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US Hemp-Based Products Market


ID: MRFR/F-B & N/14366-US | 100 Pages | Author: MRFR Research Team| December 2023

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Demand for hemp-based products in the US market has increased due to changing regulations, increased awareness of the benefits of hemp, and growing interest in natural and sustainable products. Hemp, once associated primarily with its close relationship to marijuana, has undergone a shift in perception, largely due to the passage of the 2018 Farm Bill, which legalized the cultivation of industrial hemp. This legislative change paved the way for increased production and availability of hemp-based products in a variety of industries, including textiles, food and beverage, health and wellness, skin care and construction materials. Health and wellness products form a major segment driving the demand for hemp products in the US market. Consumers are increasingly looking for natural alternatives to health supplements and pharmaceuticals, and hemp-derived CBD (cannabidiol) has gained immense popularity due to its perceived healing properties. CBD-infused oils, capsules, gummies, and topical creams have garnered attention for their potential to alleviate stress, promote relaxation, manage pain, and support overall well-being. The growing acceptance of CBD as a wellness supplement has propelled its demand and diversified the range of available hemp-derived health products.
Another major factor contributing to the demand for hemp-based products in the US market is the increasing interest in sustainable and eco-friendly alternatives. Hemp stands out as an environmentally friendly crop, requiring fewer pesticides and water compared to many other crops while offering a wide array of applications. This sustainability aspect has driven the utilization of hemp fibers in textiles, contributing to the demand for hemp-based clothing, footwear, and accessories. In addition, the use of hemp in construction materials such as hemp concrete has gained traction due to its durability, insulating properties and reduced environmental impact, which has increased the demand for hemp-based products in the construction industry. Additionally, the beauty and skin care industry has seen increased demand for hemp-based products. Hemp-derived ingredients such as hemp seed oil are rich in antioxidants, vitamins and fatty acids, making them attractive ingredients in skin care products.
Furthermore, the growing popularity of sustainable agricultural methods and the possible financial gains from hemp production have increased demand for goods made from hemp. Due to its adaptability, high yield per acre, and potential for cash generation through several product lines, hemp growing is becoming more and more popular among farmers. Customers looking for natural and nutritious skincare solutions have been drawn to hemp-based moisturizers, serums, lotions, and face oils due to its alleged health advantages. Growing customer preference for plant-based and clean skincare products has led to an increase in the market for hemp-based beauty products.
The demand for hemp-based goods in the US market is mostly driven by its growing inventiveness and adaptability. Businesses are looking for new uses for hemp in a variety of industries, including food and drink. Rich in protein, vitamins, and omega-3 fatty acids, hemp seeds are making their way into health-conscious diets as fillers in cereal, protein bars, and other nutritious goods. Consumers who are concerned about their health are becoming more and more interested in functional and specialized meals that contain components derived from hemp. The US market for hemp products is growing as a result of the greater accessibility and affordability of raw materials obtained from hemp due to the rise of hemp production.
The US market is seeing a surge in demand for hemp-based goods as customer attitudes shift in favor of natural, sustainable, and adaptable products in a variety of industries. Demand has significantly increased as a result of the legalization of hemp farming and its many uses in the food, construction, wellness, textile, and cosmetic industries. The market for items produced from hemp is expected to grow and diversify in the future as long as people's knowledge of the advantages of hemp continues to increase and product development innovation continues.

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