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US EU Software Defined WAN Market Research Report By Component (Solution, Services), By Deployment Mode (Cloud, On-premises), By Organization Size (SMEs, Large Enterprises), and By End User (Service Providers, Verticals) - Forecast to 2035


  • ID: MRFR/ICT/63211-HCR
  • | Pages: 200
  • | Author: Aarti Dhapte
  • | Publish Date: Sep 2025

US EU Software Defined WAN Market Overview

As per MRFR analysis, the US EU Software Defined WAN Market Size was estimated at 289.81 (USD Million) in 2023. The US EU Software Defined WAN Market is expected to grow from 384 (USD Million) in 2024 to 8,482.65 (USD Million) by 2035. The US EU Software Defined WAN Market CAGR (growth rate) is expected to be around 32.495% during the forecast period (2025 - 2035)

Key US EU Software Defined WAN Market Trends Highlighted

The growing need for effective and adaptable networking solutions is driving the Software Defined Wide Area Network (SDN) industry in the United States. The increase in remote work and the requirement for secure cloud service connections are two major industry factors.As more businesses use hybrid models, they need reliable network solutions that can give users easy access to data and apps from anywhere. Because of this change, there is now more emphasis on improved network performance and dependability, which makes SD-WAN a desirable choice for companies.

Furthermore, the chance to investigate cutting-edge SD-WAN technologies like integration with AI and machine learning is growing in importance as companies continue to place a high priority on digital transformation. The allure of SD-WAN solutions is increased by these technologies' ability to improve network management, automate traffic optimization, and proactively address problems. Furthermore, the need for safe and legal networking solutions is being driven by regulatory compliance, especially in sectors like healthcare and finance.

In an effort to diversify their operating environments, businesses are increasingly adopting multi-cloud strategies, according to current trends. Because SD-WAN makes it simple to connect numerous clouds and offers a single management platform, this development is forcing businesses to reconsider their WAN architectures. Additionally, companies are looking for SD-WAN solutions that provide improved application performance and lower latency as a result of the emphasis on customer experience.

All things considered, these patterns show a dramatic change in the way US businesses handle network administration and infrastructure, highlighting the increasing significance of Software Defined WAN solutions in the current business environment.

US EU Software Defined WAN Market Overview

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Increasing Demand for Enhanced Network Performance

The demand for superior network performance in the United States is driving the growth of the US EU Software Defined WAN Market significantly. Research by the Federal Communications Commission indicates that over 60% of companies in the United States are experiencing challenges related to network management and performance.This has led to organizations seeking advanced solutions like Software Defined Wide Area Networks (SD-WAN) that enhance speed and reliability while providing better management capabilities.

Major players such as Cisco and VMware are leveraging this trend by developing innovative SD-WAN solutions that can optimize traffic and improve application performance. The improvement in network performance is critical as businesses increasingly rely on cloud applications and remote work solutions, thereby reinforcing the necessity for SD-WAN technology.

Cost Efficiency through Simplified Network Management

Cost efficiency is a significant market driver for the US EU Software Defined WAN Market, as organizations are increasingly looking to reduce operational expenses. According to the U.S. Department of Commerce, companies that have adopted SD-WAN have reported up to a 30% reduction in their annual WAN costs.

SD-WAN enables businesses to replace expensive MPLS circuits with more cost-effective internet connections. This shift is crucial in a competitive landscape where cost-saving measures are essential for profitability.Organizations like AT&T are pioneers in providing SD-WAN solutions that showcase these cost benefits, making the technology a compelling option for businesses seeking budget-friendly networking solutions.

Growing Adoption of Cloud Services

As more businesses in the United States shift towards cloud-based services, the US EU Software Defined WAN Market is witnessing substantial growth. Recent statistics from the U.S. Cloud Adoption Survey indicate that 93% of organizations are utilizing some form of cloud service, which necessitates the need for efficient networking solutions that can handle increased traffic and demand.

SD-WAN enhances the ability to manage cloud applications effectively, leading to better performance and reduced latency. Companies such as Microsoft and Amazon Web Services are at the forefront of this transition, and their extensive offerings are pushing the boundaries for SD-WAN requirements, making it indispensable for operations relying on cloud infrastructure.

US EU Software Defined WAN Market Segment Insights

EU Software Defined WAN Market Component Insights

The Component segment within the US EU Software Defined WAN Market encompasses essential elements that drive the overall functionality and usability of Software Defined Wide Area Network solutions. This segment primarily includes Solutions and Services, both of which play critical roles in shaping the network landscape.Solutions within this segment refer to the software tools, hardware components, and integrated systems designed to enhance network performance and flexibility. On the other hand, Services provide the necessary support, maintenance, and consulting required to implement and optimize Software Defined WAN solutions effectively.

The demand for robust and reliable network solutions is increasing dramatically, particularly in the United States, where businesses are seeking to enhance their connectivity and improve operations.Innovations in cloud computing, the Internet of Things, and remote work models are driving the adoption of Software Defined WAN technologies. As enterprises increasingly migrate to digital platforms, these components become vital for ensuring streamlined communication and data management.

The Services aspect of this segment is equally significant, comprising a range of offerings such as deployment assistance, ongoing support, and system integration. Organizations often require tailored Services to align their specific needs with the Technology's capabilities.In this evolving environment, vendors who provide comprehensive Services, including training and troubleshooting, tend to gain a competitive edge. Stakeholders in the US market recognize that investing in Solutions and Services for Software Defined WAN not only facilitates operational efficiency but also enhances the customer experience.

Moreover, the ongoing shift towards agile and adaptable network management showcases the importance of these components, as companies aim to stay ahead in an increasingly competitive landscape.As challenges such as cybersecurity threats and network congestion rise, the emphasis on Solutions and Services within the Component segment remains pivotal for the sustained growth and evolution of the US EU Software Defined WAN Market. Technological advancements and increased reliance on such networks are expected to shape future trends, prompting firms to re-evaluate their Strategies.

In particular, companies are looking for solutions that not only address current demands but also anticipate future needs, signaling that the Component segment is not just a mere facilitator but a crucial leader in the transformation of network management Paradigm.Overall, understanding the dynamics of the Component segment provides valuable insights into the broader US EU Software Defined WAN Market revenue sources and aids in assessing market growth.

EU Software Defined WAN Market Component Insights

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

EU Software Defined WAN Market Deployment Mode Insights

The Deployment Mode segment of the US EU Software Defined WAN Market is an essential aspect that reflects how organizations adapt to evolving networking needs. In the US, the shift towards Cloud deployment has gained significant traction due to its flexibility, scalability, and cost-effectiveness.Many businesses prefer Cloud solutions to enhance their operational efficiency and leverage advanced technologies without investing heavily in infrastructure. On the other hand, On-premises deployment remains a critical choice for enterprises prioritizing security and control over their infrastructure, particularly in sensitive sectors such as finance and healthcare.

The segment's dynamics reveal a trend towards hybrid deployment models, combining the strengths of both Cloud and On-premises options to meet diverse organizational requirements. With the increasing adoption of digital transformation initiatives, challenges such as integration, management complexity, and data privacy concerns arise.However, these challenges also present opportunities for solutions that enhance the agility of network management and improve overall performance. Overall, the Deployment Mode segment is pivotal for the US EU Software Defined WAN Market, shaping how businesses approach network connectivity and management.

EU Software Defined WAN Market Organization Size Insights

The Organization Size segment of the US EU Software Defined WAN Market holds significant importance as it is primarily divided into Small and Medium Enterprises (SMEs) and Large Enterprises, each contributing uniquely to market growth. SMEs are increasingly adopting Software Defined WAN solutions to enhance their network efficiency while reducing operational costs.In the US, this is driven by government initiatives promoting technological advancement among small businesses, resulting in enhanced competitiveness. On the other hand, Large Enterprises dominate the market due to their substantial IT infrastructure and need for advanced networking solutions to manage complex operations across multiple locations.

They are leveraging Software Defined WAN technologies to improve network reliability and scalability, addressing the challenges of increasing data traffic and cybersecurity threats. The rapid digitization across various industries, coupled with the shift towards remote work, has accelerated the demand for scalable networking solutions.In summary, the dual focus on SMEs and Large Enterprises shapes the overall dynamics of the US EU Software Defined WAN Market segmentation, highlighting diverse needs and strategies that fuel market growth.

EU Software Defined WAN Market End User Insights

The End User segment of the US EU Software Defined WAN Market is vital in driving the market's growth and adoption of advanced network solutions. Among this segment, Service Providers play a significant role as they enable enterprises to enjoy streamlined and cost-effective connectivity solutions that enhance network performance.With increasing demand for bandwidth and reliability, these providers are embracing Software Defined Wide Area Networks to offer customizable service options and improved operational efficiencies.

Additionally, various Verticals such as healthcare, education, and finance are progressively adopting Software Defined WAN technologies to address specific industry needs, ensuring compliance and enhancing data security.As organizations in these sectors become more digital-focused, the need for flexible and scalable network solutions becomes critical. This Uptrend reflects a shift towards agile and efficient networking, contributing to better resource allocation and improved overall business outcomes.Furthermore, the increasing complexity of network demands in various industries is fostering innovation within the market, presenting numerous opportunities for stakeholders to enhance their offerings and better serve their clients.

US EU Software Defined WAN Market Key Players and Competitive Insights

The competitive insights of the US EU Software Defined WAN Market reveal a dynamic landscape characterized by rapid technological advancements and evolving consumer needs. This segment has garnered significant attention as businesses increasingly adopt cloud-based solutions to enhance flexibility and efficiency in networking.The proliferation of remote work and the demand for secure, reliable connectivity have catalyzed the growth of Software Defined WAN solutions. Key players in this market are actively refining their offerings and establishing strategic partnerships to provide comprehensive services that cater to diverse organizational needs.

An emphasis on security, bandwidth optimization, and an adaptive approach to network management are integral to staying competitive in this space. Zscaler has established a formidable presence within the US EU Software Defined WAN Market by leveraging its cloud-native architecture to deliver secure network access solutions. The company's strengths lie in its ability to provide seamless, high-performance connectivity while enhancing security protocols essential for modern enterprises.

Zscaler ensures data protection and minimizes the risk of cyber threats through its zero-trust security model. As a leader in the cloud security domain, Zscaler has positioned itself effectively to capitalize on the growing demand for integrated solutions that provide end-to-end visibility and control over network traffic, which is crucial for organizations navigating the complexities of digital transformation.VMware operates strategically in the US EU Software Defined WAN Market, focusing on a broad array of networking solutions that promote agility and scalability. The company’s portfolio includes advanced offerings such as VMware SD-WAN that integrates seamlessly with its other virtualization solutions, enabling organizations to optimize performance and enhance application delivery.

VMware has strengthened its market presence through strategic mergers and acquisitions, bolstering its capabilities and product offerings in the Software Defined WAN sector. The solutions provided by VMware not only enhance network efficiency but also contribute to significant cost savings for enterprises.Furthermore, VMware's strong emphasis on customer support and innovation fortifies its position as a prominent provider in the region, making it an appealing choice for businesses looking to modernize their network infrastructure while maintaining high levels of security and performance.

Key Companies in the US EU Software Defined WAN Market Include

  • Zscaler
  • VMware
  • Silver Peak
  • Cisco
  • CloudGenix
  • Juniper Networks
  • Palo Alto Networks
  • Nokia
  • Riverbed
  • Aryaka
  • Fortinet

US EU Software Defined WAN Market Developments

Fortinet solidified its reputation for providing safe, scalable SD-WAN solutions in October 2024 when it was named a Leader in the Gartner Magic Quadrant for SD-WAN for the fifth time in a row. The company also topped Ability to Execute for the fourth consecutive year.By purchasing VeloCloud SD-WAN from Broadcom in July 2025, Arista Networks dramatically expanded its enterprise networking offering and immediately addressed a crucial connection requirement.

VMware made significant advancements in edge computing and networking earlier in 2023 with the release of its Edge Cloud Orchestrator (VECO), which expanded security-focused SD-WAN services and integrated generative AI for intelligent orchestration and remediation across edge settings.By promoting the application of SASE principles through simplified cloud-managed networking for US and EU businesses, Cisco maintained its position as the market leader for SD-WAN solutions at that time.

By adding SD-WAN functionality to its Prisma SASE suite, Palo Alto Networks strengthened its position and allowed enterprises to protect hybrid apps with dispersed enforcement and unified control. These advancements demonstrate a distinct market trend in the US and EU toward security-first, AI-enabled SD-WAN designs.

EU Software Defined WAN Market Segmentation Insights

EU Software Defined WAN Market Component Outlook

  • Solution
  • Services

EU Software Defined WAN Market Deployment Mode Outlook

  • Cloud
  • On-premises

EU Software Defined WAN Market Organization Size Outlook

  • SMEs
  • Large Enterprises

EU Software Defined WAN Market End User Outlook

  • Service Providers
  • Verticals
Report Attribute/Metric Details
Market Size 2023 289.81(USD Million)
Market Size 2024 384.0(USD Million)
Market Size 2035 8482.65(USD Million)
Compound Annual Growth Rate (CAGR) 32.495% (2025 - 2035)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2024
Market Forecast Period 2025 - 2035
Historical Data 2019 - 2024
Market Forecast Units USD Million
Key Companies Profiled Zscaler, VMware, Silver Peak, Cisco, CloudGenix, Juniper Networks, Palo Alto Networks, Nokia, Riverbed, Aryaka, Fortinet
Segments Covered Component, Deployment Mode, Organization Size, End User
Key Market Opportunities Increased demand for remote connectivity, Growth in cloud-based applications, Rising focus on network security, Expansion of IoT devices, Need for cost-effective network solutions
Key Market Dynamics increased demand for network agility, rising adoption of cloud services, growing emphasis on cost reduction, enhanced security and compliance needs, expanding IoT connectivity requirements
Countries Covered US


Frequently Asked Questions (FAQ):

The US EU Software Defined WAN Market was valued at 384.0 million USD in 2024.

By 2035, the market is expected to reach a value of 8482.65 million USD.

The market is projected to exhibit a CAGR of 32.495% from 2025 to 2035.

Key competitors in this market include Zscaler, VMware, Silver Peak, and Cisco, among others.

The market for Software Defined WAN Solutions is expected to be valued at 5355.97 million USD in 2035.

In 2024, the value of Software Defined WAN Services was 154.0 million USD.

Increased demand for secure and efficient network management solutions is driving market growth.

Growth is anticipated to be significant across both US and EU regions during this forecast period.

Challenges include rapid technological advancement and increasing competitive pressures.

Key applications include improved network performance, enhanced security, and efficient bandwidth utilization.

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