Smart Headphones Market Research Report—Global Forecast till 2026

Smart Headphones Market Information Report by Type (In Ear, On Ear, Over Ear), by Connectivity (Wired, and Wireless), by Distribution Channel (Online, and Offline), and by Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America) – Forecast till 2026

ID: MRFR/SEM/9103-HCR | June 2021 | Region: Global | 90 pages

Smart Headphones Market Overview:


Smart headphone is a device, that performs various functions such voice-based personal assistants, contextual location-based suggestions, as fitness & heart rate tracking, environment-based noise suppression or audio enhancement, and gesture & touch-based control along with is primary function of listening to audio signals.


New enhanced features offered by smart headphone devices including noise cancellation, water resistance, and high-definition (HD) sound format are expected to drive the industry growth over the forecast period. Growing adoption of wireless devices with incorporated music player is expected to be a major factor driving market growth over the next seven years. High penetration of products with recalibration features that individually acclimatize sound for the individual’s ear is anticipated to further fuel demand. New innovations including laser technology where the wire illuminates with the rhythm of heartbeat and music is expected to witness significant penetration in the wired smart headphone segment. The advent of light-weight devices paired with advanced audio solutions is expected to bolster market growth in the near future. Evolving consumer preference coupled with growing purchasing power may result in the substantial adoption of smart headphones over the forecast period.


The global Smart Headphones market size is projected to reach USD 41.0 million by 2026, with ~72% CAGR between 2020 and 2026.


COVID-19 Impact:


Supply chain interruptions are the main problem faced by the players in the US organic CMOS image sensor market. Restrictions on the export and import of products and raw materials are included in various laws and regulations placed by the US government to contain the spread of COVID-19. This has contributed to major supply chain problems worldwide, creating a shortage of materials & devices used in the electronics industry to produce organic CMOS image sensor products. As the electronic industry has not been able to resume operations, the demand for organic CMOS image sensor product has reduced. Hence, the organic CMOS image sensor market is facing a drop in its size during the pandemic.


China was the first country to be hit by the coronavirus disease 2019 (COVID-19). In response to the outbreak, Chinese authorities placed Hubei and other provinces under lockdown and restricted economic activities in areas that are crucial for the national and international economy.


COVID-19 has also caused major electronic brands' global supply chains to be disrupted. China is the world's largest producer and exporter of various electronic input materials, which are used to make finished electronic products. Due to the ongoing production halt in China, other electronic manufacturers have been forced to temporarily stop the production of finished goods, resulting in a demand-supply gap in electronic products. This has negatively impacted China's organic CMOS image sensor market.


Segment Overview:


By Type:


On the basis of type, the market is segmented into in ear, on ear, and over ear. Among these, the in-ear segment is expected to grow with the highest CAGR during the forecast period. The growing demand for the in-ear types headphones are acting as key factors responsible for the growth of this segment in 2020.


By Connectivity:


Based on connectivity, the market is segmented into wired and wireless. Among these, the wireless segment is expected to account for the largest share in Smart Headphones market in the year 2020. The growing prevalence and increasing use of wireless headphone, due to its various advantages are the primary factors driving the use of wireless headphones, which is expected to boost the demand for smart headphones during the forecast period.


By Distribution Channel:


Based on distribution channel, the market is segmented into online and offline. Among these, the online distribution channel is expected to generate high revenue in year 2020. This is due to the rising number of ecommerce websites in various developed countries such as US and Germany is responsible for the larger market share of this segment. Hospitals and clinics are expected to show a growth at the highest CAGR during the forecast period in the medical devices cleaning market.


Market Dynamics:


The smart headphones market is expected to grow during the forecast period due to driving factors such as increase in need for technologically advanced devices and rising growth in consumer electronics industry. The growing focus of leading companies on the new product launches and developments, technological advancements and developments is expected to augment the demand for smart headphones in the near future.


Moreover, the enhanced features offered by smart headphones devices including noise cancellation, water resistance, and high-definition (HD) sound format are anticipated to drive the industry growth over the forecast period. Growing adoption of wireless devices with incorporated music player is expected to be a key factor driving market growth over the next seven years. High penetration of products with recalibration features that individually acclimatize sound for the individual’s ear is anticipated to further fuel demand. The advent of light-weight devices paired with advanced audio solutions is expected to bolster market growth in the near future. New technological innovations including laser technology where the wire illuminates with the rhythm of heartbeat and music is expected to show a significant growth in the wired smart headphone segment. Evolving consumer preference coupled with growing purchasing power may result in the substantial adoption of smart headphones over the forecast period.


Regional Analysis:


The Smart Headphones market is segmented by region into North America, Europe, Asia Pacific, Rest of World. North America is expected to be the largest market for smart headphones accounting for over 35% of global revenue in 2020 and is expected to show a robust growth due to early technology adoption by manufacturers and consumers. Huge technology penetration across the U.S. is also anticipated to propel product sales. Existence of majority key industry players including Beats, Bose and Skullcandy have revolutionized the regional market with the availability of high-end products


On the other hand, the Asia-Pacific is expected to witness substantial growth due to high wearable electronics penetration in the region and due to the presence of countries such as China, Japan and India. Furthermore, the growing spending on expensive electronic accessories is expected to fuel the demand. Low-cost of sensors and other connectivity components used in smart headphones is expected to drive the growth of the over the next seven years.


The Europe region is estimated to show par growth due to its weakened economy coupled with the recent European debt crisis amid covid-19. Such crisis is expected to have a long-term impact that would expect to negatively affect the overall development. However, countries such as Italy, Germany and the UK were moderately affected by the crisis and these countries are expected to witness considerable growth over the coming years. Parts of the European market covered in the report are regional markets spread across the United Kingdom, France, Italy, and Germany. The market in the region will be benefitted by the shifting consumer preference for alternative solutions as well as the increasing spending power of consumers, suggests the report. Similarly, the audio devices sector’s segmental analysis for the Asia Pacific region covers India, Japan, China, and others. For the rest of the world, the research report for the earphone and headphone market covers the Middle East and Africa. Forecast based on the report’s findings are presented for the forecast period till 2026.


Key Players


The major players operating in the global Smart Headphones market are Apple Inc., Bose Corporation, Bragi, Huawei, Intel Corporation, LG electronics inc., Muzik, Sennheiser, Sony Corporation, Streamz, Skullcandy, Samsung Electronics, and Koninklijke Philips N.V.


Recent Developments:


Major company participants have emphasized on expanding its market presence and provide competitive audio solutions with high noise cancellation and better connectivity. These major companies are trying to obtain a key competitive advantage on the basis of price and product offerings. A large number of headphone manufacturers are integrating backward in order to ensure a stable and reliable supply of components which is expected to result in higher profit margins.


Key companies in the market include Sennheiser, Samsung, Bragi, LG, Valencell, ChipSip, Sony, Huawei, and Cosinuss. Research and development investment is significantly high in the market as the manufacturers constantly try to develop various breakthrough technologies in an attempt to provide the enhanced state of the art products to meet evolving consumer needs.


Intended Audience



  • Government and research organization

  • Consulting companies in the Smart Headphones market

  • Raw material suppliers

  • Research consultants

  • Investors and shareholders



Report Scope:
Report Attribute/Metric Details
  Market Size   USD 41.0 million
  CAGR   CAGR of 72%
  Base Year   2020
  Forecast Period   2021-2028
  Historical Data   2018-2019
  Forecast Units   
  Report Coverage   
  Segments Covered   By Type In Ear On Ear Over Ear By Connectivity Wired Wireless By Distribution Channel Online Offline By Region • North America • Asia-Pacific • Europe • Middle East & Africa • South America
  Geographies Covered   North America, Europe, Asia Pacific, Rest of World
  Key Vendors   
  Key Market Opportunities   
  Key Market Drivers   


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Frequently Asked Questions (FAQ) :


The smart headphones market is expected to exhibit 72% CAGR from 2021 to 2028.

The smart headphones market size is projected to be USD 41 million by 2026.

Adoption of wireless devices is the major driver of the smart headphones market.

By type, the in-ear smart headphones can display a strong growth rate till 2026

By connectivity, the wireless segment can capture a large market share.

The online channel has a larger stake of the smart headphones market.

North America is bound to be lucrative for the smart headphones market.

Bragi, Streamz, Intel Corporation, Bose Corporation, Samsung Electronics, Muzik, Skullcandy, Apple Inc., Sennheiser, LG Electronics Inc., Sony Corporation, Huawei, and Koninklijke Philips N.V. are key players of the smart headphones market.