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Kids Tablet Market Research Report - Global Forecast till 2030

Kids Tablet Market Research Report: By Connectivity (Wi-Fi Enabled and SIM Enabled), by RAM Size (Less Than 1 GB, 1 GB and Above), by End User (Less Than 5 Years, 5 to 10 Years, 10 to 15 Years) and by Region (North America, Europe, Asia-Pacific, Middle East and Africa, Central and South America) - Forecast till 2030

ID: MRFR/SEM/6866-HCR | December 2022 | Region: Global | 111 Pages         

Kids Tablet Market

The Kids Tablet Market is expected to grow at USD 45.9 Billion by 2030, at a CAGR of 13.20% during the forecast period 2022-2030.

Segmentation

By Connectivity Wi-Fi enabled SIM-enabled.
By RAM size less than 1 GB 1 GB and above
By End-user less than 5 years 5 to 10 years 10 to 15 years

Key Players

  • Lenovo Group Limited (Hong Kong)
  • Amazon.com Inc (US)
  • Apple Inc. (US)
  • Huawei Technologies Co. Ltd (China)
  • KD GROUP (US)
  • SAMSUNG (South Korea)
  • OpenText Corporation (Canada)
  • LogRhythm Inc. (US)
  • Mattel Inc. (US)
  • AccessData (US).

Drivers

  • Increasing demand for tablets for entertainment purpose.
  • Educational institutions and schools are increasingly adopting digital teaching methods
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Kids Tablet Market Synopsis


Kids Tablets are smart devices that are specially designed for children, to learn and entertain. This portable device helps the children in various ways, like the smart devices used by adults. The kids’ tablets are manufactured with the primary purpose of educating the children efficiently. Therefore the manufacturers of Kids tablets come with the features such as larger screens, rounded corners, child safety applications, location tracking features that intimate the parents about the location, quality touch interactivity, and much more. Such factors are impacting the overall growth of the Kids tablet market in recent times. The Kids Tablet Market is expected to grow from USD 9.12 billion in 2020 to USD 45.9 Billion by 2030, at a CAGR of 13.20% during the forecast period.


Moreover, educational institutions are inclined towards digital learning methods owing to the increased attention and easier way of communicating with young adults. In recent times, educational institutions are focusing on the Bring your device trends to improve the children’s creativity and learning capacity. Such factors in several developed countries combined with the increasing disposable income are impacting the Kids Tablet market growth.


COVID 19 Analysis:


The COVID 19 pandemic has created a severe impact on several industrial verticals, including consumer electronics. China and Taiwan are considered as the major manufacturers of consumer electronics, which were severely affected by the pandemic and the number of causalities in the countries was rapidly increasing throughout the pandemic. This has restricted the production capacity of consumer electronics in those countries. Therefore the Kids’ tablet market was facing issues at every stage right from the manufacturing stage. On the other hand, the increasing number of online classes in several countries to continue to the education systems has propelled the Kids tablet market growth in recent years. However, the Kids tablet market is gradually recovering from the supply chain disruptions issues, reduced production rates, and economic declination in recent times.


Market Dynamics:


Market Drivers:


The manufacturers are carrying out different strategies and methodologies to promote the Kids tablet market value, by integrating the beneficiary applications such as activity tracker, parental control, screen limitations, screen-resistant and rigid body. Such factors are expected to impact the overall growth of the Kids’ Tablet industry.


Educational institutions and schools are increasingly adopting digital teaching methods. Especially, online platforms for learning and creativity are emerging in recent years with quality methodologies. Moreover, the children-friendly features such as scratch-resistant screen, larger screen, colorful applications, location tracking and other ergonomic features integrated with the design of the kids tablets are significantly impacting the Kids’ Tablet market growth.


Market Opportunities:


The digital learning methods provide varied methods and forms for the children to understand the concept deeper and better, the video, pdfs, e-books and free applications are provide enhanced user experience and better learning experience for the children as they are engaged with all their senses. Additionally, the other potential benefits such as easy accessibility, data sharing, and internet access are increasing the value of the devices. 


The advanced technologies and their integration in the kids' tablets at an affordable price range in several countries are considered as the major drivers of the Kids' tablets industry. Additionally, the manufacturers are integrating the wi-fi connectivity, blue tooth, and other file sharing options that are necessary for educational purposes. Moreover, the increasing consumer base for smart devices is also expected to increase the overall growth of the Kids tablet market during the forecast period. On the other hand, Wi-Fi connectivity is easily available in public places, residential areas, and educational institutions; this enables a major population to take advantage of such facilities. 


Market Restraints:


The failure and tracking apps and the improper parenting apps in the Kids Tablet might lower the value of the device and are considered as the major restraining factors of the Kids Tablet industry.


With the rising demand for smartphones among young users, as smartphones contain a lot of features and applications, the demand for the kids tablet market is affected. Other factors such as poor memory and battery life are also affecting the kids' tablet market value.


Market Challenges:


Some of the educational experts are against the kids' tablets as they are a hindrance to the child’s concentration and learning ability. The kids' tablet might increase the screen timing and might affect the mental health of children. Such opinions have brought in several regulations in some countries.


The potential health hazards such as constant exposure to harmful radiation and addiction to digital devices, which might affect the emotional bonding between children and parents, psychological disturbances are some of the key factors that affect the overall growth of the Kids Tablet industry.


Cumulative Growth Analysis:


The majority of educational institutions and schools have initiated digital learning and BYOD trends. Digital learning is expected to boost the learning capacity of the children; moreover, the e-learning methodology has increased the engagement of the children in learning activities and boosted their creativity. Such factors are expected to boost the Kids Tablet market growth during the forecast period. The increasing trend of online schooling and virtual teaching are also presenting opportunities for the overall growth of the Kids Tablet industry. The market value of the Kids tablet market is expected to surpass the market value of over USD 45.9 Billion by 2030 while registering a CAGR of 13.20% during the forecast period. 


In recent years, several organizations and learning applications are emerging with quality educational services; such factors are propelling the Kids' tablet market growth in recent years. The educational content in the video or any digital form tends to create a huge impact for the children over other conventional forms. Therefore the Kids Tablet market value is expected to witness healthy growth during the forecast period.


Value Chain Analysis:


The increasing number of smart devices and increased production rate, owing to the increasing consumer base for the smart devices are potentially increasing the Kids Tablet market value in recent years. The changing preferences and lifestyles in the majority of the developed countries have reformed the children utilizing the internet more than ever. The benefits of digital technologies are also impacting the growth of the Kids' tablets industry.


The prominent manufacturers of Kids tablets are promoting the Kids tablets industry by integrating beneficiary features such as setting time restraint on using the device, built-in parental control, times, pre-selected apps that are suitable for children, and other educational, entertainment features. Such factors have increased the Kids market value in recent times. 


Segment Overview:


Based on Connectivity:



  • Wi-Fi enabled

  • Sim enabled


Based on RAM Size:



  • 1 GB

  • 1 GB above


Based on Age Restrictions:



  • 5 years

  • 5-10 years

  • 10-15 years


Based on Purpose:



  • Entertainment

  • Educational


Regional Analysis:


North America is expected to witness the highest market share in the Kids Tablet industry during the forecast period. Some of the key growth stimulating factors for the Kids Tablet industry are the increasing adaptation of smart devices and online learning trends across the region. Moreover, the growing customer base for smart devices and consumer electronics are fuelling the overall growth of the Kids Tablet industry. On the other side, the Asia-pacific region is also witnessing rapid growth in the Kids Tablet industry owing to the increasing demand for kid's tablets for entertainment purposes. The growing educational institutions that are adopting the digital medium for educational purposes are considered as major driving factors of Kids Tablet market growth. Additionally, the beneficiary factors such as easier accessibility of the kids' tablets and different schooling systems in the countries like India, China, and Japan are fuelling the overall growth of the Kids Tablet industry. The European countries possess increasing awareness regarding digital technologies and increasing utilization of e-learning technologies in schools and educational institutions. 


Competitive Landscape:



  • Lenovo Group Limited (Hong Kong)

  • Apple Inc. (US)

  • KD GROUP (US)

  • SAMSUNG (South Korea)

  • Huawei Technologies Co., Ltd (China)

  • com, Inc (US)

  • OpenText Corporation (Canada)

  • LogRhythm, Inc. (US)

  • Mattel, Inc. (US)

  • AccessData (US)

  • Micromax (India)

  • CONTIXO (US)

  • LeapFrog Enterprises (US)

  • FireEye (US)

  • Pinig Tech Pvt. Ltd (India)

  • Bubblegum (South Africa)

  • com (US)


Recent Developments:



  • In the year 2019, one of the leading market players, Walmart has announced their release of kids' tablets at an affordable price point. The device with that price point is majorly due to the manufacturing processes being handled by Chinese suppliers and the device runs on Android for easier compatibility. 

  • In the year, 2019, one of the leading market players, Huawei technologies had introduced the second-generation kids' tablet which was named Media Pad M5 lite tablet, that comes with family-friendly features such as eye-protection mode, fingerprint protection, parental control, and much more. 


Report Overview:


This report has covered:



  • Market Overview

  • COVID 19 Analysis

  • Market Dynamics

  • Cumulative Growth Analysis

  • Value Chain Analysis

  • Segment Overview

  • Regional Analysis

  • Competitive Landscape

  • Recent Developments



Report Scope:

Report Attribute/Metric Details
  Market Size   USD 45.9 Billion
  CAGR   13.20%
  Base Year   2021
  Forecast Period   2022-2030
  Historical Data   2020
  Forecast Units   Value (USD Billion)
  Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
  Segments Covered   Connectivity, RAM size, End-user
  Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
  Key Vendors   Lenovo Group Limited (Hong Kong), Amazon.com Inc (US), Apple Inc. (US), Huawei Technologies Co. Ltd (China), KD GROUP (US), SAMSUNG (South Korea), OpenText Corporation (Canada), LogRhythm Inc. (US), Mattel Inc. (US), AccessData (US).
  Key Market Opportunities   asy accessibility, data sharing, and internet access are increasing the value of the devices
  Key Market Drivers

  • Increasing demand for tablets for entertainment purpose.
  • Educational institutions and schools are increasingly adopting digital teaching methods


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    Frequently Asked Questions (FAQ) :

    The need to enhance and transform the learning experience is expected to boost the market around the world.

    The lack of financing available in the market is expected to spur the market.

    The early adoption of online learning trends is projected to benefit the North American region in maintaining its top position.

    A 13.20% CAGR is expected to unlock the growth potential of the market.

    Huawei Technologies Co., Ltd (China), LogRhythm, Inc. (US), OpenText Corporation (Canada), SAMSUNG (South Korea), Amazon.com, Inc (US), and Mattel, Inc. (US) are the central players in the market.