Wallpaper Market Research Report – Global Forecast till 2027

Wallpaper Market Research Report, By Type (Vinyl, Nonwoven, Paper, Fabric, and others), End-user (Residential construction, and Non-residential construction) and Region — Global Forecast till 2027

ID: MRFR/CO/5837-HCR | February 2021 | Region: Global | 102 pages

Please note that the assessment period of report has been updated from 2017-2023 to 2020-2027. Cordially fill Sample form for updated data.

Market Synopsis: Global Wallpaper Market


Wallpaper market is driven by several factors such as increasing focus on better aesthetics, growing trends of interior designing, ease of installation, time saving process, and the advancement in the material. Wallpapers have become a significant method to impart style, color, and personalized patterns into a room.


With the growth in the real estate, private construction sector and rapid urbanization, growing number of residential building and remodeling & renovation projects have been witnessed. This growth has led to the increased demand for better aesthetics and personalized interiors. Furthermore, the global environmental issues have led to the technological advancement in the material side of wallpapers market, which have been contributory in generating demand for eco-friendly wallpapers. The wallpaper products typically command most of the attention, but the material is just as important with regard to its function. Lot of emphasis has been paid to the material development and with such development of advanced materials along with increased focus on aesthetics and durability, the market is anticipated to gain momentum in the coming years.


The global Wallpaper market is expected to witness a CAGR of around 4.52%, to reach at USD 29.15 billion over the forecast period.


Global Wallpaper Market: Regional Analysis


The global wallpaper market has been segmented into regions of North America, Europe, Asia-pacific, and Rest of the world (RoW). Asia-Pacific has witnessed maximum growth in the wallpaper market. The significant market size is attributed to the increasing number of construction projects supported by significant infrastructure expenditure occurring in countries such as China, Australia, Japan, Singapore, Philippines, Thailand, Myanmar, Taiwan, Vietnam, and others. The outlook for construction across the region looks strong. China held the largest market size in Asia-pacific region due to the unparallel growth of the construction industry. North America and Europe holds a sizeable share in the market after Asia-Pacific in 2017, and similar trend would be seen during the forecast period.


Global Wallpaper Market: Segmentation


The global wallpaper market has been segmented on the basis of type, and end-user. On the basis of type, the market has been classified into vinyl, nonwoven, paper, fabric, and others. End-user segment is classified into residential construction, and non-residential construction.


Based on type, the market has been bifurcated into vinyl, nonwoven, paper, fabric, and others. The backing material has been paid lot of attention due to the properties it holds along with the associated costs. Vinyl segment holds a significant share in the market due to it properties that often makes it preferred choice for residential usage. Vinyl wallpapers are resistant to oil/grease and moisture than paper-based wallpapers and are generally fit to be used in bathrooms and kitchens.


Based on end-user, the segment is classified into residential construction, and non-residential construction. The residential segment was the fastest growing segment in 2017 owing to the increasing demand from Asia-Pacific region. The fast-growing economies in Asia Pacific along with rapid urbanization, renovation/remodeling projects, and infrastructure construction have offered opportunities to foreign contractors to enter the market. Furthermore, the increasing renovation and remodeling projects in private construction segment have further widened the scope for wallpapers by the developers and interior designers both.


Key players include York Wallcoverings (U.S.), Ahlstrom Corporation (Finland), Benjamin Moore & Co. (US), Wayfair LLC (US), 4walls (US), Akzo Nobel N.V. (Netherlands), Asian Paints Ltd (India), Dal-Tile Corporation (US), Brewster Home Fashions Llc (US), and others. The global wallpaper market is highly competitive with many players, across the globe. The players adopted various strategies to expand their global presence and increase their market shares. Some of the key strategies adopted by the players include new product developments in terms of advanced material, mergers, and acquisitions, along with strategic partnerships, and collaborations.


Intended Audience:



  • Raw Material Suppliers

  • End Users

  • Product Manufacturers

  • Traders & Distributors

  • Regulatory Bodies

  • Market Research and Consulting Firms

 



Frequently Asked Questions (FAQ) :


Wallpaper market valuation would be USD 29.15 billion by 2023.

Wallpaper market CAGR would be 4.52% during the forecast period.

The residential segment would dominate the global wallpaper market.

The fastest-growing region would be the Asia Pacific market.

China would dominate the Asia Pacific wallpaper market.

Table of Contents

1 Executive Summary

2 Scope of the Report

2.1 Market Definition

2.2 Scope of the Study

2.2.1 Definition

2.2.2 Research Objective

2.2.3 Assumptions

2.2.4 Limitations

2.3 Research Process

2.3.1 Primary Research

2.3.2 Secondary Research

2.4 Market size Estimation

2.5 Forecast Model

3 Market Landscape

3.1 Porter’s Five Forces Analysis

3.1.1 Threat of New Entrants

3.1.2 Bargaining power of buyers

3.1.3 Threat of substitutes

3.1.4 Segment rivalry

3.1.5 Bargaining Power of Buyers

3.2 Value Chain/Supply Chain Analysis

4 Market Dynamics

4.1 Introduction

4.2 Market Drivers

4.3 Market Restraints

4.4 Market Opportunities

5 Global Wallpapers Market, By Type

5.1 Introduction

5.2 Vinyl

5.2.1 Market Estimates & Forecast, 2020-2027

5.2.2 Market Estimates & Forecast by Region, 2020-2027

5.3 Nonwoven

5.3.1 Market Estimates & Forecast, 2020-2027

5.3.2 Market Estimates & Forecast by Region, 2020-2027

5.4 Paper

5.4.1 Market Estimates & Forecast, 2020-2027

5.4.2 Market Estimates & Forecast by Region, 2020-2027

5.5 Fabric

5.5.1 Market Estimates & Forecast, 2020-2027

5.5.2 Market Estimates & Forecast by Region, 2020-2027

5.6 Others

5.6.1 Market Estimates & Forecast, 2020-2027

5.6.2 Market Estimates & Forecast by Region, 2020-2027

6 Global Wallpapers Market, By End-user

6.1 Introduction

6.2 Residential Construction

6.2.1 Market Estimates & Forecast, 2020-2027

6.2.2 Market Estimates & Forecast by Region, 2020-2027

6.3 Non-residential Construction

6.3.1 Market Estimates & Forecast, 2020-2027

6.3.2 Market Estimates & Forecast by Region, 2020-2027

7 Global Wallpapers Market, By Region

7.1 Introduction

7.2 North America

7.2.1 Market Estimates & Forecast, 2020-2027

7.2.2 Market Estimates & Forecast by Type, 2020-2027

7.2.3 Market Estimates & Forecast by End-user, 2020-2027

7.2.4 US

7.2.4.1 Market Estimates & Forecast, 2020-2027

7.2.4.2 Market Estimates & Forecast by Type, 2020-2027

7.2.4.3 Market Estimates & Forecast by End-user, 2020-2027

7.2.5 Canada

7.2.5.1 Market Estimates & Forecast, 2020-2027

7.2.5.2 Market Estimates & Forecast by Type, 2020-2027

7.2.5.3 Market Estimates & Forecast by End-user, 2020-2027

7.3 Europe

7.3.1 Market Estimates & Forecast, 2020-2027

7.3.2 Market Estimates & Forecast by Type, 2020-2027

7.3.3 Market Estimates & Forecast by End-user, 2020-2027

7.3.4 UK

7.3.4.1 Market Estimates & Forecast, 2020-2027

7.3.4.2 Market Estimates & Forecast by Type, 2020-2027

7.2.5.3 Market Estimates & Forecast by End-user, 2020-2027

7.3.5 Germany

7.3.5.1 Market Estimates & Forecast, 2020-2027

7.3.5.2 Market Estimates & Forecast by Type, 2020-2027

7.3.5.3 Market Estimates & Forecast by End-user, 2020-2027

7.3.8 France

7.3.8.1 Market Estimates & Forecast, 2020-2027

7.3.8.2 Market Estimates & Forecast by Type, 2020-2027

7.3.8.3 Market Estimates & Forecast by End-user, 2020-2027

7.3.9 Italy

7.3.9.1 Market Estimates & Forecast, 2020-2027

7.3.9.2 Market Estimates & Forecast by Type, 2020-2027

7.3.9.3 Market Estimates & Forecast by End-user, 2020-2027

7.3.10 Rest of Europe

7.3.10.1 Market Estimates & Forecast, 2020-2027

7.3.10.2 Market Estimates & Forecast by Type, 2020-2027

7.3.10.3 Market Estimates & Forecast by End-user, 2020-2027

7.4 Asia-Pacific

7.4.1 Market Estimates & Forecast, 2020-2027

7.4.2 Market Estimates & Forecast by Type, 2020-2027

7.4.3 Market Estimates & Forecast by End-user, 2020-2027

7.4.4 China

7.4.4.1 Market Estimates & Forecast, 2020-2027

7.4.4.2 Market Estimates & Forecast by Type, 2020-2027

7.4.4.3 Market Estimates & Forecast by End-user, 2020-2027

7.4.5 Japan

7.4.5.1 Market Estimates & Forecast, 2020-2027

7.4.5.2 Market Estimates & Forecast by Type, 2020-2027

7.4.5.3 Market Estimates & Forecast by End-user, 2020-2027

7.4.6 India

7.4.6.1 Market Estimates & Forecast, 2020-2027

7.4.6.2 Market Estimates & Forecast by Type, 2020-2027

7.4.6.3 Market Estimates & Forecast by End-user 2020-2027

7.4.7 Rest of Asia-Pacific

7.4.7.1 Market Estimates & Forecast, 2020-2027

7.4.7.2 Market Estimates & Forecast by Type, 2020-2027

7.4.7.4 Market Estimates & Forecast by End-user, 2020-2027

7.5 Rest of the World

7.5.1 Market Estimates & Forecast, 2020-2027

7.5.2 Market Estimates & Forecast by Type, 2020-2027

7.5.3 Market Estimates & Forecast by End-user, 2020-2027

8 Competitive Landscape

9 Company Profile

9.1 York Wallcoverings (U.S.)

9.1.1 Company Overview

9.1.2 End-users/Services Offering

9.1.3 Financial Overview

9.1.4 Key Developments

9.1.5 Strategy

9.1.6 SWOT Analysis

9.2 Ahlstrom Corporation (Finland)

9.2.1 Company Overview

9.2.2 End-users/Services Offering

9.2.3 Financial Overview

9.2.4 Key Developments

9.2.5 Strategy

9.2.6 SWOT Analysis

9.3 Benjamin Moore & Co. (US)

9.3.1 Company Overview

9.3.2 End-users/Services Offering

9.3.3 Financial Overview

9.3.4 Key Developments

9.3.5 Strategy

9.3.6 SWOT Analysis

9.4 Wayfair LLC (US)

9.4.1 Company Overview

9.4.2 End-users/Services Offering

9.4.3 Financial Overview

9.4.4 Key Developments

9.4.5 Strategy

9.4.6 SWOT Analysis

9.5 4walls (US)

9.5.1 Company Overview

9.5.2 End-users/Services Offering

9.5.3 Financial Overview

9.5.4 Key Developments

9.5.5 Strategy

9.5.6 SWOT Analysis

9.6 Akzo Nobel N.V. (Netherlands)

9.6.1 Company Overview

9.6.2 End-users/Services Offering

9.6.3 Financial Overview

9.6.4 Key Developments

9.6.5 Strategy

9.6.6 SWOT Analysis

9.7 Asian Paints Ltd (India)

9.7.1 Company Overview

9.7.2 End-users/Services Offering

9.7.3 Financial Overview

9.7.4 Key Developments

9.7.5 Strategy

9.7.6 SWOT Analysis

9.8 Dal-Tile Corporation (US)

9.8.1 Company Overview

9.8.2 End-users/Services Offering

9.8.3 Financial Overview

9.8.4 Key Developments

9.8.5 Strategy

9.8.6 SWOT Analysis

9.9 Brewster Home Fashions Llc (US)

9.9.1 Company Overview

9.9.2 End-users/Services Offering

9.9.3 Financial Overview

9.9.4 Key Developments

9.9.5 Strategy

9.9.6 SWOT Analysis


List of Tables

Table 1 Global Wallpapers Market: By Region, 2020-2027

Table 2 North America Wallpapers Market: By Country, 2020-2027

Table 3 Europe Wallpapers Market: By Country, 2020-2027

Table 4 Asia-Pacific Wallpapers Market: By Country, 2020-2027

Table 5 RoW Wallpapers Market: By Country, 2020-2027

Table 6 Global Wallpapers Market, By Type, By Regions, 2020-2027

Table 7 North America Wallpapers Market, By Type, By Country, 2020-2027

Table 8 Europe Wallpapers Market, By Type, By Country, 2020-2027

Table 9 Asia-Pacific Wallpapers Market, By Type, By Country, 2020-2027

Table 10 RoW Wallpapers Market, By Type, By Country, 2020-2027

Table 11 Global Wallpapers Market, By End-user: By Regions, 2020-2027

Table 12 North America Wallpapers Market, By End-user: By Country, 2020-2027

Table 13 Europe Wallpapers Market by End-user: By Country, 2020-2027

Table 14 Asia-Pacific Wallpapers Market by End-user: By Country, 2020-2027

Table 15 RoW Wallpapers Market by End-user: By Country, 2020-2027

Table 16 Global Wallpapers Market by End-user: By Regions, 2020-2027

Table 17 Global Wallpapers Market: By Region, 2020-2027

Table 18 Global Wallpapers Market: By Type, 2020-2027

Table 19 Global Wallpapers Market: By End-user, 2020-2027

Table 20 North America Wallpapers Market, By Country

Table 21 North America Wallpapers Market, By Type

Table 22 North America Wallpapers Market, By End-user

Table 23 Europe: Wallpapers Market, By Country

Table 24 Europe: Wallpapers Market, By Type

Table 25 Europe: Wallpapers Market, By End-user

Table 26 Asia-Pacific: Wallpapers Market, By Country

Table 27 Asia-Pacific: Wallpapers Market, By Type

Table 28 Asia-Pacific: Wallpapers Market, By End-user

Table 29 RoW: Wallpapers Market, By Region

Table 30 RoW: Wallpapers Market, By Type

Table 31 RoW: Wallpapers Market, By End-user


List of Figures

FIGURE 1 Research Process of MRFR

FIGURE 2 Top down & Bottom up Approach

FIGURE 3 Market Dynamics

FIGURE 4 Impact Analysis: Market Drivers

FIGURE 5 Impact Analysis: Market Restraints

FIGURE 6 Porter’s Five Forces Analysis

FIGURE 7 Value Chain Analysis

FIGURE 8 Global Wallpapers Market Share, By Type, 2020 (%)

FIGURE 9 Global Wallpapers Market, By Type, 2020-2027 (USD MILLION)

FIGURE 10 Global Wallpapers Market Share, By End-user, 2020 (%)

FIGURE 11 Global Wallpapers Market, By End-user, 2020-2027 (USD MILLION)

FIGURE 12 Global Wallpapers Market Share, By End-user, 2020 (%)

FIGURE 13 Global Wallpapers Market Share (%), By Region, 2020

FIGURE 14 Global Wallpapers Market, By Region, 2020-2027 (USD MILLION)

FIGURE 15 North America Wallpapers Market Share (%), 2020

FIGURE 16 North America Wallpapers Market, By Country, 2020-2027 (USD MILLION)

FIGURE 17 Europe Wallpapers Market Share (%), 2020

FIGURE 18 Europe Wallpapers Market, By Country, 2020-2027 (USD MILLION)

FIGURE 19 Asia-Pacific Wallpapers Market Share (%), 2020

FIGURE 20 Asia-Pacific Wallpapers Market, By Country, 2020-2027 (USD MILLION)

FIGURE 21 Rest of the World Wallpapers Market Share (%), 2020

FIGURE 23 Rest of the World Wallpapers Market, By Country, 2020-2027 (USD MILLION)