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Non Commercial Acrylic Paint Market

ID: MRFR/CnM/24508-HCR
111 Pages
Chitranshi Jaiswal
October 2025

Non-Commercial Acrylic Paint Market Research Report By Product Type (Acrylic Emulsion Paint, Acrylic Mediums and Varnishes, Acrylic Gesso, Acrylic Pastel Paint, Watercolor Acrylic Paint), By Distribution Channel (Online Retail, Brick-and-Mortar Retail, Art and Craft Stores, Direct-to-Consumer Sales, Wholesalers/Distributors), By Application (Canvas Painting, Paper Painting, Wood Painting, Fabric Painting, Ceramics Painting), By End User (Hobbyists and Enthusiasts, Students and Educators, Professional Artists, Decorators and DIYers, Schools a... read more

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Non Commercial Acrylic Paint Market Summary

As per Market Research Future analysis, the Non-Commercial Acrylic Paint Market Size was estimated at 8.744 USD Billion in 2024. The Non-Commercial Acrylic Paint industry is projected to grow from 8.951 USD Billion in 2025 to 11.32 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 2.37% during the forecast period 2025 - 2035

Key Market Trends & Highlights

The Non-Commercial Acrylic Paint Market is experiencing robust growth driven by evolving consumer preferences and innovative retail strategies.

  • The rising popularity of DIY art projects is significantly influencing market dynamics, particularly in North America.
  • A notable shift towards eco-friendly products is emerging, reflecting consumer demand for sustainable art supplies.
  • Online retail channels are expanding rapidly, establishing themselves as the largest distribution method in the market.
  • Increased interest in art education and the emergence of social media influencers are key drivers propelling growth in both acrylic emulsion paint and direct-to-consumer sales segments.

Market Size & Forecast

2024 Market Size 8.744 (USD Billion)
2035 Market Size 11.32 (USD Billion)
CAGR (2025 - 2035) 2.37%

Major Players

Golden Artist Colors (US), Liquitex (US), Winsor & Newton (GB), Daler-Rowney (GB), Sennelier (FR), Holbein (JP), FolkArt (US), DecoArt (US), Amsterdam (NL)

Non Commercial Acrylic Paint Market Trends

The Non-Commercial Acrylic Paint Market is currently experiencing a dynamic evolution, driven by a confluence of artistic expression and consumer preferences. Artists, hobbyists, and educators increasingly gravitate towards acrylic paints due to their versatility, quick drying time, and vibrant color palette. This market segment appears to be expanding as more individuals engage in creative pursuits, whether for personal enjoyment or educational purposes. The accessibility of acrylic paints, coupled with a growing interest in DIY projects, suggests a robust demand trajectory. Furthermore, the rise of online platforms for art supplies has facilitated easier access to a variety of products, enhancing consumer choice and fostering a more engaged community of users. In addition to the increasing popularity among individual consumers, the Non-Commercial Acrylic Paint Market is also witnessing a shift towards eco-friendly formulations. Manufacturers are responding to environmental concerns by developing paints that are less harmful to both users and the planet. This trend indicates a broader awareness of sustainability within the art community, as artists seek materials that align with their values. As the market continues to evolve, it is likely that innovation in product offerings will play a crucial role in shaping future growth, with an emphasis on quality, safety, and environmental responsibility.

Rising Popularity of DIY Art Projects

The Non-Commercial Acrylic Paint Market is seeing a surge in interest from individuals engaging in DIY art projects. This trend reflects a broader cultural movement towards self-expression and creativity, as more people seek to explore their artistic abilities at home.

Shift Towards Eco-Friendly Products

There is a noticeable shift within the Non-Commercial Acrylic Paint Market towards eco-friendly and sustainable paint options. Manufacturers are increasingly focusing on creating products that minimize environmental impact, appealing to a conscientious consumer base.

Expansion of Online Retail Channels

The growth of online retail channels is transforming the Non-Commercial Acrylic Paint Market. Consumers now have greater access to a diverse range of products, enabling them to make informed choices and discover new brands and colors.

Non Commercial Acrylic Paint Market Drivers

Growth of Art Therapy Practices

The Non-Commercial Acrylic Paint Market is positively impacted by the increasing recognition of art therapy as a legitimate therapeutic practice. Art therapy, which utilizes creative processes to improve mental health, has gained traction in various settings, including hospitals and rehabilitation centers. Research indicates that art therapy can significantly reduce anxiety and depression, leading to a greater demand for art supplies, particularly acrylic paints. As more therapists incorporate painting into their sessions, the market for non-commercial acrylic paints expands. This trend highlights the potential for the Non-Commercial Acrylic Paint Market to tap into the health and wellness sector, thereby diversifying its consumer base and enhancing overall market growth.

Increased Interest in Art Education

The Non-Commercial Acrylic Paint Market experiences a notable surge in interest surrounding art education. As educational institutions increasingly incorporate art programs into their curricula, the demand for acrylic paints rises. This trend is particularly evident in primary and secondary schools, where art classes are becoming more prevalent. According to recent data, the number of art programs has increased by approximately 15% over the past five years. This growth not only fosters creativity among students but also encourages parents to invest in quality art supplies, including acrylic paints. Consequently, the Non-Commercial Acrylic Paint Market benefits from this heightened focus on art education, as more individuals seek to engage in artistic endeavors, thereby driving sales and expanding market reach.

Emergence of Social Media Influencers

The influence of social media on consumer behavior is profound, particularly within the Non-Commercial Acrylic Paint Market. Influencers and content creators on platforms such as Instagram and YouTube are increasingly showcasing their artistic processes, often using acrylic paints. This visibility has led to a rise in interest among followers, many of whom are inspired to try their hand at painting. Data indicates that products endorsed by influencers can see sales increases of up to 30%. As these influencers share tutorials and projects, they not only promote acrylic paints but also cultivate a community of aspiring artists. This trend suggests that the Non-Commercial Acrylic Paint Market is likely to continue benefiting from the growing presence of social media in the art world.

Expansion of Community Art Initiatives

Community art initiatives are playing a pivotal role in shaping the Non-Commercial Acrylic Paint Market. Local organizations and non-profits are increasingly hosting workshops and events that encourage artistic expression among community members. These initiatives often provide free or low-cost access to art supplies, including acrylic paints, fostering a culture of creativity. Data shows that participation in community art programs has increased by approximately 20% in recent years. As more individuals engage in these activities, the demand for non-commercial acrylic paints rises. This trend not only supports local artists but also strengthens the market by creating a broader audience for acrylic paint products.

Rising Demand for Customization in Art Supplies

Customization is becoming a key driver in the Non-Commercial Acrylic Paint Market. Consumers are increasingly seeking personalized art supplies that cater to their unique preferences and styles. This trend is evident in the growing popularity of custom color palettes and specialty finishes in acrylic paints. Market data suggests that brands offering customizable options can experience a sales increase of up to 25%. As artists strive to express their individuality, the demand for tailored products is likely to continue rising. This shift towards customization not only enhances consumer satisfaction but also presents opportunities for manufacturers within the Non-Commercial Acrylic Paint Market to innovate and differentiate their offerings.

Market Segment Insights

By Product Type: Acrylic Emulsion Paint (Largest) vs. Acrylic Mediums and Varnishes (Fastest-Growing)

The Non-Commercial Acrylic Paint Market is characterized by a diverse range of product types, among which Acrylic Emulsion Paint holds the largest market share. This segment is particularly favored for its versatility, ease of use, and quick-drying properties, making it ideal for a variety of art applications. Other notable segments include Acrylic Mediums and Varnishes, which are gaining traction due to the rising interest in mixed media art practices among hobbyists and professional artists alike. Growth trends in this segment indicate a significant increase in demand for Acrylic Mediums and Varnishes, driven by the expanding creative community and a growing preference for sustainable art supplies. The shift toward eco-friendly products is propelling this segment to the forefront, marking it as the fastest-growing sector in the Non-Commercial Acrylic Paint Market. Additionally, consumer awareness about the versatility of acrylic mediums is contributing to their popularity among artists, fueling innovation and product development in this area.

Acrylic Emulsion Paint (Dominant) vs. Acrylic Pastel Paint (Emerging)

Acrylic Emulsion Paint serves as the dominant player in the Non-Commercial Acrylic Paint Market, known for its broad applicability across various projects, including wall art, crafts, and more. Its formulation allows for smooth application and vibrant colors, making it a favorite among artists. In contrast, Acrylic Pastel Paint is an emerging segment that offers unique textural qualities and blended capabilities. Although it currently holds a smaller market position, it is increasingly appealing to artists seeking softer finishes and innovative effects in their artwork. The growing trend for diverse painting techniques is expected to enhance the visibility and acceptance of Acrylic Pastel Paint, further diversifying consumer choices in the acrylic paint palette.

By Distribution Channel: Online Retail (Largest) vs. Direct-to-Consumer Sales (Fastest-Growing)

In the Non-Commercial Acrylic Paint Market, the distribution channel landscape reveals a dynamic interplay between various avenues. Online retail stands out as the largest channel, capturing a significant share of the market as consumers increasingly favor the convenience of purchasing paints online. Brick-and-mortar retail and art and craft stores follow, providing tactile experiences that many artists value when selecting paints. However, the rising trend of online shopping is increasingly reshaping consumer behavior in a traditionally hands-on industry.

Online Retail (Dominant) vs. Direct-to-Consumer Sales (Emerging)

Online retail has established itself as the dominant channel in the Non-Commercial Acrylic Paint Market, benefiting from the growing trend of consumers seeking easy access to a wide variety of products. This channel offers advantages such as convenience, broader product selection, and often competitive pricing. Conversely, direct-to-consumer sales, while emerging, are growing rapidly as brands harness digital platforms for personalized customer engagement and streamlined purchasing experiences. This approach allows manufacturers to forge stronger connections with their customers, promoting brand loyalty and encouraging higher profit margins by reducing reliance on intermediaries.

By Application: Canvas Painting (Largest) vs. Fabric Painting (Fastest-Growing)

In the Non-Commercial Acrylic Paint Market, the Canvas Painting segment holds the largest market share, largely due to its widespread acceptance and use among artists and hobbyists. As a traditional medium, canvas painting is favored for its versatility and rich texture, making it a preferred choice for both professionals and enthusiasts. Other segments like Fabric and Wood Painting also contribute significantly, reflecting a diverse engagement across various creative disciplines. The growth trends in the Non-Commercial Acrylic Paint Market show a significant rise in the Fabric Painting segment, which is now recognized as the fastest-growing application. This increase can be attributed to the growing popularity of DIY crafts and the rising interest in fabric art among younger demographics. The increasing availability of fabric-specific acrylic paints has also paved the way for more innovative projects in this sector.

Canvas Painting (Dominant) vs. Wood Painting (Emerging)

The Canvas Painting segment stands out as the dominant application in the Non-Commercial Acrylic Paint Market, celebrated for its extensive use in artistic expressions ranging from amateur projects to professional artworks. Its popularity is fueled by the availability of a broad spectrum of colors and finishes that acrylics offer, allowing artists to explore various techniques and styles. On the other hand, Wood Painting is emerging as a notable segment, appealing particularly to crafters who enjoy using wood as a canvas for their creative endeavors. This segment benefits from trends in home décor and personalized gifts, making wood painting a desirable avenue for artistic expression. As these applications evolve, both segments are expected to play pivotal roles in shaping the market.

By End User: Hobbyists and Enthusiasts (Largest) vs. Professional Artists (Fastest-Growing)

In the Non-Commercial Acrylic Paint Market, the end-user segment showcases a diverse distribution of preferences. Hobbyists and Enthusiasts hold the largest share, driven by their continuous pursuit of creative projects which utilize acrylic paints due to their versatility and vibrant colors. Meanwhile, Professional Artists are experiencing significant growth, appealing to a niche market that values high-quality materials to enhance their artistic expression.

Hobbyists and Enthusiasts (Dominant) vs. Professional Artists (Emerging)

Hobbyists and Enthusiasts dominate the Non-Commercial Acrylic Paint Market, representing a substantial portion of end-users who enjoy painting as a leisure activity. This segment thrives on the accessibility and wide range of colors and finishes that acrylic paints offer. Conversely, Professional Artists are an emerging segment, increasingly utilizing acrylics for their advantages in quick drying times and mixed media capabilities. This growth is fueled by the rising demand for unique art forms and the expansion of art communities, leading to increased interest in high-grade acrylic products tailored to their needs.

By Price Range: Mid-Range (Largest) vs. Premium (Fastest-Growing)

The Non-Commercial Acrylic Paint Market is segmented into four primary price ranges: Economy, Mid-Range, Premium, and Professional Grade. Mid-Range acrylic paints hold the largest share, appealing to a wide audience of hobbyists and semi-professional artists. This segment balances affordability with quality, making it the preferred choice for many consumers. In comparison, Premium paints, characterized by their superior quality and vibrant pigments, are burgeoning in popularity, especially among serious artists looking for finer materials. Growth trends in this segment highlight increased interest in art and DIY activities, particularly among younger demographics and urban dwellers. The rise in home improvement projects and increasing accessibility of art supplies further drive the demand for both Mid-Range and Premium paints. Furthermore, the influence of social media showcasing creative projects encourages consumers to invest in higher quality products, cementing Premium paints as the fastest-growing category within the market.

Mid-Range (Dominant) vs. Premium (Emerging)

Mid-Range acrylic paints dominate the Non-Commercial Acrylic Paint Market, providing an appealing balance between price and quality that attracts a broad spectrum of consumers, from casual hobbyists to more experienced artists. These products are typically sold at competitive prices while ensuring suitable performance for various artistic applications, contributing to their popularity. On the other hand, Premium acrylic paints, though currently a smaller segment compared to Mid-Range, are emerging rapidly due to their high-quality formulations and enhanced color pay-off. This segment caters to serious artists demanding exceptional coverage and durability. The growing trend towards high-quality materials in personal creative projects signifies that the Premium segment may take a larger share of the market in the coming years as consumer preferences shift toward quality over cost.

Get more detailed insights about Non Commercial Acrylic Paint Market

Regional Insights

North America : Creative Hub of Innovation

North America leads the Non-Commercial Acrylic Paint Market, accounting for approximately 45% of the global share. The region's growth is driven by a surge in DIY projects, art education, and a growing interest in sustainable art supplies. Regulatory support for eco-friendly products further fuels demand, with initiatives promoting non-toxic materials in art supplies. The United States is the largest market, followed by Canada, both showcasing a vibrant arts community and a strong retail presence. Key players like Golden Artist Colors and Liquitex dominate the landscape, offering a wide range of products that cater to both amateur and professional artists. The competitive environment is characterized by innovation and a focus on quality, ensuring a robust market presence.

Europe : Cultural Epicenter for Art

Europe holds a significant share of the Non-Commercial Acrylic Paint Market, estimated at around 30%. The region benefits from a rich cultural heritage and a strong emphasis on arts education, which drives demand for high-quality acrylic paints. Regulatory frameworks in countries like France and Germany promote the use of safe, environmentally friendly materials, enhancing market growth. Leading countries include Germany, France, and the UK, where established brands like Winsor & Newton and Daler-Rowney thrive. The competitive landscape is marked by a mix of traditional and innovative companies, with a focus on sustainability and product diversity. The presence of numerous art institutions and workshops further stimulates demand for acrylic paints across various demographics.

Asia-Pacific : Emerging Market with Potential

Asia-Pacific is witnessing rapid growth in the Non-Commercial Acrylic Paint Market, currently holding about 20% of the global share. The increasing popularity of art and craft activities, particularly in countries like China and India, is a key driver. Government initiatives promoting arts education and cultural programs are also contributing to market expansion. China is the largest market in the region, followed by Japan and India, where local brands and international players like Holbein are gaining traction. The competitive landscape is evolving, with a growing number of manufacturers focusing on quality and affordability. The rise of e-commerce platforms is further enhancing accessibility to acrylic paints, catering to a diverse consumer base.

Middle East and Africa : Untapped Market Opportunities

The Middle East and Africa region represents an emerging segment in the Non-Commercial Acrylic Paint Market, accounting for approximately 5% of the global share. The growth is driven by a rising interest in arts and crafts, particularly among younger demographics. Government initiatives aimed at promoting cultural activities are also fostering demand for acrylic paints. Countries like South Africa and the UAE are leading the market, with a growing number of art schools and workshops. The competitive landscape is characterized by a mix of local and international brands, with companies like DecoArt and FolkArt expanding their presence. The region's unique cultural diversity offers significant opportunities for product innovation and market growth.

Non Commercial Acrylic Paint Market Regional Image

Key Players and Competitive Insights

Major players in the Non-Commercial Acrylic Paint Market industry are continuously focusing on investing in research and development to develop innovative products and technologies to cater to the demands of end users. Non-Commercial Acrylic Paint Market development has been significantly fuelled by increasing demand for creative products, rising disposable income and emerging trends in art and craft activities. However, the Non-Commercial Acrylic Paint Market Competitive Landscape is characterized by a high competitive level owing to the presence of numerous prominent players in the market.
Established and emerging players in the market are focusing on product differentiation, brand building and forming strategic partnerships to increase their market share and retain their positions in the market. Golden Artist Colors, Inc. is a prominent player in the Non-Commercial Acrylic Paint Market. It offers a wide range of acrylic paints and mediums sales and value-added products, including a range of professional-grade and student-grade products. The company has a powerful market presence in the non-commercial acrylic paint market, is a leader in innovation in this market and is renowned for providing high-quality products.
The company’s products are popular among artists around the world and available through a network of distributors and retail outlets.Liquitex is a prominent competitor of Golden Artist Colors, Inc. in the Non-Commercial Acrylic Paint Market. Liquitex offers a comprehensive range of acrylic paints, mediums and tools for all artists that use its products. Its products are also high in quality, and the company focuses on offering artists the tools they need for creative work. The products are available from a variety of sources, most commonly from art supply stores, internet retailers and educational institutions.

Key Companies in the Non Commercial Acrylic Paint Market include

Industry Developments

Rising demand for acrylic paints in the art and craft industry, coupled with the increasing popularity of DIY projects, is driving market growth. Acrylic paints offer quick drying time, versatility, and durability, making them suitable for various applications such as painting, drawing, and mixed media art.Recent market developments include the launch of water-based acrylic paints with improved durability and resistance to fading. Additionally, manufacturers are focusing on developing eco-friendly and sustainable acrylic paints to meet the growing consumer demand for environmentally responsible products.

Future Outlook

Non Commercial Acrylic Paint Market Future Outlook

The Non-Commercial Acrylic Paint Market is projected to grow at a 2.37% CAGR from 2025 to 2035, driven by increasing consumer interest in DIY projects and sustainable products.

New opportunities lie in:

  • Expansion into eco-friendly product lines targeting environmentally conscious consumers.
  • Development of customizable paint solutions for niche markets and specific applications.
  • Implementation of direct-to-consumer sales channels to enhance market reach and customer engagement.

By 2035, the market is expected to achieve a robust position, reflecting steady growth and innovation.

Market Segmentation

Non Commercial Acrylic Paint Market End User Outlook

  • Hobbyists and Enthusiasts
  • Students and Educators
  • Professional Artists
  • Decorators and DIYers
  • Schools and Institutions

Non Commercial Acrylic Paint Market Application Outlook

  • Canvas Painting
  • Paper Painting
  • Wood Painting
  • Fabric Painting
  • Ceramics Painting

Non Commercial Acrylic Paint Market Price Range Outlook

  • Economy
  • Mid-Range
  • Premium
  • Professional Grade

Non Commercial Acrylic Paint Market Product Type Outlook

  • Acrylic Emulsion Paint
  • Acrylic Mediums and Varnishes
  • Acrylic Gesso
  • Acrylic Pastel Paint
  • Watercolor Acrylic Paint

Non Commercial Acrylic Paint Market Distribution Channel Outlook

  • Online Retail
  • Brick-and-Mortar Retail
  • Art and Craft Stores
  • Direct-to-Consumer Sales
  • Wholesalers/Distributors

Report Scope

MARKET SIZE 20248.744(USD Billion)
MARKET SIZE 20258.951(USD Billion)
MARKET SIZE 203511.32(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)2.37% (2025 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledGolden Artist Colors (US), Liquitex (US), Winsor & Newton (GB), Daler-Rowney (GB), Sennelier (FR), Holbein (JP), FolkArt (US), DecoArt (US), Amsterdam (NL)
Segments CoveredProduct Type, Distribution Channel, Application, End User, Price Range, Regional
Key Market OpportunitiesGrowing demand for eco-friendly formulations in the Non-Commercial Acrylic Paint Market presents significant opportunities.
Key Market DynamicsRising consumer interest in eco-friendly products drives innovation and competition in the Non-Commercial Acrylic Paint Market.
Countries CoveredNorth America, Europe, APAC, South America, MEA
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FAQs

What is the projected market valuation of the Non-Commercial Acrylic Paint Market by 2035?

The projected market valuation for the Non-Commercial Acrylic Paint Market is expected to reach 11.32 USD Billion by 2035.

What was the market valuation of the Non-Commercial Acrylic Paint Market in 2024?

The overall market valuation of the Non-Commercial Acrylic Paint Market was 8.744 USD Billion in 2024.

What is the expected CAGR for the Non-Commercial Acrylic Paint Market during the forecast period 2025 - 2035?

The expected CAGR for the Non-Commercial Acrylic Paint Market during the forecast period 2025 - 2035 is 2.37%.

Which product type segment is projected to have the highest valuation in 2035?

The Acrylic Emulsion Paint segment is projected to reach a valuation of 4.5 USD Billion by 2035.

How does the distribution channel of Brick-and-Mortar Retail perform in the market?

The Brick-and-Mortar Retail distribution channel was valued at 3.0 USD Billion in 2024 and is expected to grow to 4.0 USD Billion by 2035.

What is the expected valuation for the Hobbyists and Enthusiasts end-user segment by 2035?

The Hobbyists and Enthusiasts end-user segment is projected to reach a valuation of 3.2 USD Billion by 2035.

Which key players dominate the Non-Commercial Acrylic Paint Market?

Key players in the Non-Commercial Acrylic Paint Market include Golden Artist Colors, Liquitex, Winsor & Newton, and Daler-Rowney.

What is the projected growth for the Acrylic Mediums and Varnishes product type by 2035?

The Acrylic Mediums and Varnishes product type is expected to grow from 1.5 USD Billion in 2024 to 2.0 USD Billion by 2035.

How does the price range segment of Economy perform in the market?

The Economy price range segment was valued at 2.5 USD Billion in 2024 and is projected to reach 3.2 USD Billion by 2035.

What application segment is expected to see the highest growth by 2035?

The Canvas Painting application segment is projected to grow from 1.5 USD Billion in 2024 to 2.0 USD Billion by 2035.

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