Automotive Infotainment Market Research Report - Forecast 2024

Automotive Infotainment Market Research Report - Forecast 2024

ID: MRFR/AM/2676-CRR | April, 2018 | Region: Global | 110 pages | Cooked Research Reports

Automotive Infotainment Market Research Report: Information by Operating System (QNX, Microsoft, Linux, and Others), and by Regions (North America, APAC, Europe, Rest of the World) - Global Forecast to 2024


Market Scenario


The automotive infotainment is a collection of different hardware and software systems. These systems are primarily used in the audiovisual entertainment systems. The automotive infotainment system that has been incorporated in the automobiles has undergone a lot of change over time. The system has come a long way from the days of mono speakers and cassette players, and the radio or the transistor players to the present day systems. These present-day infotainment system consists of CD players, USB players, Bluetooth players, multi-channel radio players, smartphone connection facility, stereo multi-speaker sets and LCD & LED screens. The incorporation of navigation system and the connection of automobile entertainment system to the smartphone internet connection provides further options in the infotainment system.


There are many factors responsible for the growth of the automotive infotainment market. Firstly, there is an increased support for open source platforms, which can be used for building integrated software, which run these infotainment systems. Secondly, these infotainment systems can easily be connected to a number of devices operating on different operating systems such as smartphones operating on the Android, iOS or Symbian technology. The ability of these systems to be connected with other devices such as USB drives, laptops, and tablets adds to the smooth customer experience. Thirdly, rising demand from the automotive customers for the installation of integrated infotainment systems adds to the increased production of these systems from automakers. The automotive infotainment market is expected to expand at CAGR of around 6.36% during the period 2018 to 2024.


The automotive infotainment market is segmented based on the operating system that it is built upon and the regions. On the basis of operating system the largest market share is captured by QNX followed by Linux, Microsoft and Others. The QNX is a unique platform that is meant specifically for further development the automotive infotainment systems. It is designed to offer flexibility and support to a wide variety of gadgets or systems that can further be attached to the systems based on the QNX. Microsoft uses specially designed systems developed on Windows, which helps in seamless integration of the different devices running on different operating systems to run along with the infotainment system. QNX, which accounted for a market value of USD 10,707  million with a market share of 47%, is expected to expand at CAGR of 6.26%; projecting a market value of USD 16,267 million in 2023.


Automotive Infotainment Market, By Segmentation


Automotive Infotainment Market


North America has dominated the market during the forecast period because the sales of large automobiles for long distance travelling is the highest in this region. Since people in this region prefer the personal automobile for travelling over the public transport, installation of high-end infotainment systems in these vehicles makes business sense to lure the customers. This helps customers spend more time in the automobile, comfortably. The global automotive infotainment market in North America is expected to expand at a CAGR of 6.49% during the forecast period. Asia Pacific is the second largest market that has grown during the forecast period due to consistent increase in the automotive sales since the last two decades.


Key Players


The key players in global automotive infotainment market are Alpine Electronics, Inc. (Japan), Continental AG (Germany), Harman International Industries, Inc. (U.S.), Panasonic Corporation (Japan), and Pioneer Corporation (Japan). DENSO Corporation (Japan), Garmin Ltd. (U.S.), Kenwood Corporation (Japan), Aptiv PLC (U.S.), and AllGo Embedded Systems Pvt Ltd (India) are among others.


The report for Global Automotive Infotainment Market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value and volume, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.

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TABLE OF CONTENTS

2.1 Definition 13


2.2 Scope of the Study 13


2.3 Assumptions 14


2.4 Market Structure 14

3.1 Research Process 15


3.2 Primary Research 15


3.3 Secondary Research 16


3.4 Market Size Estimation 16


3.5 Forecast Model 18

4.1 Introduction 19


4.2 Market Drivers 20


4.2.1 Impact Analysis: Market Drivers 20


4.2.2 Rising Demand For Infotainment Systems In Mass Production Of Vehicles 20


4.2.3 Provision for smartphone integration with IVI systems 20


4.2.4 Increased support for open-source and standard platforms for application development 21


4.2.5 Integration of infotainment with other systems 21


4.3 Market Challenges 21


4.3.1 Impact Analysis: Market Challenges 21


4.3.2 Different product lifecycles for smartphones and embedded infotainment systems 22


4.3.3 Design complexity 22


4.3.4 Distraction for drivers 22


4.3.5 Growing concerns about data security 23


4.4 Market Trends 23


4.4.1 Impact Analysis: Market Trends 23


4.4.2 Data analytics in infotainment systems 23


4.4.3 Adoption of media oriented systems transport (MOST) technology to simplify system upgrades and prolong the lifecycle of embedded infotainment 24


4.4.4 Over-the-air (OTA) updates for embedded infotainment systems 24


4.4.5 Advanced technologies like OLED-based infotainment systems 25


4.4.6 Reduced dependence on smartphones for applications 25

5.1 Five Forces Analysis 26


5.1.1 Threat from New Entrants 26


5.1.2 Bargaining Power of Supplier 27


5.1.3 Bargaining Power of Buyers 27


5.1.4 Threat from Substitutes 27


5.1.5 Threat of Rivalry 28


5.2 Value Chain Analysis 28

6.1 Introduction 29


6.2 QNX 31


6.3 Microsoft 31


6.4 Linux 31


6.5 Others 31

7.1 Introduction 32


7.2 North America 34


7.2.1 US 36


7.2.2 Canada 37


7.3 Europe 38


7.3.1 Germany 40


7.3.2 UK 41


7.3.3 France 42


7.3.4 Spain 43


7.3.5 Rest of Europe 44


7.4 Asia-Pacific 45


7.4.1 China 48


7.4.2 Japan 49


7.4.3 India 50


7.4.4 Rest of Asia-Pacific 51


7.5 Rest of the World 52


7.5.1 Middle East & Africa 54


7.5.2 South America 55

9.1 Alpine Electronics, Inc. 60


9.1.1 Company Overview 60


9.1.2 Financial Overview 60


9.1.3 Product/Service Offering 61


9.1.4 Strategy 62


9.1.5 SWOT Analysis 63


9.2 Continental AG 64


9.2.1 Company Overview 64


9.2.2 Financial Overview 64


9.2.3 Product/Service offering 65


9.2.4 Strategy 65


9.2.5 SWOT Analysis 66


9.3 Harman International 67


9.3.1 Company Overview 67


9.3.2 Product/Service offering 67


9.3.3 Financial Overview 68


9.3.4 Strategy 68


9.3.5 SWOT Analysis 69


9.4 Panasonic Corporation 70


9.4.1 Company Overview 70


9.4.2 Financial Overview 70


9.4.3 Product/Service Offering 71


9.4.4 Strategy 71


9.4.5 SWOT Analysis 72


9.5 Pioneer Corporation 73


9.5.1 Company Overview 73


9.5.2 Financial Overview 73


9.5.3 Product/Service Offering 74


9.5.4 Strategy 75


9.5.5 SWOT Analysis 76


9.6 DENSO CORPORATION 77


9.6.1 Company Overview 77


9.6.2 Product/Service Offering 77


9.6.3 Financial Overview 78


9.6.4 Strategy 79


9.7 Garmin Ltd 80


9.7.1 Company Overview 80


9.7.2 Product/Service Offering 80


9.7.3 Financial Overview 81


9.7.4 Strategy 81


9.8 KENWOOD Corporation 82


9.8.1 Company Overview 82


9.8.2 Product/Service Offering 82


9.8.3 Financial Overview 83


9.8.4 Strategy 84


9.9 Delphi Automotive PLC 85


9.9.1 Company Overview 85


9.9.2 Product/Service Offering 85


9.9.3 Financial Overview 86


9.9.4 Strategy 86


9.10 ALLGo Embedded Systems Pvt Ltd 88


9.10.1 Company Overview 88


9.10.1 Product/Service Offering 88


9.10.2 Financial Overviewss 88


9.10.3 Strategy 88

TABLE 1 PRODUCT OFFERINGS 11

TABLE 2 ALPINE ELECTRONICS, INC.: KEY DEVELOPMENTS, 2014-2016 44

TABLE 3 GLOBAL AUTOMOTIVE INFOTAINMENT MARKET FOR EMBEDED NAVIGATION SYSTEM 2016-2020 (USD BILLION) 61


FIGURE 1 GLOBAL AUTOMOTIVE INFOTAINMENT MARKET: VALUE CHAIN ANALYSIS 15

FIGURE 2 GLOBAL AUTOMOTIVE INFOTAINMENT MARKET, 2015-2020 (USD BILLION) 17

FIGURE 3 FIVE FORCES ANALYSIS 18

FIGURE 4 MARKET SEGMENTATION, BY GEOGRAPHY, 2016 19

FIGURE 5 MARKET SEGMENTATION, BY GEOGRAPHY, 2020 20

FIGURE 6 MARKET SEGMENTATION BY GEOGRAPHY 2015-2020 (USD BILLION) 20

FIGURE 7 MARKET SEGMENTATION BY GEOGRAPHY 2015-2020 (%SHARE) 20

FIGURE 8 AUTOMAOTIVE INFOTAINMENT MARKET IN AMERICAS 2015-2020 (USD BILLION) 21

FIGURE 9 AUTOMAOTIVE INFOTAINMENT MARKET IN ASIA-PACIFIC 2015-2020 (USD BILLION) 22

FIGURE 10 AUTOMAOTIVE INFOTAINMENT MARKET IN EMEA 2015-2020 (USD BILLION) 24

FIGURE 11 MARKET SEGMENTATION, BY OS, 2016 26

FIGURE 12 MARKET SEGMENTATION, BY OS, 2020 26

FIGURE 13 MARKET SEGMENTATION BY OS 2015-2020 (USD BILLION) 27

FIGURE 14 MARKET SEGMENTATION BY OS 2015-2020 (% SHARE) 27

FIGURE 15 AUTOMAOTIVE INFOTAINMENT MARKET BY QNX 2015-2020 (USD BILLION) 28

FIGURE 16 AUTOMAOTIVE INFOTAINMENT MARKET BY MICROSOFT 2015-2020 (USD BILLION) 29

FIGURE 17 AUTOMAOTIVE INFOTAINMENT MARKET BY LINUX 2015-2020 (USD BILLION) 30

FIGURE 18 AUTOMAOTIVE INFOTAINMENT MARKET BY OTHERS 2015-2020 (USD BILLION) 31

FIGURE 19 IMPACT ANALYSIS: GROWTH DRIVERS 32

FIGURE 20 IMPACT ANALYSIS: CHALLENGES 34

FIGURE 21 IMPACT ANALYSIS: MARKET TRENDS 36

FIGURE 22 LIST OF KEY VENDORS IN GLOBAL AUTOMOTIVE INFOTAINMENT MARKET 39

FIGURE 23 OTHER VENDORS IN GLOBAL AUTOMOTIVE INFOTAINMENT MARKET 40

FIGURE 24 GROWTH STRATEGIES ADOPTED BY KEY PLAYERS IN GLOBAL AUTOMOTIVE INFOTAINMENT MARKET, 2014-2017 (%) 41

FIGURE 25 ALPINE ELECTRONICS, INC : TOTAL REVENUE VS SEGMENTAL REVENUE (AUDIO EQUIPMENT BUSINESS AND COMMUNICATION EQUIPMENT BUSINESS 42

FIGURE 26 ALPINE ELECTRONICS, INC: GEOGRAPHIC REVENUE MIX, 2016 (%) 43

FIGURE 27 CONTINENTAL : TOTAL REVENUE VS SEGMENTAL REVENUE (INTERIOR DIVISION) 46

FIGURE 28 INTERIOR DIVISION: GEOGRAPHIC REVENUE MIX, 2015 (IN %) 47

FIGURE 29 CONTINENTAL: KEY DEVELOPMENTS, 2014-2016 (%) 48

FIGURE 30 HARMAN INTERNATIONAL: TOTAL REVENUE VS SEGMENTAL REVENUE (INFOTAINMENT) 50

FIGURE 31 HARMAN INTERNATIONAL: GEOGRAPHIC REVENUE MIX, 2015 (%) 50

FIGURE 32 HARMAN INTERNATIONAL: KEY DEVELOPMENTS, 2014-2016 (%) 51

FIGURE 33 PANASONIC CORPORATION: NET SALES VS SEGMENTAL SALES, 2014-2016 (USD MILLION) 53

FIGURE 34 PANASONIC CORPORATION: GEOGRAPHICAL REVENUE MIX, 2016 (IN %) 54

FIGURE 35 PANASONIC CORPORATION: KEY DEVELOPMENTS, 2014-2017 (IN %) 55

FIGURE 36 PIONEER COPORATION: NET SALES VS SEGMENTAL SALES, 2014-2016 (USD MILLION) 57

FIGURE 37 PIONEER COPORATION: GEOGRAPHICAL REVENUE MIX, 2016 (%) 58

FIGURE 38 PIONEER CORPORATION: KEY DEVELOPMENTS, 2014-2017 (%) 59

FIGURE 39 GLOBAL AUTOMOTIVE INFOTAINMENT MARKET FOR EMBEDED NAVIGATION SYSTEM 2016-2020 (% SHARE) 62