest of the World (RoW)
- South America
- Middle East
- Africa

Key Players in the Global Curcumin Market

Sabinsa Corporation (Germany)

Rosun Natural Products Pvt. Ltd (India)

Konark Herbals & Health Care (India)

PT. Helmigs Prima Sejahtera (Indonesia)

Star Hi Herbs Pvt. Ltd. (India)

SV Agrofood (India)

Arjuna Natural Extracts Ltd. (India)

Hindustan Mint & Agro Products Pvt. Ltd. (India)

Synthite Industries Pvt. Ltd. (India)

Herboveda India Pvt. Ltd. (India)

Intended Audience

Curcumin producers/suppliers

Food manufacturers/processors

Pharmaceuticals and nutraceuticals manufacturers/processors

Food ingredient manufacturers

Raw material suppliers and distributors

Traders, exporters, and importers

Curcumin Companies

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