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    Poultry Packaging Market

    ID: MRFR/CnM/27998-HCR
    128 Pages
    Priya Nagrale
    October 2025

    Poultry Packaging Market Research Report By Material (Plastic, Paper & Paperboard, Metal, Bio-based Plastics), By Product Type (Fresh Meat Packaging, Frozen Meat Packaging, Processed Meat Packaging, Chilled Meat Packaging), By Application (Whole Bird Packaging, Cut-up Parts Packaging, Further Processed Products Packaging), By Closure Type (Vacuum Packaging, Modified Atmosphere Packaging, Skin Packaging, Thermoforming), By Printing Technology (Flexographic Printing, Offset Printing, Digital Printing, Gravure Printing) and By Regional (No...

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    Poultry Packaging Market Infographic
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    Poultry Packaging Market Summary

    The Global Poultry Packaging Market is projected to grow from 18.12 USD Billion in 2024 to 26.72 USD Billion by 2035, reflecting a steady increase in demand.

    Key Market Trends & Highlights

    Poultry Packaging Key Trends and Highlights

    • The market is expected to witness a compound annual growth rate (CAGR) of 3.33% from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 26.7 USD Billion, indicating robust growth opportunities.
    • in 2024, the market is valued at 18.12 USD Billion, showcasing the current scale of the poultry packaging sector.
    • Growing adoption of sustainable packaging solutions due to increasing environmental concerns is a major market driver.

    Market Size & Forecast

    2024 Market Size 18.12 (USD Billion)
    2035 Market Size 26.72 (USD Billion)
    CAGR (2025-2035) 3.59%

    Major Players

    Amcor, International Paper, DS Smith, Mondi, Sonoco Products Company, Reynolds Group Holdings, WestRock Company, Constantia Flexibles, Sealed Air, Smurfit Kappa, Crown Holdings, Pactiv Evergreen, Berry Global, Huhtamaki, LINPAC Packaging

    Poultry Packaging Market Trends

    The Poultry Packaging Market is projected to expand significantly in the coming years, driven by increasing consumption of poultry products and growing demand for convenient and sustainable packaging solutions. Consumers are increasingly seeking products that are fresh, safe, and environmentally friendly, leading to a rise in the use of sustainable materials such as bioplastics and biodegradable films. The industry is also witnessing advancements in packaging technologies, such as modified atmosphere packaging (MAP) and vacuum packaging, which extend shelf life and preserve the quality of poultry products.

    Furthermore, the growing popularity of e-commerce and home delivery services is driving demand for tamper-proof and easy-to-open packaging solutions.

    The ongoing evolution in consumer preferences towards sustainable and eco-friendly packaging solutions is reshaping the dynamics of the global poultry packaging market, indicating a potential shift towards innovative materials and practices that align with environmental stewardship.

    U.S. Department of Agriculture

    Poultry Packaging Market Drivers

    Market Growth Projections

    Sustainability Initiatives in Packaging

    Sustainability emerges as a pivotal driver within the Global Poultry Packaging Market Industry, as consumers and regulatory bodies alike emphasize eco-friendly practices. The industry is witnessing a shift towards biodegradable and recyclable materials, which align with global efforts to reduce plastic waste. Companies are increasingly adopting sustainable packaging solutions to meet consumer expectations and comply with environmental regulations. This transition not only enhances brand reputation but also opens new market opportunities. As a result, the industry is likely to see a significant transformation in packaging materials and processes over the coming years.

    Rising Demand for Processed Poultry Products

    The Global Poultry Packaging Market Industry experiences a notable surge in demand for processed poultry products, driven by changing consumer preferences towards convenience and ready-to-eat meals. As consumers increasingly seek out packaged options that offer longer shelf life and ease of preparation, the market is projected to reach 18.6 USD Billion in 2024. This trend is particularly evident in urban areas where busy lifestyles necessitate quick meal solutions. Consequently, packaging innovations that enhance product preservation and safety are becoming essential, thereby propelling growth within the industry.

    Growth of E-commerce and Online Food Delivery

    The rise of e-commerce and online food delivery services significantly influences the Global Poultry Packaging Market Industry. As consumers increasingly turn to online platforms for grocery shopping, the demand for packaging that ensures product integrity during transit becomes paramount. This trend necessitates robust and protective packaging solutions that can withstand the rigors of shipping. The convenience of online purchasing is likely to drive further growth in the market, as more consumers opt for home delivery of poultry products. This shift underscores the importance of innovative packaging that caters to the unique challenges of e-commerce.

    Regulatory Compliance and Food Safety Standards

    Regulatory compliance and adherence to food safety standards are critical drivers in the Global Poultry Packaging Market Industry. Governments worldwide enforce stringent regulations to ensure the safety and quality of poultry products. Packaging plays a vital role in maintaining product integrity and preventing contamination. As regulations evolve, companies must adapt their packaging strategies to meet these requirements. This focus on compliance not only protects consumers but also enhances brand trust and loyalty. As a result, the industry is likely to see increased investment in packaging technologies that align with food safety standards.

    Technological Advancements in Packaging Solutions

    Technological advancements play a crucial role in shaping the Global Poultry Packaging Market Industry. Innovations such as vacuum packaging, modified atmosphere packaging, and smart packaging technologies enhance product freshness and safety. These technologies not only extend shelf life but also improve logistics and distribution efficiency. As the industry adapts to these advancements, it is expected to witness a compound annual growth rate of 3.33% from 2025 to 2035. This growth reflects the increasing investment in research and development aimed at creating packaging solutions that meet evolving consumer demands.

    Market Segment Insights

    Poultry Packaging Market Material Insights

    The Poultry Packaging Market is segmented based on Material into Plastic, Paper Paperboard, Metal, and Bio-based Plastics. The Plastic segment held the largest market share in 2023, accounting for around 55% of the Poultry Packaging Market revenue. The growth of the Plastic segment can be attributed to its lightweight, durability, and cost-effectiveness. The Paper Paperboard segment is expected to witness significant growth over the forecast period, owing to its eco-friendly nature and increasing consumer preference for sustainable packaging solutions.The Metal segment is expected to remain stable, with a market share of around 15% by 2032.

    Bio-based Plastics are gaining popularity due to their biodegradability and reduced environmental impact and are expected to witness moderate growth over the forecast period. The Poultry Packaging Market segmentation provides valuable insights into the market dynamics and helps stakeholders make informed decisions.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Poultry Packaging Market Product Type Insights

    The Poultry Packaging Market is segmented based on Product Type into Fresh Meat Packaging, Frozen Meat Packaging, Processed Meat Packaging, and Chilled Meat Packaging. Among these, the Fresh Meat Packaging segment held the largest market share in 2023 and is expected to continue its dominance throughout the forecast period. The growth of this segment can be attributed to the increasing demand for fresh and minimally processed poultry products.

    The Frozen Meat Packaging segment is also expected to witness significant growth due to the rising popularity of frozen food products and the growing trend of stockpiling food items.The Processed Meat Packaging segment is expected to grow at a steady pace due to the increasing consumption of processed poultry products such as sausages, bacon, and ham. The Chilled Meat Packaging segment is expected to witness moderate growth due to the growing demand for chilled poultry products, which offer a longer shelf life than fresh poultry products.

    Poultry Packaging Market Application Insights

    Whole Bird Packaging, Cut-up Parts Packaging, and Further Processed Products Packaging are the three primary application segments of the Poultry Packaging Market. In 2023, Whole Bird Packaging dominated the market with a share of around 38.5%, owing to the increasing demand for whole chicken for various cuisines. Cut-up Parts Packaging is projected to witness significant growth in the coming years due to the rising popularity of convenience food products and the growing trend of home cooking.

    Further Processed Products Packaging is expected to gain traction as the demand for processed poultry products, such as sausages, burgers, and nuggets, continues to rise.The Poultry Packaging Market is anticipated to reach a valuation of approximately 18.63 billion USD by 2024, exhibiting a CAGR of 3.8% during the forecast period (2024-2032).

    Poultry Packaging Market Closure Type Insights

    The Closure Type segment of the Poultry Packaging Market is expected to grow significantly in the coming years, driven by increasing demand for convenient and shelf-stable packaging solutions. Vacuum Packaging is projected to hold the largest market share due to its ability to extend the shelf life of poultry products by removing oxygen from the packaging.

    Modified Atmosphere Packaging (MAP) is expected to grow at a steady pace, as it helps maintain the quality and freshness of poultry products by modifying the gas composition within the package.Skin Packaging is gaining popularity due to its ability to conform to the shape of the product, providing a visually appealing and protective packaging option. Thermoforming is expected to witness moderate growth, as it offers versatility in package design and can be used for a wide range of poultry products.

    Poultry Packaging Market Printing Technology Insights

    The printing technology segment plays a crucial role in the Poultry Packaging Market, with various techniques employed to create high-quality and visually appealing packaging solutions. Flexographic printing, known for its versatility and cost-effectiveness, holds a significant share of the market. In 2023, the flexographic printing segment was valued at USD 4.8 billion and is projected to reach USD 6.2 billion by 2032, exhibiting a CAGR of 3.2%.

    Offset printing, another widely used technique offers high-quality printing results and is expected to reach a market value of USD 3.6 billion by 2032.Digital printing, gaining popularity due to its flexibility and customization capabilities, is anticipated to grow at a CAGR of 4.1%, reaching a valuation of USD 2.8 billion by 2032. Gravure printing, known for its ability to produce high-quality images on various substrates, is projected to reach a market size of USD 2.2 billion by 2032. These printing technologies cater to the diverse requirements of poultry packaging, ensuring product safety, freshness, and brand differentiation.

    Get more detailed insights about Poultry Packaging Market

    Regional Insights

    The regional segmentation of the Poultry Packaging Market offers valuable insights into the market dynamics across different regions. North America is expected to hold a significant share of the market in 2023, with a projected revenue of 5.2 billion USD. Europe follows closely with an estimated revenue of 4.8 billion USD. The Asia-Pacific (APAC) region is anticipated to experience substantial growth, driven by increasing poultry consumption and rising disposable incomes.

    South America and the Middle East and Africa (MEA) regions are also expected to contribute to the market's growth, with growing demand for poultry products and expanding retail sectors.These regions present opportunities for manufacturers to tap into new markets and cater to evolving consumer preferences.

    Poultry Packaging Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    Major players in the Poultry Packaging Market industry are constantly striving to gain a competitive edge by investing in research and development, expanding their product portfolios, and forming strategic partnerships. Leading Poultry Packaging Market players are focusing on developing innovative packaging solutions that meet the evolving needs of consumers and adhere to industry regulations. The Poultry Packaging Market is highly competitive, with a number of established players and emerging companies vying for market share.

    To stay competitive, companies are focusing on differentiation through product innovation, cost optimization, and customer service.One of the leading companies in the Poultry Packaging Market is Sealed Air Corporation. The company offers a wide range of poultry packaging solutions, including vacuum-skin packaging, modified atmosphere packaging, and shrink bags. Sealed Air Corporation has a global presence and serves customers in a variety of industries, including food and beverage, healthcare, and industrial. The company's focus on innovation and customer service has helped it maintain a strong market position.A key competitor in the Poultry Packaging Market is Amcor plc.

    The company offers a portfolio of poultry packaging products, including flexible packaging, rigid packaging, and closures. Amcor plc has a global footprint and serves customers in a variety of industries, including food and beverage, healthcare, and personal care. The company's commitment to sustainability and product innovation has helped it gain a competitive edge.

    Key Companies in the Poultry Packaging Market market include

    Industry Developments

    • Q2 2024: Amcor Launches New Recyclable Shrink Bag for Poultry Packaging Amcor announced the launch of its new recyclable shrink bag designed specifically for poultry packaging, aiming to reduce plastic waste and improve sustainability in the meat sector.
    • Q2 2024: Sealed Air Expands Poultry Packaging Operations with New Facility in Texas Sealed Air Corporation opened a new manufacturing facility in Texas dedicated to producing advanced poultry packaging solutions, increasing its production capacity to meet rising demand.
    • Q3 2024: Berry Global Announces Partnership with Tyson Foods for Sustainable Poultry Packaging Berry Global entered into a partnership with Tyson Foods to develop and supply sustainable packaging solutions for Tyson’s poultry products, focusing on recyclable and compostable materials.
    • Q3 2024: Coveris Launches New Modified Atmosphere Packaging for Fresh Poultry Coveris introduced a new line of modified atmosphere packaging (MAP) designed to extend the shelf life of fresh poultry products, targeting European and North American markets.
    • Q4 2024: Mondi Invests €20 Million in New Poultry Packaging Plant in Poland Mondi announced a €20 million investment in a new plant in Poland to produce flexible and sustainable poultry packaging, aiming to serve Central and Eastern European markets.
    • Q4 2024: Huhtamaki Acquires Polish Poultry Packaging Firm, Expands European Footprint Huhtamaki completed the acquisition of a leading Polish poultry packaging company, strengthening its position in the European poultry packaging market.
    • Q1 2025: JBS Signs Multi-Year Contract with DS Smith for Recyclable Poultry Packaging JBS entered into a multi-year contract with DS Smith to supply recyclable packaging for its poultry products in the UK and Europe, supporting JBS’s sustainability goals.
    • Q1 2025: Smurfit Kappa Unveils New Paper-Based Poultry Packaging Solution Smurfit Kappa launched a new paper-based packaging solution for poultry, designed to replace traditional plastic trays and reduce environmental impact.
    • Q2 2025: LINPAC Appoints New CEO to Drive Poultry Packaging Innovation LINPAC announced the appointment of a new CEO, with a mandate to accelerate innovation in poultry packaging and expand the company’s global market share.
    • Q2 2025: Bemis Company Secures Major Poultry Packaging Contract with Perdue Farms Bemis Company won a significant contract to supply advanced poultry packaging solutions to Perdue Farms, focusing on high-barrier films and extended shelf-life technologies.

    Future Outlook

    Poultry Packaging Market Future Outlook

    The Poultry Packaging Market is projected to grow at a 3.59% CAGR from 2025 to 2035, driven by sustainability trends, technological advancements, and increasing consumer demand for convenience.

    New opportunities lie in:

    • Invest in biodegradable packaging solutions to meet sustainability demands.
    • Leverage smart packaging technologies for enhanced product tracking.
    • Expand into emerging markets with tailored packaging solutions for local preferences.

    By 2035, the Poultry Packaging Market is expected to achieve robust growth, reflecting evolving consumer preferences and technological innovations.

    Market Segmentation

    Poultry Packaging Market Material Outlook

    • Plastic
    • Paper Paperboard
    • Metal
    • Bio-based Plastics

    Poultry Packaging Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia-Pacific
    • Middle East and Africa

    Poultry Packaging Market Application Outlook

    • Whole Bird Packaging
    • Cut-up Parts Packaging
    • Further Processed Products Packaging

    Poultry Packaging Market Closure Type Outlook

    • Vacuum Packaging
    • Modified Atmosphere Packaging
    • Skin Packaging
    • Thermoforming

    Poultry Packaging Market Product Type Outlook

    • Fresh Meat Packaging
    • Frozen Meat Packaging
    • Processed Meat Packaging
    • Chilled Meat Packaging

    Poultry Packaging Market Printing Technology Outlook

    • Flexographic Printing
    • Offset Printing
    • Digital Printing
    • Gravure Printing

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 18.12(USD Billion)
    Market Size 2025 18.77(USD Billion)
    Market Size 2035 26.72 (USD Billion)
    Compound Annual Growth Rate (CAGR) 3.59% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2020 - 2024
    Market Forecast Units USD Billion
    Key Companies Profiled Amcor, International Paper, DS Smith, Mondi, Sonoco Products Company, Reynolds Group Holdings, WestRock Company, Constantia Flexibles, Sealed Air, Smurfit Kappa, Crown Holdings, Pactiv Evergreen, Berry Global, Huhtamaki, LINPAC Packaging
    Segments Covered Material, Product Type, Application, Closure Type, Printing Technology, Regional
    Key Market Opportunities Sustainable packaging Advanced packaging technologies Ecommerce growth Health and convenience Emerging markets
    Key Market Dynamics Rising demand for convenient packaging, Growing poultry consumption,Sustainability concerns, Innovations in packaging materials, Ecommerce penetration
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the expected CAGR of the Poultry Packaging Market between 2025 and 2034?

    Poultry Packaging Market is projected to register a CAGR of 3.59% from 2025-2035

    What is the projected valuation of the Poultry Packaging Market in 2034?

    The Poultry Packaging Market is projected to reach a valuation of 25.79 billion USD by 2034.

    Which region is expected to hold the largest market share in the Poultry Packaging Market by 2035?

    Asia-Pacific is expected to hold the largest market share in the Poultry Packaging Market by 2035.

    What are the key applications of poultry packaging?

    Key applications of poultry packaging include protecting poultry products from contamination, extending shelf life, and enhancing product presentation.

    Who are some of the key competitors in the Poultry Packaging Market?

    Some of the key competitors in the Poultry Packaging Market include Amcor, Bemis Company, Inc., Berry Global Group, Inc., Sealed Air Corporation, and Tetra Pak.

    What factors are driving the growth of the Poultry Packaging Market?

    Factors driving the growth of the Poultry Packaging Market include rising demand for poultry products, increasing awareness of food safety, and technological advancements in packaging materials.

    What are the challenges faced by the Poultry Packaging Market?

    The Poultry Packaging Market faces challenges such as fluctuating raw material prices, stringent environmental regulations, and intense competition.

    What are the potential opportunities for growth in the Poultry Packaging Market?

    Growth opportunities in the Poultry Packaging Market include expanding into emerging markets, developing sustainable packaging solutions, and investing in research and development.

    What trends are shaping the future of the Poultry Packaging Market?

    Trends shaping the future of the Poultry Packaging Market include the adoption of sustainable packaging, the use of advanced printing technologies, and the growth of e-commerce.

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