The Microneedling Market is characterized by the presence of many global, regional, and local vendors catering to the demand created by research scientists and pharmaceutical and biotechnology companies operating in the industry. The market comprises tier-1, tier-2, and local players. The tier-1 and tier-2 players have reach across the globe with diverse product portfolios. Companies such as Crown Aesthetics (US), Lumenis Be Ltd (Israel), Aesthetics Biomedical (US), and INMODE (US) dominate the market of Microneedling due to product differentiation, financial stability, strategic developments, and diversified regional presence.
The players are focused on investing in research and development. Furthermore, they adopt strategic growth initiatives, such as expansion, product launches, joint ventures, and partnerships, to strengthen their market position and capture a large customer base. One of the primary business strategies adopted by manufacturers in the global microneedling industry to benefit clients and expand the microneedling market sector is to manufacture locally to reduce operating costs.
Crown Aesthetics (US) is a manufacturer of premier medical aesthetics equipment. It offers products such as SkinPen, the first FDA-cleared microneedling device, MicroPen EVO, Platelet-rich Plasma (PRP) systems ProGen PRP Advantage and Eclipse PRP, VOTESSE, a hair health system; and the post-micro needling protocol Skinfuse. Crown has excelled in dermatology and aesthetics due to its unwavering pursuit of therapeutic excellence and improved patient results. It has a strong presence in the US, and it distributes products in over 41 countries.
Furthermore, the company operates in North America, Europe, Asia, Oceania, Africa, and the Middle East. For instance, in February 2023, Crown Aesthetics (US) launched the SkinPen Premium Biocellulose Masque microneedling device for post-treatment skin soothing. This new addition to the SkinPen Precision Treatment Kits marks the first premium upgrade to the Treatment Kit options from Crown Aesthetics.
Also, Lumenis Be Ltd (Israel) is a manufacturer and distributor of minimally invasive clinical devices, medical and aesthetic lasers, and light-based systems. The company offers holmium lasers, CO2 lasers, reusable fibers, multi-wavelength lasers, laser photocoagulators, and other aesthetic devices. In addition, the company offers its solutions to a variety of medical environments, including aesthetic, and ophthalmic procedures. It has an operational presence in the Americas, Europe, the Middle East, and Asia-Pacific. Furthermore, it has operations in the US, China, Japan, India, Germany, and Australia.
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