Global and North America Organic and Natural Feminine Care Market Research Report – Forecast till 2027

Global and North America Organic and Natural Feminine Care Market Research Report: by Product (Panty Liners & Shields, Sanitary Pads, Tampons), by Distribution Channel (Online Purchase, Retail Pharmacies, Supermarkets & Hypermarkets), and Region - Forecast till 2027

ID: MRFR/HC/5972-CR | February 2019 | Region: Global | 111 pages

Global and North America Organic and Natural Feminine Care Market Overview


Organic and natural feminine hygiene products, also known as menstrual products, are derived from organic cotton. The biodegradable nature of these products makes it appealing to women who use it to treat sensitive skin and tissues in the vaginal area.


The global and North America organic and natural feminine care market is poised to reach a value of USD 3,990.93 million by 2023, as per the latest findings of Market Research Future (MRFR). The inclination of women towards organically derived products is likely to propel the market to exhibit 7.06% CAGR over the forecast period (2018-2023). Organic products can reduce the probability of acquiring cancer and other chronic diseases.


Initiatives by nations to create awareness and negate the taboo of menstruation is likely to induce massive demand for organic and natural feminine care products. In May 2018, the government of India launched an affordable pad under a special scheme to make it available for women in rural areas. But shortage of organic and natural feminine care products in supermarkets can act as a growth deterrent in the market.


Segmentation Overview


The global and North America organic and natural feminine care market is segmented on the basis of product and distribution channel. Products include sanitary pads, panty liners & shields, and tampons. Major distribution channels considered for the sale of these products include supermarkets & hypermarkets, retail pharmacies, and online purchase.


Regional Overview


Based on regions, the global and North America organic and natural feminine care market is segmented into North America, South America, Europe, Asia Pacific (APAC), and the Middle East & Africa (MEA). North America is projected to lead the market till 2023 thanks to high awareness of feminine care among women. In addition, easy availability at retail and online channels can also be a factor fueling the market growth. APAC is expected to exhibit a robust CAGR over the forecast period owing to high scope for organic feminine care products in India, China, and South Korea. The high retention capacity of these products is primarily driving the demand in the region.


Competitive Landscape


Prominent players in the global and North America organic and natural feminine care market report include Procter & Gamble (U.S.), Armada & Lady Anion (Australia), Bodywise Limited (U.K.), Corman USA Inc. (U.S.), GladRags (U.S.), Heyday Care LLP (India), Maxim Hygiene (U.S.), Apropos (U.S.), Purganics (India), Rael (U.S.), Saathi (India), The Honest Company Inc. (U.S.), Tosama (Slovenia), and Veeda USA (U.S.).


The market is characterized by novel product launches and collaborations. This is exemplified by the rebranding of the Organyc line of products by Corman in 2017. It collaborated with reputed e-tailers such as CVS Pharmacy and Amazon in order to make its products available to a large audience simultaneously.


Research Methodology


At Market Research Future, we consider the proper blend of accurate, reliable, and relevant data as of prime importance. Our data analysts are adept in exactly interpreting data and gaining appropriate information. The primary research includes a head-to-head interview with eminent market insiders who know the market like the back of their hand. The secondary method amplifies pertinent factors of the market that can positively influence the market during the forecast period. Other credible sources such as annual reports, publications by relevant associations, and SEC filings do play an integral part in the planning of the report. To maintain an objective analysis, we have included several proprietary standards for the estimation and validation of market data. Top-down and bottom-up approaches are a part of this analysis for a holistic understanding of the market, and the endeavor is to provide our client with an edge that would help them gain insights.


Analysis Period



  • Base Year - 2017

  • Projection Period - 2018 to 2023

  • Market Valuation - USD Million


For the scope of the report, the global and North America organic and natural feminine care market is segmented in the following manner


Product



  • Panty Liners & Shields

  • Sanitary Pads

  • Tampons


Distribution Channel



  • Online Purchase

  • Retail Pharmacies

  • Supermarkets & Hypermarkets


Region



  • North America

    • The U.S.

    • Canada

    • Mexico



  • South America

    • Brazil

    • Rest of South America



  • Europe

    • Western Europe

      • The U.K.

      • France

      • Germany

      • Italy

      • Spain

      • Rest of Western Europe



    • Eastern Europe



  • Asia Pacific (APAC)

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Rest of Asia Pacific



  •  The Middle East & Africa (MEA)

    • The Middle East

    • Africa





Frequently Asked Questions (FAQ) :


Global and North America organic and natural feminine care market is projected to grow at a 7.06% CAGR between 2020-2027.

Global and North America organic and natural feminine care market is predicted to touch USD 3,990.93 million by 2023.

North America is expected to lead the global and North America organic and natural feminine care market.

Growing demand for organically derived products is the key factor driving the global and North America organic and natural feminine care market?

Shortage of products may limit the global and North America organic and natural feminine care market growth.

Global and North America Organic and Natural Feminine Care Market - Summary


Overview


Feminine hygiene products are personal care products used by women during menstruation and other bodily discharge functions of the vagina. Also known as menstrual products, these are derived from organically grown crops such as cotton to prevent the possibility of attaining cancer and other harmful diseases. Feminine care products encompass sanitary napkins, pantiliners, tampons, menstrual pads, and menstrual cups.


The global and North America organic and natural feminine care market is estimated to touch a size of USD 3,990.3 million by 2023. It can register 7.06% CAGR from 2018 to 2023 (forecast period). The market is primarily driven by the increasing preference of consumers towards organically produced products. According to the World Health Organization (WHO), close to 20,000 people die from chemicals sprayed on conventional cotton. Organic menstrual products can resolve this problem and bring down the mortality rate.


Initiatives by governments in creating awareness regarding menstruation and offering viable solutions to women. Health and wellness campaigns conducted at universities and colleges can facilitate the growth of the global and North America organic and natural feminine care market. Furthermore, synthetic cotton derived products possesses the possibility of causing menstrual toxic shock syndrome (TSS). But the risk can be eliminated with women switching to organic or natural feminine care products.


Industry Opportunity


Investments in research and development have resulted in innovative and recyclable products. These products can tackle the risks of synthetic products and offer optimum comfort and protection to women during their sensitive times. Instances include chlorine-free tampons and superabsorbent nature of pads, and pH balanced products. Recently, NatraCare launched a line of organic pads, tampons, and pantyliners derived from bioplastics and chlorine-free cellulose.


Segmentation Analysis


By product, the global and North America organic and natural feminine care market is segmented into panty liners & shields, tampons, sanitary pads, and others. Tampons can contribute a significant portion to market revenue due to being preferred by working women. Sanitary pads held a major market share due to being easy to use and adoption by women in developed and developing countries. In addition, production of economically priced pads can bolster its growth significantly.


By distribution channel, the market is segmented into supermarkets & hypermarkets, retail pharmacies, and online purchase. Supermarkets & hypermarkets can contribute to market revenue owing to being the preferred shopping spot for feminine care essentials. Access to various options coupled with the favorite medium of manufacturers to launch new products can spur the segment growth. The online purchase medium can attain high rewards for manufacturers thanks to numerous women in developing economies choosing to shop online to avoid awkward questions regarding menstruation. Moreover, the market can net good returns thanks to subscription services for feminine care products launched by manufacturers.


Regional Analysis


Geographic segmentation of the global and North America organic and natural feminine care market comprises North America, South America, Europe, Asia Pacific (APAC), and the Middle East & Africa (MEA).


The APAC region is projected to grow at a rapid clip owing to awareness of these products and health-conscious levels of women in fast developing economies of China and India. Preference of premium brands which promise super absorption capabilities is likely to net high returns for the region.


The North America organic and natural feminine hygiene care market is projected to thrive till 2023 owing to awareness of the benefits of organically derived products. The utilization of campaigns and advertisements is likely to facilitate growth of the market. Moreover, testing of feminine hygiene products by federal agencies to ensure rash-free use can assist the market.


The Europe region is projected to accrue massive market demand owing to concerns by nations regarding the disposal of synthetic feminine hygiene products. High need for skin-friendly products and efforts by governments in the region to manufacture and distribute cost-economical pads can fuel market growth.


Competitive Landscape


Noteworthy names in the global and North America organic and feminine care market include Veeda USA (U.S.), Maxim Hygiene (U.S.), Corman USA Inc. (U.S.), Bodywise Limited (U.K.), The Honest Company Inc. (U.S.), Armada & Lady Anion (Australia), Procter & Gamble (U.S.), Purganics (India), Heyday Care LLP (India), GladRags (U.S.), Saathi (India), Tosama (Slovenia), Apropos (U.S.), and Rael (U.S.).

1 Report Prologue

2 Executive Summary

3 Market Introduction

3.1 Definition 18

3.2 Scope of the Study 18

3.3 Research Objective 18

3.4 Assumptions & Limitations 18

3.4.1 Assumptions 18

3.4.2 Limitations 18

3.5 Market Structure 19

4 Research Methodology

4.1 Research Process 21

4.2 Primary Research 22

4.3 Secondary Research 23

4.4 Market Size Estimation 24

4.5 Forecast Model 24

5 Market Dynamics

5.1 Introduction 26

5.2 Drivers 27

5.2.1 Rising demand and consumer interest towards organic and natural menstrual products 27

5.2.2 Risk of suffering from menstrual toxic shock syndrome (TSS) 27

5.2.3 Rising awareness and government initiatives about organic and natural feminine care products 27

5.2.4 Rise in product innovations 28

5.3 Restraints 29

5.3.1 High cost of products 29

5.3.2 Non-availability of organic and natural feminine care products in supermarkets or retail stores 29

5.4 Opportunities 30

5.4.1 Opportunity for big companies to enter in the organic and natural feminine care market as small companies and start-ups dominate the market 30

6 Market Factor Analysis

6.1 Porter’s Five Forces Model 32

6.1.1 Bargaining Power of Suppliers 32

6.1.2 Bargaining Power of Buyers 33

6.1.3 Threat of New Entrants 33

6.1.4 Threat of Substitutes 33

6.1.5 Rivalry 33

6.2 Supply Chain Analysis 34

6.2.1 R&D and Development 34

6.2.2 Manufacturing 34

6.2.3 Distribution & Sales 34

6.2.4 Post-Sales Monitoring 35

7 Organic and Natural Feminine Care Market, by Product

7.1 Introduction 37

7.2 Sanitary Pads 38

7.3 Tampons 39

7.4 Panty Liners & Shields 40

8 Organic and Natural Feminine Care Market, by Distribution Channel

8.1 Introduction 42

8.2 Supermarkets & Hypermarkets 43

8.3 Retail Pharmacies 44

8.4 Online Purchase 45

9 Global Organic and Natural Feminine Care Market, by Region

9.1 Introduction 47

9.2 Asia-Pacific 48

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.1 China 51

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.2 Japan 52

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.3 India 53

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.4 Australia 54

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.5 South Korea 55

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.2.6 Rest of Asia-Pacific 56

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3 Americas 57

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.1 North America 59

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.1.1 US 60

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.1.2 Canada 61

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.2 South America 62

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.2.1 Brazil 64

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.3.2.2 Rest of South America 65

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4 Europe 66

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1 Western Europe 68

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.1 Germany 70

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.2 France 71

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.3 UK 72

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.4 Italy 73

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.5 Spain 74

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.1.6 Rest of Western Europe 75

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.4.2 Eastern Europe 76

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.5 Middle East & Africa 77

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.5.1 Middle East 79

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

9.5.2 Africa 80

Organic and Natural Feminine Care Market, by Product

Organic and Natural Feminine Care Market, by Distribution Channel

10 Competitive Landscape

10.1 Introduction 82

10.2 Company Ranking 82

11 Company Profiles

11.1 Procter & Gamble 84

11.1.1 Company Overview 84

11.1.2 Financial Overview 84

11.1.3 Products/Services Offered 85

11.1.4 SWOT Analysis 85

11.1.5 Key Development 85

11.1.6 Key Strategies 85

11.2 Armada & Lady Anion 86

11.2.1 Company Overview 86

11.2.2 Financial Overview 86

11.2.3 Products/Services Offered 86

11.2.4 SWOT Analysis 86

11.2.5 Key Development 86

11.2.6 Key Strategies 86

11.3 Bodywise (UK) Limited 87

11.3.1 Company Overview 87

11.3.2 Financial Overview 87

11.3.3 Products/Services Offered 87

11.3.4 SWOT Analysis 88

11.3.5 Key Developments 88

11.3.6 Key strategy 88

11.4 Corman USA Inc. 89

11.4.1 Company Overview 89

11.4.2 Financial Overview 89

11.4.3 Products/Services Offered 89

11.4.4 SWOT Analysis 90

11.4.5 Key Developments 90

11.4.6 Key strategy 90

11.5 GladRags 91

11.5.1 Company Overview 91

11.5.2 Financial Overview 91

11.5.3 Products/Services Offered 91

11.5.4 SWOT Analysis 92

11.5.5 Key Developments 92

11.5.6 Key Strategy 92

11.6 Heyday Care LLP 93

11.6.1 Company Overview 93

11.6.2 Financial Overview 93

11.6.3 Products/Services Offered 93

11.6.4 SWOT Analysis 93

11.6.5 Key Developments 93

11.6.6 Key Strategy 93

11.7 Maxim Hygiene 94

11.7.1 Company Overview 94

11.7.2 Financial Overview 94

11.7.3 Products/Services Offered 94

11.7.4 SWOT Analysis 95

11.7.5 Key Development 95

11.7.6 Key Strategy 95

11.8 Apropos 96

11.8.1 Company Overview 96

11.8.2 Financial Overview 96

11.8.3 Products/Services Offered 96

11.8.4 SWOT Analysis 96

11.8.5 Key Development 96

11.8.6 Key Strategy 97

11.9 Purganics 98

11.9.1 Company Overview 98

11.9.2 Financial Overview 98

11.9.3 Products/Services Offered 98

11.9.4 SWOT Analysis 98

11.9.5 Key Development 98

11.9.6 Key Strategy 98

11.10 Rael 99

11.10.1 Company Overview 99

11.10.2 Financial Overview 99

11.10.3 Products/Services Offered 99

11.10.4 SWOT Analysis 100

11.10.5 Key Development 100

11.10.6 Key Strategy 100

11.11 Saathi 101

11.11.1 Company Overview 101

11.11.2 Financial Overview 101

11.11.3 Products/Services Offered 101

11.11.4 SWOT Analysis 101

11.11.5 Key Development 101

11.11.6 Key Strategy 101

11.12 The Honest Company Inc. 102

11.12.1 Company Overview 102

11.12.2 Financial Overview 102

11.12.3 Products/Services Offered 102

11.12.4 SWOT Analysis 102

11.12.5 Key Development 102

11.12.6 Key Strategy 103

11.13 Tosama 104

11.13.1 Company Overview 104

11.13.2 Financial Overview 104

11.13.3 Products/Services Offered 104

11.13.4 SWOT Analysis 105

11.13.5 Key Development 105

11.13.6 Key Strategy 105

11.14 Veeda USA 106

11.14.1 Company Overview 106

11.14.2 Financial Overview 106

11.14.3 Products/Services Offered 106

11.14.4 SWOT Analysis 106

11.14.5 Key Development 106

11.14.6 Key Strategy 106

11.15 Other Companies List 107

12 Appendix

12.1 Discussion Blue Print 109


13 List of Tables

TABLE 1 MARKET SYNOPSIS 16

TABLE 2 PRIMARY INTERVIEWS 21

TABLE 3 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 38

TABLE 4 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR SANITARY PADS, BY REGION, 2020–2027 (USD MILLION) 38

TABLE 5 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR TAMPONS, BY REGION, 2020–2027 (USD MILLION) 39

TABLE 6 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR PANTY LINERS & SHIELDS, BY REGION,

2020–2027 (USD MILLION) 40

TABLE 7 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 43

TABLE 8 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR SUPERMARKETS & HYPERMARKETS, BY REGION,

2020–2027 (USD MILLION) 43

TABLE 9 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR RETAIL PHARMACIES, BY REGION, 2020–2027 (USD MILLION) 44

TABLE 10 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET FOR ONLINE PURCHASE, BY REGION, 2020–2027 (USD MILLION) 45

TABLE 11 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY REGION, 2020–2027 (USD MILLION) 48

TABLE 12 ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET, BY COUNTRY, 2020–2027 (USD MILLION) 49

TABLE 13 ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 50

TABLE 14 ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 50

TABLE 15 CHINA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 51

TABLE 16 CHINA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 51

TABLE 17 JAPAN: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 52

TABLE 18 JAPAN: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 52

TABLE 19 INDIA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 53

TABLE 20 INDIA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 53

TABLE 21 AUSTRALIA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 54

TABLE 22 AUSTRALIA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 54

TABLE 23 SOUTH KOREA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 55

TABLE 24 SOUTH KOREA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 55

TABLE 25 REST OF ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 56

TABLE 26 REST OF ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL,

2020–2027 (USD MILLION) 56

TABLE 27 AMERICAS: ORGANIC AND NATURAL FEMININE CARE MARKET, BY REGION, 2020–2027 (USD MILLION) 57

TABLE 28 AMERICAS: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 58

TABLE 29 AMERICAS: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 58

TABLE 30 NORTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY COUNTRY, 2020–2027 (USD MILLION) 59

TABLE 31 NORTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 59

TABLE 32 NORTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 60

TABLE 33 US: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 60

TABLE 34 US: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 61

TABLE 35 CANADA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 61

TABLE 36 CANADA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 62

TABLE 37 SOUTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY COUNTRY/REGION, 2020–2027 (USD MILLION) 62

TABLE 38 SOUTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 63

TABLE 39 SOUTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 63

TABLE 40 BRAZIL: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 64

TABLE 41 BRAZIL: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 64

TABLE 42 REST OF SOUTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 65

TABLE 43 REST OF SOUTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL,

2020–2027 (USD MILLION) 65

TABLE 44 EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY REGION, 2020–2027 (USD MILLION) 66

TABLE 45 EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 67

TABLE 46 EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 67

TABLE 47 WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY COUNTRY, 2020–2027 (USD MILLION) 68

TABLE 48 WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 69

TABLE 49 WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 69

TABLE 50 GERMANY: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 70

TABLE 51 GERMANY: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 70

TABLE 52 FRANCE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 71

TABLE 53 FRANCE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 71

TABLE 54 UK: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 72

TABLE 55 UK: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 72

TABLE 56 ITALY: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 73

TABLE 57 ITALY: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 73

TABLE 58 SPAIN: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 74

TABLE 59 SPAIN: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 74

TABLE 60 REST OF WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 75

TABLE 61 REST OF WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL,

2020–2027 (USD MILLION) 75

TABLE 62 EASTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 76

TABLE 63 EASTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 76

TABLE 64 MIDDLE EAST & AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY REGION, 2020–2027 (USD MILLION) 77

TABLE 65 MIDDLE EAST & AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 78

TABLE 66 MIDDLE EAST & AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL,

2020–2027 (USD MILLION) 78

TABLE 67 MIDDLE EAST: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 79

TABLE 68 MIDDLE EAST: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 79

TABLE 69 AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020–2027 (USD MILLION) 80

TABLE 70 AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020–2027 (USD MILLION) 80


14 List of Figures

FIGURE 1 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET: MARKET STRUCTURE 19

FIGURE 2 RESEARCH PROCESS 21

FIGURE 3 TOP-DOWN & BOTTOM-UP APPROACH 24

FIGURE 4 MARKET DYNAMICS ANALYSIS OF THE GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET 26

FIGURE 5 PORTER’S FIVE FORCES ANALYSIS: GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET 32

FIGURE 6 SUPPLY CHAIN: GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET 34

FIGURE 7 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY PRODUCT, 2020(%) 37

FIGURE 8 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY PRODUCT, 2020 & 2027 (USD MILLION) 37

FIGURE 9 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY DISTRIBUTION CHANNEL, 2020(%) 42

FIGURE 10 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY DISTRIBUTION CHANNEL, 2020 & 2027 (USD MILLION) 42

FIGURE 11 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY REGION, 2020(%) 47

FIGURE 12 GLOBAL ORGANIC AND NATURAL FEMININE CARE MARKET, BY REGION, 2020 & 2027 (USD MILLION) 47

FIGURE 13 ASIA-PACIFIC: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY COUNTRY, 2020 (%) 49

FIGURE 14 AMERICAS: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY REGION, 2020 (%) 57

FIGURE 15 NORTH AMERICA: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY COUNTRY, 2020 (%) 59

FIGURE 16 EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY REGION, 2020 (%) 66

FIGURE 17 WESTERN EUROPE: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY COUNTRY, 2020 (%) 68

FIGURE 18 MIDDLE EAST & AFRICA: ORGANIC AND NATURAL FEMININE CARE MARKET SHARE, BY REGION, 2020 (%) 77



This table of content is tentative and subject to change as the research progresses.

Please Note:  Financial details of company cannot be provided if the information of the company is not available in public domain and or reliable source.

1.1          Introduction


A large number of companies are working in the global organic and natural feminine care market. Through extensive research, it is found that market players have adopted strategies such as product launches and collaborations. On the basis of market study, we found some key players operating in this market which are Armada & Lady Anion, Bodywise (UK) Limited, Corman USA Inc., GladRags, Heyday Care LLP, Maxim Hygiene, Apropos, Purganics, Rael, Saathi, The Honest Company Inc., Tosama, Veeda USA, Procter & Gamble, and others.


Procter & Gamble is one of the leading players in the market with a strong customer base and international presence. The company has good research and development base and also a strong network of distributors. Procter & Gamble is known for its strong brands and quality products. Furthermore, the company is launching new and innovative products in the organic and natural feminine care market.


1.2          Company Ranking


Many leading players are concentrated in the Americas owing to the rising awareness about organic and natural products, well-established markets, high healthcare expenditures, and numerous opportunities for growth. These companies have expanded their market in other regions as well. Major players in the market are investing a huge amount of money in research and development activities to launch better and cost-effective products in the organic and natural feminine care market. They are also collaborating with online websites to expand their market. For instance, in September 2017, Corman USA relaunched its Organyc feminine care product line and made its products available on eCommerce websites such as Amazon, CVS Pharmacy, etc. Furthermore, companies such as Procter & Gamble, Bodywise (UK) Limited, and Maxim Hygiene are top three players in the market. Apart from this, Purganics, Rael, The Honest Company, Apropos, and Corman USA are some of the well-established players in the global organic and natural feminine care market.


Procter & Gamble ranks first in the global organic and natural feminine care market. The company is one of the most trusted consumer goods brands in the world. Amongst the organic and natural feminine care products, the company deals in Always Pads and Tampax Tampons. It has a strong distribution network and a research and development team to innovate new products in the market.


Bodywise (UK) Limited is the second largest in the global organic and natural feminine care market. It is one of the oldest companies in the market. It deals in many different types of organic and natural sanitary pads, tampons, pantyliners, and wipes. The company’s products are popular with the brand name Natracare. The company is an award-winning ethical and sustainable provider of natural and organic feminine care products.


Maxim Hygiene is the third largest in the global organic and natural feminine care market. The company deals in manufacturing and marketing of branded personal care products. It sells its organic and natural, hypoallergenic cotton sanitary pads, pantyliners, and tampons under the brand name Maxim. The company has a vast product portfolio which focuses on addressing the needs of the customer.