Matcha Products Market Research Report - Global Forecast till 2030

Matcha Products Market Research Report: By Grade (Ceremonial, Standard, and Culinary), Application (Bakery & Confectionery, Dairy & Frozen Desserts, Sweet & Savory Snacks, Beverages, and Others), and Region (North America, Europe, Asia-Pacific, and Rest of the World)—Forecast till 2030

ID: MRFR/F-B & N/3194-HCR | November 2022 | Region: Global | 110 Pages         

Matcha Products Market

Matcha Products Market Size is anticipated to reach USD 3.90 Billion by 2030, registering a CAGR of 7.50% during 2022-2030


By Grade Ceremonial Standard and Culinary
By Application Bakery & Confectionery Dairy & Frozen Desserts Sweet & Savory Snacks Beverages Others
By Region North America Europe Asia-Pacific Rest of the World

Key Players

  • Mizuba Tea Co.
  • Ippodo Tea Co.
  • Midori Springs Ltd.
  • TEAJA Organic
  • The AOI Tea Company
  • AIYA
  • Kissa Tea GmbH
  • Matcha Maiden
  • Andrews & George Co Ltd


  • Health benefits
  • High prevalence of lifestyle diseases
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Matcha Products Market Scenario

The Matcha Products Market is estimated to be USD 3.90 billion in 2030 and is projected to register a CAGR of 7.50% during the forecast period of 2020 to 2030. Matcha is a fine powder of  processed green tea leaves, specially grown in Japan and China. Matcha is traditionally used in Japanese culture. The matcha is traditionally being used as or in tea; however, recently it is being used in various chocolates, candies, desserts, yogurts or various culinary purposes. It has high antioxidant, vitamin, mineral, and amino acids content than regular black and green tea. The health benefits associated matcha and increasing prevalence of lifestyle diseases have propelled the popularity of match products across the globe. The widening application of matcha has opened new opportunities for matcha producers.  
The matcha products market has been segmented based on grade, application, and region.   By grade, the market has been bifurcated into ceremonial, standard, and culinary.   Based on application, the market has been classified as bakery & confectionery, dairy & frozen desserts, sweet & savory snacks, beverages, and others.   The global  market has been studied with regards to four key regions—North America, Europe, Asia-Pacific, and the rest of the world.   The North American market has further been categorized as the US, Canada, and Mexico. The European market has been divided into Germany, France, Italy, Spain, the UK, and the rest of Europe. The market in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific. The market in the rest of the world has been segmented into South America, the Middle East, and Africa.  
Key Players
The AOI Tea Company (Canada), Matcha Maiden (Japan), Mizuba Tea Co. (Japan), Kissa Tea GmbH (Austria), AIYA (Japan), Midori Springs Ltd. (Japan), Ippodo Tea Co. (Japan), Andrews & George Co Ltd (Canada), TEAJA Organic (Canada), and ITO EN, LTD (Japan) are some of the key players in the global matcha products industry.  
Regional Market Summary Global Matcha Products Market Share (%), by Region, 2018               
Type: Secondary Types and MRFR Analysis The market in Asia-Pacific is expected to dominate the market for matcha products during the forecast period. The traditional use of matcha and matcha tea in Japan and China has contributed significantly to the growth of the market in Asia-Pacific. North America is expected to be the fastest growing regional market for matcha products.
By Grade

  • Ceremonial

  • Standard

  • Culinary 

By Application

  • Bakery & Confectionery

  • Dairy & Frozen Desserts

  • Sweet & Savory Snacks

  • Beverages

  • Others

By Region

  • North America

    • US

    • Canada

    • Mexico

  • Europe

    • Germany

    • France

    • Italy

    • Spain

    • UK

    • Rest of Europe

  • Asia-Pacific

    • Japan

    • China

    • India

    • Australia and New Zealand

    • Rest of Asia-Pacific

  • Rest of the World (RoW)

    • South America

    • Middle East

    • Africa

Intended Audience

  • Matcha Products manufacturers

  • Food Processors

  • Dealers and distributors

  • Raw material suppliers and distributors

  • Traders, exporters, and importers

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Frequently Asked Questions (FAQ) :

Matcha products market was worth USD 3.90 billion in 2030

Matcha products market can showcase a CAGR of 7.50% from 2020 to 2030

Matcha products market is driven by health benefits of matcha and high prevalence of lifestyle diseases.

APAC can dominate the global matcha products market due to its high consumption in China and Japan.

Mizuba Tea Co., Ippodo Tea Co., Midori Springs Ltd., TEAJA Organic, The AOI Tea Company, AIYA, Kissa Tea GmbH, Matcha Maiden, ITO EN, LTD, and Andrews & George Co Ltd are notable players of the global matcha products market.