1 Executive Summary
1.1 MARKET ATTRACTIVENESS ANALYSIS 19
1.1.1 GLOBAL TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE 20
1.1.2 GLOBAL TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP 21
1.1.3 GLOBAL TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL 22
1.1.4 GLOBAL TAKE-OUT FRIED CHICKEN MARKET, BY REGION 23
2 Market Introduction
2.1 DEFINITION 24
2.2 SCOPE OF THE STUDY 24
2.3 RESEARCH OBJECTIVE 24
2.4 MARKET STRUCTURE 25
2.5 KEY BUYING CRITERIA 25
3 RESEARCH METHODOLOGY
3.1 RESEARCH PROCESS 26
3.2 PRIMARY RESEARCH 27
3.3 SECONDARY RESEARCH 28
3.4 MARKET SIZE ESTIMATION 28
3.5 FORECAST MODEL 30
3.6 LIST OF ASSUMPTIONS 31
4 MARKET INSIGHTS
5 Market Dynamics
5.1 INTRODUCTION 35
5.2 DRIVERS 36
5.2.1 GROWTH OF THE FAST FOOD INDUSTRY 36
5.2.2 RISE OF MULTINATIONAL FAST FOOD RESTAURANT CHAINS 36
5.2.3 DRIVERS IMPACT ANALYSIS 37
5.3 RESTRAINT 37
5.3.1 RISING HEALTH CONCERNS 37
5.3.2 RESTRAINTS IMPACT ANALYSIS 38
5.4 OPPORTUNITY 39
5.4.1 EXPANSION INTO UNTAPPED MARKETS 39
5.5 CHALLENGE 40
5.5.1 NEGATIVE PUBLICITY 40
6 Market Factor Analysis
6.1 VALUE CHAIN ANALYSIS 41
6.1.1 RAW MATERIAL PROCUREMENT 43
6.1.2 PROCESSING 43
6.1.3 PACKAGING 43
6.2 SUPPLY CHAIN ANALYSIS 44
6.3 PORTERโS FIVE FORCES MODEL 45
6.3.1 THREAT OF NEW ENTRANTS 46
6.3.2 BARGAINING POWER OF SUPPLIERS 46
6.3.3 BARGAINING POWER OF BUYERS 46
6.3.4 THREAT OF SUBSTITUTES 46
6.3.5 INTENSITY OF RIVALRY 46
7 TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
7.1 OVERVIEW 47
7.1.1 GLOBAL TAKE-OUT FRIED CHICKEN MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2022 48
7.2 WINGS 49
7.2.1 WINGS: MARKET ESTIMATES & FORECAST, BY REGION, 2022 49
7.3 BREAST 50
7.3.1 BREAST: MARKET ESTIMATES & FORECAST, BY REGION, 2022 50
7.4 DRUMSTICKS 51
7.4.1 DRUMSTICKS: MARKET ESTIMATES & FORECAST, BY REGION, 2022 51
7.5 THIGHS 52
7.5.1 THIGHS: MARKET ESTIMATES & FORECAST, BY REGION, 2022 52
7.6 NUGGETS 53
7.6.1 NUGGETS: MARKET ESTIMATES & FORECAST, BY REGION, 2022 53
7.7 OTHERS 54
7.7.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022 54
8 TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
8.1 OVERVIEW 55
8.1.1 GLOBAL TAKE-OUT FRIED CHICKEN MARKET ESTIMATES & FORECAST, BY AGE GROUP, 2022 56
8.2 BELOW 20 57
8.2.1 BELOW 20: MARKET ESTIMATES & FORECAST, BY REGION, 2022 57
8.3 20โ40 58
8.3.1 20โ40: MARKET ESTIMATES & FORECAST, BY REGION, 2022 58
8.4 ABOVE 40 59
8.4.1 ABOVE 40: MARKET ESTIMATES & FORECAST, BY REGION, 2022 59
9 TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
9.1 OVERVIEW 60
9.1.1 GLOBAL TAKE-OUT FRIED CHICKEN MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2022 61
9.2 TAKEAWAY 62
9.2.1 TAKEAWAY: MARKET ESTIMATES & FORECAST, BY REGION, 2022 62
9.3 ONLINE & OFFLINE DELIVERY 63
9.3.1 ONLINE & OFFLINE DELIVERY: MARKET ESTIMATES & FORECAST, BY REGION, 2022 63
10 GLOBAL TAKE-OUT FRIED CHICKEN MARKET, BY REGION
10.1 OVERVIEW 64
10.2 NORTH AMERICA 66
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.2.1 US 70
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.2.2 CANADA 72
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.2.3 MEXICO 74
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3 EUROPE 76
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.1 GERMANY 80
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.2 UK 82
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.3 FRANCE 84
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.4 SPAIN 86
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.5 ITALY 88
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.3.6 REST OF EUROPE 90
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4 ASIA-PACIFIC 93
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4.1 CHINA 96
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4.2 JAPAN 98
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4.3 INDIA 100
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4.4 AUSTRALIA & NEW ZEALAND 102
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.4.5 REST OF ASIA-PACIFIC 104
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.5 MIDDLE EAST 107
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.5.1 ISRAEL 110
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.5.2 GCC COUNTRIES 112
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.5.3 REST OF THE MIDDLE EAST 114
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.6 REST OF THE WORLD 117
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.6.1 SOUTH AMERICA 120
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
10.6.2 AFRICA 122
TAKE-OUT FRIED CHICKEN MARKET, BY PRODUCT TYPE
TAKE-OUT FRIED CHICKEN MARKET, BY AGE GROUP
TAKE-OUT FRIED CHICKEN MARKET, BY DISTRIBUTION CHANNEL
11 COMPETITIVE LANDSCAPE
11.1 COMPETITIVE OVERVIEW 124
11.2 COMPETITIVE BENCHMARKING 125
11.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 126
11.3.1 PRODUCT LAUNCHES 126
11.3.2 EXPANSIONS 126
11.3.3 STRATEGIC INVESTMENTS 127
11.3.4 PARTNERSHIPS 127
11.3.5 REFRANCHISING 127
12 COMPANY PROFILES
12.1 YUM! BRANDS, INC 128
12.1.1 COMPANY OVERVIEW 128
12.1.2 FINANCIAL OVERVIEW 128
12.1.3 PRODUCTS OFFERED 129
12.1.4 KEY DEVELOPMENTS 130
12.1.5 SWOT ANALYSIS 131
12.1.6 KEY STRATEGIES 131
12.2 MCDONALD'S CORPORATION 132
12.2.1 COMPANY OVERVIEW 132
12.2.2 FINANCIAL OVERVIEW 132
12.2.3 PRODUCTS OFFERED 133
12.2.4 KEY DEVELOPMENTS 133
12.2.5 SWOT ANALYSIS 134
12.2.6 KEY STRATEGIES 134
12.3 GENESIS BBQ 135
12.3.1 COMPANY OVERVIEW 135
12.3.2 FINANCIAL OVERVIEW 135
12.3.3 PRODUCTS OFFERED 135
12.3.4 KEY DEVELOPMENTS 135
12.3.5 SWOT ANALYSIS 136
12.3.6 KEY STRATEGIES 136
12.4 RAISING CANEโS USA, LLC. 137
12.4.1 COMPANY OVERVIEW 137
12.4.2 FINANCIAL OVERVIEW 137
12.4.3 PRODUCTS OFFERED 137
12.4.4 KEY DEVELOPMENTS 138
12.4.5 SWOT ANALYSIS 139
12.4.6 KEY STRATEGIES 139
12.5 WINGSTOP RESTAURANTS, INC. 140
12.5.1 COMPANY OVERVIEW 140
12.5.2 FINANCIAL OVERVIEW 140
12.5.3 PRODUCTS OFFERED 141
12.5.4 KEY DEVELOPMENTS 141
12.5.5 SWOT ANALYSIS 142
12.5.6 KEY STRATEGIES 142
12.6 ZAXBYโS FRANCHISING LLC 143
12.6.1 COMPANY OVERVIEW 143
12.6.2 FINANCIAL OVERVIEW 143
12.6.3 PRODUCTS OFFERED 143
12.6.4 KEY DEVELOPMENTS 144
12.6.5 SWOT ANALYSIS 144
12.6.6 KEY STRATEGIES 144
12.7 RESTAURANT BRANDS INTERNATIONAL INC. 145
12.7.1 COMPANY OVERVIEW 145
12.7.2 FINANCIAL OVERVIEW 145
12.7.3 PRODUCTS OFFERED 146
12.7.4 KEY DEVELOPMENTS 146
12.7.5 SWOT ANALYSIS 147
12.7.6 KEY STRATEGIES 147
12.8 GUS'S WORLD FAMOUS FRIED CHICKEN 148
12.8.1 COMPANY OVERVIEW 148
12.8.2 FINANCIAL OVERVIEW 148
12.8.3 PRODUCTS OFFERED 148
12.8.4 KEY DEVELOPMENTS 149
12.8.5 SWOT ANALYSIS 150
12.8.6 KEY STRATEGIES 150
12.9 CHICK-FIL-A, INC. 151
12.9.1 COMPANY OVERVIEW 151
12.9.2 FINANCIAL OVERVIEW 151
12.9.3 PRODUCTS OFFERED 151
12.9.4 KEY DEVELOPMENTS 152
12.9.5 SWOT ANALYSIS 153
12.9.6 KEY STRATEGIES 153
12.10 CAJUN OPERATING COMPANY (CHURCH'S CHICKEN) 154
12.10.1 COMPANY OVERVIEW 154
12.10.2 FINANCIAL OVERVIEW 154
12.10.3 PRODUCTS OFFERED 154
12.10.4 KEY DEVELOPMENTS 154
12.10.5 SWOT ANALYSIS 155
12.10.6 KEY STRATEGIES 155
12.11 CALL A CHICKEN 156
12.11.1 COMPANY OVERVIEW 156
12.11.2 FINANCIAL OVERVIEW 156
12.11.3 PRODUCTS OFFERED 156
12.11.4 KEY DEVELOPMENTS 156
12.11.5 SWOT ANALYSIS 157
12.11.6 KEY STRATEGIES 157
12.12 WENDYโS INTERNATIONAL, LLC 158
12.12.1 COMPANY OVERVIEW 158
12.12.2 FINANCIAL OVERVIEW 158
12.12.3 PRODUCTS OFFERED 159
12.12.4 KEY DEVELOPMENTS 159
12.12.5 SWOT ANALYSIS 160
12.12.6 KEY STRATEGIES 160
12.13 BOJANGLESโ INTERNATIONAL, LLC 161
12.13.1 COMPANY OVERVIEW 161
12.13.2 FINANCIAL OVERVIEW 161
12.13.3 PRODUCTS OFFERED 162
12.13.4 KEY DEVELOPMENTS 162
12.13.5 SWOT ANALYSIS 163
12.13.6 KEY STRATEGIES 163
12.14 KYOCHON F&B CO., LTD. 164
12.14.1 COMPANY OVERVIEW 164
12.14.2 FINANCIAL OVERVIEW 164
12.14.3 PRODUCTS OFFERED 164
12.14.4 KEY DEVELOPMENTS 164
12.14.5 SWOT ANALYSIS 165
12.14.6 KEY STRATEGIES 165
13 APPENDIX
13.1 REFERENCES 166
15 List of Tables
TABLE 1 GLOBAL TAKE-OUT FRIED CHICKEN MARKET REVENUE, 2014โ2020 (USD MILLION) 19
TABLE 2 GLOBAL TAKE-OUT FRIED CHICKEN MARKET REVENUE, 2025โ2034 (USD MILLION) 19
TABLE 3 PRIMARY INTERVIEWS 27
TABLE 4 LIST OF ASSUMPTIONS 31
TABLE 5 NUTRIENT COMPOSITION OF FRIED CHICKEN 38
TABLE 6 GLOBAL TAKE-OUT FRIED CHICKEN MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2025โ2034 (USD MILLION) 48
TABLE 7 GLOBAL TAKE-OUT FRIED CHICKEN MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2025โ2034 (USD MILLION) 48
TABLE 8 WINGS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 49
TABLE 9 WINGS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 49
TABLE 10 BREAST: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 50
TABLE 11 BREAST: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 50
TABLE 12 DRUMSTICKS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 51
TABLE 13 DRUMSTICKS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 51
TABLE 14 THIGHS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 52
TABLE 15 THIGHS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 52
TABLE 16 NUGGETS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 53
TABLE 17 NUGGETS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 53
TABLE 18 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 54
TABLE 19 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2025โ2034 (USD MILLION) 54