US Squeeze Tube Market Research Report By Type (LDPE, HDPE, MDPE, LLDPE, EVOH) and By Application (Personal Care, Pharmaceutical, Food, Lubricant, Others) - Forecast to 2035

US Squeeze Tube Market Overview

The US Squeeze Tube Market Size was estimated at 6.56 (USD Billion) in 2023. The US Squeeze Tube Industry is expected to grow from 8(USD Billion) in 2024 to 16.5 (USD Billion) by 2035. The US Squeeze Tube Market CAGR (growth rate) is expected to be around 6.802% during the forecast period (2025 - 2035).

Key US Squeeze Tube Market Trends Highlighted

The US Squeeze Tube Market is experiencing several important trends that are shaping consumer preferences and industry growth. One key market driver is the increasing demand for convenience in packaging. Squeeze tubes offer ease of use and portion control which appeals to both consumers and manufacturers across various sectors, including food, cosmetics, and pharmaceuticals. The rise in the popularity of on-the-go products is also pivotal, as consumers look for packaging that fits their busy lifestyles. Sustainability is gaining traction as well, with brands increasingly opting for eco-friendly materials and recyclable designs to meet the growing consumer demand for environmentally responsible products.Opportunities to be explored in the US market include the development of innovative designs and functionalities in squeeze tubes. Brands can cater to specific customer needs by enhancing squeeze tubes with features such as user-friendly dispensing mechanisms or multi-chamber designs for mixing products. The health and wellness trend has also opened avenues for squeeze tubes to package organic and natural products, appealing to the eco-conscious consumer segment. Recent trends highlight a surge in e-commerce, driving the demand for easily shippable and tamper-proof packaging solutions. As online shopping becomes more prevalent, the packaging must adapt to meet the specific needs of e-commerce logistics, ensuring product safety during transit.Additionally, advancements in manufacturing technologies are enabling faster production cycles and customization options for squeeze tubes, allowing brands to respond quickly to market demands. Overall, the US Squeeze Tube Market is positioned for growth through innovation, sustainability, and a focus on consumer convenience.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

US Squeeze Tube Market Drivers

Growing Trend of Convenience Packaging

The US Squeeze Tube Market Industry is witnessing an increasing demand for convenience packaging across various sectors, particularly in the personal care and food industries. Consumers in the United States are increasingly looking for packaging solutions that provide easy dispensing, mess-free use, and portability. According to a report from the Packaging Industry Association, 64% of US consumers prefer squeeze tubes because they facilitate better control over dosing and portioning, especially for products such as ointments, sauces, and cosmetics.This rise in demand is primarily attributed to the busy lifestyles of consumers who value convenience and ease in product use. Major companies such as Colgate-Palmolive and Procter & Gamble have recognized this trend and are investing heavily in the development of innovative squeeze tube products that cater to consumer preferences, thereby driving growth in the US Squeeze Tube Market Industry.

Rising Health and Beauty Sector

The US health and beauty sector is booming, contributing significantly to the growth of the US Squeeze Tube Market Industry. With an increasing focus on personal grooming and self-care, consumers are seeking high-quality products that are often packaged in squeeze tubes for ease of application and hygiene. The American Beauty Association reported that in 2022, the beauty and personal care industry in the US was valued at over 80 billion USD, with continued growth expected in the coming years.Products such as creams, lotions, and gels packaged in squeeze tubes are particularly popular as they minimize contamination and extend shelf life. Established companies like Unilever and L'Oreal have reinforced their portfolios with new formulations in squeeze tubes, aiming to meet increasing consumer demands in this sector.

Sustainability Initiatives in Packaging

Sustainability is becoming a crucial driver for the US Squeeze Tube Market Industry as consumers and companies alike pursue eco-friendly packaging solutions. Recent surveys conducted by the Sustainable Packaging Coalition show that about 75% of US consumers are willing to pay more for products packaged sustainably. This shift towards sustainable practices is compelling manufacturers to innovate squeeze tubes made from recyclable materials or alternative bio-based sources.The US Environmental Protection Agency continues to encourage the adoption of environmentally friendly packaging, and companies such as Nestlé and The Coca-Cola Company are adjusting their strategies to align with sustainability goals. These developments indicate a strong market potential for squeeze tubes that not only serve functional purposes but also fulfill consumer expectations for sustainable packaging.

Innovation in Product Formulation

Innovation in product formulation fuels growth in the US Squeeze Tube Market Industry as manufacturers introduce advanced formulations designed to meet diverse consumer needs. This trend is particularly prominent in the food and pharmaceutical sectors, where new recipes and formulations require precision dispensing offered by squeeze tubes. The US Food and Drug Administration has reported that between 2019 and 2023, there has been a significant increase in new product approvals in the health and wellness space, with over 1500 new formulations introduced in 2022 alone.Companies such as Kraft Heinz and Johnson & Johnson have actively developed specific product lines in squeeze tube formats, combining convenience with new health benefits, thereby advancing their market share in the US Squeeze Tube Market Industry.

US Squeeze Tube Market Segment Insights

Squeeze Tube Market Type Insights

The US Squeeze Tube Market, particularly focused on the Type segment, reveals a diverse range of materials that cater to varied consumer needs and industry demands. Within this market, Low-Density Polyethylene (LDPE) holds a significant position due to its excellent flexibility and low-temperature resistance, making it highly suitable for applications requiring ease of dispensing. High-Density Polyethylene (HDPE), on the other hand, is recognized for its strength and rigidity, often chosen for packaging products that demand higher durability, thereby serving a pivotal role in the market.Medium-Density Polyethylene (MDPE) offers unique attributes, balancing the features of both LDPE and HDPE, which allows it to cater to niche applications where a moderate level of durability and flexibility is required. Linear Low-Density Polyethylene (LLDPE) is particularly valued for its stretchability and strength, which enhances the product's performance in applications involving heavy machinery or chemical products. Ethylene Vinyl Alcohol (EVOH) is noteworthy for its gas barrier properties, significantly enhancing the shelf life of products, and is especially beneficial in applications where preservation of quality is crucial.This segmentation not only drives innovation but also presents opportunities for growth within the US Squeeze Tube Market, as manufacturers continue to adapt to consumer preferences for sustainability and functionality. The industry is witnessing a trend towards eco-friendly materials, urging developers to explore sustainable alternatives and recyclable options within these types of plastics, which aligns with the growing consumer awareness regarding environmental impact. The selection of materials utilized in the squeeze tube manufacturing heavily influences the market landscape by determining the usability and longevity of the packaging solutions offered.Overall, the Type segmentation of the US Squeeze Tube Market plays a crucial role in shaping the industry's growth trajectory, responding proactively to the evolving demands of consumers and businesses alike.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Squeeze Tube Market Application Insights

The US Squeeze Tube Market, when delving into the Application segment, reveals a diverse landscape characterized by various fundamental uses across multiple industries. Key applications such as Personal Care and Pharmaceutical play a critical role, with the former primarily driven by the increasing demand for convenient packaging solutions in cosmetics and toiletries. The Pharmaceutical sector represents a significant portion as well, where hygiene and safety are paramount, making squeezable tubes an optimal choice for dispensing medications. Additionally, the Food industry capitalizes on these containers for sauces, condiments, and spreads, supporting ease of use and minimizing waste.The Lubricant category, while less prominent than the others, showcases the versatility of squeeze tubes for industrial applications, further underscoring their functional benefits. Of interest, the Others category reflects emerging trends in niche markets, tapping into innovations in materials and designs that cater to specific consumer needs. Overall, these segments of the US Squeeze Tube Market underline the importance of adaptable packaging solutions in enhancing consumer experience and efficiency across various applications.

US Squeeze Tube Market Key Players and Competitive Insights

The US Squeeze Tube Market is characterized by diverse applications across several industries, including cosmetics, pharmaceuticals, and food. This market has seen a marked increase in the demand for squeezable packaging solutions due to their convenience and user-friendly design. Competitive insights reveal that manufacturers are focusing on innovations related to materials, sustainability, and customization to meet specific consumer and industrial needs. The market landscape is inherently dynamic, marked by frequent shifts in consumer preferences, regulatory considerations, and technological advancements. Companies are continuously seeking to enhance their product offerings by adopting eco-friendly materials and improving the functionality of squeeze tubes, thus gaining a competitive edge.Berry Global is a prominent player in the US Squeeze Tube Market, boasting a strong market presence driven by its innovative product designs and robust manufacturing capabilities. The company excels in producing high-quality squeeze tubes that cater to a wide range of industries, ensuring that their products meet the diverse needs of their customers. Berry Global's strengths lie in its advanced technology, which allows for efficient production processes and the incorporation of sustainable materials into its product lines. Additionally, the company has built a reputation for excellent customer service and strong partnerships within the industry, allowing them to maintain a competitive advantage in the marketplace.Sonoco Products Company is another key competitor in the US Squeeze Tube Market, known for its diverse range of packaging solutions. The company specializes in producing squeeze tubes that serve various sectors, including personal care, food, and pharmaceuticals. Sonoco's strengths include its commitment to sustainability and innovation, which is evident in its continuous development of eco-friendly packaging solutions. The company has successfully expanded its market presence through strategic mergers and acquisitions, allowing it to enhance its product portfolio and broaden its customer base. Sonoco's focus on research and development enables it to introduce cutting-edge products that align with market trends, reinforcing its competitive posture in the US Squeeze Tube Market.

Key Companies in the US Squeeze Tube Market Include

• Berry Global


• Sonoco Products Company


• Sealed Air Corporation


• BWAY Corporation


• Crown Holdings


• Greif


• Universal Plastic


• WestRock


• Albea


• Schaefer Container Systems


• ProAmpac


• IntraPac International


• Amcor


• Reynolds Group Holdings


• AptarGroup

US Squeeze Tube Market Industry Developments

The US Squeeze Tube Market has experienced significant developments recently, with companies like Berry Global and Sonoco Products Company actively expanding their product offerings to meet increasing consumer demand for convenient packaging solutions. In September 2023, Sealed Air Corporation announced a new, sustainable squeeze tube that utilizes recyclable materials, reflecting the industry's shift towards eco-friendly practices. In terms of mergers and acquisitions, BWAY Corporation acquired several smaller packaging firms in July 2023 to enhance its capabilities in the squeeze tube sector. Growth in market valuation has been notable, with a report indicating an increase in market size to USD 1.8 billion by the end of 2023, driven by a surge in demand from sectors like personal care and food products. In the last two years, Crown Holdings has focused on innovations to improve its squeeze tube designs, while Greif and Universal Plastic have expanded their production capacities. Recent feedback from manufacturers suggests a focus on customization and branding solutions, aligning with the evolving preferences of US consumers. Overall, the landscape is dynamic, with key players adapting strategies to stay competitive in the growing squeeze tube market.

US Squeeze Tube Market Segmentation Insights

Squeeze Tube Market Type Outlook

• LDPE


• HDPE


• MDPE


• LLDPE


• EVOH

Squeeze Tube Market Application Outlook

• Personal Care


• Pharmaceutical


• Food


• Lubricant


• Others

Report Attribute/Metric Source:	Details
MARKET SIZE 2018	6.56(USD Billion)
MARKET SIZE 2024	8.0(USD Billion)
MARKET SIZE 2035	16.5(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)	6.802% (2025 - 2035)
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR	2024
MARKET FORECAST PERIOD	2025 - 2035
HISTORICAL DATA	2019 - 2024
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	Berry Global, Sonoco Products Company, Sealed Air Corporation, BWAY Corporation, Crown Holdings, Greif, Universal Plastic, WestRock, Albea, Schaefer Container Systems, ProAmpac, IntraPac International, Amcor, Reynolds Group Holdings, AptarGroup
SEGMENTS COVERED	Type, Application
KEY MARKET OPPORTUNITIES	Sustainable material innovations, Customizable packaging solutions, Expansion in personal care sector, Growth in e-commerce sales, Increased demand for convenience packaging
KEY MARKET DYNAMICS	growing demand for convenience packaging, increasing popularity in cosmetics sector, rise in sustainability concerns, innovations in materials and designs, expansion of e-commerce channels
COUNTRIES COVERED	US